Savvy marketers understand that building a mailing list is one of the most profitable activities you can engage in to grow a business online.
This is because a mailing list of responsive customers gives you traffic on tap and access to repeat buyers.
Research shows that, on average, 50%-80% of web visitors who leave will never return. That’s a lot of money and opportunities that you’re missing out on. Also, research shows that it takes an average of seven interactions with your business before a purchase decision is made. It’s crucial, therefore, to get repeat interactions with your site visitors.
How can you do this, however, if most visitors leave and never return?
The answer, of course, is to get visitors to give you their details while they’re visiting your site, so you can keep in touch after they have left your site.
Building a list is absolutely essential when it comes to building a successful online business. A great list of responsive subscribers has the potential to become your most reliable online source of profit.
If you sell one or more products on your website, or your business relies on traffic, then list-building is essential, because it is the key to accessing repeat visitors and relationship-building.
There are many ways and different strategies to build a targeted list of subscribers, but until very recently, it was very hard to find an affordable solution that takes advantage of just about all of the most effective methods available to capture email addresses on your website.
Thrive Leads – List Builder For WordPress Users
Plugin Description
Thrive Leads WP list-building plugin could easily become the ultimate list-building plugin for WordPress. It lets you build a list of subscribers fast using a range of different opt-in forms, split-test different offers, boost your conversions, and get traffic on call, all from within your WordPress dashboard …
As stated earlier, there are many ways and different strategies to build a subscriber list, and almost all of these methods and strategies involve using opt-in forms.
One of the key differences between Thrive Leads and other lead capturing solutions is that Thrive Leads comes with some of the most effective conversion and list-building strategies already built-in.
Thrive Leads list-building plugin for WordPress is developed by Thrive Themes, a conversion-focused WP theme developer. As such, the plugin was developed to help users not just build a mailing list, but to build a mailing list faster.
Learn more about the plugin here:
Benefits
Here are just some of the benefits and advantages of using Thrive Leads to build a list of subscribers fast and get traffic on tap on your website:
It’s WordPress
The Thrive Leads list builder for WordPress eliminates the need to install multiple plugins . This not only reduces the possibility of plugin conflicts, but the “lean and clean” nature of the plugin keeps your website’s loading speed down.
Ready To Start Using In Minutes
Thrive Leads is really easy to install. Simply upload a zip file that contains the plugin files to your Plugin folder via your administrator account and activate.
Really Simple To Use
The Thrive Leads plugin makes it very simple to set up one or more opt-ins, use their pre-designed templates and start collecting email addresses. No technical skills or design skills are required.
To get the most out of the Thrive Leads plugin, you will want to implement all of the advanced targeting, testing and reporting features. If you are a new user, allow 30-40 minutes to learn how to use all of the functionality in the plugin. Fortunately, ThriveThemes provides extensive training content, case studies as well as a support team that is available to provide you with any assistance you need.
Every Kind Of Opt-In Form You Need
With the plugin, you can begin to capture email addresses using pre-designed templates, and every type of form you need.
For example, you can use Thrive Leads to add “pop-up” subscriber forms …
Add slide-in forms …
You can use it to insert in-line forms anywhere inside your content, or the middle of your blog posts using a simple shortcode …
Insert an opt-in form into any widget area of your site …
You can add two-step opt-in links that open a lightbox when visitors click on a link inside your content …
And even add ribbon forms to your site that shows at the top of the screen and remain “sticky” as visitors scroll down your page …
As you can see, Thrive Leads combines every kind of subscription form you need in one single WP plugin …
Thrive Leads also lets you add ‘smart’ Exit Popups that display opt-in forms with exit intent technology, which allow you to capture visitor details when they exit your site.
And it gets better …
Plugin Features
Thrive Leads provides a number of great features to WP users. Here are just some of these features:
Fast And Easy To Install
Be up and running in minutes. As already mentioned, the developer provides extensive training and tutorials, case studies, webinars, and a dedicated support team.
This list-building tool not only combines every kind of opt-in form you need into one single plugin, as you’ve just seen, but it also lets you run all your list-building strategies directly from your WordPress admin account.
Built-In List Building Strategies For Optimal Conversions
Thrive Leads integrates all of the list-building strategies you need to maximise your conversions into one easy-to-use plugin:
Design And Deploy
Thrive Leads provides dozens of built-in professionally-designed and web optimized form templates that can be fully customized to suit your needs, with no coding skills required.
Simple “point and click” technology and a drag-and-drop editor allows you to create, modify and customize your forms …
Powerful Split Testing Engine
Split testing is the quickest way to double or even triple your conversion rate and speed up the growth of your list.
Thrive Leads comes with a powerful A/B testing engine that allows you to easily test a whole range of variables, including the following:
A/B Test Designs And Content
Thrive Leads lets you test different designs and content, and provides a “set and forget” feature that automatically eliminates the losing variations, and continue displaying only those that convert well after sufficient data has been collected.
You just begin testing and the plugin handles everything else, automatically helping you increase conversion rates over time.
Test Different Form Triggers
Thrive Leads lets you customize when and how your forms should display to visitors.
For example, you can set up:
- Time-based triggers to present a buy button on your screen after 3 minutes
- Scroll-depth triggers where a message appears only when your visitor scrolls down at least 50% of the page
- Exit-intent triggers that can detect when someone is about to leave the page and presents them with a pop-up form.
Additionally, you can test if a form performs better when displayed instantly to visitors, or when the form animates into view (e.g. slide in). You can test all of these triggers against one another to further boost conversion rates.
Split-Test Multiple Form Types
The Thrive Leads plugin also lets you split-test different opt-in form types. For example, you can test a lightbox pop-up vs a ”sticky” ribbon form to see which form type creates better results for your business.
Test Entirely Different Offers
Thrive Leads even lets you test entirely different offers.
For example, you can connect different forms to different email sequences to help you decide which offers yield the best conversion results.
(Split-test different offers)
Not only does the Thrive Leads plugin give you enormous flexibility when it comes to split-testing your opt-in forms, but you can also easily clone any existing form – even make multiple copies of a form, then edit the element(s) you want to test and instantly start running your A/B split test again, and all of this can be done in just a few minutes.
Additional features of Thrive Leads include:
Advanced Targeting Features
You can create hyper-targeted offers for your visitors with three targeting levels (Easy, Advanced, Ultimate). You have precise control over how you target your offers to make your offers highly relevant.
For example, you can create a “catch-all” offer to show on all posts and pages or only your blog posts, or define exactly where kinds of offers — even specific designs — will display in your site based on certain rules you set (e.g. a slide-in form on all Pages), including which post categories, archive pages, etc. or, conversely, where to exclude forms from displaying on your site.
You can even create specific “content upgrade” offers for your most valuable posts. Use this feature to create hyper-targeted and extremely profitable lists.
You can even use different lists with different services and different forms.
Supports Advanced Lead Generation Forms
Advanced form features supported include multiple fields, checkboxes, radio buttons & drop-down menus.
100% Responsive
Your forms and list marketing campaigns will work on any device or screen size.
The plugin has also been tested for compatibility will all popular web browsers.
Smart Analytics
the Thrive Leads plugin gives you access to detailed reports that let you see exactly how your opt-ins and A/B tests are performing over time.
Additionally, you have access to a “lead sources” report that shows you exactly where your highest converting traffic comes from, allowing you to plan your campaigns to get highly qualified traffic from the best sources.
Integrates Seamlessly With Major Autoresponders & Leading Email Marketing Solutions
If your email marketing system allows HTML forms to be embedded then Thrive Leads with work seamlessly with your system.
Plus, you can use different lists and different services with different forms, so you’re never tied to just one system.
As you can see, Thrive Leads gives users a range of opt-in testing capabilities that go far beyond any other list-building tools.
User Testimonials
Below are a few of the testimonials that plugin users have written about Thrive Leads:
”Shane, this new addition to Thrive Themes is great. I have several different plug-ins like this, but this one is really great. It fits perfectly with the themes and is seamless.” David Wakeman
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”I’m loving Thrive Leads so far, Shane! My opt-in forms look a lot more professional now, and I’m excited to find out which ones will convert better in the split tests. I’m also looking forward to your webinar, since I learnt so much from the last one I watched.” Priscilla Shoeman
Plugin Support
As mentioned earlier, ThriveThemes provides extensive tutorials, webinars as well as a responsive support team that is available to help answer any questions they may have.
Tutorial videos that explain exactly what you’re seeing and how to use the plugin are provided throughout the plugin interface. You can also access an extensive knowledgebase of tutorials, training webinars, case studies and list building strategies, so you get a ton of help, training and support on how to get the most out of the Thrive Leads plugin.
The software is well-supported, and users get one-year upgrades with their purchase, backed by a risk-free, 30 day, complete money-back guarantee.
Plugin Pricing
The plugin is available in the following editions:
- Single Site – This edition lets you install & activate the plugin on 1 single site. All plugin features are included, plus Free, unlimited updates, with 1 year of support included. Price = $49.00.
- Unlimited Websites License – This edition lets you install & activate the plugin on unlimited domains that you own and operate. Includes all plugin features, and Free, unlimited updates, with 1 year of support included. Price = $97.00.
- Agency – The Agency edition lets you install & activate the plugin on unlimited domains that you own and operate, and on all of your client sites. Includes all plugin features, and Free, unlimited updates, with 1 year of support included.. Cost = $199.00.
Note: Price details for this product can vary, depending on whether there are any promotions or limited-time specials being offered. The price shown above was current at the time this review was written. This may not be the actual price set by the plugin seller when you visit the product website and you may be shown additional upsells or one-time offers after your purchase.
Check the plugin’s website for the current price here:
Additional Info
Even on an existing website with hundreds of posts, you can install Thrive Leads and use the targeting feature to retroactively show more relevant and higher-converting opt-in forms across your site.
For ”how-to” videos of the plugin in action, including installation instructions and tutorials, FAQs, support help desk, contact details and more, visit the Thrive Leads website.
Our Recommendation
Building a list is an essential aspect of building a successful online business. When it comes to growing a targeted subscriber list, the only way to increase the speed your list grows is to continually run split-tests and find out what really works best for your business. Thrive Leads makes a very powerful tool available to WordPress users without technical or cost barriers, such as requiring expert coding skills or subscribing to expensive services.
With Thrive Leads, you have complete control over exactly where and how your forms are displayed to visitors, and intelligent reporting that helps you increase your opt-in rates. There are other opt-in form plugins and solutions for list-building, but the main difference is that other list-building plugins focus more on some aspect of functionality, such as allowing users to create and add pop-up forms to their web pages. Thrive Leads starts with this type of functionality, but the real focus of the plugin is on conversion optimization.
As the plugin developers state on their website …
“It’s not just about helping you build your mailing list. It’s about helping you build your mailing list as fast as possible!”
For full details, check out the plugin here: Thrive Leads – Mailing List Builder For Conversion-Focused WordPress Sites
By the way …
We use Thrive Leads here on WPCompendium.org. Check it out for yourself …
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