Successful marketers understand the power of mailing lists.
This is because a list gives you instant traffic and access to repeat buyers.
Marketing studies show that, on average, 50%-80% of web visitors who leave will never return. That’s a lot of money and opportunities that you’re probably missing out on. In addition to this, research shows that it takes an average of 7 interactions with your business before prospects will make a purchase decision. It’s vitally important, therefore, to get repeat interactions with visitors.
How can you do this, however, if most visitors leave and never come back?
The answer, of course, is to get visitors to give you their details while they’re still on your website, so you can continue communicating with them after they have exited your site.
Building a list is absolutely essential when it comes to building a successful online business. A great list of responsive subscribers has the potential to become your most valuable business asset.
If you sell one or more products on your website, or your business relies on traffic, then building a list is essential, because it is the key to having access to repeat visitors and building a relationship.
There are many different ways and effective strategies to build an opt-in list, but until now, it was very hard to find an affordable and simple solution that gives users access to almost all kinds of list-building methods available for capturing visitors’ email addresses on your website.
Thrive Leads – WordPress Mail List-Building Plugin
Plugin Description
Thrive Leads mail list-building plugin for WordPress lets you build a list of subscribers fast using many different types of opt-in forms, test different offers, boost your conversions, and get traffic on call, all from within your WordPress dashboard …
As stated earlier, there are many different ways and strategies to build an opt-in list, and almost all of these methods and strategies involve using opt-in forms.
One of the key differences between Thrive Leads and other email-capturing software is that Thrive Leads comes with a range of unique conversion boosting technologies and list-building strategies built all into one plugin.
The Thrive Leads WP mailing list builder is developed by Thrive Themes, a conversion-focused WP theme developer. As such, the plugin was developed to help users not just build a mailing list, but build it faster.
More info:
Plugin Benefits
Here are just a few of the benefits and advantages of using Thrive Leads to build a list of subscribers quickly and get traffic on call on your site:
It’s A Plugin For WordPress Users
The Thrive Leads mail list-building plugin for WP eliminates the need to install multiple plugins . This not only reduces possible plugin conflicts, but also keeps your website’s loading speed down.
Installation Is Easy
Thrive Leads installs like any regular WP plugin. Simply upload the plugin file to your Plugins folder via your admin account and activate.
Simple To Use
The Thrive Leads plugin makes it very simple to set up one or more opt-ins, use their pre-designed templates and start collecting email addresses. No technical skills or design skills are required at any point of the process.
In order to get the most out of the Thrive Leads plugin, you will want to make use of the advanced targeting, testing and reporting features. If you are a new user, allow 30-60 minutes to learn how to use all of the plugin’s functionality. Fortunately, ThriveThemes provides extensive tutorials, case studies as well as a dedicated support team that is available to help you sort out any problems you might experience.
Every Kind Of Opt-In Form Your Business Needs
With the plugin, you can begin to capture subscriber details using pre-designed templates, and every kind of form you need.
For example, you can use the Thrive Leads plugin to build “pop-up” lightboxes …
Insert forms that slide in from the edge of your web page …
You can use the Thrive Leads plugin to insert in-line opt-in forms anywhere inside your content, or the top of your blog posts …
Insert an opt-in form into any widget area of your website …
You can add 2-step opt-in links that open a lightbox form when visitors click on a link …
And even add ”sticky” ribbon forms to your site that display at the top of the screen and remain “sticky” as visitors scroll down your page …
As you can see, Thrive Leads combines every kind of subscription form you need in one single WordPress plugin …
Thrive Leads also lets you add ‘smart’ Exit Popups that display opt-in forms with exit intent technology, which allow you to capture visitor details when they exit your site.
And it gets even better …
Features
Thrive Leads offers many unique features to website owners. Here are just some of these features:
Fast And Simple To Install
Be up and running in minutes. As already mentioned, the plugin developer provides extensive tutorials, training content, webinars, case studies, plus a responsive support team.
This list-building tool not only combines every type of opt-in form you need into one single plugin, as you’ve just seen, but it also lets you run all your list-building campaigns without ever leaving your own WordPress administrator login.
All-In-One List Building Strategies For Optimal Conversions
Thrive Leads integrates all of the list-building strategies you need to optimize your conversions into one easy-to-use solution:
Design And Deploy
The Thrive Leads plugin provides an extensive library of built-in professionally-designed and web optimized form templates that you can fully customize to suit your needs, letting you build conversion-boosting forms with no coding skills required.
Simple “point and click” technology and a visual editor lets you easily create, modify and customize your forms …
Split Testing
A/B testing is the fastest way to increase your conversion rates and speed up your list growth.
Thrive Leads comes with a powerful A/B testing engine built into the plugin that allows you to easily test a whole range of variables, including the following:
A/B Test Form Designs And Content
The Thrive Leads plugin lets you test different form designs and content, and provides a “set and forget” feature that automatically eliminates the non-converting variations, and keep displaying only the highest converting tests after enough data has been gathered.
You just begin testing and the plugin handles everything else, automatically increasing conversion rates over time.
Split-Test Different Opt-In Form Triggers
Thrive Leads lets you customize when and how your forms should appear to visitors.
For example, you can set up:
- Time-based triggers to present an offer on your screen after 10 seconds
- Scroll-depth triggers where a message appears only when your site visitors scroll down at least 40% of the web page
- Exit-intent triggers that can detect when someone is about to exit your page and presents them with a pop-up form.
Furthermore, you can also test if the form should appear instantly, or animate into view (e.g. slide in). You can test all of these triggers against one another to further increase your conversion rate.
A/B Test Form Types
Thrive Leads also lets you A/B test different opt-in form types. For example, you can test a lightbox pop-up vs a ribbon form to see which type of form creates better results for your business.
Test Completely Different Offers
Thrive Leads even lets you perform split-tests against completely different offers.
For example, you can connect different forms to different email sequences to help you decide which campaign offers deliver the best conversion results for your business.
(Split-test different offers)
Not only does this plugin give you tremendous flexibility when it comes to split-testing your opt-in forms, but you can easily duplicate an existing form – even make multiple copies of a form, then change the element(s) you want to test and instantly start running your A/B split test again, and and you can do all this with just a few mouse clicks.
Additional features of the Thrive Leads plugin include:
Smart Targeting Features
You can create hyper-targeted offers for your visitors with three advanced targeting options (Easy, Advanced, Ultimate). You are given precise control over how you target your offers to make your offers highly relevant.
For example, you can create a “catch-all” offer to show on all posts and pages or only your blog posts, or define exactly where kinds of offers — even specific designs — will display in your site based on certain rules you set (e.g. a ribbon form on the Front Page only), including which templates, archive pages, etc. or, conversely, where to prevent forms from displaying on your site.
You can even create highly relevant offers to show to particular segments of your audience at precisely the right moment. Use this feature to create hyper-targeted and extremely profitable lists.
You can even use different lists with different services and different forms.
Supports Advanced Lead Generation Form Features
Advanced form features supported include multiple fields, checkboxes, radio buttons and drop-down menus.
100% Responsive
Your forms and list marketing campaigns will display correctly on any device or screen size.
The plugin has also been tested for compatibility will all major browsers.
Get Higher Value Traffic
Thrive Leads gives you access to detailed reports that let you see exactly how your opt-ins and A/B tests are performing over time.
Additionally, the software provides a “lead sources” report that shows you exactly where your highest converting traffic is coming from, allowing you to plan your campaigns strategically to get highly qualified traffic from your best sources.
Integrates Seamlessly With Major Autoresponders And Popular Email Marketing Systems
If your email marketing solution allows HTML forms to be embedded then Thrive Leads with work seamlessly with your system.
Plus, you can use different lists and different services with different forms, so you’re never tied to just one service.
As you can see, Thrive Leads gives you opt-in testing capabilities that extend far beyond any other list-building tools.
User Testimonials
Here are a few of the testimonials and feedback customers have submitted for Thrive Leads:
“Your stuff is beautifully designed, fast and has great options for marketers that you just don’t see with other themes. Great, great job! Absolutely love Thrive!” David Coleman
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”I’m loving Thrive Leads so far, Shane! My opt-in forms look a lot more professional now, and I’m excited to find out which ones will convert better in the split tests. I’m also looking forward to your webinar, since I learnt so much from the last one I watched.” Priscilla Shoeman
Thrive Leads Plugin Support
As mentioned earlier, ThriveThemes provides extensive training content, webinars and a support team that is available to help you sort out any issues you might experience.
The plugin interface provides video tutorials explaining exactly what you’re seeing and how to use the plugin. You can also access an extensive knowledgebase of tutorials, training webinars, case studies and list building strategies, so you can learn how to get the most out of Thrive Leads.
The software is well-supported, and users get one-year software upgrades with their purchase, backed by a no-risk, thirty day, 100% money-back guarantee.
Software Cost
The Thrive Leads plugin is available in the following editions:
- Single Site License – The Single Site license allows you to install & activate the plugin on one single site. Includes all plugin features, plus Free, unlimited updates, with 1 year of support included. Price = $49.00.
- Unlimited Websites Edition – This option allows you to install & activate the plugin on unlimited sites that you own and operate. Includes all plugin features, and Free, unlimited updates, with 1 year of support included. Cost = $97.00.
- Agency – The Agency license allows you to install & activate the plugin on all sites that you own and operate, and on all of your client sites. Includes all plugin features, and Free, unlimited updates, with 1 year of support included.. Cost = $199.00.
Note: Current pricing for Thrive Leads can vary, depending on whether there are any promotions or limited-time specials being offered. Presently, the plugin retails for the pricing shown above. This may or may not be the actual price set by the product author when you visit the plugin site and you may be shown additional upsells or one-time offers after your purchase.
Check the plugin’s website for the latest price here:
Additional Info
Even on an existing website with hundreds of blog posts, you can install Thrive Leads and use the targeting feature to retroactively display more relevant and higher-converting opt-in forms across your entire site.
For ”how-to” videos of the plugin in action, including help documentation and tutorials, FAQs, support helpdesk, contact details and more, visit the Thrive Leads website.
Our Recommendation
Building a list is absolutely essential when it comes to building a successful online business. When it comes to growing a subscriber list, the only way to improve your results is to run tests and then analyze your performance to find out what really works best on your site. Thrive Leads makes a powerful tool available to WordPress users without technical or cost barriers, such as requiring expert coding skills or subscribing to expensive services.
With Thrive Leads, you have complete control over exactly where and how your opt-in forms show to visitors, and the tools to increase your conversion rates. There are other form plugins and solutions for list-building, but the main difference is that other list-building plugins focus more on some aspect of functionality, such as enable the user to create and add popups to their web pages. Thrive Leads starts with this type of functionality, but their real focus is on conversion optimization.
As stated on their website …
“It’s not just about helping you build your mailing list. It’s about helping you build your mailing list as fast as possible!”
To learn more, check out the plugin here: Thrive Leads – WP Mailing List Builder
By the way …
We use Thrive Leads here on WPCompendium.org. Check it out for yourself …
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