Savvy marketers understand the power of mailing lists.
This is because a list gives you on-demand traffic and access to repeat buyers.
It’s a well-known fact that, on average, 50%-80% of all web visitors generally leave and never return. That’s a lot of money to leave behind. Research also shows that it takes an average of seven exposures to your business before a purchase decision is made. It’s so important, therefore, to interact repeatedly with site visitors.
How can you do this, however, if most visitors leave and never return?
The answer, of course, is to capture your visitors’ details while they’re still on your website or blog, so you can continue to communicate after they exit your website.
Building a list is an essential aspect of building a successful online business. A great list of targeted contacts has the potential to become your most powerful source of profit.
If you sell one or more products on your website, or your business relies on traffic, then building a list is essential, because it is the key to having access to repeat visitors and building a relationship.
There are many ways and effective strategies to build a subscriber list, but until very recently, it was very hard to find a solution that incorporates almost, if not all types of proven list-building methods available for capturing email addresses on your website.
Thrive Leads – WordPress Mailing List-Building Plugin
Plugin Description
The Thrive Leads WP mailing builder could easily be described as the ultimate list-building plugin for WordPress. It lets you build a list of subscribers fast using a wide range of opt-in forms, test different offers, boost your conversions, and get traffic on demand, working directly inside your WordPress dashboard …
As stated earlier, there are many different ways and strategies to build a list, and almost all of these methods and strategies require using opt-in forms.
One of the key differences between Thrive Leads and other email-capturing solutions is that Thrive Leads comes with a range of conversion boosting technologies and list-building strategies already built-in.
The Thrive Leads WordPress mailing list-building plugin is developed by Thrive Themes, a conversion-focused WP theme developer. As such, the plugin was developed to help users not just build a mailing list, but build it faster.
Go here to learn more:
Plugin Benefits
Here are just some of the many benefits of using Thrive Leads to build a list of subscribers fast and get traffic on tap on your website:
It’s WordPress
Thrive Leads mailing builder for WordPress eliminates the need to install multiple plugins on your WP site. This not only reduces the possibility of plugin conflicts, but the “lean and clean” nature of the plugin keeps your website’s loading speed down.
Ready To Start Using In Very Little Time
Thrive Leads is quite easy to install. Just upload the plugin file to your Plugins folder via your WP admin account and activate.
Simple To Use
Thrive Leads has made it very simple to set up one or more opt-ins, use their pre-designed form templates and start collecting subscriber details. No technical skills or design skills are required.
In order to get the most out of the Thrive Leads plugin, you will want to make use of the advanced targeting, testing and reporting features. If you are a complete beginner, allow 30-60 minutes to learn how to use all of the functionality in the software. Fortunately, ThriveThemes provides extensive tutorials, case studies and a support team that is available to help answer any questions you have.
Every Type Of Form You Need
With Thrive Leads, you can begin to capture subscriber details using pre-designed templates, and every kind of form you will ever need.
For example, you can use the plugin to build “pop-up” lightboxes …
Display slide-in forms …
You can use it to place great-looking forms anywhere inside your content, or the bottom of your blog posts using a simple shortcode …
Insert a form into any widget area of your website …
You can add 2-step opt-in links that open a lightbox when a content link is clicked on …
And even add ”sticky” ribbon forms to your site that display to visitors at the top of the screen and remain “sticky” even while the visitor scrolls down the page …
As you can see, Thrive Leads combines every kind of opt-in form you need in one single plugin …
Thrive Leads also lets you add ‘smart’ Exit Popups that display opt-in forms with exit intent technology, which allow you to capture visitor details when they exit your site.
And it gets even better …
Features
Thrive Leads provides many unique features to WordPress users. Here are just some:
Fast And Easy To Install And Set Up
Be up and running in very little time. As already mentioned, the developer provides extensive training and tutorials, webinars, case studies, plus a dedicated support team.
This list-building software not only integrates every kind of opt-in form you need into a single plugin, as you’ve just seen, but it also lets you run all your list-building campaigns from your dashboard.
Integrated List Building Strategies
Thrive Leads integrates all of the list-building strategies you need to optimize your conversions into one easy-to-use plugin:
Design & Deploy
The plugin provides dozens of professionally-designed and web optimized opt-in form templates that can be fully customized to suit your needs, letting you build conversion-boosting opt-in forms with no coding skills required.
Simple “point and click” technology and a drag-and-drop editor lets you create, modify and customize your forms …
Split Testing Engine
Split testing is the fastest way to double or even triple your conversion rate and speed up the growth of your list.
Thrive Leads comes with a powerful A/B testing engine that makes it easy to test a whole range of variables, including the following:
A/B Test Different Designs And Content
The Thrive Leads plugin lets you test different form designs and content, and provides a “set and forget” feature that automatically eliminates the test variations that aren’t performing, and keep showing only the highest converting campaigns after sufficient data has been collected.
You simply begin testing and the plugin handles the rest, automatically increasing your conversion rates over time.
A/B Test Different Form Triggers
Thrive Leads lets you customize when and how your forms should appear to visitors.
For example, you can set up:
- Time-based triggers to show a link on your screen after 3 minutes
- Scroll-depth triggers where a message will appear once the visitor scrolls down at least 50% of the page
- Exit-intent triggers that detect when someone is about to exit your page and presents them with a pop-up form.
Furthermore, you can also test if forms perform better when displayed instantly, or when the form animates into view (e.g. slide in). You can test multiple triggers against one another to further optimize your conversion rate.
A/B Test Form Types
The Thrive Leads plugin also lets you A/B test different form types. For example, you can test a lightbox pop-up vs an in-line form and see which kind of form performs better for your business.
A/B Test Entirely Different Offers
Thrive Leads even lets you test different offers against one another.
For example, you can assign different forms to different list-building campaigns to help you determine which offers deliver the best conversion results for your business.
(Split-test different offers)
Not only does Thrive Leads give you tremendous flexibility when it comes to split-testing your opt-ins, but you can also easily clone an existing form – even make multiple copies, then change the element(s) you want to test and instantly start running your A/B split test again, and and you can do this all in just a few minutes.
Additional features of the Thrive Leads plugin include:
Smart Targeting Features
You can create hyper-targeted offers for your visitors with 3 targeting levels (Easy, Advanced, Ultimate). You are given precise control over how you target your offers to make your offers more relevant.
For example, you can create a “catch-all” offer to show on all posts and pages or only your blog posts, or specify exactly where kinds of offers — even specific designs — will display in your website based on certain rules you set (e.g. a lightbox pop-up on the Front Page only), including which categories, archive pages, etc. or, conversely, where to prevent forms from displaying on your site.
You can even create specific “content upgrade” offers for posts that receive the most long-term traffic. Use this feature to create hyper-targeted and extremely profitable lists.
You can even use different lists with different services and different forms.
Advanced Lead Generation Form Features Supported
Advanced form features supported include multiple fields, checkboxes, radio buttons & drop-down menus.
Fully Mobile Responsive
Your forms and list marketing campaigns will look great on any device or screen size.
The plugin is also compatible will all popular browsers.
Get Higher Value Traffic
this plugin gives you access to detailed reports that let you see exactly how your opt-ins and A/B tests perform over time.
Additionally, you have access to a “lead sources” report that shows you exactly where your most valuable traffic comes from, allowing you to plan your campaigns for getting the most highly qualified traffic from your best sources.
Seamless Integration With All Major Autoresponders & Email Marketing Services
If your autoresponder allows embedding of HTML forms then Thrive Leads with work seamlessly with your solution.
Additionally, you can use different lists and different services for different forms, so you’re never dependent on any one service.
As you can see, Thrive Leads gives users many opt-in testing capabilities that extend well beyond what other list-building software provide.
User Feedback
Below are some of the testimonials and feedback that customers have submitted regarding the Thrive Leads plugin:
“Your stuff is beautifully designed, fast and has great options for marketers that you just don’t see with other themes. Great, great job! Absolutely love Thrive!” David Coleman
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”Congratulations Shane and team! I’m excited to use this exciting new list building WordPress plugin to take my online business to the next level!” Dean Patino
Plugin Support
As mentioned previously, ThriveThemes provides extensive tutorials, webinars and a responsive support team that is available to provide users with assistance.
Video tutorials explaining exactly what you’re seeing and how to use the plugin are provided throughout the plugin interface. You can also access an extensive knowledgebase of tutorials, training webinars, case studies and list building strategies, so you get a ton of help, training and support on how to get the most out of the Thrive Leads plugin.
The software is well-supported, and users get 1-year software updates with their purchase, backed by a no-risk, 30 day, full refund guarantee.
Product License Cost
The Thrive Leads plugin is available in the following editions:
- Single Site – The Single Site edition allows you to install & activate the plugin on a single site. All plugin features are included, and Free, unlimited updates, with 1 year of support included. Cost = $49.00.
- Unlimited Websites License – This license lets you install & activate the plugin on all websites that you own and operate. All features are included, and Free, unlimited updates, with 1 year of support included. Cost = $97.00.
- Agency – This license allows you to install & activate the plugin on unlimited websites that you own and operate, and on all of your client sites. All features are included, plus Free, unlimited updates, with 1 year of support included.. Cost = $199.00.
Note: Current pricing for the Thrive Leads plugin can vary, depending on whether there are any promotions or limited-time special offers. The above reflects the current price at the time this article was published. This may or may not be the actual pricing set by the product developer when you visit the product website and you may be shown additional upsells or one-time offers after purchasing.
Check the plugin’s website for current pricing details:
Additional Plugin Information
Even on an existing website with hundreds of blog posts, you can install Thrive Leads and use the targeting feature to retroactively display the most relevant and higher-converting opt-in forms all across your entire site.
For a demo video showing plugin usage, including installation instructions and tutorials, FAQs, support help desk, contact details and more, visit the Thrive Leads website.
Our Recommendation
Building a list is an essential aspect of building a successful online business. When it comes to growing a mailing list, the only way to improve your results is by continually running split-tests and then analyze your performance to find out what works best for your business. Thrive Leads makes a very powerful tool available to WordPress users without technical or cost barriers, such as requiring expert coding skills or subscribing to expensive services.
With Thrive Leads, you have 100% control over exactly where and how your forms display to visitors, and the tools to increase your subscription rates. There are other form plugins and solutions for list-building, but the main difference is that other list-building plugins focus more on functionality, such as allowing the user to create and add pop-up forms to their website. Thrive Leads starts with this kind of functionality, but the real focus of the plugin is on conversion optimization.
As stated on their website …
“It’s not just about helping you build your mailing list. It’s about helping you build your mailing list as fast as possible!”
To learn more, check out the plugin here: Thrive Leads – WP Mailing List Builder
By the way …
We use Thrive Leads here on WPCompendium.org. Check it out for yourself …
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