Tag: WordPress Plugins Accounting

In Part 1 of this article on ways to improve your accounting web presence, we provided in-depth information on the following topics:

• Challenges Accounting Businesses Face Online
• Opportunities For Accountants
• Your Website Pages
• How To Improve The Content On Your Website

In this section, we explore more ways to grow your accounting services business online. Topics covered include:

• Improving Traffic Using WordPress
• Ways To Generate More Leads & Enquiries
• WordPress Plugins And Themes That Can Help Improve Search Engine Optimization, Improve User Engagement And Increase Web Traffic Generation

To learn more about WordPress plugins and themes, see the articles below:

• WordPress Plugins – Improve Your Site’s Features And Functionality
• WP For Business – An Introduction To WordPress Themes

Tips For Improving Web Traffic Using WordPress

Web traffic is vital to your business growth. In this section, you will learn ways of improving SEO, increase user engagement and increase visitors to your accounting or financial services site generation using WordPress plugins.

Optimize Your Website For SEO

There are so many ways that WordPress helps improve your website’s SEO:

• URLs – WordPress lets you set the permalinks to create search engine-optimized URLS for your article pages (called posts).
• Tags – Specify the keywords that you want search engines to index your articles for.
• Categories – Create categories for your posts and products.
• Post Excerpts – Set descriptions for your posts that will show to search engine users.
• Images – add search-optimized titles to your images for improved search results.
• Internal Content Linking – WordPress provides a built-in feature that allows you to easily create internal links
• Post Notification – Set up your WordPress site to automatically notify other search directories immediately upon publishing new content on your website.

WordPress Plugins That Can Help Improve Search Engine Optimization (SEO), Increase User Engagement And Increase Web Traffic Generation

In addition to the built-in features of WordPress, there are many plugins for WordPress that will improve SEO, increase engagement and drive more web traffic to your site.

For example, here are some plugins you can use to improve your SEO:

• All in One SEO – WordPress SEO plugin
• Google XML Sitemaps – WordPress sitemap plugin (for search engines)
• Page-List – WordPress site map plugin

(Use a plugin like Yoast SEO (previously called WordPress SEO by Yoast) to improve your SEO)

Other things you can do to improve SEO, increase engagement and drive more visitors to your site are to add a forum, newsletters, comments, and social features. Here are some more plugins that can help:

• BuddyPress – This free WordPress plugin allows you to run a social network on your WordPress site, with member profiles, activity streams, messaging, user groups, and more.
• bbPress – This plugin can be used to set up a discussion forum on your website.
• E-Newsletter – Use this plugin to send professional email newsletters, track results and manage subscribers from your WP dashboard, without third-party subscriptions.
• Disqus – Power discussions and helps to increase engagement on your website.
• Monarch – Add social buttons and features that allow visitors to share your content online to your site.

(You can easily add social sharing features to your site with WordPress plugins)

Tips For Generating Leads & Enquiries

Let’s now take a look at ways to improve sales and generate new leads and enquiries online.

Adding An Email Newsletter

Providing an email newsletter is an excellent way to retain and grow your readership. Adding email newsletters] provides many benefits and advantages including:

• Sends targeted traffic
• Keeps your business at the forefront of your reader’s minds
• Keeps readers updated
• Provides you with a highly targeted marketing channel
• It’s a way to provide special services or products to a select audience
• Provides regular opportunities for engagement with your users
• Provides you with another way for your content to be shared around with new potential customers

A proven way to entice your visitors to subscribe to your email newsletter is to provide them with valuable information and give them free gifts or bonus items in exchange for their details. This can be a time-saving guide, tips for handling finances, access to tax calculators, discount coupons, access to videos, contests, etc.

Contact Forms

A contact form makes it easy and simple for readers to get in touch. Visitors can report issues, ask questions to specific departments, ask for a quote, give suggestions and more.

Contact forms provide several benefits, like:

• Reducing spam
• Automated response
• Gives you control over what is sent to you
• You can keep your email address private
• Different forms can be added to any page or post
• Looks professional
• Convenience for visitors

A very popular contact form plugin is Contact Form 7.

Contact Form 7

(Contact Form 7 Plugin For WordPress)

This free contact form plugin lets you add and manage multiple contact forms to your website, customize the forms and the email contents, add fields, and more.

Supports international languages, Ajax-powered submitting, CAPTCHA, Akismet spam filtering and so on.

Something else to consider is to add sections to your contact form so users can select which aspect of your business they are contacting you about. This helps visitors get the comment to the right person.

Map

Adding a map helps your visitors and clients find you.

Maps are a very useful tool for several reasons:

• They improve local SEO
• Visitors can easily find you
• Display location of events

(Adding a map to your site helps your visitors and customers find you)

Below are just some popular plugins that let you embed, customize and display maps on your site:

• Google Maps
• Advanced Google Maps Plugin for WordPress
• WP Google Maps
• Comprehensive Google Map Plugin

WordPress Plugins That Can Improve SEO, Increase User Engagement And Generate More Visitors

WordPress Accounting Plugins

WordPress makes available a number of plugins you can add to your accounting or financial services website that will immediately make available a range of functional tools for visitors. Here are just some of the plugins you can choose from:

Calculator Pro Calculators

(Calculator Pro Calculators – WordPress Plugin)

This plugin provides a free collection of 400+ calculators. You can embed them into your pages, posts, or sidebars using shortcodes. It supports internationalization

Most of them aren’t focused specifically on accounting, but there are a few you can use for:

• Interest rate
• Rate of return
• Leases
• Equity
• And lots more

For more details, go here}:

• Calculators Pro Plugin

Show Stock Quotes

(Show Stock Quotes Plugin For WordPress)

This plugin lets you add a widget that displays up to 20 different stock quotes per portfolio. You can display as many portfolios as you like.

(Show Stock Quotes – WordPress Plugin – Stock Portfolio)

For more details, go here}:

• Show Stock Quotes Plugin

Custom Stock Ticker

(Custom Stock Ticker)

With this plugin you can place custom stock tickers on any sidebar, post or page with shortcodes.

The plugin offers several customizable ticker. You can choose to use built-in themes or customize it yourself to match the look and feel of your website. You can also create custom stocks for individual categories.

Appearance customizations include width, height, background color, scrolling speed, opacity, number of stocks displayed at one time, text color, etc.

For more details, go here}:

• Custom Stock Ticker WP Plugin

Finance Calculator

(Finance Calculator Plugin For WordPress)

This free calculator lets users calculate indicative repayments. This is a useful financial tool for calculating repayments on car loans, real estate, or other large loans.

(Finance Calculator Plugin – Loan Calculators)

The Finance Calculator plugin also contains an application form that sends a notification message to the email address you specify.

Other features of this plugin include showing payment protection, calculating 12 to 60 months loans and creating forms that can be placed in any page or post.

For more details, go here}:

• Finance Calculator Plugin For WordPress

WP-Invoice

(WP-Invoice)

WP-Invoice lets you send itemized invoices to clients.

This plugin lets you integrate billing into WordPress. You can send itemized invoices. It even allows you to set up recurring billing. It can be expanded through both free and premium add-ons that let you manage business, accept electronic signatures, create PDF versions of invoices, provide quotes, create single-page checkout forms, and more.

The plugin ties into WP’s user management database to keep track of your clients and their information, and integrates with payment processors like PayPal, Authorize.net, Stripe, and others.

WP-Invoice features include adding custom payments and charges, creating pre-defined line items and discounts, quickly viewing invoice status and progression, filtering and finding invoices, showing invoice receipts and invoice history, creating notification email templates, accessing reports (collected vs uncollected invoices, 10 most valuable clients and top grossing line items), and more..

For more details, go here}:

• WP-Invoice

All In One Business Management Application

(All In One Business Management Application Plugin For WordPress)

This complete business management solution includes accounting management, invoicing, order management, helpdesk with knowledgebase and support ticketing system, client relationship management and many added features.

(All In One Business Management Application Plugin For WordPress – Client Invoicing)

All In One Business Management Application supports international languages, is fully customizable and provides powerful tools such as document management, to do app, and more.

For more details, go here}:

• All In One Business Management Application

iBilling – Accounting And Billing Software

(iBilling – Accounting and Billing Software)

This is a scalable business software that lets you manage customers and invoicing, tracks your company’s net worth and cash flow, and lots more.

(iBilling – Accounting and Billing Software Plugin – Client Invoicing)

iBilling Accounting and Billing Software integrates with several payment gateways.

For more details, go here}:

• iBilling – Accounting and Billing Software

WordPress Accounting Themes

To benefit the most from using WordPress, we recommend choosing a theme specifically for accounting businesses. Below is a list of some of the best accounting themes available. With the themes below you can own a professional-looking accounting website within minutes.

Accounting Pro

(Accounting Pro)

This is an inexpensive turn-key theme for accountants and accounting firms. It’s a responsive theme with a drag-and-drop page-builder, offers several page templates, a custom menu feature, a content composer (gives you an improved WordPress editor), a sidebar manager, auto-resizing for images, and lots more.

You can easily customize Accounting Pro by installing premium add-ons.

Go here for more information about this WordPress theme:

• Accounting Pro Theme

Accountancy

(Accountancy Theme)

Accountancy Theme offers a variety of styles and layouts that helps give your accounting site a professional look and feel.

This fully responsive theme includes a custom slider, a featured testimonial section, it’s lightweight, search engine optimized, and loads fast. Accountancy Theme provides what you need without bloating your theme with features you don’t need. Your purchase includes free updates and one year of support.

To learn more about this theme, go here:

• Accountancy Theme

Accounting

(Accounting Theme)

This premium theme includes a drag-and-drop builder that allows you to design your site any way you want. It also has unlimited sidebars and custom widgets, four different types of headers, a custom administration panel, different color schemes, a custom slider, 3 blog types, and is responsive (mobile-friendly). Accountancy is a clean-looking, modern and fast-to-load theme.

More information:

• Accounting Theme For WordPress

Kathryn

(Kathryn – WordPress Theme)

Kathryn is a premium child theme for the Genesis Framework that’s built specifically for accounting services. It allows you to use WordPress as a true content management system and provides multiple layouts, slider, multiple sidebars, widgetized home page, flexible rotator, call to action boxes, author boxes for single or multiple bloggers, a variety of color options, is easy to use, inexpensive, search engine optimized, and is responsive. Although it can easily fit any profession, it builds a great looking accounting theme. It includes a license for the Soliloquy plugin and must be purchased separately from the Genesis Framework.

Go here for more info:

• Kathryn Theme For WordPress

Accounting WordPress Theme

(Accounting WordPress Theme)

This premium theme for WordPress was developed to enhance professionalism within the accounting industry. It features an authoritative color scheme and elements designed specifically to help make your accounting business site look professional while not looking dull. It’s a turn-key installation but you can still modify it if you want. It’s responsive (mobile-friendly) and includes pages for your accounting services, contact form section with consultation requests (downloadable as CSV), testimonials, and a blog.

More info:

• Accounting WordPress Theme WP Premium Theme

WP Advocate

(WP Advocate Theme For WordPress)

This is a corporate theme designed specifically for professional service providers such as accountants and attorneys. Use the theme’s bundled images or upload your own. WP Advocate includes a custom post type for employee profiles and can also integrate with BeSpoke profile templates. It’s a clean-looking and fast-loading theme.

More info:

• WP Advocate WordPress Theme

Divi

(Divi WP Theme)

This premium WordPress theme is one of the most flexible themes in Elegant Themes‘ entire theme collection. You can create a unique, professional website using its page builder or beautiful pre-made layouts. You can modify your layout to your heart’s content.

Divi’s page builder transforms elements into visual building blocks, allowing anyone to understand and easily edit the structure of their pages without editing code.

(Divi Theme – Flexible Page Builder)

Divi has 40 content modules that you can drag and drop anywhere you want. Modules include bar counter, call to action, contact form, countdown timer, gallery, map, person, pricing table, social media follow, text, fullwidth code, fullwidth map, fullwidth post title, and more.. It is fully responsive and completely customizable. Prices start at $69 per year and includes full access to all sleek business themes.

To learn more about this WordPress theme, visit this site:

• Divi Theme

The Corporation

(The Corporation)

This premium theme from Elegant Themes was created specifically to make corporate websites look good.

This theme has a sleek page-based home page design with a prominent slider. It also has a blog design. It comes with six  color schemes. It also has multiple page templates which include contact pages, blog feeds, sitemaps, search page, gallery page, and more. Theme prices start at $69 per year and includes full access to over 80 stunning themes.

For more information, go here:

• The Corporation – WordPress Theme

Adviser

(Adviser Theme)

This premium WordPress theme was specifically designed to help finance industry professionals build trust with a clean business design. It’s ideal for those that provide services such as investment advice or tax advice. The theme includes a recruitment page with hiring announcements and where to send applications. It also includes a built-in lease calculator. It includes multiple shortcodes and widgets, and includes the drag-and-drop visual composer.

Go here for more information:

• Adviser – WordPress Theme

Tax Help

(Tax Help Theme)

This theme was built for financial organizations, tax and finance advisors, and those offering tax assistance. The theme is designed to showcase your services in a professional way to help build your professional reputation. It has different blog styles, uses a drag-and-drop visual composer, includes a shortcode builder, the Revolution Slider, and many custom shortcodes.

More info:

• Tax Help Theme For WordPress

Finance Business

(Finance Business WP Theme)

Finance Business WordPress Theme was built specifically for firms that provide any type of financial service including tax help, consulting, corporate, finance, insurance, loans, accounting, and more. Finance Business includes a custom CMSMasters Visual Content Composer plugin, around 100 shortcodes that let you add charts and financial content, the custom drag-and-drop composer, 2 premium sliders, page options, color management features, animations, and a whole lot more.

For more details about using this WordPress theme, visit the theme site:

• Finance Business WP Theme

Avada

(Avada Finance WordPress Theme)

Avada is a fully responsive and versatile multipurpose theme that lets you easily build, configure, and run any kind of website you want without touching code, including a website for an accounting or finance-related organization.

To learn more about the Avada theme for WordPress, go here: Avada

Hopefully, you have found this guide on ways to improve SEO, improve user engagement and increase web traffic generation with plugins helpful.

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