Savvy marketers know the power of mailing lists.
This is because a list gives you traffic on call and access to repeat buyers.
Marketing studies show that, on average, 50%-80% of web visitors who leave will never return. That’s a lot of money and opportunities that you’re missing out on. Research also shows that it takes an average of seven interactions with your business before prospects will make a purchase decision. It’s essential, therefore, to try and get repeat interactions with your site visitors.
How can you do this, however, if most visitors never return?
The answer, of course, is to get visitors to give you their contact details while they’re still on your site, so you can keep in touch after they leave your website.
Building a list is an essential aspect of building a successful online business. A great list of email addresses has the potential to become the most powerful source of profit of your entire online business.
If you sell one or more products on your website, or your business relies having a constant source of traffic, then list-building is essential, because it is the key to having access to repeat visitors and building a relationship.
Now … there are many different ways and effective strategies to build a list, but until recently, it was very difficult to find one affordable and simple solution that incorporates almost all of the most effective methods available for capturing visitors’ email addresses on a website.
Thrive Leads – WordPress A/B Testing Mail List-Building Plugin
Plugin Description
The Thrive Leads list-building plugin for WordPress could easily be described as the ultimate list-building plugin for WordPress. It lets you build a list of subscribers fast using a wide range of opt-in forms, split-test different offers, improve your conversions, and get traffic on demand, without leaving your WordPress dashboard …
As mentioned earlier, there are many different ways and strategies to build a targeted list of subscribers, and almost all of these methods and strategies involve subscription forms.
What makes Thrive Leads different from other solutions that allow you to collect email addresses is that Thrive Leads comes with a range of unique conversion boosting technologies and list-building strategies built into their plugin.
Thrive Leads WordPress mail list-building plugin is developed by Thrive Themes, a conversion-focused WordPress theme developer. As such, the plugin was developed to help users not just build a mailing list, but build a mailing list faster.
Go here to learn more:
Plugin Benefits
Here are just some of the many benefits of using Thrive Leads to build a list of subscribers quickly and get traffic on tap on your website:
It’s A Plugin For WordPress Users
Thrive Leads list-building plugin for WordPress eliminates the need to have multiple plugins installed. This not only reduces potential plugin conflicts, but also keeps your website’s loading speed down.
Be Up And Running In Very Little Time
Thrive Leads installs like any WordPress plugin. Just upload it to your Plugin folder via your WordPress admin user area and activate.
Simple To Use
Thrive Leads makes it very simple to set up one or more opt-ins, use their pre-designed templates and start collecting subscriber details. No technical skills or design skills are required.
In order to get the most out of the Thrive Leads plugin, you will want to make use of the advanced targeting, testing and reporting features. If you are a new user, allow 30-45 minutes to learn how to use all of the plugin’s functionality. Fortunately, ThriveThemes provides extensive tutorials, case studies and a responsive support team that is available to help you and answer any questions you have.
Every Kind Of Opt-In Form Your Business Needs
With Thrive Leads, you can begin to capture email addresses using pre-designed templates, and every type of opt-in form your business needs.
For example, you can use the Thrive Leads plugin to build unblockable “pop-up” subscriber forms …
Insert forms that slide in from the corner of your page …
You can use it to insert your forms anywhere within your content, or the middle of your blog posts using a simple short code …
Insert a form into your sidebar navigation menu …
You can add two-step opt-in links that open a lightbox when a content link is clicked on …
And even add ”sticky” ribbon forms to your site that shows at the top of the screen and remain “sticky” as the visitor scrolls down your page …
As you can see, Thrive Leads combines every kind of subscription form you need in one single WordPress plugin …
Thrive Leads also lets you add ‘smart’ Exit Popups that display opt-in forms with exit intent technology, which allow you to capture visitor details when they exit your site.
And it gets better …
Features
Thrive Leads offers a number of features to website owners. Here are just a few of these:
Quick And Easy To Install And Configure
Be up and running in minutes. As already mentioned, the developer provides extensive training and tutorials, case studies, webinars, and a support team.
This tool not only combines every kind of opt-in form you need into a single plugin, as you’ve just seen, but it also lets you run all your list-building campaigns directly from within your own dashboard.
All-In-One List Building Strategies To Boost Conversions
Thrive Leads integrates all of the list-building strategies you need to boost your conversions into one easy-to-use tool:
Design And Deploy
Thrive Leads comes with dozens of built-in professionally-designed and web optimized form templates that can be fully customized to suit your needs, without technical skills required.
Simple “point and click” technology and a drag-and-drop editor lets you create, modify and customize your forms …
Powerful A/B Testing Engine
Split testing is the fastest way to optimize your conversion rates and accelerate the growth of your list.
Thrive Leads comes with a powerful A/B testing engine that allows you to easily test a whole range of variables, including the following:
Test Opt-In Form Designs And Content
The plugin lets you test different opt-in form designs and content, and provides an “automatic winner” feature that automatically eliminates the test variations that aren’t performing, and display only the forms that convert well after sufficient data has been gathered.
You just begin your test and the plugin takes care of everything else, automatically picking the best performers and hiding the losing variations over time.
Split-Test Form Triggers
Thrive Leads lets you easily customize when and how your forms should appear to visitors.
For example, you can set up:
- Time-based triggers to display a link on your screen after 15 seconds
- Scroll-depth triggers where a message will appear once the visitor scrolls down at least 50% of the page
- Exit-intent triggers that detect when someone is about to leave the page and presents them with a pop-up form.
Additionally, you can test if forms perform better when displayed instantly, or when the form animates into view (e.g. slide in). You can test all of these triggers against one another to further boost your conversion rate.
Split-Test Multiple Form Types
The plugin also lets you split-test different opt-in form types. For example, you can test a lightbox pop-up vs a slide-in form to see which kind of form creates better results for your business.
A/B Test Offers
The plugin even lets you A/B test entirely different offers.
For example, you can assign different forms to different list-building campaigns to help you determine which campaign offers yield the best conversion results.
(Split-test different offers)
Not only does this plugin give you enormous flexibility when it comes to split-testing your forms, but you can also easily clone any existing form – even make multiple copies, then change the element(s) you want to test and instantly start running your A/B split test again, and and you can do this all in just a few minutes.
Additional features of the Thrive Leads plugin include:
Advanced Targeting Features
You can create hyper-targeted offers for your visitors with three advanced targeting options (Easy, Advanced, Ultimate). You have precise control over how you target your offers to make your offers highly relevant.
For example, you can create a “catch-all” offer to show on all posts and pages or only your blog posts, or specify exactly where kinds of offers — even specific designs — will display in your website based on certain rules you set (e.g. a ribbon form on all Pages), including which page templates, archive pages, etc. or, conversely, where to prevent forms from displaying on your site.
You can even create highly relevant offers to show to specific segments of your audience at a precise moment. Use this feature to create hyper-targeted and extremely profitable lists.
You can even use different lists with different services and different forms.
Advanced Lead Generation Forms Supported
Advanced form features supported include multiple fields, checkboxes, radio buttons and drop-down menus.
Fully Mobile Responsive
Your forms and list marketing campaigns will display correctly on any device or screen size.
Thrive Leads has also been tested for compatibility will all popular browsers.
In-Depth Reporting
Thrive Leads gives you access to detailed reports that let you see exactly how your opt-ins and A/B tests perform over time.
Plus, the software provides a “lead sources” report that shows you exactly where your most valuable traffic is coming from, allowing you to plan your campaigns strategically to get highly qualified traffic from the best sources.
Integrates Seamlessly With Major Autoresponders & Popular Email Marketing Systems
If your email marketing solution allows HTML forms to be embedded then Thrive Leads with work seamlessly with your system.
Additionally, you can use different lists and different services with different forms, so you’re never tied to just one solution.
As you can see, Thrive Leads gives users many opt-in testing capabilities that extend far beyond any other list-building tools.
Testimonials From Users
Here are a couple of the testimonials plugin users have published about Thrive Leads:
”Shane, this new addition to Thrive Themes is great. I have several different plug-ins like this, but this one is really great. It fits perfectly with the themes and is seamless.” David Wakeman
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“I really look forward to more training from the Thrive Themes team. Love the product and want to get better!” Cristina Favreau
Support
As mentioned previously, ThriveThemes provides extensive tutorials, case studies and a dedicated support team that is available to help you sort out any problems you might experience.
Video tutorials explaining exactly what you’re seeing and how to use the plugin are provided throughout the plugin interface. You can also access an extensive library of tutorials, training webinars, case studies and list building strategies, so you can learn how to get the most out of Thrive Leads.
The software is well-supported, and users get one-year upgrades with their purchase, backed by a risk-free, thirty day, 100% refund guarantee.
Software Pricing
The Thrive Leads plugin is available in the following editions:
- Single Site Edition – This edition allows you to install & activate the plugin on one single site. Includes all plugin features, plus Free, unlimited updates, with 1 year of support included. Price = $49.00.
- Unlimited Websites License – The Unlimited Sites edition allows you to install & activate the plugin on unlimited websites that you own and operate. Includes all plugin features, and Free, unlimited updates, with 1 year of support included. Cost = $97.00.
- Agency – The Agency option lets you install & activate the plugin on unlimited sites that you own and operate, and on all of your client sites. All features are included, plus Free, unlimited updates, with 1 year of support included.. Price = $199.00.
Note: Pricing for this product can vary, depending on whether there are any promotions or limited-time special offers. Currently, the product is being retailed for the amounts shown above. This may or may not be the actual pricing set by the plugin seller when you visit the plugin site and you may be shown additional upsells or one-time offers after purchasing.
Check the plugin’s website for the latest pricing details:
Additional Useful Tips
Even on an existing website with hundreds of posts, you can install Thrive Leads and use the targeting feature to retroactively show the most relevant and higher-converting opt-in forms throughout your entire site.
For ”how to” videos of the plugin, including installation instructions and tutorials, FAQs, customer help desk, contact details and more, visit the Thrive Leads website.
Our Recommendation
Building a list is an essential aspect of building a successful online business. When it comes to growing a email list, the only way to improve your results is by running split-tests and find out what works best on your site. Thrive Leads makes available to WordPress users a powerful tool that, until recently, only marketing pros had access to, and at great expense.
With Thrive Leads, you have complete control over exactly where and how your forms are shown to visitors, and the tools to increase your opt-in rates. There are other opt-in form plugins and solutions for list-building, but the main difference is that other list-building plugins focus more on some aspect of functionality, such as allowing the user to create and add pop-up forms to their web pages. Thrive Leads starts with this kind of functionality, but the real focus of the plugin is on conversion optimization.
As stated on their website …
“It’s not just about helping you build your mailing list. It’s about helping you build your mailing list as fast as possible!”
For complete details, visit the plugin website: Thrive Leads – Mailing List Builder For Hyper-Targeted WordPress Conversions
By the way …
We use Thrive Leads here on WPCompendium.org. Check it out for yourself …
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