Successful marketers know the power of mailing lists.
This is because a list gives you traffic on tap and access to repeat sales.
It’s a well-known fact that, on average, 50%-80% of web visitors will leave and never return. That’s a lot of money to leave on the table. In addition to this, marketing research tests show that it takes an average of 7 exposures to your business before a purchase decision is made. It’s vitally important, therefore, to try and get repeat interactions with visitors.
How can you do this, however, if most visitors never come back?
The answer, of course, is to get visitors to give you their email address while they’re visiting your site, so you can continue to communicate after they have left your website.
Building a list is an essential aspect of building a successful online business. A great list of responsive subscribers has the potential to become your most valuable asset.
If you sell one or more products on your website, or your business relies on traffic, then building a list is essential, because it is the key to having access to repeat visitors and building a relationship.
There are many different ways and strategies to build a subscriber list, but until now, it was very difficult to find an affordable solution that takes advantage of most of the most effective methods available for capturing email addresses on a website.
Thrive Leads – WordPress Mailing List Builder
Plugin Description
The Thrive Leads WP mailing list-building plugin could easily become the ultimate list-building plugin for WordPress. It lets you build a list of subscribers quickly using a range of different opt-in forms, test different offers, boost your conversions, and get traffic on call, all from within your WordPress dashboard …
As stated earlier, there are many different ways and effective strategies to build a list, and almost all of these methods and strategies use opt-in forms.
What makes Thrive Leads different from all other solutions for capturing leads and email addresses is that Thrive Leads comes with some of the most effective conversion and list-building strategies built into their plugin.
The Thrive Leads list-building plugin for WP is developed by Thrive Themes, a conversion-focused WP theme developer. As such, the plugin was developed to help WP users not just build a mailing list, but build their mailing list faster.
Learn more about this plugin here:
Benefits Of Using Thrive Leads
Here are just some of the many benefits and advantages of using Thrive Leads to build a list of subscribers quickly and get traffic on call on your website:
It’s A Plugin For WordPress Users
Thrive Leads WordPress list-building plugin eliminates the need to have multiple plugins installed on your website. This not only reduces any potential problems resulting from plugin conflicts, but the “lean and clean” nature of the plugin keeps your site’s loading speed down.
Quick And Easy Installation
Thrive Leads installs like every plugin. Just upload it to your Plugins folder via your WP administrator account and activate.
Really Simple To Use
Once you have installed and activated the plugin, you can very easily set up one or more opt-in forms, use their pre-designed templates and start collecting subscriber details. No technical skills or design skills are required.
In order to get the most out of the Thrive Leads plugin, you will want to make use of the advanced targeting, testing and reporting features. If you are a new user, allow 30-45 minutes to learn how to use all of the software’s functionality. Fortunately, ThriveThemes provides extensive training content, webinars as well as a responsive support team that is available to help you out.
Every Type Of Opt-In Form Your Business Will Ever Need
With Thrive Leads, you can begin to capture subscriber details using pre-designed templates, and every kind of form your business needs.
For example, you can use it to add attention-grabbing “pop-up” forms …
Insert opt-in forms that slide in from the edge of your web page …
You can use the Thrive Leads plugin to add opt-in forms anywhere inside your content, or the bottom of your posts using a simple short code …
Insert a form into the sidebar widget menu …
You can add 2-step opt-in links that open a lightbox when visitors click on a link …
And even add ”sticky” ribbon forms to your site that display at the top of the screen and remain “sticky” as the visitor scrolls down your page …
As you can see, Thrive Leads integrates every type of subscription form you need in one single WordPress plugin …
Thrive Leads also lets you add ‘smart’ Exit Popups that display opt-in forms with exit intent technology, which allow you to capture visitor details when they exit your site.
And it gets even better …
Thrive Leads Features
Thrive Leads provides many unique features to WP users. Here are just some:
Fast And Simple To Install And Use
Be up and running in minutes. As already mentioned, the plugin developer provides extensive tutorials, training content, case studies, webinars, and a responsive support team.
This tool not only integrates every kind of opt-in form your business needs into one single plugin, as you’ve just seen, but it also lets you run all your list-building campaigns from your own dashboard.
Built-In List Building Strategies To Maximize Conversions
Thrive Leads integrates the following list-building strategies into one easy-to-use tool:
Design & Deploy
The Thrive Leads plugin provides an extensive library of professionally-designed and web optimized form templates that you can fully customize to suit your needs, with no technical skills required.
Simple “point and click” technology and a visual editor lets you easily create, modify and customize your forms …
A/B Testing Engine
A/B testing is the quickest way to double or triple your conversion rate and speed up the growth of your list.
Thrive Leads comes with a powerful A/B testing engine that allows you to easily test a whole range of variables, including:
Test Opt-In Form Designs And Content
The plugin lets you test different designs and content, and provides an “automatic winner” feature that lets you set the plugin to automatically eliminate the non-converting variations, and display only the ones that convert well after sufficient data has been gathered.
You simply start your test and the plugin takes care of the rest, automatically increasing conversion rates over time.
Test Different Form Triggers
Thrive Leads lets you easily customize when and how your forms should display to visitors.
For example, you can set up:
- Time-based triggers to present an offer on your screen after 1 minutes
- Scroll-depth triggers where a message appears only when site visitors scroll down at least 30% of the page
- Exit-intent triggers that detect when someone is about to exit your page and presents them with a pop-up form.
Furthermore, you can also test if the form performs better when displayed instantly to visitors, or when the form animates into view (e.g. slide in). You can test multiple triggers against one another to further boost your conversion rate.
Test Opt-In Form Types
The Thrive Leads plugin also lets you test different form types. For example, you can test a lightbox pop-up vs a slide-in form and see which type of form performs better for your business.
A/B Test Offers
The Thrive Leads plugin even lets you see how different offers perform against one another.
For example, you can assign different forms to different list-building campaigns to help you determine which offer results in the best conversion rates for your business.
(Split-test different offers)
Not only does the Thrive Leads plugin give you tremendous flexibility when it comes to split-testing your opt-ins, but you can also easily duplicate an existing form – even make multiple copies of a form, then modify the element(s) you want to test and instantly start running your A/B split test again, and all of this can be done with just a few mouse clicks.
Additional features of Thrive Leads include:
Advanced Targeting Features
You can create hyper-targeted offers for your visitors with three targeting options (Easy, Advanced, Ultimate). You have granular control over how you target your offers to make your offers highly relevant.
For example, you can create a “catch-all” offer to show on all posts and pages or only your blog posts, or specify exactly where types of offers — even specific designs — will display in your site based on certain rules you set (e.g. a slide-in form on all Pages), including which page templates, archive pages, etc. or, conversely, where to exclude forms from displaying on your site.
You can even create highly relevant offers to show to particular segments of your audience at a precise moment. Use this feature to create hyper-targeted and extremely profitable lists.
You can even use different lists with different services and different forms.
Advanced Lead Generation Forms Supported
Advanced form features supported include multiple fields, checkboxes, radio buttons & drop-down menus.
100% Responsive
Your forms and list marketing campaigns will look great on any device or screen size.
Thrive Leads has also been tested for compatibility will all major browsers.
Gain Actionable Insights
the Thrive Leads plugin gives you access to detailed reports that let you see exactly how your opt-ins and A/B tests are performing over time.
Plus, you have access to a “lead sources” report that shows you exactly where your most valuable traffic is coming from, allowing you to plan your campaigns for getting the most highly qualified traffic from the best converting sources.
Integrates Seamlessly With All Major Autoresponders & Leading Email Marketing Systems
If your autoresponder allows embedding of HTML forms then Thrive Leads with work seamlessly with your service.
Plus, you can use different lists and different services with different forms, so you’re never tied to just one solution.
As you can see, Thrive Leads gives you opt-in testing capabilities that extend far beyond what most other list-building tools provide.
User Feedback
Here are just a few of the testimonials that plugin customers have written about the Thrive Leads plugin:
“Your stuff is beautifully designed, fast and has great options for marketers that you just don’t see with other themes. Great, great job! Absolutely love Thrive!” David Coleman
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“I really look forward to more training from the Thrive Themes team. Love the product and want to get better!” Cristina Favreau
Thrive Leads Plugin Support
As mentioned earlier, ThriveThemes provides extensive training content, webinars and a support team that is available to help answer any questions you have.
Tutorial videos that explain exactly what you’re seeing and how to use the plugin are provided throughout the plugin interface. You can also access an extensive knowledgebase of tutorials, training webinars, case studies and list building strategies, so you get a ton of help, training and support on how to get the most out of the Thrive Leads plugin.
The software is well-supported, and users get one-year software updates with their purchase, backed by a no-risk, 30 day, 100% money-back guarantee.
Software Price
The Thrive Leads plugin is available in the following editions:
- Single Site License – The Single Site edition allows you to install & activate the plugin on a single domain. Includes all plugin features, and Free, unlimited updates, with 1 year of support included. Price = $49.00.
- Unlimited Websites License – This edition allows you to install & activate the plugin on all websites that you own and operate. Includes all plugin features, and Free, unlimited updates, with 1 year of support included. Price = $97.00.
- Agency Edition – The Agency edition allows you to install & activate the plugin on all domains that you own and operate, and on all of your client sites. All plugin features are included, and Free, unlimited updates, with 1 year of support included.. Cost = $199.00.
Note: The price of this product can vary, depending on whether there are any promotions or limited-time specials being offered. The above reflects the current pricing when this article was published. This may or may not be the actual pricing charged by the software seller when you visit the product website and there may be additional upsells or one-time offers after purchasing.
Check the plugin’s website for current pricing details:
Additional Plugin Information
Even on an existing website with hundreds of blog posts, you can install Thrive Leads and use the targeting feature to retroactively display more relevant and higher-converting opt-in forms all across your entire site.
For a demo video of the plugin in action, including installation instructions and tutorials, FAQs, support help desk, contact details and more, visit the Thrive Leads website.
Our Recommendation
Building a list is absolutely essential for building a successful online business. When it comes to growing a targeted mailing list, the only way to improve your results is to continually run A/B tests and find out what works best on your site. Thrive Leads makes a very powerful tool available to WordPress users without technical or cost barriers, such as requiring expert coding skills or expensive subscriptions.
With Thrive Leads, you have 100% control over exactly where and how your opt-in forms display to visitors, and the tools to increase your conversion rates. There are other opt-in form plugins and solutions for list-building, but the main difference is that other list-building plugins focus more on functionality, such as enable the user to create and insert popups into their site. Thrive Leads starts with this kind of functionality, but the real focus of the plugin is on conversion optimization.
As the plugin developers state on their website …
“It’s not just about helping you build your mailing list. It’s about helping you build your mailing list as fast as possible!”
For more details, check out the plugin here: Thrive Leads – Mailing List Builder For Hyper-Targeted WP Mailing List Conversions
By the way …
We use Thrive Leads here on WPCompendium.org. Check it out for yourself …
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