WordPress has evolved from being just a simple blogging tool into a tool that can be used to design all types of web pages – landing pages, portfolio pages, business pages, etc.
Whatever you can imagine, somewhere around the world someone is most likely already building it with WordPress!
This article will help you discover the simplest, most intuitive WYSIWYG content builder for WordPress websites.
Drag & Drop Content Editors For WordPress
Does The WordPress Editor Meet All Of Your Content Creation Needs?
Using the built-in WordPress WYSIWYG content editor to build or edit sophisticated web pages can sometimes be difficult.

(The WordPress editor is great for adding, formatting and editing “linear” text and media, but adding complex content elements can be quite challenging!)
For example, let’s say you want to create something like the content shown below …
Creating the above in a page would require inserting something like this inside the WordPress content editor …
Normally, this is not really an issue … unless you choose to change your layout (for example, move some of the content from box 3 into box 2, or replace the button inside box 3 from dark green to some other colour. Then, you’re stuck having to mess around with page code or html.
The WordPress editor is supposed to be an easy-to-use WYSIWYG (What You See Is What You Get) editor, but as you can see, when working with more complex content elements, what you see on your editor screen may not be the same as what you are getting when the web page is published …
(“What You See” isn’t always “What You Get” … unless you can visualize code!)
In some cases, some people argue that you may even be better off working directly with the source html itself instead of the visual editor when trying to create fancy layouts …
Even though WordPress is extremely easy to use, this makes it difficult for non-technical website owners to fully manage their own content.
The fundamental issue of having to use shortcodes and HTML to create content in the default WordPress WYSIWYG editor can be summarized as follows:
1) Speed – How long will it take to create a web page using this editor?
2) Abstraction – How closely does the content in the editor resemble the “front end” content when you are creating or editing a page?
As you can see from the above image, what you see in the editor looks nothing like what you see in the front end. This means that you have to translate mentally what your content will look like when working with sophisticated layouts. Other solutions require taking several steps before you can start configuring your page layout, or endlessly switching browser tabs and performing tweaks and updates to see how your content is coming along, which can affect how fast you can create your content, as you wait for the new content to refresh.
A number of WordPress developers have come up with a range of solutions with the objective of making content editing more intuitive. Some of these solutions range from standalone plugins you can add to your site that add new functionality to the editor, to themes that include built-in features like drag and drop editing …
(WordPress “drag and drop” editors aim to make creating complex content easier!)
Some solutions end up requiring so many complex page-building features, that users end up with complicated-looking front end editors …
Many of these alternative solutions work fine, but they don’t really seem to address the fundamental issue of using HTML and shortcodes as described earlier. Adding and editing sophisticated content elements on a page becomes overly complicated, involves multiple steps and doesn’t match what users expect to see on the “front end.”
If you want to create or edit complex layouts quickly, this can start to become very frustrating after a while.
Ask yourself this …
If there were no technical constraints, how would you like your content editor to behave?
Now that you’ve asked this question, visualize the following …
- You look at your content and if you see something that needs changing, simply click on the content and start changing it. Your content is then instantly changed.
- You just drag and drop elements on the page, and see them exactly as they will display on the front end without having to mentally translate code.
- You have an idea for a specific item of content you’d like to create, so you immediately begin typing, and your web page gets built as you go, without delays, with no switching tabs, and without having to wait for new web pages to refresh and reload.
Would that not be the ideal way to create content for your WordPress site? Just click-to-edit and drag and drop elements around the pages and posts?
(Imagine being able to create complex web pages ”on the fly” for your web content without technical skills required!)
If you are ready to change the way you create content in WordPress site, then here is a plugin that you may want to consider using …
Thrive Content Builder And Landing Pages – Click-To-Edit Drag And Drop Content Builder For WordPress
Plugin Description
Thrive Content Builder is a truly intuitive click-to-edit drag-and-drop content and page creation tool for WordPress.
The Thrive Content Builder plugin is a new and exciting way to set up conversion-focused pages on your WordPress website.
Once installed, Thrive Content Builder adds a visual content editor with a sidebar menu that lets you drag and drop design elements on your web page …
(Thrive Content Builder adds a new content builder to WordPress)
The Thrive Content Builder And Landing Pages plugin is actually a combination of the Thrive Content Builder and Thrive Landing Pages plugins combined into one, plus an additional plugin feature called Thrive Lightbox.
We’ll discuss all of the above and how these features work together to help you easily transform and improve your website and create amazing marketing pages and content.
Thrive Content Builder Plugin
This plugin lets you easily add content to your web pages using drag and drop elements …
Every element on your page can be designed with ”click-to-edit” and “drag and drop” ease …
Once elements have been positioned on your page, you can then easily edit or customize these without having to go through multiple steps or switching tabs …

You can also build stunning landing pages and easily edit these …
Thrive Content Builder is simple, easy to use, and ideal for all WordPress users at all levels. In fact, working on content with the Thrive Content Builder and Landing Pages plugin installed is so effortlessly easy, that the developers guarantee that once you start using it, it will ruin the experience of using any other content editor forever, and you’ll never look back!
Go here to learn more: Thrive Content Builder
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Thrive Content Builder and Thrive Landing Pages were created by the same team that developed Thrive Leads, another fantastic plugin for WordPress we’ve previously written about on this site.
To learn more about using this plugin, see this page:
Plugin Benefits
Here we have listed just some of the many benefits and advantages of using Thrive Content Builder to speed up content creation:
Be Up And Running In No Time
Thrive Content Builder is quite easy to install. Simply upload it to your Plugin folder via your dashboard and activate.
Edit And Build Content In Real Time
Thrive Content Builder is is not only simple and intuitive to use, it also lets you create and add content to your web pages in real-time.
A Truly Visual Content Builder
With Thrive Content Builder installed, what you see on the “backend” as you work within the editor – typefaces, elements, layouts, etc. is exactly what you get in the front end of your site.
Additional plugin benefits include:
- Eye-Catching Page Layouts With Drag And Drop Ease: Create any kind of layout you can imagine with drag and drop ease.
- Design Elements Included: With the Thrive Content Builder plugin you not only get an amazing drag and drop content builder, but the plugin also includes a jaw-dropping collection of customizable web design elements that you can customizable and add to your web pages without using short codes, such as pricing tables, star ratings for review pages, section dividers, responsive video embeds, etc.
- Ideal For Non-Technical Users: Not having to constantly switch tabs as you edit content and then wait for your page to refresh frees up your attention and allows you to be more focused while you build or edit your content or click through multiple layers of menus to get what you need done.
(Insert, edit and customize web page elements like testimonial boxes, content toggle, borderless content, call to action buttons, responsive Google map embeds, etc.)
Plugin Features
Thrive Content Builder provides WP users a number of unique features. Here are just some:
- Built-In WordPress Content Functionality Is Still Available: You have access to all of the regular text editing options that you are used to (e.g. bold, paragraph centering, font styles, etc.),
- Drag And Drop Multi-Style Elements Menu: The plugin adds a “drag and drop” list of multi-style elements to your post or page screen when editing content.
- Conversion-Boosting Elements: The plugin provides you with various eye-catching and customizable elements that will help you increase the effectiveness of your sales pages, including buttons and call-to-action elements, testimonials, and guarantees. In addition to being customizable, various elements also offer multiple design options.
- Responsive Design: Add mobile-friendly columns, text boxes, content dividers, e.g. which will display correctly on devices with differently sized screens.
- Add Animation To Your Pages: The Event Manager feature lets you create animated images, trigger lightboxes and more!
(Add Animated Elements To Your Web Pages)
Thrive Landing Pages Plugin – Landing Page Sets
Thrive Landing Pages provides sets of templates that work together logically and use the same conversion-optimized design language to take your visitors from initial signup to purchase, product download and more.
(Thrive Landing Pages lets you add conversion-optimized web pages to your web site)
Thrive Landing Pages Plugin – Benefits
- Everything is hosted on your own WordPress site
- Save time designing web pages for your WordPress web site
- 100% conversion-optimized landing page templates
- No web coding skills required
- Works with any theme
Thrive Content Builder and Landing Pages not only lets you create beautiful-looking content in your WordPress posts and pages, but you can also choose from dozens of beautifully designed, web page templates that are conversion-optimized and fully customizable …
(Thrive Landing Pages provides sets of templates that work together logically and use the same conversion-optimized design language)
There are over thirty templates available, with more templates being worked on. In addition to the templates that are currently available, the developers plan to release new page templates for email lead generation, sales pages, training pages, personal branding pages, webinar pages and more.
Customizable Landing Page Template Sets
Typically, in order to fully customize a landing page template, you would need to either pay a web site designer to do the work, or learn how to code web pages and figure out what to do yourself.
As Shane Melaugh, co-founder of Thrive Themes says …
“There are many ways to get a pre-designed page published quickly, but the problem comes with customization. Total design freedom requires either hiring web developers to do the work for you, or learn how to do it yourself, which involves learning how to code or use complex editors. Customizable usually means complicated, expensive or time-consuming. So, you can either have something that is fast and easy to set up, or something that is customizable and flexible. But you couldn’t have both … until now! With Thrive Landing Pages you get the best of both worlds for creating conversion-optimized web pages.”
Thrive Landing Pages gives you great-looking pre-designed web pages that are fully optimized and ready to go, and complete design freedom that lets you change and customize any element of your page templates …
With the landing page templates included with this plugin, you are able to:
- Edit text in any button, bullet point, headline, etc.
- Delete text, images or any other component of the landing page
- Change all background images or colors
- Change the color of links, buttons, text, etc.
- Choose your own fonts
- Select your own images and graphics
- Edit content area size
- Change the order of web page elements
- Translate everything on the page into a different language
- Add custom content anywhere inside any of the pages
- Use pre-designed, customized pages, or create your own pages from scratch and save them as new web page templates.

(Change and customize anything on your page)
Transform Your Website Into A Powerful Marketing Machine With Thrive Lightbox
The Thrive plugin combo also includes the Thrive Lightbox plugin, which lets you add fully editable 2-step opt-in forms and animated objects to your content pages …
(Add lead capture forms and events to your WordPress site with the Thrive Lightbox plugin)
Two-Step Opt-in Forms
A 2-step opt-in process helps to increase your conversion rates. Visitors click on a button or image, and then they are presented with your opt-in form …
(2-step opt-in forms can improve your conversion rates.)
Thrive Lightbox Event Manager
An “event” consists of a trigger and an action. You can make opt-in forms appear when your visitor clicks or hovers over a button or graphic elements, or when someone reaches a certain point on the page. You can also use the Event Manager to animate images on your pages, using various effects (e.g. zoom out, slide in from top to bottom, roll in, etc.
(Set up and manage events on your web pages with the Thrive Lightbox plugin)
Lightboxes and events are created automatically for your landing pages, but you also have complete control over all events, triggers and design.
User Feedback
Here are some of the testimonials and comments plugin customers have submitted regarding the Thrive Content Builder plugin:
“I have had nothing but the best experience imaginable with this tool since I purchased it. This is by far one of, if not the best plug-in I have purchase to date and it has definitely made working with WordPress a whole new experience. Jim Bond”
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”Your stuff is beautifully designed, fast and has great options for marketers that you just don’t see with other themes. Great, great job! Absolutely love Thrive! David Coleman”
Useful Tips
Thrive Content Builder works with any WordPress theme, not just with Thrive Landing Pages. You cannot use Thrive Content Builder to edit content on pages or posts that were not created with the plugin.
You can add WordPress shortcodes inside the Content Builder or Landing Pages plugin and they will display correctly on on your web site.
Thrive Lightbox works with any content built with Thrive Content Builder.
Product Support
Thrive Content Builder and Landing Pages Plugin provides free updates, new landing templates and upcoming features. The plugin developers are constantly working on adding new features and improving existing ones.
Thrive software is very well-supported, and users get unlimited software updates, plus one year unlimited support with their purchase, backed by a no-risk, 30 day, 100% refund guarantee.
This is an exciting product that just keeps getting better.
Plugin Price
At the time of writing, the pricing information shown below includes all three components described above (Thrive Content Builder, Thrive Landing Pages & Thrive Lightbox):
- Single Site License Edition – This enables you to set up the plugin on one website only. Includes full feature set, unlimited updates and one year of unlimited support. Price = $59.00.
- Unlimited Sites Licensing – This enables you to use the plugin on all of your personal websites. Cost includes full feature set, unlimited updates and 1 year of unlimited support. Cost = $87.00.
- Agency License – Use on your web sites & on client sites. Pricing includes access to Thrive Content Builder, plus all Thrive Themes & Thrive Plugins. Cost = $247.00 per year.
Please Note: The cost of purchasing Thrive Content Builder can vary, depending on whether there are any promotions or limited-time special offers. The pricing above was correct at the time this content was written. This may not be the actual pricing charged by the plugin seller when you visit the plugin website and you may be shown additional upsells or one-time offers after you’ve purchased.
Check the plugin’s website for the latest pricing information here:
Additional Info
The Thrive Content Builder and Landing Pages plugin developers emphatically assert that the plugin’s architecture gives you the “best of both worlds,” and help bring back the “joy of creating content.”
On the one hand, you have time-saving features like ready-made page elements and template sets that help make designing your content faster, and on the other hand, you also have 100% control over your design process and the ability to change and customize anything and everything on your page, using the plugin’s visual content editor, that lets you see how the content you are working on will look when published.
For a demo video of the plugin in action, including installation instructions and tutorials, FAQs, customer helpdesk, contact details and more, visit the Thrive website.
Download The Plugin …
If you want to edit something, just click on the element and start editing. If you want to change something, you can see the change happen immediately. If you want to move something, all you have to do is drag it and drop it into its new location. There are no extra steps involved.
If you want to transform and improve your web presence and create amazing sales pages and engaging content, Thrive Content Builder delivers an incredible conversion-boosting package with a single, inexpensive plugin.
For complete details, visit the plugin website:
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