Thrive Leads: List-Building Plugin For WordPress

Thrive Leads is a conversion-focused email list-building plugin for WordPress that helps you build your mailing list faster …

Thrive Leads - Mailing List Builder For Conversion-Focused WordPress UsersSavvy marketers know that building a mailing list is one of the most profitable activities you can engage in to build a business online.

This is because a mailing list of targeted customers gives you traffic on call and access to repeat sales.

Marketing studies show that, on average, 50%-80% of all web visitors will leave and never return. That’s a lot of money and opportunities that you’re probably missing out on. Research also shows that it takes an average of seven exposures to your business before a purchase decision is made. It’s essential, therefore, to try and get repeat interactions with site visitors.

How can you do this, however, if most visitors leave and never come back?

The answer, of course, is to get visitors to give you their details while they’re still on your website, so you can build a relationship with them after they leave your website.

Building a list is an essential aspect of building a successful online business. A great list of targeted contacts has the potential to become the most reliable and constant source of profit of your online business.

Thrive Leads - Mailing List-Building Plugin For Conversion-Focused WP Users

If you sell one or more products on your website, or your business relies having a constant source of traffic, then building a list is essential, because it is the key to accessing repeat visitors and building a relationship.

Thrive Leads - WordPress Split-Testing Mail List-Building Plugin

Now … there are many different ways and strategies to build a list, but until now, it was very difficult to find an easy-to-use solution that gives users access to all of the most effective methods available for capturing visitors’ email addresses on a website.

Thrive Leads – WordPress A/B Testing Mail List-Building Plugin

Thrive Leads - WP  Mailing List Builder

Plugin Description

Thrive Leads mailing list builder for WP could easily become the ultimate list-building plugin for WordPress. It lets you build a list of subscribers fast using a number of different opt-in forms, split-test different offers, improve your conversions, and get traffic on demand, working directly from your WordPress dashboard …

Thrive Leads - Mailing Builder For Conversion-Focused WordPress Sites

As stated earlier, there are many different ways and effective strategies to build an opt-in list, and almost all of these methods and strategies require using subscription forms.

What makes Thrive Leads different than other lead capturing solutions is that Thrive Leads comes with a range of powerful conversion boosting technologies and list-building strategies already built-in.

The Thrive Leads mailing list builder for WordPress is developed by Thrive Themes, a conversion-focused WordPress theme developer. As you will soon see, the plugin was developed to help users not just build a mailing list, but to build their mailing list faster.

Thrive Leads - WordPress Mailing List-Building Plugin

More info:

Plugin Benefits

Here are just some of the benefits and advantages of using Thrive Leads to build a list of subscribers fast and get traffic on call on your web site:

It’s WordPress

Thrive Leads WordPress mailing list-building plugin eliminates the need to install multiple plugins on your website. This not only reduces the possibility of plugin conflicts, but the “lean and clean” nature of the plugin keeps your site’s loading speed down.

Be Up And Running In Minutes

Thrive Leads installs like every other WP plugin. Simply upload the plugin file to your Plugins folder via your dashboard and activate.

Very Simple To Use

Thrive Leads has made it very simple to set up one or more opt-in forms, use their pre-designed form templates and start collecting subscriber details. No technical skills or design skills are required at any point of the process.

In order to get the most out of Thrive Leads, you will want to make use of the advanced targeting, testing and reporting features. If you are a complete beginner, allow 25-45 minutes to learn how to use all of the software’s functionality. Fortunately, ThriveThemes provides extensive tutorials, case studies and a support team that is available to help you sort out any issues you have.

Every Type Of Form Your Business Will Ever Need

With the plugin, you can begin to capture email addresses using pre-designed templates, and every type of opt-in form your business will ever need.

For example, you can use the plugin to display unblockable “pop-up” forms …

Thrive Leads - WP Mailing Builder

Display opt-in forms that slide in from the corner of your page …

Thrive Leads - Mailing Builder For Conversion-Focused WordPress Users

You can use it to place your forms anywhere inside your content, or the middle of your blog posts using a simple shortcode …

Thrive Leads - List-Building Plugin For Boosting WP Conversions

Insert an opt-in form into your sidebar navigation menu …

Thrive Leads - WP Mailing Builder

You can add 2-step opt-in links that open a lightbox when a content link is clicked on …

Thrive Leads - Mailing Builder For WP

And even add ”sticky” ribbon forms to your site that shows at the top of the screen and remain “sticky” even while visitors scroll down your page …

Thrive Leads - List-Building Plugin For WP

As you can see, Thrive Leads combines every kind of opt-in form you need in one single WordPress plugin …

Thrive Leads - WordPress Split-Testing Mail List-Building Plugin

Thrive Leads also lets you add ‘smart’ Exit Popups that display opt-in forms with exit intent technology, which allow you to capture visitor details when they exit your site.

And it gets better …


Thrive Leads provides many features to WP users. Here are just a few:

Fast And Easy To Install And Use

Be up and running in very little time. As already mentioned, ThriveThemes provides extensive tutorials, training content, webinars, case studies, and a dedicated support team.

This tool not only combines every kind of opt-in form you need into a single plugin, as you’ve just seen, but it also lets you run your list-building strategies directly from your WordPress admin login.

Built-In List Building Strategies To Maximize Your Conversions

Thrive Leads integrates the following list-building strategies into one easy-to-use software:

Design & Deploy

The plugin provides dozens of professionally-designed and web optimized form templates that can be fully customized to suit your needs, with no technical skills required.

Simple “point and click” technology and a drag-and-drop editor lets you create, modify and customize your forms …

Thrive Leads - Mailing Builder For WordPress Users

A/B Testing Engine

Split testing is the quickest way to boost your conversion rate and accelerate your list growth.

Thrive Leads comes with a powerful A/B testing engine built-in that allows you to easily test a whole range of variables, including:

Split-Test Designs And Content

Test Different Opt-In Form Designs And Content

The Thrive Leads plugin lets you test different form designs and content, and provides a “set and forget” feature that automatically eliminates the losing variations, and display only those that are converting well after enough data has been collected.

You simply start testing and the plugin takes care of everything else, automatically picking the forms that perform best and hiding the losers over time.

Split-Test Opt-In Form Triggers

Test Multiple Form Triggers

Thrive Leads lets you easily customize when and how your forms should appear to visitors.

For example, you can set up:

  • Time-based triggers to show a buy button on your screen after 60 seconds
  • Scroll-depth triggers where a message appears once site visitors scroll down at least 30% of the page
  • Exit-intent triggers that can detect when someone is about to leave the page and presents them with a pop-up form.

Furthermore, you can also test if forms should display instantly, or animate into view (e.g. slide in). You can test all of these triggers against one another to further optimize your conversion rate.

A/B Test Form Types

A/B Test Opt-In Form Types

The plugin also lets you perform tests against different form types. For example, you can test a lightbox pop-up vs a slide-in form to see which kind of form creates better results for your business.

Test Entirely Different Offers

Test Different Offers

The plugin even lets you test different offers against one another.

For example, you can connect different forms to different follow-up sequences to help you determine which campaign offers yield the best conversion results.

(Split-test different offers)

Not only does this plugin give you enormous flexibility when it comes to split-testing your opt-in forms, but you can easily clone any existing form – even make multiple copies, then change the element(s) you want to test and instantly start running your A/B split test again, and all of this can be done with just a few mouse clicks.

Thrive Leads - WordPress A/B Testing Mailing List Builder

Additional features of the Thrive Leads plugin include:

Advanced Targeting Features

You can create hyper-targeted offers for your visitors with three advanced targeting levels (Easy, Advanced, Ultimate). You have granular control over how you target your offers to make your offers highly relevant.

For example, you can create a “catch-all” offer to show on all posts and pages or only your blog posts, or specify exactly where types of offers — even specific designs — will display across your entire site based on certain rules you set (e.g. a widget form on your sidebar on all Pages), including which categories, archive pages, etc. or, conversely, where to prevent forms from displaying on your site.

You can even create specific “content upgrade” offers for posts that receive the most long-term traffic. Use this feature to create hyper-targeted and extremely profitable lists.

You can even use different lists with different services and different forms.

Supports Advanced Lead Generation Form Features

Advanced form features supported include multiple fields, checkboxes, radio buttons and drop-down menus.

100% Mobile Responsive

Your forms and list marketing campaigns will look great on any device or screen size.

Thrive Leads has also been tested for compatibility will all popular web browsers.

In-Depth Reporting

Thrive Leads gives you access to detailed reports that let you see exactly how your opt-ins and A/B tests are performing over time.

Additionally, the software provides a “lead sources” report that shows you exactly where your most valuable traffic is coming from, allowing you to plan your campaigns strategically to get highly qualified traffic from your best sources.

Thrive Leads - WP A/B Testing List-Building Plugin

Integrates Seamlessly With All Major Autoresponders And Email Marketing Services

If your autoresponder allows embedding of HTML forms then Thrive Leads with work seamlessly with your system.

Also, you can use different lists and different services with different forms, so you’re never tied to just one solution.

Thrive Leads - Mailing Builder For WP

As you can see, Thrive Leads gives you opt-in testing capabilities that extend well beyond what most other list-building software provide.


Below are some of the testimonials users have submitted regarding Thrive Leads:

“Your stuff is beautifully designed, fast and has great options for marketers that you just don’t see with other themes. Great, great job! Absolutely love Thrive!” David Coleman


”Congratulations Shane and team! I’m excited to use this exciting new list building WordPress plugin to take my online business to the next level!” Dean Patino

Plugin Support

As mentioned earlier, ThriveThemes provides extensive training content, webinars and a dedicated support team that is available to help answer any questions you have.

Video tutorials that explain exactly what you’re seeing and how to use the plugin are provided throughout the plugin interface. You can also access an extensive library of tutorials, training webinars, case studies and list building strategies, so you can learn how to get the most out of the Thrive Leads plugin.

The software is well-supported, and users get one-year software updates with their purchase, backed by a risk-free, thirty day, 100% refund guarantee.

Product Pricing

The Thrive Leads plugin is available in the following editions:

  • Single Site – The Single Site license lets you install & activate the plugin on a single domain. All plugin features are included, plus Free, unlimited updates, with 1 year of support included. Cost = $49.00.
  • Unlimited Sites License – This license allows you to install & activate the plugin on unlimited domains that you own and operate. Includes all plugin features, and Free, unlimited updates, with 1 year of support included. Price = $97.00.
  • Agency – The Agency option lets you install & activate the plugin on unlimited domains that you own and operate, and on all of your client sites. Includes all plugin features, plus Free, unlimited updates, with 1 year of support included.. Price = $199.00.

Note: Pricing for this product can vary, depending on whether there are any promotions or limited-time special offers. When we last checked, the product sells for the amounts shown above. This may not be the actual price set by the plugin seller when you visit the product website and there may be additional upsells or one-time offers after your purchase.

Check the plugin’s website for current pricing details:

Additional Plugin Information

Even on an existing website with hundreds of blog posts, you can install the plugin and use the targeting feature to retroactively display more relevant and higher-converting opt-in forms all across your entire website.

For ”how-to” videos of the plugin, including help documentation and tutorials, FAQs, customer help desk, contact details and more, visit the Thrive Leads website.

Our Recommendation

Building a list is absolutely essential for building a successful online business. When it comes to growing a email list, the only way to improve your results is by continually running A/B tests and then analyze your performance to find out what really works best on your site. Thrive Leads makes available to WordPress users a powerful tool that, until recently, only marketing professionals had access to, and at great expense.

With Thrive Leads, you have 100% control over exactly where and how your forms show to visitors, and the tools to increase your conversion rates. There are other form plugins and solutions for list-building, but the main difference is that other list-building plugins are designed to focus more on functionality, such as allowing users to create and add popups to their web pages. Thrive Leads starts with this kind of functionality, but their real focus is on conversion optimization.

As Thrive Themes state on their website …

“It’s not just about helping you build your mailing list. It’s about helping you build your mailing list as fast as possible!”

Thrive Leads - Mailing Builder For Conversion-Focused WordPress Sites

For complete details, visit the plugin website: Thrive Leads – WordPress Mail List-Building Plugin

By the way …

We use Thrive Leads here on Check it out for yourself …

[thrive_leads id=’12462′]


Originally published as Thrive Leads: List-Building Plugin For WordPress.