Thrive Leads: List-Building Plugin For WordPress

Thrive Leads is a conversion-focused email list-building plugin for WordPress that helps you build your mailing list faster …

Thrive Leads - Mail List-Building Plugin For Faster WP ConversionsSavvy marketers understand that building a mailing list is one of the best ways to grow a business online.

This is because a a list of email subscribers gives you on-demand traffic and access to repeat buyers.

It’s a well-known fact that, on average, 50%-80% of visitors to a website generally will leave and never return. That’s a lot of money you’re probably leaving on the table. In addition to this, research shows that it takes an average of 7 interactions with your business before prospects will make a purchase decision. It’s vitally important, therefore, to interact repeatedly with site visitors.

How can you do this, however, if most visitors leave and never come back?

The answer, of course, is to get visitors to give you their email address while they’re visiting your website or blog, so you can continue communicating with them after they have left your site.

Building a list is an essential aspect of building a successful online business. A great mailing list has the potential to become your most powerful online source of profit.

Thrive Leads - WP  Mailing List Builder

If you sell one or more products on your website, or your business relies having a constant source of traffic, then list-building is essential, because it is the key to having access to repeat visitors and building a relationship.

Thrive Leads - Mailing List Builder For Conversion-Focused WordPress Users

There are many different ways and effective strategies to build an opt-in list, but until recently, it was very hard to find a cost-effective and simple solution that incorporates almost all kinds of list-building methods available to capture visitors’ email addresses on a website.

Thrive Leads – Mailing Builder For Conversion-Focused WordPress Users

Thrive Leads - Mailing List Builder For WordPress Sites

Plugin Description

Thrive Leads WP list builder could easily become the ultimate list-building plugin for WordPress. It lets you build a list of subscribers fast using a number of different opt-in forms, test different offers, boost your conversions, and get traffic on tap, all from within your WordPress dashboard …

Thrive Leads - WordPress Mailing List-Building Plugin

As mentioned earlier, there are many different ways and effective strategies to build a targeted list of subscribers, and almost all of these methods and strategies involve using lead capture forms.

What makes Thrive Leads different than other list-building solutions is that Thrive Leads comes with some of the most effective conversion and list-building strategies built all into one plugin.

The Thrive Leads mail list-building plugin for WP is developed by Thrive Themes, a conversion-focused WordPress theme developer. As you will soon see, the plugin was developed to help users not just build a mailing list, but to build it faster.

Thrive Leads - List-Building Plugin For WordPress Users

Learn more about this plugin here:

Benefits Of Using Thrive Leads

Here are just some of the benefits of using Thrive Leads to build a list of subscribers quickly and get traffic on call on your site:

It’s WordPress

Thrive Leads WordPress mailing builder eliminates the need to have multiple plugins . This not only reduces potential plugin conflicts, but also keeps your site’s loading speed down.

Ready To Use In No Time

Thrive Leads is quite easy to install. Just upload it to your Plugin folder via your admin area and activate.

Very Simple To Use

The Thrive Leads plugin has made it very easy to set up one or more opt-in forms, use their pre-designed form templates and start collecting email addresses. No technical skills or design skills are required at any point of the process.

In order to get the most out of the Thrive Leads plugin, you will want to make use of the advanced targeting, testing and reporting features. If you are a new user, allow 20-45 minutes to learn how to use all of the functionality in the software. Fortunately, ThriveThemes provides extensive training content, case studies as well as a support team that is available to help you sort out any issues you have.

Every Kind Of Opt-In Form Your Business Needs

With Thrive Leads, you can begin to capture subscriber details using pre-designed templates, and every type of opt-in form you need.

For example, you can use it to add “pop-up” opt-in forms …

Thrive Leads - WordPress  List Builder

Display forms that slide in from the corner of your web page …

Thrive Leads - WP  Mailing List Builder

You can use the Thrive Leads plugin to insert your forms anywhere inside your content, or the bottom of your blog posts using a simple shortcode …

Thrive Leads - WP Faster Mailing Builder

Insert a form into the sidebar widget area …

Thrive Leads - Mailing Builder For Conversion-Focused WordPress Users

You can insert two-step opt-in links that open a lightbox when visitors click on a content link …

Thrive Leads - WP A/B Testing Mail List-Building Plugin

And even add ”sticky” ribbon forms to your site that shows at the top of the screen and remain “sticky” even while the visitor scrolls down the page …

Thrive Leads - Mail List-Building Plugin For WP Sites

As you can see, Thrive Leads integrates every type of opt-in form you need in one single WP plugin …

Thrive Leads - Mail List-Building Plugin For WP Users

Thrive Leads also lets you add ‘smart’ Exit Popups that display opt-in forms with exit intent technology, which allow you to capture visitor details when they exit your site.

And it gets even better …

Thrive Leads Features

Thrive Leads offers many great features to site owners. Here are just some:

Quick And Easy To Install

Ready to start using in minutes. As already mentioned, the developer provides extensive tutorials, training content, case studies, webinars, plus a support team.

This list-building tool not only integrates every kind of opt-in form you need into a single plugin, as you’ve just seen, but it also lets you run all your list-building strategies directly from your own dashboard.

All-In-One List Building Strategies To Optimize Conversions

Thrive Leads integrates all of the list-building strategies you need to maximize your conversions into one easy-to-use solution:

Design And Deploy

The plugin provides dozens of professionally-designed and web optimized form templates that you can fully customize to suit your needs, without technical skills required.

Simple “point and click” technology and a drag-and-drop editor lets you easily create, modify and customize your forms …

Thrive Leads - Mail List-Building Plugin For WordPress Sites

A/B Testing

Split testing is the quickest way to boost your conversion rates and accelerate your list growth.

Thrive Leads comes with a powerful A/B testing engine built-in that makes it easy to test a whole range of variables, including:

Test Form Designs And Content

Test Form Designs And Content

The plugin lets you test different form designs and content, and provides a “set and forget” feature that automatically eliminates the test variations that aren’t performing, and keep showing only the highest converting tests after enough data has been collected.

You simply begin testing and the plugin handles everything else, automatically helping you increase your conversion rates over time.

Test Opt-In Form Triggers

Split-Test Form Triggers

Thrive Leads lets you customize when and how your forms should appear to visitors.

For example, you can set up:

  • Time-based triggers to present a buy button on your screen after 3 minutes
  • Scroll-depth triggers where a message appears only after your visitor scrolls down at least 40% of the page
  • Exit-intent triggers that can detect when someone is about to leave the page and presents them with a pop-up form.

Furthermore, you can also test if the form should display instantly, or animate into view (e.g. slide in). You can test all of these triggers against one another to further optimize your conversion rate.

Test Multiple Form Types

A/B Test Different Opt-In Form Types

The plugin also lets you test different opt-in form types. For example, you can test a sidebar widget form vs a ”sticky” ribbon form and see which form type performs better for your business.

Split-Test Completely Different Offers

A/B Test Offers

Thrive Leads even lets you see how different offers perform against one another.

For example, you can assign different forms to different email campaigns to help you decide which offer yields the best conversion rates.

(Split-test different offers)

Not only does the Thrive Leads plugin give you enormous flexibility when it comes to split-testing your opt-ins, but you can easily clone any existing form – even make multiple copies of a form, then edit the element(s) you want to test and instantly start running your A/B split test again, and and you can do this all with just a few mouse clicks.

Thrive Leads - Mailing List Builder For Conversion-Focused WP Users

Additional features of Thrive Leads include:

Advanced Targeting Features

You can create hyper-targeted offers for your visitors with three targeting levels (Easy, Advanced, Ultimate). You are given precise control over how you target your offers to make your offers highly relevant.

For example, you can create a “catch-all” offer to show on all posts and pages or only your blog posts, or specify exactly where kinds of offers — even specific designs — will display in your website based on certain rules you set (e.g. a lightbox pop-up on all Pages), including which post types, archive pages, etc. or, conversely, where to prevent forms from displaying on your site.

You can even create specific “content upgrade” offers for your most valuable posts. Use this feature to create hyper-targeted and extremely profitable lists.

You can even use different lists with different services and different forms.

Supports Advanced Lead Generation Forms

Advanced form features supported include multiple fields, checkboxes, radio buttons and drop-down menus.

100% Mobile Responsive

Your forms and list marketing campaigns will work on any device or screen size.

The plugin is also compatible will all major browsers.

In-Depth Reporting

Thrive Leads gives you access to detailed reports that let you see exactly how your opt-ins and A/B tests are performing over time.

Additionally, you have access to a “lead sources” report that shows you exactly where your most valuable traffic is coming from, allowing you to plan your campaigns strategically for getting the most highly qualified traffic from the best converting sources.

Thrive Leads - Mailing List Builder For WP

Integrates Seamlessly With Major Autoresponders And Leading Email Marketing Services

If your autoresponder allows embedding of HTML forms then Thrive Leads with work seamlessly with your system.

Also, you can use different lists and different services for different forms, so you’re not dependent on any one service.

Thrive Leads - List Builder For Conversion-Focused WordPress Sites

As you can see, Thrive Leads gives users a range of opt-in testing capabilities that go far beyond any other list-building tools.

Feedback From Users

Below are a few of the testimonials plugin users have submitted for the Thrive Leads plugin:

”Shane, this new addition to Thrive Themes is great. I have several different plug-ins like this, but this one is really great. It fits perfectly with the themes and is seamless.” David Wakeman


”I’m loving Thrive Leads so far, Shane! My opt-in forms look a lot more professional now, and I’m excited to find out which ones will convert better in the split tests. I’m also looking forward to your webinar, since I learnt so much from the last one I watched.” Priscilla Shoeman


As mentioned previously, ThriveThemes provides extensive training content, case studies and a dedicated support team that is available to help you sort out any problems you might experience.

The plugin interface provides video tutorials that explain exactly what you’re seeing and how to use the plugin. You can also access an extensive library of tutorials, training webinars, case studies and list building strategies, so you get a ton of help, training and support on how to get the most out of Thrive Leads.

The software is well-supported, and users get one-year software updates with their purchase, backed by a no-risk, 30 day, full money-back guarantee.

Product Pricing

The Thrive Leads plugin is available in the following editions:

  • Single Site – This edition lets you install & activate the plugin on one single site. Includes all plugin features, plus Free, unlimited updates, with 1 year of support included. Cost = $49.00.
  • Unlimited Sites License – The Unlimited Sites edition lets you install & activate the plugin on unlimited websites that you own and operate. Includes all plugin features, plus Free, unlimited updates, with 1 year of support included. Cost = $97.00.
  • Agency License – This license allows you to install & activate the plugin on unlimited domains that you own and operate, and on all of your client sites. Includes all plugin features, plus Free, unlimited updates, with 1 year of support included.. Cost = $199.00.

Please Note: Price details for Thrive Leads can vary, depending on whether there are any promotions or limited-time specials being offered. Currently, the product is selling for the pricing shown above. This may or may not be the actual price charged by the product author when you visit the plugin website and there may be additional upsells or one-time offers after you’ve purchased.

Check the plugin’s website for the latest pricing here:

Additional Information

Even on an existing website with hundreds of posts, you can install the plugin and use the targeting feature to retroactively display the most relevant and higher-converting opt-in forms across your site.

For a demo video of the plugin, including installation instructions and tutorials, FAQs, customer helpdesk, contact details and more, visit the Thrive Leads website.

Our Recommendation

Building a list is an essential aspect of building a successful online business. When it comes to growing a targeted subscriber list, the only way to improve your results is to run split-tests and then analyze your performance to find out what works best for your business. Thrive Leads makes available to WordPress users a very powerful tool that, until recently, only marketing professionals had access to, and at great expense.

With Thrive Leads, you have complete control over exactly where and how your opt-in forms display to visitors, and the tools to increase your subscription rates. There are other opt-in form plugins and solutions for list-building, but the main difference is that other list-building plugins focus more on some aspect of functionality, such as allowing the user to create and add popups to their website. Thrive Leads starts with this type of functionality, but the real focus of the plugin is on conversion optimization.

As stated on their website …

“It’s not just about helping you build your mailing list. It’s about helping you build your mailing list as fast as possible!”

Thrive Leads - List Builder For WordPress

For more information, check out the plugin here: Thrive Leads – Mailing List Builder For Conversion-Focused WordPress Sites

By the way …

We use Thrive Leads here on Check it out for yourself …


Originally published as Thrive Leads: List-Building Plugin For WordPress.