Successful marketers know that building a mailing list is one of the most profitable activities you can engage in to build a business online.
This is because a a list of email subscribers gives you immediate traffic and access to repeat sales.
Marketing studies show that, on average, 50%-80% of everyone who visits your website generally leave and never return. That’s a lot of money you’re most certainly leaving behind. Also, research shows that it takes an average of seven exposures to your business before a purchase decision is made. It’s of the utmost importance, therefore, to get repeat interactions with visitors.
How can you do this, however, if most visitors leave and never return?
The answer, of course, is to get visitors to give you their contact details while they’re visiting your website, so you can keep in touch after they have left your web site.
Building a list is an essential aspect of building a successful online business. A great list of email addresses has the potential to become your most profitable business leverage point.
If you sell one or more products on your website, or your business relies having a constant source of traffic, then building a list is essential, because it is the key to accessing repeat visitors and building a relationship.
There are many different ways and effective strategies to build a subscriber list, but until recently, it was very difficult to find one cost-effective and simple solution that takes advantage of almost all of the most effective methods available to capture email addresses on a website.
Thrive Leads – Mail List-Building Plugin For WP Users
Plugin Description
The Thrive Leads WP mailing list builder lets you build a list of subscribers quickly using many different types of opt-in forms, test different offers, improve your conversions, and get traffic on call, working directly from your WordPress dashboard …
As stated earlier, there are many different ways and effective strategies to build an opt-in list, and almost all of these methods and strategies require using subscription forms.
What makes Thrive Leads different from other solutions for capturing leads and email addresses is that Thrive Leads comes with a range of powerful conversion boosting technologies and list-building strategies already built-in.
Thrive Leads mail list-building plugin for WordPress is developed by Thrive Themes, a conversion-focused WordPress theme developer. As you will soon see, the plugin was developed to help WP users not just build a mailing list, but build it faster.
For more details go here:
Plugin Benefits
Here are just some of the many benefits of using Thrive Leads to build a list of subscribers quickly and get traffic on demand on your web site:
It’s A Plugin For WordPress Users
The Thrive Leads WordPress mailing builder eliminates the need to install multiple plugins on your site. This not only reduces the possibility of plugin conflicts, but the “lean and clean” nature of the plugin keeps your site’s loading speed down.
Quick Installation
Thrive Leads is quite easy to install. Just upload a zip file containing the plugin to your Plugin folder via your WordPress admin user area and activate.
Very Simple To Use
Thrive Leads makes it very simple to set up one or more opt-ins, use their pre-designed templates and start collecting subscriber details. No technical skills or design skills are required at any point.
In order to get the most out of Thrive Leads, you will want to make use of the advanced targeting, testing and reporting features. If you are a new user, allow 25-60 minutes to learn how to use all of the software’s features. Fortunately, ThriveThemes provides extensive tutorials, webinars as well as a responsive support team that is available to answer any questions you have.
Every Kind Of Form You Need
With the plugin, you can begin to capture subscriber email address using pre-designed templates, and every type of opt-in form you will ever need.
For example, you can use the Thrive Leads plugin to build “pop-up” forms …
Add slide-in forms …
You can use the plugin to insert great-looking in-line forms anywhere inside your content, or the top of your posts and pages …
Insert a form into any widget area of your website …
You can add 2-step opt-in links that open a lightbox when visitors click on a link inside your content …
And even add ribbon forms to your site that shows at the top of the screen and remain “sticky” even while visitors scroll down your page …
As you can see, Thrive Leads integrates every type of subscription form you need in one single WordPress plugin …
Thrive Leads also lets you add ‘smart’ Exit Popups that display opt-in forms with exit intent technology, which allow you to capture visitor details when they exit your site.
And it gets even better …
Thrive Leads Features
Thrive Leads offers a number of features to WP users. Here are just some of these:
Fast And Simple To Install And Use
Be up and running in no time. As already mentioned, ThriveThemes provides extensive training content and tutorials, webinars, case studies, plus a responsive support team.
This list-building tool not only integrates every kind of opt-in form your business needs into a single plugin, as you’ve just seen, but it also lets you run all of your list-building strategies without ever leaving your WordPress admin login.
Built-In List Building Strategies To Boost Conversions
Thrive Leads integrates all of the list-building strategies you need to maximize your conversions into one easy-to-use solution:
Design And Deploy
Thrive Leads provides dozens of professionally-designed and web optimized form templates that you can fully customize to suit your needs, letting you build conversion-boosting opt-in forms with no technical skills required.
Simple “point and click” technology and a drag-and-drop editor lets you easily create, modify and customize your forms …
Powerful A/B Testing
Split testing is the quickest way to boost your conversion rate and speed up the growth of your list.
Thrive Leads comes with a powerful A/B testing engine built into the plugin that allows you to easily test a whole range of variables, including the following:
A/B Test Different Designs And Content
Thrive Leads lets you test different designs and content, and provides a “set and forget” feature that lets you set the plugin to automatically eliminate the losing variations, and display only the ones that convert well after sufficient data has been gathered.
You simply start your test and the plugin takes care of the rest, automatically increasing your conversion rates over time.
A/B Test Form Triggers
Thrive Leads lets you customize when and how your forms should appear to visitors.
For example, you can set up:
- Time-based triggers to show an offer on your screen after 2 minutes
- Scroll-depth triggers where a message appears only after your site visitors scroll down at least 30% of the page
- Exit-intent triggers that detect when someone is about to leave your page and presents them with a pop-up form.
Additionally, you can test if the form performs better when displayed instantly to visitors, or when a form animates into view (e.g. slide in). You can test all of these triggers against one another to further optimize your conversion rate.
Split-Test Multiple Opt-In Form Types
The Thrive Leads plugin also lets you run tests on different form types. For example, you can test a widget form on your sidebar vs a slide-in form and see which kind of form creates better results for your business.
Split-Test Offers
The plugin even lets you test different offers against one another.
For example, you can assign different forms to different follow-up sequences to help you decide which offer delivers the best conversion rates.
(Split-test different offers)
Not only does the Thrive Leads plugin give you enormous flexibility when it comes to split-testing your opt-in forms, but you can also easily duplicate an existing form – even make multiple copies of a form, then edit the element(s) you want to test and instantly start running your A/B split test again, and all of this can be done with just a few mouse clicks.
Additional features of this plugin include:
Advanced Targeting Features
You can create hyper-targeted offers for your visitors with 3 targeting levels (Easy, Advanced, Ultimate). You are given granular control over how you target your offers to make your offers highly relevant.
For example, you can create a “catch-all” offer to show on all posts and pages or only your blog posts, or define exactly where types of offers — even specific designs — will display in your site based on certain rules you set (e.g. a slide-in form on the Front Page only), including which categories, archive pages, etc. or, conversely, where to exclude forms from displaying on your site.
You can even create specific “content upgrade” offers for your most valuable posts. Use this feature to create hyper-targeted and extremely profitable lists.
You can even use different lists with different services and different forms.
Advanced Lead Generation Forms Supported
Advanced form features supported include multiple fields, checkboxes, radio buttons and drop-down menus.
100% Mobile Responsive
Your forms and list marketing campaigns will show up correctly on any device or screen size.
The plugin has also been tested for compatibility will all popular browsers.
In-Depth Reporting
the Thrive Leads plugin gives you access to detailed reports that let you see exactly how your opt-ins and A/B tests perform over time.
Additionally, the software provides a “lead sources” report that shows you exactly where your most valuable traffic is coming from, allowing you to plan your campaigns to get highly qualified traffic from the best sources.
Integrates Seamlessly With Major Autoresponders & Popular Email Marketing Services
If your email marketing system allows embedding of HTML forms then Thrive Leads with work seamlessly with your solution.
Additionally, you can use different lists and different services for different forms, so you’re never dependent on any one system.
As you can see, Thrive Leads gives users many opt-in testing capabilities that go far beyond any other list-building tools.
Feedback From Plugin Customers
Below are some of the testimonials and comments that plugin customers have submitted regarding the Thrive Leads plugin:
“Your stuff is beautifully designed, fast and has great options for marketers that you just don’t see with other themes. Great, great job! Absolutely love Thrive!” David Coleman
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”I’m loving Thrive Leads so far, Shane! My opt-in forms look a lot more professional now, and I’m excited to find out which ones will convert better in the split tests. I’m also looking forward to your webinar, since I learnt so much from the last one I watched.” Priscilla Shoeman
Product Support
As mentioned earlier, ThriveThemes provides extensive training content, case studies as well as a support team that is available to help you and answer any questions you have.
The plugin interface provides video tutorials explaining exactly what you’re seeing and how to use the plugin. You can also access an extensive knowledgebase of tutorials, training webinars, case studies and list building strategies, so you can learn how to get the most out of Thrive Leads.
The software is well-supported, and users get 1-year software upgrades with their purchase, backed by a no-risk, 30 day, 100% money-back guarantee.
Plugin Price
Thrive Leads is available in the following editions:
- Single Site – This option allows you to install & activate the plugin on a single domain. All plugin features are included, plus Free, unlimited updates, with 1 year of support included. Cost = $49.00.
- Unlimited Websites Edition – The Unlimited Sites license allows you to install & activate the plugin on all sites that you own and operate. Includes all plugin features, plus Free, unlimited updates, with 1 year of support included. Cost = $97.00.
- Agency License – The Agency option lets you install & activate the plugin on unlimited sites that you own and operate, and on all of your client sites. All features are included, plus Free, unlimited updates, with 1 year of support included.. Price = $199.00.
Please Note: Pricing for Thrive Leads can vary, depending on whether there are any promotions or limited-time specials being offered. The above reflects the pricing at the time this article was published. This may or may not be the actual pricing charged by the plugin seller when you visit the site and there may be additional upsells or one-time offers after purchasing.
Check the plugin’s website for the current pricing:
Additional Info
Even on an existing site with hundreds of blog posts, you can install Thrive Leads and use the targeting feature to retroactively display the most relevant and higher-converting opt-in forms across your site.
For a demo video showing plugin usage, including help documentation and tutorials, FAQs, support helpdesk, contact details and more, visit the Thrive Leads website.
Our Recommendation
Building a list is an essential aspect of building a successful online business. When it comes to growing a subscriber list, the only way to improve your results is to continually run split-tests and then analyze your performance to find out what works best for your business. Thrive Leads makes available to WordPress users a powerful tool that, until recently, only marketing pros had access to, and at great expense.
With Thrive Leads, you have complete control over exactly where and how your opt-in forms show to visitors, and intelligent reporting that helps you improve your opt-in rates. There are other opt-in form plugins and solutions for list-building, but the main difference is that other list-building plugins focus more on functionality, such as allowing the user to create and add popups to their website. Thrive Leads starts with this kind of functionality, but their real focus is on conversion optimization.
As stated on their website …
“It’s not just about helping you build your mailing list. It’s about helping you build your mailing list as fast as possible!”
For more details, check out the plugin here: Thrive Leads – Mailing List Builder For Hyper-Targeted WordPress Subscriber List Conversions
By the way …
We use Thrive Leads here on WPCompendium.org. Check it out for yourself …
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