Grow Your Accounting Business Online With WordPress – 2

This is part 2 of a series of articles focused on helping accountants and financial service professionals grow their business online and provides a comprehensive list of WordPress plugins and themes for accounting and finance-related businesses.

Building An Accounting Website With WordPress That Creates ResultsIn Part 1 of this guide on ways to improve your accounting business web presence, we provided in-depth information on the following areas:

  • Online Challenges For Accountants
  • Opportunities For Accounting Businesses In The Digital Economy
  • Improving Your Website Pages
  • Improving Your Web Content

In this section, we discuss more ways to grow your accounting services business online. Topics covered include:

  • Improving Web Traffic
  • Generating Leads & Enquiries
  • WordPress Plugins For Improving Search Engine Optimization, Creating Better User Engagement And Driving More Web Traffic

Important Info

To learn more about WordPress plugins and themes, see the articles below:

Tips For Accountants – Improving SEO, Increase User Engagement And Generate More Web Traffic Using WordPress Plugins And Themes

Your web traffic is vital to your online business growth. This section will help you improve your web traffic.

Optimizing Your Site For Search Engines With WordPress

There are loads of ways that WordPress helps improve SEO:

  • SEO-Friendly – configure the permalinks to use the title of the post.
  • Tags – Choose the keywords that you want your article pages to be indexed for in the search engines.
  • Post Categories – Create search engine-friendly categories for keeping your content organized and easy to find.
  • Post Excerpts – Create descriptions for your posts that visitors will see in the search engine results.
  • Images – title images with keywords for improved search engine results.
  • Content Linking – WordPress provides a built-in feature that allows you to easily link your content to other posts on your site
  • Post Notification – Set up your WordPress site to automatically notify (ping) other sites and directories immediately upon publishing a new post on your website.

Improving SEO, Increase User Engagement And Generate More Visitors Using WordPress Plugins

As well as the built-in features of WordPress, the WP developer community makes available a number of plugins that will improve your accounting or financial services website’s SEO, increase engagement and drive more traffic to your business.

For example, here are some plugins you can use to improve your SEO:

A plugin like Yoast SEO (previously called WordPress SEO by Yoast) can improve your site's SEO

(Use a plugin like Yoast SEO (previously known as WordPress SEO by Yoast) to improve your SEO)

Other things you can do to improve your accounting or financial services site’s SEO, increase engagement and drive more web traffic to your business are to add a forum, newsletters, comments, and social sharing. Here are some useful plugins that can help:

  • BuddyPress – This free WordPress plugin lets you set up your own social networking community on WordPress.
  • bbPress – bbPress allows you to set up your own community forum on your WordPress website.
  • E-Newsletter – Send professional email newsletters, track results and manage subscribers from your WP dashboard, without requiring a third party subscription.
  • Disqus – Power discussions and increases user engagement on your website.
  • Monarch – This plugin lets you add social sharing features on your site.

You can easily add social features to your website with free or inexpensive plugins

(WordPress users can easily add social sharing buttons to their site using free or inexpensive plugins)

Generate New Leads & Enquiries Using WordPress-Based Tools

Let’s take a look now at ways to improve your sales and generate more leads and enquiries for your business.

Adding A Newsletter

Adding a newsletter is an excellent way to build a subscriber list. Adding newsletters] provides a number of benefits, like:

  • Sends targeted traffic
  • Keeps your business at the forefront of your reader’s minds
  • Provides updates
  • Provides a targeted marketing channel
  • It’s a way to offer special services or products to a select audience
  • Provides regular opportunities for increasing user engagement
  • Provides additional ways for your content to be shared online with other potential clients

One of the things you can do to get visitors to become subscribers is to provide them with content of high value and offer them free gifts in exchange for their personal details. This can be an exclusive report, checklists for handling tax, access to tax calculators, coupons, membership access to courses, contests, etc.

Contact Forms

Contact forms make it easy and simple for prospective customers to contact you. Users can report issues, contact specific departments, request quotes, and more.

A contact form provides many benefits and advantages, like:

  • Reduces spam
  • Set up automated responses
  • Giving you control over what gets sent to you
  • Allows you to keep your email address private
  • They can be added to any page or post
  • Looks professional
  • More convenient for visitors

One of the most popular WordPress contact form plugins is Contact Form 7.

Contact Form 7

Contact Form 7

(Contact Form 7 Plugin)

This free plugin is easy to install and set up and lets you insert and manage multiple contact forms into any page on your site, customize the form and the mail contents, add fields, and more.

International languages, Ajax-powered submissions, CAPTCHA, and spam filtering is also supported.

Another feature you may want to consider is to add sections to your contact form so prospective clients can select which department they want to contact. This helps you get the comment to the right person.

Provide A Map

Adding maps to your site helps your visitors and clients find you.

Maps are very useful tools for several reasons:

  • A map improves local SEO
  • Visitors can easily find you
  • Show location of events

Adding a map helps your visitors and customers find you

(Adding maps helps your visitors and customers find you)

Some of the most popular map plugins for WordPress include:

WordPress Plugins And Themes That Can Help To Improve Your Search Engine Optimization, Improve User Engagement And Generate More Visitors To Your Website

Financial WordPress Plugins

WordPress provides a number of plugins you can add to your site that will immediately make available a range of practical tools for your site visitors. Here are just some of these:

Calculator Pro Calculators

Calculator Pro Calculators

(Calculator Pro Calculators WordPress Plugin)

This plugin provides a free collection of 400+ calculators. You can embed these into your pages, posts, or sidebars using shortcodes. Internationalization is supported.

Most of them aren’t focused on accounting, but there are quite a few for:

  • 401k
  • Loans
  • Tax
  • Credit
  • And lots more

For more details, go here}:

Show Stock Quotes

Show Stock Quotes

(Show Stock Quotes Plugin)

With this plugin you get a widget that shows a number of different stock quotes per portfolio. You can show as many widgets as you like.

Show Stock Quotes WordPress Plugin

(Show Stock Quotes Plugin For WordPress – Stock Portfolio)

For more details, go here}:

Custom Stock Ticker

Custom Stock Ticker Plugin For WordPress

(Custom Stock Ticker)

This free plugin lets you place custom stock tickers on any sidebar, page or post with shortcodes.

Custom Stock ticker includes a number of customizable ticker. Choose from built-in themes or customize it yourself to match your site. You can also add custom stocks to individual categories.

Customize the appearance by changing height, width, background color, number of stocks displayed simultaneously, font family, etc.

For more details, go here}:

Finance Calculator

Finance Calculator WordPress Plugin

(Finance Calculator Plugin For WordPress)

This free plugin allows your site visitors to calculate indicative repayments. This is a useful financial tool for calculating repayments on vehicle loans, real estate, or any other large loan.

Finance Calculator WordPress Plugin

(Finance Calculator – Loan Calculators)

The plugin also contains an application form that will send a message to a specified email address.

Other features of this plugin include displaying payment protection, calculating 12 to 60 months loans and creating a form that can be placed in any page or post.

For more details, go here}:

WP-Invoice

WP-Invoice Plugin

(WP-Invoice Plugin)

WP-Invoice lets you send itemized invoices to clients.

This plugin integrates billing into WordPress. You can send out itemized invoices, set up recurring billing and expand plugin functionality with free and premium add-ons, like business location, electronic signature, PDF creation, quote creation, checkout forms, and more.

The plugin ties into your WP user management database to keep track of your clients and their information, and integrates with PayPal, Authorize.net, Stripe, and many others.

The plugin gives you the ability to add custom payments and charges, insert pre-defined line items and discounts, quickly view invoice status and progression, filter and find invoices, show invoice receipts and invoice history, create notification e-mail templates, display reports (collected vs uncollected invoices, most valuable clients and top grossing line items), and more.

For more details, go here}:

All In One Business Management Application

All In One Business Management Application - WordPress Plugin

(All In One Business Management Application)

This complete business management system includes accounting management, invoicing, order management, helpdesk with ticketing system, CRM and many added features.

All In One Business Management Application Plugin For WordPress

(All In One Business Management Application Plugin For WordPress – Invoice)

All In One Business Management Application supports different languages, is fully customizable and provides additional tools such as document management, notice board, and more.

For more details, go here}:

iBilling – Accounting And Billing Software

iBilling - Accounting and Billing Software Plugin

(iBilling – Accounting and Billing Software Plugin)

iBilling is a scalable business software that lets you manage and communicate with customers, track your company’s cash flow and net worth, send single-click payment reminders and payment confirmations, and lots more.

iBilling - Accounting and Billing Software Plugin - Invoicing

(iBilling – Accounting and Billing Software – Invoicing)

It lets you get paid faster online by integrating with several online payment gateways.

For more details, go here}:

WordPress Accounting Themes

To benefit the most from using WordPress to grow your business online, it’s best to choose a theme specifically suited for accounting businesses. Here is a look at some of the best WordPress themes available for accounting. With the themes listed below you can have a professional-looking accounting website within minutes and save hundreds to thousands of dollars on the cost of web design.

Accounting Pro

Accounting Pro

(Accounting Pro – WordPress Theme)

This premium theme for WordPress is a turn-key theme built for accountants and accounting firms. It’s responsive, has a drag-and-drop page-builder, offers several page templates, custom menu features, a content composer (gives you an improved WordPress editor), a sidebar manager, auto-resized images, and a whole lot more.

You can easily expand this theme through premium add-ons.

For more details, go here:

Accountancy

Accountancy Theme For WordPress

(Accountancy WP Theme)

Accountancy Theme comes with a variety of styles and layouts that helps make your accounting site look and feel professional.

It includes a custom slider, a featured testimonial, and more. It’s lightweight, search engine friendly, fast loading, and is responsive. It provides what you need without bloating your theme with features you don’t need. Free updates and one year of support is included in the cost of purchase.

Go here to learn more this theme:

Accounting

Accounting WordPress Theme

(Accounting – WordPress Theme)

Accounting Theme includes a drag-and-drop builder that allows you to design your website any way you want. It also provides unlimited sidebars and custom widgets, four different types of headers, a custom admin panel, four color schemes, custom slider, three different blog types, and is fully responsive. It looks clean and modern and loads fast.

Go here for more information:

Kathryn

Kathryn Theme

(Kathryn WordPress Theme)

This premium theme for WordPress was built for accountants. It offers a slider, multiple layouts, multiple sidebars, various colors, is easy to use, inexpensive, search engine optimized, and is fully responsive. Although it could easily suit any profession you like, it builds a great looking accounting theme. It includes a license for the Soliloquy slider plugin and is a separate purchase from the Genesis Framework.

For more details, go here:

Accounting WordPress Theme

Accounting WordPress Theme

(Accounting WordPress Theme – WordPress Theme)

This one was designed to enhance professionalism within the accounting industry. Every color, layout element, icon, menu item, page structure, call-to-action, etc., is designed specifically to give your accounting website a professional look without looking dull. It’s a turn-key installation but you can still modify it if you want. It’s fully responsive and includes pages for your accounting services, contact form section with consultation requests (downloadable as CSV), testimonials section, and a blog.

For more details, go here:

WP Advocate

WP Advocate WordPress Theme

(WP Advocate WP Theme)

WP Advocate is a free corporate theme developed specifically for professional service providers such as accountants and attorneys. You can use the bundled images or upload your own. It includes a custom post type adding employee profiles and can also integrate with BeSpoke profile templates. WP Advocate is a clean-looking and fast-loading theme.

Go here for more information:

Divi

Divi Theme

(Divi Theme For WordPress)

This premium theme is one of the most flexible themes in Elegant Themes‘ entire theme collection. You can create a professional website using its page builder or beautiful pre-made layouts. You can modify your layout to your heart’s content.

Divi’s page builder transforms web elements into visual building blocks, allowing anyone to understand and easily change the structure of their pages without editing any code.

Divi Theme - Page Builder

(Divi WordPress Theme – Flexible Page Builder)

It comes with 40 content modules that you can drag and drop anywhere you want. It has bar counter, blog, code, countdown timer, gallery, login, portfolio, sidebar, social media follow, video, fullwidth header, fullwidth portfolio, fullwidth slider, and more.. It is fully responsive and fully customizable. Themes start at $69 per year and includes full access to all sleek business themes.

More information:

The Corporation

The Corporation Theme For WordPress

(The Corporation – WordPress Theme)

This premium theme for WordPress from Elegant Themes was specifically created to make corporate websites look great.

The Corporation has a sleek page-based home page design with a eye-catching slider, blog design, 6 different color schemes, multiple page templates which include contact pages, blog feeds, sitemaps, search page, gallery page, and more. Theme prices start at $69 per year and includes access to all beautifully-designed themes.

Visit the theme website for more details about this theme:

Adviser

Adviser Theme

(Adviser)

This theme was developed to help those in the financial industry to build trust with a clean business design. It’s perfect for those that provide services like investment advice or tax help. Adviser includes a recruitment page with hiring announcements and where to send applications. It also includes a lease calculator. It includes multiple shortcodes and widgets, and includes the drag-and-drop visual composer.

Go here to learn more this theme:

Tax Help

Tax Help WordPress Theme

(Tax Help WordPress Theme)

This premium theme for WordPress was built for financial organizations, tax and finance advisors, and firms providing tax assistance. This theme is designed to showcase your services in a professional way and help grow your professional reputation. It has a range of blog styles, uses a drag-and-drop visual composer, includes a shortcode builder, the Revolution Slider, and additional custom shortcodes.

More information:

Finance Business

Finance Business Theme For WordPress

(Finance Business – WordPress Theme)

This theme was designed specifically for organizations that provide any type of financial service such as consulting, tax help, finance, insurance, corporate, loans, accounting, and more. It includes a custom CMSMasters Visual Content Composer plugin. It also has around one hundred shortcodes that includes charts and financial content. It also includes the custom drag-and-drop composer, 2 premium sliders, page options, color management features, animated elements, and a lot more.

To learn more about this WordPress theme, go here:

Avada

Avada Finance WordPress Theme

(Avada Finance WordPress Theme)

Avada is a fully responsive and versatile multipurpose theme that lets you easily build, configure, and run any kind of website you want without touching code, including a website for an accounting or finance-related organization.

To learn more about the Avada theme for WordPress, go here: Avada

Hopefully, you have found this article on WordPress plugins and themes that can help to improve SEO, improve user engagement and drive more traffic useful.

Best WordPress Plugins And Themes For Accounting Websites

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