Savvy marketers understand the power of mailing lists.
This is because a a list of email subscribers gives you immediate traffic and access to repeat customers.
Research shows that, on average, 50%-80% of visitors to your site will leave and never return. That’s a lot of money to leave behind. Marketing research also shows that it takes an average of 7 exposures to your business before prospects will make a purchase decision. It’s essential, therefore, to find a strategy that will help you interact repeatedly with visitors.
How can you do this, however, if most visitors never come back?
The answer, of course, is to capture your visitors’ contact details while they’re still on your site, so you can build a relationship with them after they exit your web site.
Building a list is an essential aspect of building a successful online business. A great mailing list has the potential to become your most powerful online source of profit.
If you sell one or more products on your website, or your business relies having a constant source of traffic, then building a list is essential, because it is the key to having access to repeat visitors and relationship-building.
Now … there are many ways and different strategies to build a list, but until recently, it was very difficult to find one affordable and easy-to-use solution that integrates all of the most effective methods available to capture visitors’ email addresses on a website.
Thrive Leads – WP A/B Testing List Builder
Plugin Description
The Thrive Leads WP mailing list builder could easily become the ultimate list-building plugin for WordPress. It lets you build a list of subscribers fast using many different types of opt-in forms, split-test different offers, boost your conversions, and get traffic on tap, without leaving your WordPress dashboard …
As stated earlier, there are many ways and effective strategies to build a list of email subscribers, and almost all of these methods and strategies require using lead capture forms.
What makes Thrive Leads different from other email marketing solutions is that Thrive Leads comes with some of the most effective conversion and list-building strategies already built-in.
The Thrive Leads WordPress list-building plugin is developed by Thrive Themes, a conversion-focused WP theme developer. As such, the plugin was developed to help WP users not just build a mailing list, but build it faster.
More info:
Benefits
Here are just a few of the benefits and advantages of using Thrive Leads to build a list of subscribers quickly and get traffic on demand on your web site:
It’s A WordPress Plugin
Thrive Leads mailing builder for WP eliminates the need to have multiple plugins installed on your site. This not only reduces potential plugin conflicts, but also keeps your site’s loading speed down.
Ready To Start Using In No Time
Thrive Leads installs like every other plugin. Simply upload the plugin file to your Plugins folder via your admin area and activate.
Very Simple To Use
The Thrive Leads plugin has made it very easy to set up one or more opt-ins, use their pre-designed templates and start collecting subscriber details. No technical skills or design skills are required at any point of the process.
To get the most out of the Thrive Leads plugin, you will want to make use of the advanced targeting, testing and reporting features. If you are a complete beginner, allow 30-45 minutes to learn how to use all of the plugin’s features. Fortunately, ThriveThemes provides extensive tutorials, case studies and a dedicated support team that is available to help you out.
Every Type Of Opt-In Form You Need
With Thrive Leads, you can begin to capture email addresses using pre-designed templates, and every type of form your business needs.
For example, you can use the Thrive Leads plugin to display unblockable “pop-up” forms …
Add forms that slide in from the edge of your screen …
You can use the plugin to insert your forms anywhere within your content, or the middle of your posts using a simple short code …
Insert an opt-in form into the sidebar widget section …
You can insert 2-step opt-in links that open a lightbox form when a link is clicked on …
And even add ribbon forms to your site that shows at the top of the screen and remain “sticky” even while visitors scroll down your page …
As you can see, Thrive Leads combines every kind of opt-in form you need in one single WordPress plugin …
Thrive Leads also lets you add ‘smart’ Exit Popups that display opt-in forms with exit intent technology, which allow you to capture visitor details when they exit your site.
And it gets even better …
Features
Thrive Leads provides a number of great features to WP users. Here are just some:
Quick And Easy To Install
Ready to go to work in minutes. As already mentioned, the plugin developer provides extensive training content and tutorials, webinars, case studies, and a dedicated support team.
This list-building software not only combines every kind of opt-in form you need into a single plugin, as you’ve just seen, but it also lets you run all of your list-building strategies via your WordPress administrator account.
Built-In List Building Strategies For Optimal Conversions
Thrive Leads integrates the following list-building strategies into one easy-to-use solution:
Design And Deploy
The Thrive Leads plugin comes with dozens of professionally-designed and web optimized form templates that can be fully customized to suit your needs, without technical skills required.
Simple “point and click” technology and a drag-and-drop editor allows you to easily create, modify and customize your forms …
Powerful Split Testing
Split testing is the fastest way to double or even triple your conversion rates and accelerate the growth of your list.
Thrive Leads comes with a powerful A/B testing engine that allows you to easily test a whole range of variables, including the following:
Test Different Form Designs And Content
The Thrive Leads plugin lets you test different designs and content, and provides a “set and forget” feature that automatically eliminates the test variations that aren’t performing, and display only the highest converting tests after sufficient data has been collected.
You simply begin testing and the plugin handles the rest, automatically increasing conversion rates over time.
Split-Test Form Triggers
Thrive Leads lets you easily customize when and how your forms should display to visitors.
For example, you can set up:
- Time-based triggers to display a buy button on your screen after 35 seconds
- Scroll-depth triggers where a message will appear only when the visitor scrolls down at least 15% of the web page
- Exit-intent triggers that detect when someone is about to leave the page and presents them with a pop-up form.
Additionally, you can test if forms perform better when displayed instantly to visitors, or when the form animates into view (e.g. slide in). You can test multiple triggers against one another to further optimize your conversion rate.
Split-Test Form Types
The plugin also lets you run split-tests on different form types. For example, you can test a lightbox pop-up vs a slide-in form to see which form type creates better results for your business.
A/B Test Offers
Thrive Leads even lets you test entirely different offers.
For example, you can assign different forms to different follow-up sequences to help you decide which offer results in the best conversion rates for your business.
(Split-test different offers)
Not only does Thrive Leads give you enormous flexibility when it comes to split-testing your opt-in forms, but you can also easily duplicate any existing form – even make multiple copies, then modify the element(s) you want to test and instantly start running your A/B split test again, and all of this can be done in just a few minutes.
Additional features of this software include:
Advanced Targeting Features
You can create hyper-targeted offers for your visitors with three targeting levels (Easy, Advanced, Ultimate). You are given precise control over how you target your offers to make your offers highly relevant.
For example, you can create a “catch-all” offer to show on all posts and pages or only your blog posts, or specify exactly where kinds of offers — even specific designs — will display across your entire site based on certain rules you set (e.g. a slide-in form on all Posts), including which page templates, archive pages, etc. or, conversely, where to prevent forms from displaying on your site.
You can even create highly relevant offers to show to particular segments of your audience at a precise moment. Use this feature to create hyper-targeted and extremely profitable lists.
You can even use different lists with different services and different forms.
Advanced Lead Generation Form Features Supported
Advanced form features supported include multiple fields, checkboxes, radio buttons and drop-down menus.
100% Responsive
Your forms and list marketing campaigns will show up correctly on any device or screen size.
Thrive Leads is also compatible will all major browsers.
In-Depth Reporting
this plugin gives you access to detailed reports that let you see exactly how your opt-ins and A/B tests are performing over time.
Additionally, the software provides a “lead sources” report that shows you exactly where your highest converting traffic comes from, allowing you to plan your campaigns to get highly qualified traffic from the best sources.
Integrates Seamlessly With All Major Autoresponders And Popular Email Marketing Services
If your email marketing solution allows embedding of HTML forms then Thrive Leads with work seamlessly with your solution.
Also, you can use different lists and different services with different forms, so you’re never tied to just one system.
As you can see, Thrive Leads gives you many opt-in testing capabilities that go well beyond what other list-building tools provide.
User Feedback
Below are a few of the testimonials that users have provided for the Thrive Leads plugin:
“Your stuff is beautifully designed, fast and has great options for marketers that you just don’t see with other themes. Great, great job! Absolutely love Thrive!” David Coleman
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”Congratulations Shane and team! I’m excited to use this exciting new list building WordPress plugin to take my online business to the next level!” Dean Patino
Thrive Leads Support
As mentioned previously, ThriveThemes provides extensive tutorials, case studies as well as a dedicated support team that is available to help you out.
The plugin interface provides video tutorials explaining exactly what you’re seeing and how to use the plugin. You can also access an extensive library of tutorials, training webinars, case studies and list building strategies, so you get a ton of help, training and support on how to get the most out of the Thrive Leads plugin.
The software is well-supported, and users get 1-year updates with their purchase, backed by a risk-free, 30 day, full money-back guarantee.
Plugin Pricing
The Thrive Leads plugin is available in the following editions:
- Single Site – This edition allows you to install & activate the plugin on one single site. All features are included, and Free, unlimited updates, with 1 year of support included. Price = $49.00.
- Unlimited Websites License – The Unlimited Sites edition allows you to install & activate the plugin on all sites that you own and operate. Includes all plugin features, and Free, unlimited updates, with 1 year of support included. Cost = $97.00.
- Agency Edition – This option lets you install & activate the plugin on unlimited sites that you own and operate, and on all of your client sites. All plugin features are included, and Free, unlimited updates, with 1 year of support included.. Price = $199.00.
Please Note: Current pricing for Thrive Leads depends on whether there are any promotions or limited-time special offers. Presently, the product retails for the prices shown above. This may or may not be the actual price set by the plugin author when you visit the product site and you may be shown additional upsells or one-time offers after purchasing.
Check the plugin’s website for the current price here:
Additional Info
Even on an existing site with hundreds of posts, you can install Thrive Leads and use the targeting feature to retroactively show the most relevant and higher-converting opt-in forms across your entire site.
For ”how to” videos showing plugin usage, including help documentation and tutorials, FAQs, support help desk, contact details and more, visit the Thrive Leads website.
We Recommend
Building a list is absolutely essential when it comes to building a successful online business. When it comes to growing a subscriber list, the only way to improve your results is to continually run split-tests and find out what works best for your business. Thrive Leads makes available to WordPress users a powerful tool that, until recently, only marketing pros had access to, and at great expense.
With Thrive Leads, you have complete control over exactly where and how your forms are shown to visitors, and intelligent reporting that helps you increase your subscription rates. There are other form plugins and solutions for list-building, but the main difference is that other list-building plugins are designed to focus more on functionality, such as allowing the user to create and add pop-up forms to their site. Thrive Leads starts with this kind of functionality, but the real focus of the plugin is on conversion optimization.
As the plugin developers state on their website …
“It’s not just about helping you build your mailing list. It’s about helping you build your mailing list as fast as possible!”
For more details, visit the plugin website here: Thrive Leads – Mailing List Builder For Conversion-Focused WordPress Sites
By the way …
We use Thrive Leads here on WPCompendium.org. Check it out for yourself …
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