Grow Your Accounting Business Online With WordPress – 2

This is part 2 of a series of articles focused on helping accountants and financial service professionals grow their business online and provides a comprehensive list of WordPress plugins and themes for accounting and finance-related businesses.

Best WordPress Themes And Plugins To Grow An Accounting Business OnlineIn Part One of this guide on ways to grow your accounting business presence online, we provided practical tips and suggestions on the following topics:

  • Challenges Accountants Face Online
  • Online Opportunities For Accountants
  • Your Website Pages
  • Improving The Content On Your Website

In this section, we explore more ways to grow your accounting services business online. Topics covered include:

  • How To Improve Web Traffic
  • Generating New Leads & Enquiries
  • Improve Search Engine Optimization, Improve User Engagement And Drive More Traffic With WordPress Plugins And Themes

Important Info

To learn more about WordPress plugins and themes, see these articles:

Your Accounting Website – Improve SEO, Improve User Engagement And Drive More Visitors Using WordPress Plugins

Web traffic is vital to your business growth. In this section, you will learn how to improve your website with WordPress.

Optimizing Your Site For SEO

There are so many ways WordPress can help to optimize your accounting website for search engines:

  • SEO-Friendly – WordPress lets you set the permalinks to use the title of the post.
  • Post Tags – Choose the keywords that you want search engines to index your articles for.
  • Post Categories – Create categories for keeping your content organized and easy to find.
  • Excerpts – WordPress lets you compose the description for your posts that search engines will display in their search results.
  • Images – add search-optimized titles to your content images for improved search results.
  • Internal Content Linking – WordPress has a built-in feature that allows you to easily create internal links for better indexing of pages
  • Post Notification – WordPress can be configured to automatically notify other search directories immediately upon publishing a new post on your website.

WordPress Plugins For Improving Search Engine Optimization, Increasing User Engagement And Web Traffic Generation

In addition to the built-in features of WordPress, there are also a number of WordPress plugins that will improve your accounting or financial services website’s SEO, increase user engagement and drive more web traffic to your business.

For example, you can install the plugins below to improve your site’s SEO:

A plugin like Yoast SEO (previously called WordPress SEO by Yoast) can improve your website's SEO

(A plugin like Yoast SEO can improve your SEO)

Other ways to improve your accounting website’s SEO, increase user engagement and drive more visitors to your business are to add a forum, newsletters, comments, and social sharing features. Here are a few more fantastic plugins that can help:

  • BuddyPress – Use the BuddyPress plugin to set up and manage your own online social network on your WordPress site.
  • bbPress – Use the bbPress plugin to set up and run a forum on your website.
  • E-Newsletter – E-Newsletter allows you to send professional email newsletters, track results and manage subscribers from your WordPress dashboard.
  • Disqus – Power discussions and increases engagement on your website or blog.
  • Floating Social – Add social buttons and features that allow visitors to share your content online to your posts and pages.

WordPress users can easily add social sharing buttons to their website using WordPress plugins

(WordPress users can easily add social sharing features to their website with free or inexpensive plugins)

Tips For Generating More Leads & Enquiries

Let’s now take a look at ways to improve sales and generate leads and enquiries online.

Adding A Newsletter

Providing an email newsletter is a great way to build a subscriber list. It] provides a number of benefits and advantages, like:

  • Drives targeted traffic to your website
  • Keeps your business at the forefront of your reader’s minds
  • Provides useful information and advice
  • Provides you with a targeted marketing channel
  • It’s a way to offer special products or services to a select audience
  • Increases interaction
  • Provides you with other ways for readers to share your content

One of the best ways to get visitors to subscribe to your email newsletter is to provide users with high value content and give them a free gift in exchange for their details. This could be a special report, tips for handling finances, access to tax calculators, coupons, membership access to videos, contests, etc.

Add A Contact Form

A contact form makes it easy and simple for prospective clients to get in touch with you. Users can report issues, ask questions to specific departments, ask for a quote, and more.

Contact forms provide many benefits, like:

  • Reducing spam
  • Set up automated responses
  • Giving you control over what gets sent to you
  • You can keep your email address private
  • Different forms can be added to any post or page
  • Looks professional
  • Is convenient for users

A very popular WordPress contact form plugin is Contact Form 7.

Contact Form 7

Contact Form 7 Plugin

(Contact Form 7)

Contact form 7 is a free plugin that allows you to add and manage multiple contact forms into any page on your site, customize the forms and the email contents, add fields, and more.

International languages, Ajax-powered submitting, CAPTCHA, and spam filtering is also supported.

Another option to consider is adding sections to your contact form so users can choose the aspect of your business they are contacting your company about. This ensures that visitors’ requests reach the right person.

Add A Map

A map helps your visitors and clients find you.

A map is a very useful tool for several reasons:

  • A map improves local SEO
  • Allows customers to better plan their visits and appointments
  • Shows location of events

Adding a map helps your visitors and clients find you

(Adding maps helps your visitors and clients find you)

Some of the more popular Google Maps plugins for WordPress include:

How To Improve SEO, Increase User Engagement And Increase Web Traffic Generation Using Plugins

WordPress Financial Plugins

WordPress lets you add a number of plugins to your accounting site that will immediately add a range of functional tools for your site visitors. Here are just some of the plugins you can choose from:

Calculator Pro Calculators

Calculator Pro Calculators - WordPress Plugin

(Calculator Pro Calculators Plugin)

This plugin provides a free collection of over 400 calculators that you can provide to users on your website. It supports internationalization

Most of them aren’t focused on accounting, but there are quite a few you can use for:

  • Interest rate
  • Rate of return
  • Leases
  • Equity
  • And many more

For more details, go here}:

Show Stock Quotes

Show Stock Quotes Plugin

(Show Stock Quotes)

This plugin installs a widget that shows a number of different stock quotes per portfolio. You can display as many widgets as you like.

Show Stock Quotes Plugin

(Show Stock Quotes Plugin – Stock Portfolio)

For more details, go here}:

Custom Stock Ticker

Custom Stock Ticker WordPress Plugin

(Custom Stock Ticker)

This plugin lets you place custom stock tickers on any sidebar, page or post with shortcodes.

Custom Stock ticker offers loads of customizable ticker. Choose from built-in skins or customize these yourself to match the look and feel of your site. You can also add custom stocks to specific categories.

Appearance customizations include speed, text, colors, etc.

For more details, go here}:

Finance Calculator

Finance Calculator Plugin

(Finance Calculator)

This free plugin lets your users calculate indicative repayments online. This is a useful financial tool for calculating repayments on auto loans, property, or any other large loan.

Finance Calculator - WordPress Plugin

(Finance Calculator Plugin – Loan Calculator)

This plugin also contains an application form that sends a message to the email address you specify.

Other features of this plugin include showing payment protection, calculating 12 to 60 months loans and creating forms that can be placed in any page or post.

For more details, go here}:

WP-Invoice

WP-Invoice Plugin For WordPress

(WP-Invoice)

WP-Invoice lets WordPress blog owners send itemized invoices to their clients.

This plugin integrates billing into WordPress. You can send itemized invoices, set up recurring billing and expand functionality with free and premium add-ons that let you manage business, accept electronic signatures from clients, create PDF versions of invoices, provide quotes, create single-page checkout forms, and more.

The plugin ties into your WordPress user management database to keep track of your clients and their information, and integrates with PayPal, Authorize.net, Stripe, and several others.

You can add custom payments and charges, add pre-defined line items and discounts, view invoice status and progression, easily filter and find invoices, show invoice receipts and invoice history, create notification email templates, display reports (collected vs uncollected invoices, valuable clients and top grossing line items), and more.

For more details, go here}:

All In One Business Management Application

All In One Business Management Application - WordPress Plugin

(All In One Business Management Application – WordPress Plugin)

This complete business management system includes accounting management, invoicing, order management, help desk with support ticketing system, client relationship management and lots more.

All In One Business Management Application

(All In One Business Management Application Plugin For WordPress – Invoicing)

All In One Business Management Application supports different languages, is fully customizable and provides powerful tools such as document management, notice board, and more.

For more details, go here}:

iBilling – Accounting And Billing Software

iBilling - Accounting and Billing Software Plugin For WordPress

(iBilling – Accounting and Billing Software WordPress Plugin)

iBilling is a scalable business software that lets you manage customer data and invoices, tracks your company’s cash flow and net worth, send single-click payment reminders and payment confirmations, and lots more.

iBilling - Accounting and Billing Software - Invoice

(iBilling – Accounting and Billing Software – Invoicing)

iBilling Accounting and Billing Software integrates with several online payment gateways.

For more details, go here}:

WordPress Accounting Themes

To get the most benefit out of growing your business online with WordPress, we recommend choosing a theme specifically for accounting. Here is a look at some of the best WordPress themes available for accounting. These themes allow you to have a professional accounting website within minutes.

Accounting Pro

Accounting Pro Theme

(Accounting Pro WP Theme)

Accounting Pro is an inexpensive turn-key theme developed for accountants and accounting firms. It’s a responsive theme with a drag-and-drop page-builder, offers several page templates, custom menu features, a content composer (gives you an improved WordPress editor), a sidebar manager, auto-resizing for images, and lots more.

You can expand this theme through premium add-ons.

Visit the theme site to learn more this theme:

Accountancy

Accountancy WP Theme

(Accountancy Theme)

This premium theme for WordPress offers a variety of styles and layouts to give your accounting site a professional look and feel.

This mobile-friendly theme includes a custom slider, a featured testimonial section, it’s lightweight, search engine optimized, and fast loading. Accountancy provides what you need without bloating your theme with features you don’t need. Free updates and 1 year of support is included in your purchase.

Visit the theme website for more details about this theme:

Accounting

Accounting WP Theme

(Accounting Theme For WordPress)

This premium theme for WordPress includes a drag-and-drop builder that allows you to design your website any way you want. The theme also provides unlimited sidebars with custom widgets, four different types of headers, a custom administration panel, different color schemes, a custom slider, three different blog types, and is fully responsive. It looks clean and modern and loads fast.

More information:

Kathryn

Kathryn - WordPress Theme

(Kathryn WP Theme)

This premium theme for WordPress was created for accounting services. It has multiple layouts, slider, multiple sidebars, widgetized home page, flexible rotator, call to action boxes, author boxes for single or multiple bloggers, a variety of colors, is easy to use, inexpensive, search engine optimized, and is fully responsive. Although it can easily fit any profession, it builds a great looking accounting theme. It includes a license for the Soliloquy plugin and is a separate purchase from the Genesis Framework.

More information:

Accounting WordPress Theme

Accounting WordPress Theme - WordPress Theme

(Accounting WordPress Theme)

Accounting WordPress Theme was designed to enhance professionalism within the accounting industry. It features authoritative colors and elements specifically designed to give your accounting business site a professional look without looking dull. It’s a turn-key installation but you can still modify it if you want. It’s fully responsive and includes pages for your accounting services, contact form section with consultation requests (downloadable as a CSV file), testimonials, and a blog.

More info:

WP Advocate

WP Advocate Theme For WordPress

(WP Advocate Theme)

This is a free corporate theme designed specifically for professional service providers such as accountants and attorneys. Use the bundled images or upload your own. It also includes a custom post type adding staff profiles and can also integrate with BeSpoke profile templates. It’s clean and loads fast.

More info:

Divi

Divi

(Divi Theme For WordPress)

This theme is one of the most flexible themes in Elegant Themes‘ entire collection of WordPress themes. You can create a professional site using the page builder or pre-made layouts. You can change your layout as much as you need.

The builder transforms web elements into visual building blocks, allowing you to understand and easily change the structure of their pages without editing any code.

Divi Theme For WordPress - Page Builder

(Divi – WordPress Theme – Flexible Page Builder)

Divi has 40 content modules that you can drag and drop anywhere you want. These modules include accordion, blog, circle counter, divider, gallery, login, post title, pricing table, testimonial, video, fullwidth image, fullwidth menu, fullwidth post title, and more.. Divi is responsive and fully customizable. Prices start at $69 per year and includes access to all sleek business themes.

To learn more about this WordPress theme, visit the theme website:

The Corporation

The Corporation

(The Corporation WP Theme)

This premium WordPress theme from Elegant Themes was created specifically to create good-looking corporate websites.

It has a sleek and professional page-based home page design with a eye-catching slider, blog design, 6 different color schemes, multiple page templates which include contact pages, blog feeds, sitemaps, search page, gallery page, and more. Elegant Theme prices start at $69 per year and includes access to 80+ themes.

For more details, go here:

Adviser

Adviser - WordPress Theme

(Adviser)

This premium theme was designed to help finance industry professionals build trust online with a clean business design. It’s perfect for businesses that provide services such as investments or tax help. Adviser includes a recruitment page with hiring announcements and where to send applications. It also includes a lease calculator. It includes multiple shortcodes and widgets, and includes the drag-and-drop visual composer.

For more information, go here:

Tax Help

Tax Help Theme For WordPress

(Tax Help Theme For WordPress)

This theme was designed for financial companies, tax and finance advisors, and firms that provide tax services. Tax Help is designed to showcase your services professionally to help establish your professional reputation. It provides different blog styles, uses the drag-and-drop visual composer, includes a shortcode builder, the Revolution Slider, and many custom shortcodes.

Visit the theme website to learn more this WordPress theme:

Finance Business

Finance Business

(Finance Business)

This premium theme was built specifically for businesses that provide any type of financial service such as consulting, tax help, corporate, finance, insurance, accounting, loans, and more. This theme includes a custom CMSMasters Visual Content Composer plugin. It also has around one hundred shortcodes that let you add charts and financial content. It also includes the custom drag-and-drop composer, 2 premium sliders, page settings, color management, animations, and a whole lot more.

To learn more about this WordPress theme, go here:

Avada

Avada Finance WordPress Theme

(Avada Finance WordPress Theme)

Avada is a fully responsive and versatile multipurpose theme that lets you easily build, configure, and run any kind of website you want without touching code, including a website for an accounting or finance-related organization.

To learn more about the Avada theme for WordPress, go here: Avada

We hope that you have found this comprehensive guide on WordPress plugins and themes for improving SEO, better user engagement and driving more web traffic helpful.

Best WordPress Plugins And Themes To Grow Your Accounting Business Online

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