Successful marketers understand that building a mailing list is one of the most profitable activities you can engage in to grow your business online.
This is because a mailing list of responsive customers gives you instant traffic and access to repeat buyers.
Marketing studies show that, on average, 50%-80% of visitors to your website generally will leave and never return. That’s a lot of money you’re probably leaving on the table. Marketing research also shows that it takes an average of seven interactions with your business before prospects will make a purchase decision. It’s so important, therefore, to explore a strategy that will help you get repeat interactions with visitors.
How can you do this, however, if most visitors never return?
The answer, of course, is to capture your visitors’ details while they’re still on your site, so you can continue communicating with them after they exit your website.
Building a list is an essential aspect of building a successful online business. A great list of email addresses has the potential to become your most valuable asset.
If you sell one or more products on your website, or your business relies having a constant source of traffic, then list-building is essential, because it is the key to having access to repeat visitors and building a relationship.
There are many different ways and strategies to build a targeted list of subscribers, but until very recently, it was very difficult to find one affordable solution that integrates almost all types of proven list-building methods available to capture visitors’ email addresses on your website.
Thrive Leads – Mailing Builder For WordPress Sites
Plugin Description
Thrive Leads mailing list-building plugin for WP lets you build a list of subscribers fast using many different types of opt-in forms, test different offers, boost your conversions, and get traffic on demand, all from within your WordPress dashboard …
As mentioned earlier, there are many ways and different strategies to build a list of email subscribers, and almost all of these methods and strategies use lead capture forms.
What makes Thrive Leads different than all other lead capturing solutions is that Thrive Leads comes with a range of conversion boosting technologies and list-building strategies built all into one plugin.
Thrive Leads mailing builder for WordPress is developed by Thrive Themes, a conversion-focused WP theme developer. As you will soon learn, the plugin was developed to help WordPress users not just build a mailing list, but to build their mailing list faster.
More info:
Plugin Benefits
Here are just a few of the benefits of using Thrive Leads to build a list of subscribers fast and get traffic on tap on your website:
It’s A Plugin For WordPress Users
The Thrive Leads WP mail list-building plugin eliminates the need to install multiple plugins . This not only reduces the possibility of problems resulting from plugin conflicts, but also keeps your site’s loading speed down.
Installation Is Easy, Fast And Simple
Thrive Leads installs like every plugin. Simply upload a zip folder that contains the plugin files to your Plugin folder via your administrator login and activate.
Very Simple To Use
The Thrive Leads plugin has made it very easy to set up one or more opt-in forms, use their pre-designed form templates and start collecting subscriber details. No technical skills or design skills are required.
To get the most out of Thrive Leads, you will want to make use of the advanced targeting, testing and reporting features. If you are a new user, allow 30-45 minutes to learn how to use all of the plugin’s features. Fortunately, ThriveThemes provides extensive tutorials, webinars and a support team that is available to provide you with assistance.
Every Type Of Form You Will Ever Need
With the Thrive Leads plugin, you can begin to capture email addresses using pre-designed templates, and every type of form your business needs.
For example, you can use the Thrive Leads plugin to add eye-catching “pop-up” subscriber forms …
Add opt-in forms that slide in from the corner of your page …
You can use it to add in-line opt-in forms anywhere inside your content, or the middle of your blog posts using a simple short code …
Insert a form into the sidebar widget area …
You can insert two-step opt-in links that open a lightbox when visitors click on a link inside your content …
And even add ribbon forms to your site that display at the top of the screen and remain “sticky” even while the visitor scrolls down your page …
As you can see, Thrive Leads integrates every kind of subscription form you need in one single WP plugin …
Thrive Leads also lets you add ‘smart’ Exit Popups that display opt-in forms with exit intent technology, which allow you to capture visitor details when they exit your site.
And it gets better …
Plugin Features
Thrive Leads offers a number of great features to website owners. Here are just a few:
Fast And Easy To Install And Configure
Be up and running in very little time. As already mentioned, the plugin developer provides extensive training and tutorials, webinars, case studies, plus a support team.
This software not only combines every kind of opt-in form you need into one single plugin, as you’ve just seen, but it also lets you run all your list-building campaigns from your own WP dashboard.
Integrated List Building Strategies
Thrive Leads integrates the following list-building strategies into one easy-to-use plugin:
Design & Deploy
The plugin comes with dozens of built-in professionally-designed and web optimized form templates that can be fully customized to suit your needs, letting you build conversion-boosting opt-in forms without technical skills required.
Simple “point and click” technology and a visual editor lets you create, modify and customize your forms …
A/B Testing
Split testing is the fastest way to optimize your conversion rate and speed up the growth of your list.
Thrive Leads comes with a powerful A/B testing engine that makes it easy to test a whole range of variables, including the following:
Test Designs And Content
The Thrive Leads plugin lets you test different designs and content, and provides an “automatic winner” feature that lets you set the plugin to automatically eliminate the test variations that aren’t performing, and keep displaying only the highest converting campaigns after enough data has been gathered.
You simply begin testing and the plugin takes care of the rest, automatically picking the best performers and hiding the losers over time.
A/B Test Opt-In Form Triggers
Thrive Leads lets you easily customize when and how your forms should display to visitors.
For example, you can set up:
- Time-based triggers to show a buy button on your screen after 25 seconds
- Scroll-depth triggers where a message appears once your visitor scrolls down at least 15% of the web page
- Exit-intent triggers that detect when someone is about to leave your page and presents them with a pop-up form.
Furthermore, you can also test if the form performs better when displayed instantly to visitors, or when the form animates into view (e.g. slide in). You can test multiple triggers against one another to further increase your conversion rate.
Test Different Form Types
The plugin also lets you A/B test different form types. For example, you can test a sidebar widget form vs an in-line form to see which form type performs better for your business.
Test Entirely Different Offers
The plugin even lets you split-test completely different offers.
For example, you can connect different forms to different email sequences to help you determine which results in the best conversion rates for your business.
(Split-test different offers)
Not only does the Thrive Leads plugin give you enormous flexibility when it comes to split-testing your forms, but you can easily clone an existing form – even make multiple copies of a form, then modify the element(s) you want to test and instantly start running your A/B split test again, and and you can do all this in just a few minutes.
Additional features of Thrive Leads include:
Advanced Targeting Features
You can create hyper-targeted offers for your visitors with three targeting levels (Easy, Advanced, Ultimate). You are given precise control over how you target your offers to make your offers highly relevant.
For example, you can create a “catch-all” offer to show on all posts and pages or only your blog posts, or specify exactly where types of offers — even specific designs — will display in your site based on certain rules you set (e.g. a lightbox pop-up on all Pages), including which page templates, archive pages, etc. or, conversely, where to prevent forms from displaying on your site.
You can even create highly relevant offers to display to particular segments of your audience at exactly the right time. Use this feature to create hyper-targeted and extremely profitable lists.
You can even use different lists with different services and different forms.
Advanced Lead Generation Forms Supported
Advanced form features supported include multiple fields, checkboxes, radio buttons & drop-down menus.
Fully Mobile Responsive
Your forms and list marketing campaigns will look great on any device or screen size.
Thrive Leads is also compatible will all major web browsers.
Smart Analytics
Thrive Leads gives you access to detailed reports that let you see exactly how your opt-ins and A/B tests are performing over time.
Additionally, the plugin provides a “lead sources” report that shows you exactly where your most valuable traffic is coming from, allowing you to plan your campaigns for getting the most highly qualified traffic from the best sources.
Integrates Seamlessly With Major Autoresponders And Leading Email Marketing Services
If your email marketing service allows HTML forms to be embedded then Thrive Leads with work seamlessly with your system.
Additionally, you can use different lists and different services for different forms, so you’re never tied to just one solution.
As you can see, Thrive Leads gives you opt-in testing capabilities that go far beyond any other list-building tools.
Feedback From Customers
Below are some of the testimonials and comments that users have submitted for Thrive Leads:
”You guys are simply awesome I am loving everything you are doing at the moment. Keep up the great work you really are making such a big difference in this field.” Jule Fuller
***
”I’m loving Thrive Leads so far, Shane! My opt-in forms look a lot more professional now, and I’m excited to find out which ones will convert better in the split tests. I’m also looking forward to your webinar, since I learnt so much from the last one I watched.” Priscilla Shoeman
Plugin Support
As mentioned previously, ThriveThemes provides extensive training content, webinars as well as a responsive support team that is available to provide you with assistance.
The plugin interface provides video tutorials explaining exactly what you’re seeing and how to use the plugin. You can also access an extensive knowledgebase of tutorials, training webinars, case studies and list building strategies, so you get a ton of help, training and support on how to get the most out of Thrive Leads.
The software is well-supported, and users get 1-year updates with their purchase, backed by a no-risk, thirty day, complete money-back guarantee.
Product Cost
Thrive Leads is available in the following editions:
- Single Site License – This option allows you to install & activate the plugin on a single site. All plugin features are included, and Free, unlimited updates, with 1 year of support included. Cost = $49.00.
- Unlimited Sites License – This option lets you install & activate the plugin on unlimited websites that you own and operate. Includes all plugin features, plus Free, unlimited updates, with 1 year of support included. Cost = $97.00.
- Agency – The Agency license allows you to install & activate the plugin on unlimited websites that you own and operate, and on all of your client sites. All features are included, plus Free, unlimited updates, with 1 year of support included.. Price = $199.00.
Please Note: Current pricing for the Thrive Leads software can vary, depending on whether there are any promotions or limited-time specials being offered. The pricing above was correct at the time this article was published. This may or may not be the actual price set by the software author when you visit the site and there may be additional upsells or one-time offers after your purchase.
Check the plugin’s website for the current price:
Additional Information
Even on an existing site with hundreds of blog posts, you can install Thrive Leads and use the targeting feature to retroactively display more relevant and higher-converting opt-in forms throughout your entire site.
For ”how-to” videos showing plugin usage, including installation instructions and tutorials, FAQs, customer helpdesk, contact details and more, visit the Thrive Leads website.
Our Recommendation
Building a list is absolutely essential for building a successful online business. When it comes to growing a targeted subscriber list, the only way to improve your results is to continually run split-tests and then analyze your performance to find out what works best for your business. Thrive Leads makes a very powerful tool accessible to WordPress users without technical or cost barriers, such as requiring expert coding skills or subscribing to expensive services.
With Thrive Leads, you have 100% control over exactly where and how your opt-in forms show to visitors, and the tools to improve your conversion rates. There are other opt-in form plugins and solutions for list-building, but the main difference is that other list-building plugins focus more on some aspect of functionality, such as allowing users to create and insert popups into their website. Thrive Leads starts with this type of functionality, but their real focus is on conversion optimization.
As Thrive Themes state on their website …
“It’s not just about helping you build your mailing list. It’s about helping you build your mailing list as fast as possible!”
To learn more, visit the plugin website: Thrive Leads – Mailing Builder For WordPress Sites
By the way …
We use Thrive Leads here on WPCompendium.org. Check it out for yourself …
***