WordPress has evolved from being just a simple blogging tool to a tool that is now used to design all types of pages – marketing pages, portfolio pages, local business pages, etc.
Whatever you can imagine, somewhere around the world someone is bound to be already building it with WordPress!
This article will help you discover the simplest WYSIWYG content builder for WordPress.
Drag & Drop Content Editors For WordPress
Does The WordPress Visual Editor Meet All Of Your Content Creation Needs?
With so many improvements that the WordPress platform has undergone in recent years, many WordPress developers feel that the WordPress content editor is not really suitable for creating or editing sophisticated layouts.

(The WordPress content editor is great for adding, formatting and editing “linear” content, but adding complex layouts can be quite challenging!)
For example, let’s say you want to create something like the layout shown below …
To create the above boxes with text and buttons, users would normally need to insert shortcodes into the content for every single element they would like to display …
Typically, this is not really an issue … unless you choose to change an element in your layout (for example, move part of the content from box 3 into box 2, or replace the background color in box 2 from red to gold. Then, you’re stuck having to mess around with page code.
The WordPress content editor is supposed to be an easy-to-use WYSIWYG (What You See Is What You Get) editor, but as you can see, if you are trying to edit complex content elements, what you see on your editor screen is not what you are getting when the web page is published …
(“What You See” isn’t always “What You Get” … unless you can visualize code!)
In some cases, users may even be better off working inside the text editor tab instead of the WordPress WYSIWYG editor when trying to add something other than simple layouts …
Even though WordPress is extremely easy to use, this makes it hard for non-technical website owners to have full control of their own content.
The fundamental issue about having to use shortcodes and HTML to create content in the default WordPress visual editor can be summarized as follows:
1) Speed – How long will it take to build a page using the editor?
2) Abstraction – How closely does the content in the editor resemble the “front end” content when you are creating or editing a page?
As you can see from the above image, what you see when working in the content editor does not look even remotely similar to what you see in the front end. This means that users have to translate mentally what the content will look like when working with sophisticated layouts. Other solutions require several steps before you can start configuring your page layout, or endlessly switching tabs and performing tweaks and updates to see how your content is progressing, which can affect how quickly you can create your content, as you wait for your updates to load.
Many WordPress web developers have come up with different solutions to make content editing easier. These solutions range from WP plugins you can install on your site that add new functionality to the editor, to themes that include built-in features like drag and drop editing …
(WordPress “drag and drop” editors aim to make creating complex layouts easier!)
Some solutions require so many page-building features, that users need to learn how to work with complicated-looking front end content editors …
Many of these solutions work, but they don’t really address the fundamental problem with using shortcodes and HTML as described earlier. Adding and editing sophisticated content elements on a web page becomes overly complicated, involves multiple steps and doesn’t match what users expect to see on the “front end.”
If you want to create or edit complex layouts quickly, this can become quite frustrating after a while.
Ask yourself this …
If there were no technical constraints, how would you like to build and edit your pages?
Now that you’ve asked this question, imagine the following …
- You spot something in your content that needs changing so you, simply click on the content and start writing. Your content is instantly edited.
- You just drag and drop items around the page, and see them exactly as they will display on the front end without having to mentally translate any code.
- You have an idea for an item of content that you would like to create, so you just start typing, and your web page gets built as you go, with no delays, no switching tabs, and without waiting for new content to refresh.
Would that not be the ideal way to build content for your WordPress web site? Just click-to-edit and drag and drop elements around your pages and posts?
(Imagine being able to create complex web pages in real-time for your web content without technical constraints!)
If you are ready to change the way you create content in WordPress site, then here is a plugin that you may want to consider using …
Thrive Content Builder – Create Stunning Content With Drag & Drop Ease In WordPress Web Sites
Plugin Description
Thrive Content Builder is a truly intuitive WordPress click-to-edit drag and drop content creation plugin.
The Thrive Content Builder plugin provides you with a new and incredibly easy way to set up conversion-focused pages on any WordPress website.
Once installed, Thrive Content Builder adds a visual content editor and a sidebar menu that lets you click, then drag and drop design elements to your page …
(Thrive Content Builder adds a new editor to your WordPress site)
The plugin is actually a combination of the Thrive Content Builder and Thrive Landing Pages plugins rolled into one, plus an additional plugin feature called Thrive Lightbox.
Let’s take a look at all of the above and how all of this powerful functionality works seamlessly together to help you transform and improve your business online and create awesome marketing pages and content.
Thrive Content Builder
Thrive Content Builder lets you easily add content to your web pages and build complex page layouts using drag and drop elements …
Everything on your page can be built by dragging and dropping things around the page and then clicking to edit them …
Once you have placed your elements on your page, you can continue to further edit them without having to go through multiple steps or complicated configuration screens …

The built-in Thrive Landing Pages also lets you build beautiful landing pages that can just as easily be edited or customized …
Thrive Content Builder and Landing Pages is simple, easy to use, and ideal for all WordPress users at all levels. In fact, designing pages and working on content with the Thrive Content and Landing Page Builder plugin installed is so effortlessly easy, that the developers guarantee that once you start using it, you’ll never look back!
More info: Thrive Content Builder
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The integrated Thrive Landing Pages and Content Builder plugin was created by the same team that developed Thrive Leads, another fantastic plugin for WordPress that we have previously written about on this site.
To read more about the plugin, go here:
Benefits Of Using Thrive Content Builder And Landing Pages
Here we have listed just a few of the benefits and advantages of using Thrive Content Builder to speed up content creation:
Fast And Simple To Install And Set Up. Be Up And Running In No Time.
Thrive Content Builder is quite easy to install. Simply upload a zip file that contains the plugin to your Plugins folder via your admin account and activate.
Real-Time Content Building And Editing
Thrive Content Builder is really simple and intuitive to use and lets you create content in real-time.
What You See Is Exactly What You Get
With Thrive Content Builder installed, what you see as you work within the content editor – fonts, elements, page layouts, etc. is exactly what you get on the front end of your site.
Additional benefits and advantages include the following:
- Beautiful Layouts With Drag And Drop Ease: Create any type of layout you can imagine with drag and drop ease.
- Add Design Elements With No Short Codes Involved: With Thrive Content Builder you not only get an exciting and simple-to-use click-to-edit content editor, but the plugin also includes a collection of design elements that you can customizable and use on your web pages without using short codes, like columns, styled lists, buttons, custom HTML and CSS, etc.
- Ideal For Non-Technical Users: Not having to deal with technical stuff for your updated content to reload frees up your attention and allows you to build the web pages your business needs, quickly and without having to deal with code or click through multiple steps to get what you need done.
(Add, edit and customize web page elements like testimonials, pricing tables, gradient boxes, dividers, credit card icons, etc.)
Features
Thrive Content Builder offers many features to site owners. Here are just a few of these:
- Regular Content Editor Functionality Is Preserved: You have access to all of the regular text editing options that you are used to (e.g. bold formatting, centering text, heading styles, etc.),
- Drag And Drop Elements Menu: The plugin makes a “drag and drop” table of multi-style elements available on your post or page screen when creating or editing content.
- Conversion-Boosting Elements: The plugin includes various attention-grabbing and customizable elements that will help you increase your sales conversions, including buttons and call-to-action elements, testimonials, and guarantee forms. In addition to being customizable, multiple design options are also available for various elements.
- Mobile-Friendly Design: Add mobile-friendly columns, text boxes, dividers, e.g. which will resize and display great on different device screens.
- Add Animation To Your Pages: The plugin’s Event Manager feature lets you add animated content elements, trigger lightboxes and more!
(Add Animated Elements To Your Pages)
Thrive Landing Pages – Landing Page Template Sets
Thrive Landing Pages provides sets of templates that work together logically and use the same conversion-optimized design language to take your visitors from initial signup to purchase, product download and more.
(Thrive Landing Pages gives you access to conversion-optimized web page templates)
Thrive Landing Pages – Benefits
- Hosted on your own WordPress site
- Save time and money building landing pages
- 100% conversion-optimized web pages
- No web coding skills needed
- Works with any theme
Thrive Content Builder and Landing Pages not only lets you create beautiful-looking content in your WordPress posts and pages, but you can also choose from dozens of beautifully designed, web page templates that are conversion-optimized and fully customizable …
(Thrive Landing Pages provides sets of templates that work together logically and use the same conversion-optimized design language)
There are over thirty templates available, with more templates being worked on. In addition to the templates shown above, expect to see new templates in the future for email lead generation, sales pages, lesson pages, personal branding pages, webinar pages and more.
Completely Customizable And Flexible Landing Page Template Sets
Normally, to be able to have a fully customizable landing page template, you would need to either hire a web developer to do the work, or learn web coding languages like HTML and CSS and figure out what to do yourself.
As Shane Melaugh, co-founder of Thrive Themes says …
“There are many ways to get a pre-designed page published quickly, but the problem comes with customization. Total design freedom requires either hiring web developers to do the work for you, or learn how to do it yourself, which involves learning how to mess around with code or use complex editors. Customizable usually means complicated, expensive or time-consuming. So, you can either have something that is fast and easy to set up, or something that is customizable and flexible. But you couldn’t have both … until now! With Thrive Landing Pages you get the best of both worlds for creating conversion-optimized web pages.”
Thrive Landing Pages gives you stunning pre-designed web page templates that are fully optimized and ready to go, and complete design freedom that allows you to change and customize any element of your page templates …
With the landing page template sets included with this plugin, you can do the following:
- Change text in any headline, bullet point, button, etc.
- Delete text, images or any other component of your landing page
- Change all background images and edit colour
- Change the color of links, text, buttons, etc.
- Select your own fonts
- Select your own images and graphics
- Change content area size
- Change the order of elements on your pages
- Translate pages into a different language
- Add any kind of custom content anywhere in the pages
- Start with a blank page and create your own templates, or even build your own library of custom landing pages.

(Change and edit any element of your page templates)
Thrive Lightbox Plugin – Transform Your WordPress Site Into A Powerful Marketing Machine
The Thrive package includes the Thrive Lightbox plugin, which lets you add fully configurable 2-step opt-in forms and events to your site …
(Add opt-in forms and events to your web pages with Thrive Lightbox)
Two-Step Opt-in Forms
A 2-step opt-in process can help improve your conversion rates. Visitors click on a button or image, and then they are presented with your opt-in form …
(Capture more leads and subscribers with a two-step opt-in process)
Thrive Lightbox Event Manager
An “event” consists of a trigger and an action. You can make an opt-in form appear when when visitors click or hover their mouse over a button or an image, or when someone scrolls down to a certain point on the page. You can also use the Event Manager to animate attention-getting elements on your page, using various animation effects (e.g. zoom in, slide in from bottom to top, roll in, etc.
(Set up and manage events on your web pages with the Thrive Lightbox plugin)
A lightbox and event is created automatically for your landing pages, but you also have complete control over your events, triggers and design.
Testimonials
Here are a couple of the testimonials that customers have published about Thrive Content Builder:
”You guys are simply awesome I am loving everything you are doing at the moment. Keep up the great work you really are making such a big difference in this field. Jule Fuller”
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”Your stuff is beautifully designed, fast and has great options for marketers that you just don’t see with other themes. Great, great job! Absolutely love Thrive! David Coleman”
Thrive Content Builder Plugin – Tips
Thrive Content Builder works with any theme in WordPress, not just with Thrive Landing Pages. Note, however, that you cannot use Thrive Content Builder to edit content that was not created using the plugin.
You can add short codes inside the Content Builder or Landing Pages plugin and they will be displayed correctly on on your web site.
Thrive Lightbox works with any content built using Thrive Content Builder.
Thrive Content Builder Support
Thrive Landing Pages and Content Builder Plugin comes with free updates, new landing pages and upcoming features. The Thrive team is constantly working on adding new features and improving existing ones.
Thrive plugins are really well-supported, and users get lifetime software updates, plus one year unlimited support with their purchase, backed by a no-risk, thirty day, 100% money-back guarantee.
This is an exciting product for WordPress users that just keeps getting better.
Product Cost
At the time of writing, the pricing information shown below includes all three components described above (Thrive Content Builder, Thrive Landing Pages & Thrive Lightbox):
- Single Site License – This option lets you use the plugin on 1 site only. It includes full feature set, unlimited updates and one year of unlimited support. Cost = $59.00.
- Unlimited Sites Licensing – This edition allows you to set up the plugin on all websites that you personally own. Includes full feature set, unlimited updates and 1 year of unlimited support. Price = $87.00.
- Agency License – Use on all your domains and on client websites. Pricing includes access to Thrive Content Builder, plus all Thrive Themes & Thrive Plugins. Price = $247.00 per year.
Note: The price of the Thrive Content Builder product depends on whether there are any promotions or limited-time special offers. When we last checked, the software is being retailed for the pricing shown above. This may not be the actual price set by the plugin seller when you visit the product site and you may be shown additional upsells or one-time offers after purchasing.
Check the plugin’s website for current pricing details:
Additional Plugin Info
The developers of the Thrive Content Builder plugin emphatically assert that the plugin’s architecture gives you the “best of both worlds,” and help bring back the “joy of creating content.”
On the one hand, you have the time-saving benefits of ready-made web page elements and conversion-optimized templates that help to speed up page design and content creation, and on the other hand, you have complete control over the design process and the freedom to change everything on your web page, using the plugin’s click-to-edit and drag and drop features, which allows you to see exactly how the content you are working on will appear to visitors after publishing.
For a demo video of the plugin in action, including help documentation and tutorials, FAQs, customer helpdesk, contact details and more, visit the plugin website.
Install The Plugin …
If you want to edit something, you click on the element and start editing. If you want to change something, you will see the change happen immediately. If you want to move something, all you have to do is drag it and drop it into its new position. There are no extra steps involved.
If you want to transform and improve your site and create awesome sales pages and engaging content, this plugin delivers an incredible conversion-boosting package with a single, inexpensive plugin.
For full details, check out the plugin here:
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