Successful marketers know the power of mailing lists.
This is because a list gives you instant traffic and access to repeat customers.
Research shows that, on average, 50%-80% of visitors to your website generally will leave and never return. That’s a lot of money to leave behind. Marketing research also shows that it takes an average of seven interactions with your business before a purchase decision is made. It’s essential, therefore, to find methods that will help you get repeat interactions with site visitors.
How can you do this, however, if most visitors leave and never come back?
The answer, of course, is to get your visitors’ contact details while they’re still on your website or blog, so you can continue communicating with them after they leave your web site.
Building a list is absolutely essential for building a successful online business. A great list of targeted contacts has the potential to become the most valuable asset of your online business.
If you sell one or more products on your website, or your business relies having a constant source of traffic, then building a list is essential, because it is the key to repeat visitors and building a relationship.
There are many different ways and effective strategies to build a targeted list of subscribers, but until recently, it was very difficult to find one cost-effective and easy-to-use solution that integrates most of the most effective methods available for capturing email addresses on a website.
Thrive Leads – Mailing List-Building Plugin For WP
Plugin Description
The Thrive Leads mailing list-building plugin for WP could easily be described as the ultimate list-building plugin for WordPress. It lets you build a list of subscribers fast using a wide range of opt-in forms, split-test different offers, boost your conversions, and get traffic on tap, working directly inside your WordPress dashboard …
As mentioned earlier, there are many ways and different strategies to build a list, and almost all of these methods and strategies require using lead capture forms.
One of the key differences between Thrive Leads and all other solutions that allow you to collect email addresses is that Thrive Leads comes with some of the most effective conversion and list-building strategies built all into one plugin.
The Thrive Leads mailing builder for WordPress is developed by Thrive Themes, a conversion-focused WordPress theme developer. As you will soon learn, the plugin was developed to help WP users not just build a mailing list, but build a mailing list faster.
Learn more about this plugin here:
Benefits Of Using Thrive Leads
Here are just a few of the benefits and advantages of using Thrive Leads to build a list of subscribers fast and get traffic on tap on your website:
It’s WordPress
Thrive Leads list-building plugin for WordPress eliminates the need to install multiple plugins . This not only reduces any potential problems resulting from plugin conflicts, but the “lean and clean” nature of the plugin keeps your site’s loading speed down.
Be Up And Running In Minutes
Thrive Leads installs just like every other plugin. Just upload the plugin file to your Plugin folder via your dashboard and activate.
Really Simple To Use
Thrive Leads has made it very simple to set up one or more opt-ins, use their pre-designed form templates and start collecting email addresses. No technical skills or design skills are required.
To get the most out of Thrive Leads, you will want to make use of the advanced targeting, testing and reporting features. If you are a complete beginner, allow 30-40 minutes to learn how to use all of the functionality in the plugin. Fortunately, ThriveThemes provides extensive tutorials, webinars as well as a support team that is available to answer any questions you have.
Every Type Of Form You Need
With the plugin, you can begin to capture subscriber email address using pre-designed templates, and every type of opt-in form your business needs.
For example, you can use the Thrive Leads plugin to build unblockable “pop-up” forms …
Insert opt-in forms that slide in from the corner of your web page …
You can use the plugin to place opt-in forms anywhere inside your content, or the top of your posts and pages using a simple shortcode …
Insert a subscription form into the sidebar widget area …
You can add two-step opt-in links that open a lightbox when visitors click on a content link …
And even add ”sticky” ribbon forms to your site that display to visitors at the top of the screen and remain “sticky” as visitors scroll down the page …
As you can see, Thrive Leads combines every kind of subscription form you need in one single WordPress plugin …
Thrive Leads also lets you add ‘smart’ Exit Popups that display opt-in forms with exit intent technology, which allow you to capture visitor details when they exit your site.
And it gets better …
Features
Thrive Leads offers a number of features to web site owners. Here are just some of these:
Fast And Simple To Install
Ready to go to work in minutes. As already mentioned, the plugin developer provides extensive tutorials, training content, case studies, webinars, plus a support team.
This software not only combines every type of opt-in form your business needs into a single plugin, as you’ve just seen, but it also lets you run all your list-building strategies from your dashboard.
Integrated List Building Strategies
Thrive Leads integrates the following list-building strategies into one easy-to-use tool:
Design And Deploy
Thrive Leads provides dozens of built-in professionally-designed and web optimized opt-in form templates that you can fully customize to suit your needs, without coding skills required.
Simple “point and click” technology and a visual editor lets you easily create, modify and customize your forms …
Powerful Split Testing Engine
Split testing is the fastest way to double or even triple your conversion rate and accelerate your list growth.
Thrive Leads comes with a powerful A/B testing engine built into the plugin that allows you to easily test a whole range of variables, including the following:
A/B Test Opt-In Form Designs And Content
The Thrive Leads plugin lets you test different designs and content, and provides an “automatic winner” feature that allows you to set the plugin to automatically eliminate the losing variations, and continue displaying only the campaigns that convert well after enough data has been gathered.
You just begin your test and the plugin handles the rest, automatically picking the winners and hiding the losers over time.
Split-Test Opt-In Form Triggers
Thrive Leads lets you customize when and how your forms should display to visitors.
For example, you can set up:
- Time-based triggers to show a link on your screen after 3 minutes
- Scroll-depth triggers where a message appears once your visitor scrolls down at least 40% of the page
- Exit-intent triggers that detect when someone is about to leave the page and presents them with a pop-up form.
Additionally, you can test if a form performs better when displayed instantly to visitors, or when the form animates into view (e.g. slide in). You can test multiple triggers against one another to further increase your conversion rate.
Test Form Types
The Thrive Leads plugin also lets you split-test different form types. For example, you can test a sidebar widget form vs an in-line form and see which type of form creates better results for your business.
Test Entirely Different Offers
Thrive Leads even lets you test different offers against one another.
For example, you can connect different forms to different email campaigns to help you decide which campaign offers yield the best conversion results.

(Split-test different offers)
Not only does this plugin give you tremendous flexibility when it comes to split-testing your opt-ins, but you can easily clone an existing form – even make multiple copies, then change the element(s) you want to test and instantly start running your A/B split test again, and and you can do this all with just a few mouse clicks.
Additional features of this software include:
Advanced Targeting Features
You can create hyper-targeted offers for your visitors with three targeting levels (Easy, Advanced, Ultimate). You are given granular control over how you target your offers to make your offers more relevant.
For example, you can create a “catch-all” offer to show on all posts and pages or only your blog posts, or specify exactly where kinds of offers — even specific designs — will display across your entire website based on certain rules you set (e.g. a lightbox pop-up on all Pages), including which post categories, archive pages, etc. or, conversely, where to exclude forms from displaying on your site.
You can even create specific “content upgrade” offers for your most valuable posts. Use this feature to create hyper-targeted and extremely profitable lists.
You can even use different lists with different services and different forms.
Advanced Lead Generation Forms Supported
Advanced form features supported include multiple fields, checkboxes, radio buttons & drop-down menus.
100% Mobile Responsive
Your forms and list marketing campaigns will display correctly on any device or screen size.
The plugin has also been tested for compatibility will all major browsers.
Smart Analytics
the Thrive Leads plugin gives you access to detailed reports that let you see exactly how your opt-ins and A/B tests perform over time.
Plus, the plugin provides a “lead sources” report that shows you exactly where your most valuable traffic comes from, allowing you to plan your campaigns strategically to get highly qualified traffic from the best converting sources.
Integrates Seamlessly With Major Autoresponders & Popular Email Marketing Solutions
If your autoresponder allows embedding of HTML forms then Thrive Leads with work seamlessly with your solution.
Also, you can use different lists and different services with different forms, so you’re not dependent on any one solution.
As you can see, Thrive Leads gives you many opt-in testing capabilities that go well beyond what other list-building tools provide.
User Feedback
Here are just some testimonials that plugin customers have published about Thrive Leads:
”Shane, this new addition to Thrive Themes is great. I have several different plug-ins like this, but this one is really great. It fits perfectly with the themes and is seamless.” David Wakeman
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”Congratulations Shane and team! I’m excited to use this exciting new list building WordPress plugin to take my online business to the next level!” Dean Patino
Support
As mentioned earlier, ThriveThemes provides extensive tutorials, case studies and a dedicated support team that is available to help users out.
The plugin interface provides video tutorials that explain exactly what you’re seeing and how to use the plugin. You can also access an extensive library of tutorials, training webinars, case studies and list building strategies, so you get a ton of help, training and support on how to get the most out of the Thrive Leads plugin.
The software is well-supported, and users get 1-year software upgrades with their purchase, backed by a no-risk, 30 day, full refund guarantee.
Software Cost
Thrive Leads is available in the following editions:
- Single Site License – The Single Site license lets you install & activate the plugin on 1 single domain. All plugin features are included, and Free, unlimited updates, with 1 year of support included. Cost = $49.00.
- Unlimited Websites License – The Unlimited Sites option allows you to install & activate the plugin on all sites that you own and operate. All plugin features are included, plus Free, unlimited updates, with 1 year of support included. Price = $97.00.
- Agency License – The Agency option lets you install & activate the plugin on all sites that you own and operate, and on all of your client sites. Includes all plugin features, and Free, unlimited updates, with 1 year of support included.. Price = $199.00.
Note: Price details for the Thrive Leads software can vary, depending on whether there are any promotions or limited-time special offers. When we last checked, the software retails for the pricing shown above. This may not be the actual pricing charged by the plugin developer when you visit the plugin site and you may be shown additional upsells or one-time offers after you’ve purchased.
Check the plugin’s website for the latest pricing information:
Additional Plugin Tips
Even on an existing site with hundreds of posts, you can install the plugin and use the targeting feature to retroactively display the most relevant and higher-converting opt-in forms across your website.
For demo videos showing how the software works, including help documentation and tutorials, FAQs, customer help desk, contact details and more, visit the Thrive Leads website.
We Recommend
Building a list is an essential aspect of building a successful online business. When it comes to growing a targeted subscriber list, the only way to increase the speed your list grows is to continually run A/B tests and find out what works best for your business. Thrive Leads makes a powerful tool available to WordPress users without technical or cost barriers, such as requiring expert coding skills or expensive subscriptions.
With Thrive Leads, you have complete control over exactly where and how your opt-in forms show to visitors, and intelligent reporting that helps you increase your conversion rates. There are other form plugins and solutions for list-building, but the main difference is that other list-building plugins focus more on functionality, such as allowing the user to create and add pop-up forms to their website. Thrive Leads starts with this type of functionality, but the real focus of the plugin is on conversion optimization.
As stated on their website …
“It’s not just about helping you build your mailing list. It’s about helping you build your mailing list as fast as possible!”
For complete details, visit the plugin website: Thrive Leads – WordPress A/B Testing Mail List-Building Plugin
By the way …
We use Thrive Leads here on WPCompendium.org. Check it out for yourself …
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