WordPress has evolved from being just a simple blogging application to a tool being used to design all types of pages – landing pages, portfolio pages, local business pages, etc.
Whatever you can think of, someone is most likely already building it with WordPress!
This article will help you discover the most easy-to-use visual content builder for WordPress.
Drag And Drop Content Editors For WordPress
Is The Default WordPress Editor Meeting All Of Your Page Design Needs?
With all the many advancements that the WordPress platform has gone through in recent years, many WordPress developers feel that using the built-in WordPress WYSIWYG editor to build or edit complex web pages can sometimes be quite difficult.

(The WordPress WYSIWYG editor is great for adding, formatting and editing “linear” text and images, but adding more complex layouts can be challenging!)
For example, let’s say you want to create something like the layout shown below …
To add the above boxes with text and buttons to a page would require typing something like this into the default WordPress visual content editor …
Generally, this is not an issue … unless you choose to change some part of your layout (for example, move some of the content from box 1 into box 2, or change the button inside box 1 from green to gold. Then, you’re stuck having to mess around with code inside the content editor.
The WordPress content editor is supposed to give non-technical users an easy-to-use WYSIWYG (What You See Is What You Get) content editor, but as you can see, if you are trying to create complex page elements, often what you see is not what you get …
(“What You See” isn’t always “What You Get” … unless you can visualize code!)
In some cases, users may even be better off working inside the WordPress html editor tab instead of the WordPress visual editor when trying to add complex layouts …
Even though WordPress is very user-friendly, this makes it hard for users with no coding skills to fully manage their own content.
The fundamental problem about having to use shortcodes and HTML to create content in WordPress can be summarized as follows:
1) Speed – How long does it take to build a page using the editor?
2) Abstraction – How closely does the content in the editor resemble the “front end” content when you are creating or editing a page?
As you can see from the above, what you see when working in the back end doesn’t look even remotely similar to what you see in the front end. This means that you have to abstract what the content will look like when working with sophisticated layouts. Other solutions require a number of steps before you can begin configuring your page layout, or endlessly switching browser tabs and performing tweaks and updates to see how your content is progressing, which can affect how quickly you can create your content, as you wait for the content to load.
Many WordPress developers have tried to come up with different solutions with the aim of making content editing easier. These solutions range from standalone plugins you can install on your site that add new functionality to the editor, to WordPress themes that include built-in features like drag and drop editing …
(WordPress “drag and drop” editors aim to make creating complex content easier!)
Some solutions end up including so many complex page design features, that users end up with complicated-looking front end editors …
Many of these alternative solutions work fine, but they don’t really seem to address the fundamental challenge of using shortcodes and HTML as described earlier. Creating, adding and editing sophisticated content elements on a web page becomes overly complicated, involves multiple steps and doesn’t match what users expect to see on the “front end.”
If you want to create or edit complex page layouts quickly, this can become very frustrating.
Ask yourself this …
If there were no technical constraints, how would you like your web page builder to function?
Now that you’ve asked this question, imagine the following …
- You look at your content and if you spot something that needs to be changed, just click on the content and start editing it. Your content is instantly fixed.
- You simply drag and drop elements around the page, and see them exactly as they will display on the front end without having to mentally visualize HTML or shortcodes.
- You have an idea for an item of content that you’d like to create, so you just begin typing, and your page gets built on the fly, with no delays, no switching tabs, and without waiting for new pages to republish and reload.
Would this not be the perfect way to build content for your web site? Just click-to-edit and drag and drop elements around the posts and pages?
(Imagine being able to create complex web pages ”on the fly” for your web content without technical skills required!)
If you are ready to change the way you create content in WordPress site, then here is a plugin that you may want to consider using …
Thrive Content Builder – Click-To-Edit Drag & Drop Content Creator For WordPress
Plugin Description
Thrive Content Builder is a truly intuitive click-to-edit drag and drop content and page builder for WordPress.
Thrive Content Builder is a new and incredibly easy way to speed up the process of adding amazing content to your WordPress website.
Once installed, the plugin adds a visual content editor and an item menu that lets you click, then drag and drop elements to your web page …
(Thrive Content Builder adds a new content editing option to WordPress)
The Thrive Landing Pages And Content Builder plugin is actually a combination of the Thrive Content Builder and Thrive Landing Pages plugins rolled into one, plus an additional plugin feature called Thrive Lightbox.
We’ll cover all of the above and how all of this exciting functionality works seamlessly together to help you transform and improve your web presence and create amazing sales pages and content.
Thrive Content Builder – Click-To-Edit Drag And Drop Content Builder For WordPress
You can easily add content to your web pages using drag and drop elements …
Everything on your page can be configured by ”clicking-to-edit” and “dragging and dropping” things around the page …
Once elements have been positioned on your page, you can then continue to edit or customize these without going through multiple steps or opening extra configuration screens …

The built-in functionality of the plugin also lets you build beautiful landing pages that can just as easily be edited or customized …
Thrive Landing Pages and Content Builder is simple, easy to use, and ideal for all WordPress users at all levels. In fact, designing pages with the plugin installed is so effortlessly easy, that the developers guarantee that once you start using it, you’ll never look back!
To learn more about this plugin go here: Thrive Content Builder
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Thrive Content Builder and Thrive Landing Pages were created by the same team that developed Thrive Leads, another excellent plugin we’ve reviewed on this site.
See this post to read more about the plugin:
Benefits
Here are just a few of the benefits and advantages of using Thrive Content Builder to speed up the process of creating content for your website:
Installation Is Easy & Simple
Thrive Content Builder is really easy to install. Simply upload the plugin file to your Plugins folder via your admin account and activate.
Edit Content In Real Time
Thrive Content Builder is simple and intuitive to use and lets you build content in real-time.
A Truly Visual Content Editor
With Thrive Content Builder installed, what you see as you work within the editor – typefaces, visual elements, layouts, etc. is exactly what you get on the front end of your site.
Some additional benefits of using the plugin include:
- Attractive Layouts With Drag-And-Drop Ease: Create any layout you can imagine with drag-and-drop ease.
- Customizable Elements Included: With the Thrive Content Builder plugin you not only get a visually exciting drag and drop WordPress content builder, but the plugin also includes a very decent collection of functional and eye-catching web design elements that you can customizable and insert into your layouts without using short codes, like content toggle, feature grids, buttons, HTML code insert boxes, etc.
- Ideal For Non-Technical Users: Not having to deal with technical stuff, or wait for your content to load frees up your attention and allows you to build the web pages your business needs, quickly and without having to deal with code or click through multiple layers of menus to get what you need done.
(Thrive Content Builder lets you easily add, edit and customize page elements like testimonials, content toggle, guarantee boxes, buttons, responsive video embeds, etc.)
Features
Thrive Content Builder offers many powerful features to WordPress users. Here are just some of those features:
- All WordPress Editor Functionality Is Still Available: You have access to all of the built-in WordPress content editing options that you are used to (e.g. underlines, paragraph centering, heading styles, etc.),
- Drag And Drop Elements: The plugin adds a “drag and drop” list of elements to your post or page screen for creating and editing content.
- Conversion-Boosting Elements: The plugin includes various eye-catching and customizable elements that will help you increase your conversions, including buttons and call-to-action elements, testimonial boxes, and guarantees. In addition to being customizable, multiple design options are also available for various elements.
- Responsive Web Page Design: Add mobile-friendly elements like columns, guarantee boxes, dividers, e.g. which will adjust to display great on different device screens.
- Add Animation Events To Your Web Pages: The plugin’s Event Manager feature lets you insert animation in buttons, trigger lightboxes and more!
(Add Animated Elements To Your Web Pages)
Thrive Landing Pages – Landing Page Sets
Landing page template sets are templates that work together logically and use the same conversion-optimized design language to take your visitors all the way from signup to purchase, product download and more.
(Thrive Landing Pages plugin gives you conversion-optimized web page templates)
Thrive Landing Pages – Benefits
- Everything is hosted on your own WordPress site
- Save time building and customizing web pages for your web site
- 100% conversion-optimized landing pages
- No web coding skills needed
- Works with any theme
Thrive Landing Pages and Content Builder not only lets you create beautiful-looking content in your WordPress posts and pages, but you can also choose from dozens of professionally designed, conversion optimized page templates and fully customizable …
(Landing page template sets that work together logically and use the same conversion-optimized design language)
There are currently over 30 templates available, with more templates being worked on. In addition to the available templates, the developers plan to release new templates for email lead generation, sales pages, training pages, personal branding pages, webinar pages and more.
Fully Customizable And Flexible Landing Page Template Sets
Normally, to be able to have completely customizable landing page templates, you would need to either pay a web site developer to do the work, or learn how to code web pages and figure out what to do yourself.
As Shane Melaugh, co-founder of Thrive Themes says …
“There are many ways to get a pre-designed page published quickly, but the problem comes with customization. Total design freedom requires either hiring web developers to do the work for you, or learn how to do it yourself, which involves learning how to mess around with code or use complicated editors. Customizable usually means complicated, expensive or time-consuming. So, you can either have something that is fast and easy to set up, or something that is customizable and flexible. But you couldn’t have both … until now! With Thrive Landing Pages you get the best of both worlds for creating conversion-optimized web pages.”
Thrive Landing Pages gives you great-looking pre-designed page templates that are fully optimized and ready to go, and complete design freedom that allows you to change or edit anything on the page template …
The landing page template sets included with this plugin let you do the following:
- Modify text in all headlines, buttons, bullet points, etc.
- Remove text, images or any other element of your landing page
- Change the background image and edit colors
- Edit the color of text, links, buttons, etc.
- Choose your own fonts
- Use your own images
- Modify the size of the content area
- Rearrange the order of page elements
- Translate everything on the page into a different language
- Add any kind of custom content inside your pages
- Use pre-designed, customized pages, or create your own from scratch and save them as new web page templates.

(Change or edit any element of the page template)
Transform Your Site Into A Powerful Marketing Machine With Thrive Lightbox
The Thrive package also includes Thrive Lightbox, which lets you add fully editable two-step opt-in forms and animated objects to your web site …
(Add opt-in forms and animated elements to your WordPress site with Thrive Lightbox)
Thrive Lighbox 2-Step Opt-in Forms
A 2-step opt-in process can help increase your conversion rates. When visitors click on a button or image they are presented with your opt-in form …
(two-step opt-in forms can increase your conversion rates.)
Thrive Lightbox Event Manager
An “event” consists of a trigger and an action. You can make opt-in forms appear when when visitors click or hover over a button or graphic elements, or when someone reaches a certain point on the page. You can also use the Event Manager to animate images on your page, using a range of animation effects (e.g. zoom in from the page center, slide in from top to bottom, rotate, etc.
(Set up and manage events on your web pages with the Thrive Lightbox plugin)
Lightboxes and events are created automatically for your landing pages, but you also have complete control over events, triggers and design.
Testimonials
Here are just some testimonials that plugin customers have provided for the Thrive Content Builder plugin:
”You guys are simply awesome I am loving everything you are doing at the moment. Keep up the great work you really are making such a big difference in this field. Jule Fuller”
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“I’m blown away by the plugin. Keep up the incredible, WordPress changing work, guys! Dean Phillips”
Plugin Tips
Thrive Content Builder works with any WordPress theme, not just with the Thrive Landing Pages plugin. Note, however, that you cannot use Thrive Content Builder to edit content that was not created with the plugin.
You can add WordPress shortcodes inside the Content Builder or Landing Pages plugin and they will be displayed correctly when published.
Thrive Lightbox works with any content built using Thrive Content Builder.
Plugin Support
Thrive Content Builder and Landing Pages provides free updates, new landing pages and upcoming features. The Thrive team is constantly working on adding new features and improving existing ones.
Thrive plugins are very well-supported, and users get lifetime software updates, plus 1 year unlimited support with their purchase, backed by a no-risk, thirty day, 100% money-back guarantee.
This is an exciting product that just keeps getting better.
Plugin Pricing
At the time of writing, the pricing information shown below includes all three components described above (Thrive Content Builder, Thrive Landing Pages & Thrive Lightbox):
- Single Site Licensing – This lets you use the plugin on a single domain. Pricing includes full feature set, unlimited updates and 1 year of unlimited support. Price = $59.00.
- Unlimited Sites Edition – This license lets you use the plugin on all sites that you personally own. Includes full feature set, unlimited updates and 1 year of unlimited support. Price = $87.00.
- Agency Licensing – This license option enables you to run the plugin on all of your own sites and your client web sites. Cost includes access to Thrive Content Builder, plus all Thrive Themes & Thrive Plugins. Cost = $247.00 per year.
Please Note: The cost to purchase the product depends on whether there are any promotions or limited-time special offers. The above reflects the price at the time this content was published. This may not be the actual pricing charged by the software seller when you visit the website and there may be additional upsells or one-time offers after purchasing.
Check the plugin’s website for current pricing details:
Additional Info
The Thrive Landing Pages and Content Builder plugin developers repeatedly maintain that the plugin’s architecture gives you the “best of both worlds,” and help bring back the “joy of creating content.”
On the one hand, you have the time-saving benefits of ready-made page elements and conversion-optimized template sets that help to speed up your content creation, and on the other hand, you also have 100% control over your design process and the freedom to edit everything on your web page, using the plugin’s click-to-edit and drag and drop features, that allows you to see how the content you are working on will display to visitors after being published.
For a demo video of the plugin in action, including installation instructions and tutorials, FAQs, customer helpdesk, contact details and more, visit the Thrive plugins website.
Download This Plugin …
If you want to edit something, simply click on the element and start editing. If you want to change something, do it, and you will see the change happen instantly. If you want to move something, simply drag it and drop it into its new location. There are no complicated steps involved.
If you want to transform and improve your business online and create amazing marketing pages and engaging content, Thrive Content and Page Builder delivers an incredible conversion-boosting package with a single, inexpensive plugin.
To learn more, visit the plugin website here:
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