WordPress has evolved from being just a simple blogging application into a tool that is now used to design all types of web pages – landing pages, portfolio pages, business pages, etc.
Whatever you can imagine, somewhere around the world someone is most likely already building it with WordPress!
In this article you will discover the simplest, most intuitive WYSIWYG editor for WordPress.
Drag & Drop Content Editors For WordPress
Does The WordPress Visual Content Editor Meet All Of Your Content Creation Needs?
With so many developments that WordPress has undergone in recent years, many WordPress users and developers feel that using the WordPress editor to create or edit more complex page elements can be quite challenging.

(The built-in WordPress content editor is great for adding, formatting and editing “linear” text and images, but adding more complex layouts can be challenging!)
For example, if you look at the screenshot below …
To create the above boxes with text and buttons, you would normally have to add short codes to your content for every single page element you want to add to your page …
Typically, this is not really an issue … until you need to change the layout (for example, move some of the content from box 3 into box 2, or change the background color inside a box from green to light green. Then, you’re stuck having to mess around with page code.
The WordPress content editor is supposed to provide users with an easy-to-use WYSIWYG content editor, but as you can see, when creating with more complex content elements, often what you see may not be what you get …
(“What You See” isn’t always “What You Get” … unless you can visualize code!)
In some cases, users may even be better off working directly inside the WordPress text editor tab instead of the WordPress visual editor when trying to create fancy layouts …
Even though WordPress is very user-friendly, this makes it difficult for users without coding skills to have full control of their own content.
The fundamental problem of using HTML and shortcodes to create content in WordPress can be summarized by asking the following questions:
1) Speed – How long does it take to create a web page using the editor?
2) Abstraction – How closely does the content in the editor resemble the “front end” content when you are creating or editing a page?
As you can see from the above image, what you see in the back end does not look at all like what you see in the front end. This means that you need to mentally translate what the content will look like when working with complex layouts. Other solutions require several steps before you can start configuring your page layout, or endlessly switching browser tabs and performing updates to see how your content is progressing, which can affect how fast you can create your content, as you wait for the page to reload.
A number of WordPress developers have come up with various solutions to try and make content editing more intuitive. Some of these alternative solutions range from standalone plugins you can add to your site that add new functionality to the editor, to themes that offer built-in features like drag and drop editing …
(WordPress “drag and drop” editors aim to make content creation easier!)
Some solutions require so many page-building features, that users need to learn how to work with complicated-looking front end editors …
Many of these alternative editors work, but they don’t really seem to address the fundamental challenge of using shortcodes and HTML as described earlier. Creating and adding sophisticated content elements on a page becomes overly complicated, involves multiple steps and doesn’t match what users expect to see on the “front end.”
If you want to create or edit complex layouts quickly, this can start to become really frustrating after a while.
Ask yourself this …
If there were no technical constraints, how would you like your page builder to work?
Now, visualize this …
- You spot something in the content that needs to be changed so you, just click on the content and start editing it. Your content has been instantly fixed.
- You can just drag and drop items on the page, and see them exactly as they will display on the front end without having to mentally visualize HTML or shortcodes.
- You have an idea for an item of content that you’d like to create, so you immediately begin typing, and you build your web page on the fly, without delays, without switching of tab browsers, and without waiting for new web pages to republish and reload.
Would this not be the ideal way to build content for your WordPress website? A true WYSIWYG content builder where all you have to do is click-to-edit and drag and drop elements around your page?
(Imagine being able to create complex page layouts quickly for your web content with no technical constraints!)
If you are ready to change the way you create content in WordPress site, then here is a plugin that you may want to consider using …
Thrive Content And Page Builder
Plugin Description
Thrive Content Builder is a truly intuitive WordPress click-to-edit drag-and-drop content editor.
The Thrive Content Builder plugin is a new and exciting way to set up conversion-focused pages on any WordPress website.
Once installed, Thrive Content Builder adds a visual content editor with a menu that lets you select, then drag and drop elements on your web page …
(Thrive Content Builder adds a new content builder to your WordPress site)
The plugin is actually a combination of the Thrive Content Builder and Thrive Landing Pages plugins merged into one, plus an additional plugin feature called Thrive Lightbox.
We will take a look at each of the above and how these exciting features work seamlessly together to help you easily transform and improve your website and create amazing sales pages and engaging content.
Thrive Content Builder Plugin
With Thrive Content Builder easily add content to your web pages using drag and drop elements …
Every element on your page can be designed, changed and repositioned using simple “drag and drop” and “click-to-edit” …
Once you have positioned elements on the page, you can then easily edit or customize these without having to go through multiple steps or complicated option windows …

You can also work inside highly attractive landing pages that can just as easily be edited or customized …
Thrive Content Builder and Landing Pages is simple, easy to use, and ideal for all WordPress users at all levels. In fact, designing pages and working on content with the Thrive Content Builder and Landing Pages plugin installed is so effortlessly easy, that the developers warn that once you start using it, it will ruin the experience of using all other content editors forever, and you will never look back!
Learn more here: Thrive Content Builder
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The integrated Thrive Content and Page Builder plugin was created by the same team that developed Thrive Leads, another great plugin for WordPress we’ve recommended on this site.
See this page to learn more about the plugin:
Benefits
Below we have listed just a few of the benefits of using Thrive Content Builder to speed up the process of designing pages and creating content for your site:
Easy, Quick & Simple To Install
Thrive Content Builder is really easy to install. Just upload the plugin file to your Plugins folder via your WordPress dashboard and activate.
Edit & Add Content In Real Time
Thrive Content Builder is is not only really simple to use, it also lets you build content in real-time.
What You See Is Exactly What You Get
With Thrive Content Builder installed, what you see on the “backend” as you work within the editor – fonts, elements, layouts, etc. is exactly what your visitors will see on the front end of your site.
Some additional benefits and advantages include:
- Attractive Web Page Layouts With Drag & Drop Ease: Create any kind of layout you can imagine with drag-and-drop ease.
- Add Design Elements Without Using Short Codes: With Thrive Content Builder you not only get a drag and drop WordPress content builder, but the plugin also includes a collection of web design elements that you can insert into your pages without using short codes, such as pricing tables, content reveal feature, call to action buttons, responsive Google maps, etc.
- More Enjoyable Content Creation: Not having to constantly switch tabs as you edit content and then wait for your new content to refresh frees up your attention and allows you to be more focused while you work or click through multiple steps to get what you want done.
(Thrive Content Builder lets you easily add, edit and customize page elements like testimonial boxes, tabbed content, star ratings for review pages, page section dividers, HTML code insert boxes, etc.)
Features
Thrive Content Builder offers a number of features to site owners. Here are just a few:
- Built-In WordPress Editor Functionality Is Still Available: You have access to all of the regular content editing options that you are used to (e.g. underline, centering text, headings, etc.),
- Drag And Drop Multi-Style Elements: The plugin adds a “drag and drop” table of multi-style elements to your post or page screen for creating and editing content.
- Conversion-Boosting Elements: The plugin includes various attention-grabbing and customizable elements that will help increase the effectiveness of your sales pages, including buttons and call-to-action elements, testimonial boxes, and guarantees. In addition to being customizable, multiple design options are also available for various elements.
- Responsive Design: Add responsive elements like column layouts, text boxes, section dividers, e.g. which will display great on different-sized screens.
- Add Animation To Pages: The Event Manager feature lets you insert animations, trigger lightboxes and more!
(Add Animated Elements To Your Pages)
Thrive Landing Pages Plugin – Landing Page Template Sets
Thrive Landing Pages provides sets of templates that work together logically and use the same conversion-optimized design language to take your visitors all the way from signup to purchase, product download and more.
(Thrive Landing Pages plugin lets you add conversion-optimized pages to your site)
Thrive Landing Pages Plugin – Benefits
- Hosted on your own WordPress site
- Save time and money creating and customizing pages for your website
- 100% conversion-optimized landing page templates
- No technical skills required
- Works with any WordPress theme
Thrive Content Builder and Landing Pages not only can be used to create beautiful content in your WordPress posts and pages, but you can also choose from dozens of beautifully designed, landing page templates that are conversion-optimized and fully customizable …
(Landing page template sets that work together logically and use the same conversion-optimized design language)
There are currently over 30 templates available, with more templates planned for future release. In addition to the templates shown above, the developers plan to release new page templates for email lead generation, sales pages, training pages, personal branding pages, webinar pages and more.
Fully Customizable Landing Page Template Sets
Normally, to be able to have a fully customizable landing page template, you would need to either pay a web designer to do the work, or learn how to code web pages and figure out what to do yourself.
As Shane Melaugh, co-founder of Thrive Themes says …
“There are many ways to get a pre-designed page published quickly, but the problem comes with customization. Total design freedom requires either hiring web developers to do the work for you, or learn how to do it yourself, which involves learning how to mess around with code or use overly complicated editors. Customizable usually means complicated, expensive or time-consuming. So, you can either have something that is fast and easy to set up, or something that is customizable and flexible. But you couldn’t have both … until now! With Thrive Landing Pages you get the best of both worlds for building conversion-optimized web pages.”
Thrive Landing Pages gives you attractive pre-designed page templates that are fully optimized and ready to go, and complete design freedom that lets you change and customize anything on the page template …
With the landing page templates included with this plugin, you can:
- Edit text in any button, bullet point, headline, etc.
- Remove text, images or any other element of your landing page
- Replace all background images and background color
- Edit the color of text, links, buttons, etc.
- Use your own fonts
- Use your own images and graphics
- Change the size of the content area
- Change the order of page elements
- Translate pages into different languages
- Add custom content inside your pages
- Start with a blank web page and create your own page templates, or even build your own library of custom landing pages.

(Change or edit any aspect of the page templates)
Transform Your Site Into A Marketing Machine With Thrive Lightbox Plugin
The Thrive plugin package also includes Thrive Lightbox, which lets you add fully customizable 2-step opt-in forms and events to your web site …
(Add lead capture forms and events to your pages with Thrive Lightbox)
Thrive Lighbox 2-Step Opt-in Forms
A 2-step opt-in process helps to increase your conversion rates. When visitors click on an image or button they are presented with your opt-in form …
(Capture more leads and subscribers with a 2-step opt-in process)
Event Manager
An “event” consists of a trigger and an action. You can make an opt-in form appear when when visitors click or hover their mouse over a button or graphic elements, or when someone scrolls down to a certain point on the page. You can also use the Event Manager to animate attention-getting elements on your page, using various animation effects (e.g. zoom in, slide in from right to left, roll in, etc.
(Set up and manage events on your WordPress site with the Thrive Lightbox plugin)
Lightboxes and events are created automatically for your landing pages, but you also have complete control over the events, triggers and design.
Testimonials
Below are some of the testimonials and feedback plugin customers have published about the Thrive Content Builder plugin:
”You guys are simply awesome I am loving everything you are doing at the moment. Keep up the great work you really are making such a big difference in this field. Jule Fuller”
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”Your stuff is beautifully designed, fast and has great options for marketers that you just don’t see with other themes. Great, great job! Absolutely love Thrive! David Coleman”
Thrive Content Builder – Tips
Thrive Content Builder works with any WordPress theme, not just with the Thrive Landing Pages plugin. You cannot use Thrive Content Builder to edit content that was not created using the plugin.
You can add WordPress shortcodes inside Thrive Content Builder or Thrive Landing Pages and they will display correctly on the front end.
Thrive Lightbox works with any content built using Thrive Content Builder.
Thrive Content Builder Support
Thrive Content Builder and Landing Pages Plugin comes with free updates, new landing templates and upcoming features. The Thrive team is constantly working on adding new features and improving existing ones.
Thrive plugins are really well-supported, and users get unlimited updates, and one year unlimited support with their purchase, backed by a no-risk, 30 day, 100% refund guarantee.
This is an exciting product for WordPress users that just keeps getting better.
Plugin Cost
At the time of writing, the pricing information shown below includes all three components described above (Thrive Content Builder, Thrive Landing Pages & Thrive Lightbox):
- Single Site License – This lets you install the plugin on a single website. Includes full feature set, unlimited updates and one year of unlimited support. Cost = $59.00.
- Unlimited Sites License – This license option allows you to set up the plugin on all of your personal web sites. Pricing includes full feature set, unlimited updates and 1 year of unlimited support. Cost = $87.00.
- Agency License Edition – This allows you to configure the plugin on all of your own domains and any client web sites. Includes access to Thrive Content Builder, plus all Thrive Themes & Thrive Plugins. Cost = $247.00 per year.
Note: The price of the Thrive Content Builder plugin depends on whether there are any promotions or limited-time specials being offered. The above reflects the current pricing when this content was published. This may not be the actual price set by the plugin seller when you visit the plugin site and you may be shown additional upsells or one-time offers after your purchase.
Check the plugin’s website for the latest pricing details here:
Additional Info
The Thrive Content Builder and Landing Pages plugin developers repeatedly assert that the plugin’s architecture gives you the “best of both worlds,” and help bring back the “joy of creating content.”
On the one hand, you have the time-saving benefits of ready-made web page elements and beautiful, conversion-optimized template sets that help speed up content design, and on the other hand, you have 100% control over the design process and the ability to edit anything and everything on your page, using the plugin’s click-to-edit and drag and drop features, that lets you get things done without having to keep switching tabs or going through multiple steps.
For demo videos of the plugin in action, including installation instructions and tutorials, FAQs, customer helpdesk, contact details and more, visit the Thrive website.
The Bottom Line …
If you want to edit something, you just click on the element and start editing. If you want to change something, you can see the change happen immediately. If you want to move something, you drag it and drop it into its new position. There are no additional steps involved.
If you want to transform and improve your business online and create amazing marketing pages and engaging content, this plugin delivers an incredible conversion-boosting package with a single, inexpensive plugin.
For more information, visit the plugin website:
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