HeatMapTracker – Heat Map Software

Heat Map Tracker records visitor clicks, helps you analyze visitor behavior on your web pages, improves conversion, and helps improve your website results …

The ability to track the behavior of visitors and users on your site is absolutely vital to your online success.

The old management adage ”you can’t manage what you can’t measure” is as important in the digital age as ever. If you don’t know what is happening on your web pages, how will you know what areas of your website need to be improved?

People have looked for ways to track and analyze what users are doing in their web sites since web sites first appeared. From basic counters that track the number of visitors, to very sophisticated analytical tools like Google Analytics and other applications that can record very detailed data.

Measuring visitor behavior is vitally important for a successful online business marketing strategy, not only because it enables you to understand what visitors are doing so you can better your performance, but it’s also been shown that past user behavior is the best predictor of future behaviour. Better, in fact, than knowing demographics.

While the ability to view valuable information such as how many web users are visiting your web site, which pages they are landing on and leaving from, how long they are staying on your website for, what terms are being searched for, page views, referring sites, and so on, is extremely essential, wouldn’t it be great to be able to view exactly what users are clicking on, where on your pages they are visiting the longest period on, what links they are clicking on, which parts of your content they are reading, and more?

Fortunately, heat map tracking technology makes this easy. Website heatmaps have been used to locate areas in a website page that visitors scan most frequently. Web heat maps are also often used alongside other forms of web analytics and session replay tools.

HeatMap Tracker

If you use WordPress, then it’s easy to add heat map tracking with session replays to your arsenal of key site analysis tools with an easy-to-install and inexpensive WordPress-compatible software.

Heat Map Tracker – Live ClickTracking & HeatMap Tracker

HeatMapTracker

(HeatMap Tracker)

Software Description

HeatMap Tracker is not technically a WordPress plugin, but a software that works with WordPress and that lets you visually track your site visitors’ entire journey and creates live heatmaps that show exactly where users are clicking and where they scroll on your site content.

HeatMap Tracker

HeatMapTracker analytics tool enables you to track every move your users make.

HeatMap Tracker

Learn more here: HeatMap Tracker

Benefits Of Using HeatMap Tracker

The better you know how your visitors engage with your web pages, the more you can improve your website’s user experience. Imagine knowing the exact barriers that have been preventing your users from fully engaging with your site, like unclear navigation layouts, or disruptive ads. As the website owner, you can help your site visitors to perform certain actions, such as join your newsletter or click on specific links or buttons.

Although Google Analytics has its overlay feature that can give you an idea of what links on a web page are being clicked, a heatmap will show you any clicks that users make on your page, whether these are actual links or not. This is important because if a heatmap analysis helps you discover that visitors are clicking on an image that they suppose to be a link, but is actually not a link, you can quickly edit this by adding a link to the image, or make it perfectly clear to your users that the image is just a graphic.

Heat maps, therefore, are one of the best ways to test the design of your site, assess how navigatable your site is and improve conversions.

Here are just a few of the benefits of using HeatMap Tracker to monitor user behavior on your web site:

Monitor Everything Users Do On Your Web Pages

The application records every user browsing movement on your site, enabling you to monitor all links and buttons clicked, eye-tracking and scrolls.

Complete Control Without Limitations

The application is self-hosted, giving you no restrictions on session recording and playbacks.

Lifetime Updates And Enhancements

There is a one-time investment to purchase the software, which entitles you to receive unlimited upgrades and added features for free.

Additional script benefits include the following:

  • Improve User Experience: By looking over the shoulders of your visitors as they browse your web pages, you can discover problem areas preventing visitors from progressing to the end of your sales funnel and improve visitor engagement.
  • Stop Guessing About Visitor Behavior: The video playbacks of your users’ browsing sessions allow you to know exactly what is taking place on your web site. Click overlays let you know exactly which elements users click on, where they are drawn to most on your website, how long they stay in a particular spot, how fast they scroll down your pages and more! No more guesses or hoping … just real information of what goes on when users come to your site.
  • Increase Online Sales: HeatMap Tracker helps you improve user interaction with your business, which increases your sales and conversions. There are many ways to do this and we’ll go over a number of these in the “Tips” section further below.

Heat Map Tracker Features

Heat Map Tracker includes many great features for WordPress users. Here are just a few of these:

  • Fast and easy to install and configure. Be up and running in no time.
  • View heatmaps by mouse-clicks, eye-tracking and scrolls. Track whether people are clicking your site’s links, buttons, images and call to actions, see which areas of your content visitors spend more time view and see how far down your sales or product pages your users scroll down to as a measure of how long your sales message can keep them interested. The software lets you review and analyze each and every user action to see how they interact with your site or specific pages on the web site.
  • Unlimited session recording and playbacks. Do you need to provide reports to your CEO, Chief Digital Officer or clients about your site’s performance? With HeatMap Tracker you can measure visitor sessions on your website for a few days, a couple of weeks, 1 month, etc.
  • In-depth analytics. HeatMap Tracker lets you see in-depth analytics and at-a-glance statistics with a summary of each project. Overview stats lets you view how many total visitors, tracked pages and total recorded sessions the heat map analytics software has recorded for each project. You can quickly see which pages your visitors are gravitating towards and how they are interacting with the content on each page, allowing you to invest more time on improving pages that users are more interested in. You can also analyze regional location data of all visitors and see which part of the world they are coming from.

HeatMap Tracker

Additional features:

The table below shows how Heat Map Tracker measures up against competitors like CrazyEgg and Clicktale:

HeatMapTracker

User Testimonials

Below are just a few of the testimonials that plugin customers have submitted for HeatMapTracker:

“This plugin is the ultimate tool if you need to analyze your site visitors behaviour, including clicks, pages visited, time spent on each page, and a load of other details.” Tudor Pangal, Dream.Decide.Act.Succeed.

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“HeatMapTracker is a wonderful WordPress plugin that lets you analyze where visitors on your website click, most of all you can see exactly what your visitors doing.” Towhid Zaman, CEO & Founder at DevsCraft, LLC

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“HeatMap Tracker is a product you HAVE to own – and you probably don’t even realise it yet – how will you know what isn’t working on your website unless you can track it? This one product has allowed me to get the “edge” on my competitors – don’t let your competitors beat you to it.” Gordon Drayson, Gordon Drayson OnlineBookingAssistant.com

Heat Map Tracker – Useful Tips

Here are just some of the ways you can use HeatMapTracker on your site to improve your results:

  • Understand what works (i.e. where people are clicking) and what doesn’t work (where people are not going to). For example, are visitors watching your videos? Are they clicking on images believing that these may link to another location?
  • Get ideas on ways to improve your landing pages, signup forms, sales funnel, navigation, etc.
  • Get useful data on ways to create A/B split testing to improve conversions
  • Get practical data prior to and during a website makeover, or if you decide to use a new WordPress theme for your website or blog.
  • Creating “above the fold” tests to improve your website’s “first impression”, or optimize the impact of your home page’s real estate elements on your readers, such as ad banners, links, buttons, sales copy, etc…
  • Identify if a content section should be added, modified, or deleted.
  • Create “before” and “after” comparison reports for online marketing services.
  • Compare if users prefer to click images versus buttons versus text links, and how particular user segments engage with your site.
  • Diagnose suspected website security issues and vulnerabilities.

Product Support

HeatMap Tracker is part of the Digital Kickstart Group owned by Mark Thompson, a respected internet marketer with a solid reputation for providing great products and customer support. The product download area contains video tutorials for installing and configuring the software.

Product Pricing

HeatMapTracker is available in three separate editions:

  • Basic License – Use on one site. Price = $197.00 One-time.
  • Professional (Multiple) License – Installs on up to 10 websites. Cost = $297.00 Single Payment.
  • White-Label Branding) License – In addition to all of the features available in the other editions (click tracking, heatmaps, browser replays, unlimited recording / page views, free upgrades and enhancements and professional support), the Agency license allows you to install the plugin on as many sites as you want, create sub-accounts for clients, and set up automated PayPal client invoicing, making it an ideal solutions for digital service providers. Cost = $497.00 One-time.

Please Note: The cost of purchasing the HeatMap Tracker product depends on whether there are any promotions or limited-time specials being offered. The above reflects the current pricing at the time this article was published. This may or may not be the actual price set by the software seller when you visit the website and there may be additional upsells or one-time offers after your purchase.

Check the plugin’s website for the current pricing information:

Additional Info

For a demo video of the software in action, including instructions and tutorials, FAQ and more, visit the HeatMapTracker software website.

We Recommend

Analytics services like Google Analytics can provide useful data on things such as how many people are finding your site, how they find it and what they do during their visits. However, to truly gain an understanding into how your web site and your content is being used by your visitors to interact with your business online, then a heatmap analytics software tool can be a great way to do this.

We recommend that you consider purchasing a copy of Heat Map Tracker if you need real-time heatmaps and accurate visitor recordings with detailed user-behavior analytics & conversion optimization for better, visitor engagement and for increasing web sales.

HeatMapTracker

For more details, visit the software website here: HeatMap Tracker – Live ClickTracking And HeatMap Tracking Plugin

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