Savvy marketers know the power of mailing lists.
This is because a a list of email subscribers gives you traffic on call and access to repeat customers.
It’s a well-known fact that, on average, 50%-80% of everyone who visits a website who leave will never return. That’s a lot of money and opportunities you’re missing out on. Research also shows that it takes an average of seven interactions with your business before a purchase decision is made. It’s so important, therefore, to interact repeatedly with visitors.
How can you do this, however, if most visitors never return?
The answer, of course, is to get visitors to give you their email address while they’re still on your website, so you can keep in touch after they have exited your website.
Building a list is an essential aspect of building a successful online business. A great list of email addresses has the potential to become your most valuable asset.
If you sell one or more products on your website, or your business relies on traffic, then list-building is essential, because it is the key to having access to repeat visitors and building a relationship.
Now … there are many different ways and effective strategies to build a targeted list of subscribers, but until recently, it was very hard to find one easy-to-use solution that takes advantage of almost all kinds of proven list-building methods available to capture visitors’ email addresses on your website.
Thrive Leads – WP Mail List-Building Plugin
Plugin Description
Thrive Leads mailing list builder for WP could easily be described as the ultimate list-building plugin for WordPress. It lets you build a list of subscribers quickly using a range of different opt-in forms, split-test different offers, boost your conversions, and get traffic on call, without leaving your WordPress dashboard …
As mentioned earlier, there are many ways and different strategies to build an email list, and almost all of these methods and strategies involve the use of subscription forms.
One of the key differences between Thrive Leads and all other solutions that allow you to collect email addresses is that Thrive Leads comes with some of the most effective conversion and list-building strategies already built-in.
Thrive Leads mailing list-building plugin for WordPress is developed by Thrive Themes, a conversion-focused WordPress theme developer. As you will soon see, the plugin was developed to help WordPress users not just build a mailing list, but to build their mailing list faster.
Go here to learn more about the plugin:
Benefits
Here are just some of the benefits of using Thrive Leads to build a list of subscribers fast and get traffic on tap on your site:
It’s A WordPress Plugin
The Thrive Leads WP mailing builder eliminates the need to install multiple plugins . This not only reduces any potential problems resulting from plugin conflicts, but also keeps your site’s loading speed down.
Be Up And Running In Minutes
Thrive Leads installs like any other WordPress plugin. Simply upload the plugin file to your Plugin folder via your dashboard and activate.
Really Simple To Use
Thrive Leads makes it very simple to set up one or more opt-in forms, use their pre-designed templates and start collecting email addresses. No technical skills or design skills are required at any point of the process.
To get the most out of the Thrive Leads plugin, you will want to make use of the advanced targeting, testing and reporting features. If you are a complete beginner, allow 25-45 minutes to learn how to use all of the software’s features. Fortunately, ThriveThemes provides extensive training content, case studies as well as a responsive support team that is available to help you sort out any issues you might experience.
Every Kind Of Opt-In Form Your Business Will Ever Need
With Thrive Leads, you can begin to capture subscriber email address using pre-designed templates, and every kind of opt-in form your business needs.
For example, you can use the Thrive Leads plugin to build “pop-up” opt-in forms …
Add slide-in forms …
You can use it to add forms anywhere inside your content, or the middle of your blog posts using a simple shortcode …
Insert an opt-in form into any widget area of your site …
You can insert 2-step opt-in links that open a lightbox form when visitors click on a content link …
And even add ”sticky” ribbon forms to your site that display to visitors at the top of the screen and remain “sticky” as the visitor scrolls down the page …
As you can see, Thrive Leads combines every kind of subscription form you need in one single plugin …
Thrive Leads also lets you add ‘smart’ Exit Popups that display opt-in forms with exit intent technology, which allow you to capture visitor details when they exit your site.
And it gets even better …
Thrive Leads Features
Thrive Leads offers a number of features to website owners. Here are just some:
Quick And Easy To Install And Configure
Ready to use in minutes. As already mentioned, the plugin developer provides extensive training and tutorials, case studies, webinars, and a dedicated support team.
This list-building software not only integrates every kind of opt-in form you need into a single plugin, as you’ve just seen, but it also lets you run all of your list-building campaigns from your own dashboard.
Built-In List Building Strategies
Thrive Leads integrates all of the list-building strategies you need to boost your conversions into one easy-to-use solution:
Design And Deploy
The Thrive Leads plugin comes with dozens of built-in professionally-designed and web optimized form templates that can be fully customized to suit your needs, without technical skills required.
Simple “point and click” technology and a visual editor allows you to easily create, modify and customize your forms …
Powerful Split Testing Engine
Split testing is the fastest way to boost your conversion rate and speed up your list growth.
Thrive Leads comes with a powerful A/B testing engine built into the plugin that allows you to easily test a whole range of variables, including the following:
A/B Test Designs And Content
The plugin lets you test different form designs and content, and provides a “set and forget” feature that allows you to set the plugin to automatically eliminate the test variations that aren’t performing, and display only the campaigns that convert well after enough data has been collected.
You simply begin testing and the plugin will handle the rest, automatically picking the winners and hiding the losers over time.
Split-Test Opt-In Form Triggers
Thrive Leads lets you customize when and how your forms should appear to visitors.
For example, you can set up:
- Time-based triggers to show a buy button on your screen after 2 minutes
- Scroll-depth triggers where a message will appear once your visitor scrolls down at least 40% of the web page
- Exit-intent triggers that can detect when someone is about to exit the page and presents them with a pop-up form.
Additionally, you can test if the form performs better when displayed instantly, or when a form animates into view (e.g. slide in). You can test all of these triggers against one another to further optimize conversion rates.
Split-Test Form Types
The plugin also lets you test different opt-in form types. For example, you can test a lightbox pop-up vs a slide-in form to see which type of form performs better for your business.
Test Offers
The Thrive Leads plugin even lets you split-test completely different offers.
For example, you can assign different forms to different list-building campaigns to help you determine which offer yields the best conversion rates for your business.
(Split-test different offers)
Not only does the Thrive Leads plugin give you tremendous flexibility when it comes to split-testing your opt-in forms, but you can easily clone any existing form – even make multiple copies, then modify the element(s) you want to test and instantly start running your A/B split test again, and all of this can be done in just a few minutes.
Additional features of this software include:
Smart Targeting Features
You can create hyper-targeted offers for your visitors with 3 advanced targeting options (Easy, Advanced, Ultimate). You have precise control over how you target your offers to make your offers highly relevant.
For example, you can create a “catch-all” offer to show on all posts and pages or only your blog posts, or define exactly where kinds of offers — even specific designs — will display across your entire website based on certain rules you set (e.g. a ribbon form on your 404 error page), including which post categories, archive pages, etc. or, conversely, where to prevent forms from displaying on your site.
You can even create specific “content upgrade” offers for posts that receive the most long-term traffic. Use this feature to create hyper-targeted and extremely profitable lists.
You can even use different lists with different services and different forms.
Supports Advanced Lead Generation Forms
Advanced form features supported include multiple fields, checkboxes, radio buttons and drop-down menus.
100% Responsive
Your forms and list marketing campaigns will show up correctly on any device or screen size.
Thrive Leads has also been tested for compatibility will all popular web browsers.
Smart Analytics
this plugin gives you access to detailed reports that let you see exactly how your opt-ins and A/B tests are performing over time.
Plus, the software provides a “lead sources” report that shows you exactly where your highest converting traffic comes from, allowing you to plan your campaigns strategically to get highly qualified traffic from the best converting sources.
Seamless Integration With Major Autoresponders & Popular Email Marketing Services
If your email marketing service allows embedding of HTML forms then Thrive Leads with work seamlessly with your solution.
Plus, you can use different lists and different services for different forms, so you’re not dependent on any one solution.
As you can see, Thrive Leads gives users a range of opt-in testing capabilities that extend well beyond any other list-building tools.
Testimonials
Here are a few of the testimonials and comments that users have submitted for the Thrive Leads plugin:
”Shane, this new addition to Thrive Themes is great. I have several different plug-ins like this, but this one is really great. It fits perfectly with the themes and is seamless.” David Wakeman
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“I really look forward to more training from the Thrive Themes team. Love the product and want to get better!” Cristina Favreau
Plugin Support
As mentioned earlier, ThriveThemes provides extensive training content, case studies and a dedicated support team that is available to provide users with assistance.
The plugin interface provides video tutorials that explain exactly what you’re seeing and how to use the plugin. You can also access an extensive knowledgebase of tutorials, training webinars, case studies and list building strategies, so you get a ton of help, training and support on how to get the most out of the Thrive Leads plugin.
The software is well-supported, and users get one-year software updates with their purchase, backed by a no-risk, 30 day, complete money-back guarantee.
Product Cost
The plugin is available in the following editions:
- Single Site – The Single Site option lets you install & activate the plugin on 1 single website. All plugin features are included, and Free, unlimited updates, with 1 year of support included. Cost = $49.00.
- Unlimited Sites Edition – This option allows you to install & activate the plugin on unlimited domains that you own and operate. All features are included, and Free, unlimited updates, with 1 year of support included. Cost = $97.00.
- Agency License – The Agency license allows you to install & activate the plugin on unlimited websites that you own and operate, and on all of your client sites. All plugin features are included, and Free, unlimited updates, with 1 year of support included.. Cost = $199.00.
Note: Current pricing for Thrive Leads can vary, depending on whether there are any promotions or limited-time specials being offered. Currently, the plugin sells for the pricing shown above. This may or may not be the actual pricing charged by the plugin developer when you visit the plugin website and you may be shown additional upsells or one-time offers after you’ve purchased.
Check the plugin’s website for current pricing details:
Additional Info
Even on an existing website with hundreds of posts, you can install the plugin and use the targeting feature to retroactively display the most relevant and higher-converting opt-in forms throughout your entire site.
For ”how to” videos showing how the software works, including help documentation and tutorials, FAQs, support help desk, contact details and more, visit the Thrive Leads website.
We Recommend
Building a list is an essential aspect of building a successful online business. When it comes to growing a targeted email list, the only way to improve your results is to continually run A/B tests and find out what really works best for your business. Thrive Leads makes available to WordPress users a very powerful tool that, until recently, only marketing professionals had access to, and at great expense.
With Thrive Leads, you have 100% control over exactly where and how your forms display to visitors, and intelligent reporting that helps you improve your conversion rates. There are other opt-in form plugins and solutions for list-building, but the main difference is that other list-building plugins are designed to focus more on some aspect of functionality, such as enable the user to create and add pop-up forms to their website. Thrive Leads starts with this kind of functionality, but their real focus is on conversion optimization.
As Thrive Themes state on their website …
“It’s not just about helping you build your mailing list. It’s about helping you build your mailing list as fast as possible!”
For full details, check out the plugin here: Thrive Leads – WP Mailing Builder
By the way …
We use Thrive Leads here on WPCompendium.org. Check it out for yourself …
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