Successful marketers understand that building a mailing list is one of the most valuable assets you can build for a business online.
This is because a mailing list gives you instant traffic and access to repeat sales.
Marketing studies show that, on average, 50%-80% of visitors to your site who leave will never return. That’s a lot of money and opportunities that you’re missing out on. Testing also shows that it takes an average of seven interactions with your business before prospects will make a purchase decision. It’s vitally important, therefore, to find a strategy that will help you interact repeatedly with site visitors.
How can you do this, however, if most visitors never come back?
The answer, of course, is to get visitors to give you their details while they’re visiting your website or blog, so you can continue communicating after they exit your site.
Building a list is an essential aspect of building a successful online business. A great list of responsive subscribers has the potential to become the most valuable asset of your entire online business.
If you sell one or more products on your website, or your business relies having a constant source of traffic, then building a list is essential, because it is the key to accessing repeat visitors and relationship-building.
There are many ways and effective strategies to build a subscriber list, but until now, it was very hard to find one affordable and simple solution that incorporates all of the most effective methods available to capture email addresses on a website.
Thrive Leads – List-Building Plugin For Hyper Targeted WordPress Mailing List Conversions
Plugin Description
The Thrive Leads WordPress list-building plugin could easily become the ultimate list-building plugin for WordPress. It lets you build a list of subscribers fast using a wide range of opt-in forms, test different offers, boost your conversions, and get traffic on demand, working directly inside your WordPress dashboard …
As stated earlier, there are many ways and effective strategies to build an opt-in list, and almost all of these methods and strategies require using lead capture forms.
What makes Thrive Leads different than other email-capturing software is that Thrive Leads comes with a range of powerful conversion boosting technologies and list-building strategies already built-in.
The Thrive Leads WP mailing list builder is developed by Thrive Themes, a conversion-focused WordPress theme developer. As you will soon see, the plugin was developed to help users not just build a mailing list, but build a mailing list faster.
More info:
Plugin Benefits
Here are just a few of the benefits and advantages of using Thrive Leads to build a list of subscribers quickly and get traffic on tap on your site:
It’s A WordPress Plugin
The Thrive Leads WordPress list-building plugin eliminates the need to install multiple plugins on your WP site. This not only reduces the possibility of problems resulting from plugin conflicts, but the “lean and clean” nature of the plugin keeps your website’s loading speed down.
Easy Installation
Thrive Leads installs just like any plugin. Just upload the plugin file to your Plugin folder via your administrator area and activate.
Really Simple To Use
Once you have installed and activated the plugin, you can easily set up one or more opt-in forms, use their pre-designed templates and start collecting subscriber details. No technical skills or design skills are required at any point.
To get the most out of the plugin, you will want to implement all of the advanced targeting, testing and reporting features. If you are a complete beginner, allow 30-45 minutes to learn how to use all of the plugin’s features. Fortunately, ThriveThemes provides extensive tutorials, webinars and a support team that is available to help you and answer any questions you have.
Every Type Of Opt-In Form Your Business Will Ever Need
With the plugin, you can begin to capture email addresses using pre-designed templates, and every type of opt-in form your business needs.
For example, you can use the Thrive Leads plugin to build attention-grabbing “pop-up” forms …
Add forms that slide in from the edge of your web page …
You can use the Thrive Leads plugin to insert forms anywhere within your content, or the middle of your posts …
Insert a form into any widget area of your website …
You can add two-step opt-in links that open a lightbox when visitors click on a content link …
And even add ribbon forms to your site that display at the top of the screen and remain “sticky” as visitors scroll down your page …
As you can see, Thrive Leads integrates every kind of opt-in form you need in one single WP plugin …
Thrive Leads also lets you add ‘smart’ Exit Popups that display opt-in forms with exit intent technology, which allow you to capture visitor details when they exit your site.
And it gets even better …
Plugin Features
Thrive Leads provides a number of great features to web site owners. Here are just a few:
Fast And Easy To Install And Implement
Be up and running in minutes. As already mentioned, the plugin developer provides extensive training content and tutorials, case studies, webinars, and a support team.
This software not only integrates every type of opt-in form your business needs into a single plugin, as you’ve just seen, but it also lets you run all your list-building campaigns without ever leaving your own dashboard.
Integrated List Building Strategies For Boosting Conversions
Thrive Leads integrates all of the list-building strategies you need to maximize your conversions into one easy-to-use solution:
Design & Deploy
The plugin comes with an extensive library of built-in professionally-designed and web optimized form templates that can be fully customized to suit your needs, without coding skills required.
Simple “point and click” technology and a drag-and-drop editor allows you to easily create, modify and customize your forms …
A/B Testing
A/B testing is the fastest way to increase your conversion rates and speed up the growth of your list.
Thrive Leads comes with a powerful A/B testing engine built-in that allows you to easily test a whole range of variables, including the following:
A/B Test Form Designs And Content
Thrive Leads lets you test different designs and content, and provides an “automatic winner” feature that automatically eliminates the losing variations, and display only the campaigns that convert well after enough data has been collected.
You simply begin testing and the plugin takes care of the rest, automatically helping you increase conversion rates over time.
Split-Test Different Opt-In Form Triggers
Thrive Leads lets you customize when and how your forms should appear to visitors.
For example, you can set up:
- Time-based triggers to show an offer on your screen after 35 seconds
- Scroll-depth triggers where a message appears only when the visitor scrolls down at least 15% of the page
- Exit-intent triggers that detect when someone is about to exit your page and presents them with a pop-up form.
Additionally, you can test if forms should appear instantly, or animate into view (e.g. slide in). You can test all of these triggers against one another to further increase conversion rates.
A/B Test Different Form Types
Thrive Leads also lets you test different form types. For example, you can test a widget form on your sidebar vs an in-line form and see which kind of form performs better for your business.
Split-Test Offers
The plugin even lets you A/B test completely different offers.
For example, you can assign different forms to different email campaigns to help you determine which yields the best conversion rates for your business.
(Split-test different offers)
Not only does Thrive Leads give you tremendous flexibility when it comes to split-testing your forms, but you can also easily clone an existing form – even make multiple copies, then edit the element(s) you want to test and instantly start running your A/B split test again, and and you can do this all in just a few minutes.
Additional features of this software include:
Smart Targeting Features
You can create hyper-targeted offers for your visitors with three advanced targeting levels (Easy, Advanced, Ultimate). You have granular control over how you target your offers to make your offers more relevant.
For example, you can create a “catch-all” offer to show on all posts and pages or only your blog posts, or specify exactly where types of offers — even specific designs — will display across your entire website based on certain rules you set (e.g. a widget form on your sidebar on all Pages), including which templates, archive pages, etc. or, conversely, where to exclude forms from displaying on your site.
You can even create highly relevant offers to show to the right segments of your audience at precisely the right moment. Use this feature to create hyper-targeted and extremely profitable lists.
You can even use different lists with different services and different forms.
Advanced Lead Generation Form Features Supported
Advanced form features supported include multiple fields, checkboxes, radio buttons and drop-down menus.
Fully Responsive
Your forms and list marketing campaigns will show up correctly on any device or screen size.
The plugin has also been tested for compatibility will all popular web browsers.
Smart Analytics
the Thrive Leads plugin gives you access to detailed reports that let you see exactly how your opt-ins and A/B tests are performing over time.
Plus, you have access to a “lead sources” report that shows you exactly where your most valuable traffic is coming from, allowing you to plan your campaigns for getting the most highly qualified traffic from the best sources.
Seamless Integration With All Major Autoresponders And Popular Email Marketing Systems
If your autoresponder allows HTML forms to be embedded then Thrive Leads with work seamlessly with your service.
Additionally, you can use different lists and different services with different forms, so you’re not dependent on any one solution.
As you can see, Thrive Leads gives you many opt-in testing capabilities that extend far beyond what most other list-building tools provide.
Testimonials From Users
Here are just a few of the testimonials that customers have submitted for Thrive Leads:
”You guys are simply awesome I am loving everything you are doing at the moment. Keep up the great work you really are making such a big difference in this field.” Jule Fuller
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“I really look forward to more training from the Thrive Themes team. Love the product and want to get better!” Cristina Favreau
Thrive Leads Support
As mentioned previously, ThriveThemes provides extensive training content, webinars and a responsive support team that is available to provide you with any assistance you need.
The plugin interface provides video tutorials that explain exactly what you’re seeing and how to use the plugin. You can also access an extensive knowledgebase of tutorials, training webinars, case studies and list building strategies, so you can learn how to get the most out of the Thrive Leads plugin.
The software is well-supported, and users get 1-year software upgrades with their purchase, backed by a no-risk, 30 day, 100% refund guarantee.
Product Pricing
The Thrive Leads plugin is available in the following editions:
- Single Site – The Single Site license allows you to install & activate the plugin on a single site. All plugin features are included, plus Free, unlimited updates, with 1 year of support included. Price = $49.00.
- Unlimited Websites License – The Unlimited Sites option lets you install & activate the plugin on all domains that you own and operate. Includes all plugin features, and Free, unlimited updates, with 1 year of support included. Price = $97.00.
- Agency License – This option lets you install & activate the plugin on all websites that you own and operate, and on all of your client sites. All plugin features are included, and Free, unlimited updates, with 1 year of support included.. Cost = $199.00.
Please Note: The cost of purchasing Thrive Leads depends on whether there are any promotions or limited-time specials being offered. Presently, the product is selling for the amounts shown above. This may not be the actual pricing set by the software developer when you visit the product site and there may be additional upsells or one-time offers after purchasing.
Check the plugin’s website for current pricing details:
Additional Plugin Tips
Even on an existing site with hundreds of posts, you can install the plugin and use the targeting feature to retroactively display more relevant and higher-converting opt-in forms all across your entire website.
For a demo video showing plugin usage, including installation instructions and tutorials, FAQs, customer helpdesk, contact details and more, visit the Thrive Leads website.
Our Recommendation
Building a list is absolutely essential for building a successful online business. When it comes to growing a mailing list, the only way to increase the speed your list grows is by continually running A/B tests and find out what works best on your site. Thrive Leads makes available to WordPress users a very powerful tool that, until recently, only marketing professionals had access to, and at great expense.
With Thrive Leads, you have complete control over exactly where and how your opt-in forms show to visitors, and the tools to improve your conversion rates. There are other form plugins and solutions for list-building, but the main difference is that other list-building plugins are designed to focus more on some aspect of functionality, such as enable the user to create and insert popups into their web pages. Thrive Leads starts with this kind of functionality, but the real focus of the plugin is on conversion optimization.
As stated on their website …
“It’s not just about helping you build your mailing list. It’s about helping you build your mailing list as fast as possible!”
For more details, visit the plugin website here: Thrive Leads – WordPress Split-Testing Mailing Builder
By the way …
We use Thrive Leads here on WPCompendium.org. Check it out for yourself …
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