Savvy marketers know the power of mailing lists.
This is because a mailing list of targeted customers gives you traffic on tap and access to repeat sales.
Marketing studies show that, on average, 50%-80% of visitors to your site generally will leave and never return. That’s a lot of money to leave on the table. Research also shows that it takes an average of 7 exposures to your business before a purchase decision is made. It’s crucial, therefore, to try and interact repeatedly with your visitors.
How can you do this, however, if most visitors never return?
The answer, of course, is to get your visitors’ details while they’re still on your website, so you can keep in touch after they exit your web site.
Building a list is absolutely essential when it comes to building a successful online business. A great list of responsive subscribers has the potential to become your most valuable business asset.
If you sell one or more products on your website, or your business relies on traffic, then building a list is essential, because it is the key to accessing repeat visitors and building a relationship.
Now … there are many ways and effective strategies to build a subscriber list, but until now, it was very difficult to find one cost-effective and easy-to-use solution that takes advantage of most kinds of proven list-building methods available for capturing email addresses on your website.
Thrive Leads – Mailing List-Building Plugin For WP Users
Plugin Description
The Thrive Leads WP mailing list builder could easily be described as the ultimate list-building plugin for WordPress. It lets you build a list of subscribers quickly using a range of different opt-in forms, test different offers, boost your conversions, and get traffic on tap, all from within your WordPress dashboard …
As stated earlier, there are many different ways and effective strategies to build a list, and almost all of these methods and strategies require using opt-in forms.
What makes Thrive Leads different from all other lead capturing solutions is that Thrive Leads comes with a range of unique conversion boosting technologies and list-building strategies already built-in.
The Thrive Leads mail list-building plugin for WP is developed by Thrive Themes, a conversion-focused WordPress theme developer. As such, the plugin was developed to help users not just build a mailing list, but to build it faster.
More info:
Benefits Of Using Thrive Leads
Here are just a few of the benefits and advantages of using Thrive Leads to build a list of subscribers quickly and get traffic on tap on your website:
It’s A Plugin For WordPress Users
The Thrive Leads mailing builder for WordPress eliminates the need to have multiple plugins . This not only reduces the possibility of plugin conflicts, but the “lean and clean” nature of the plugin keeps your website’s loading speed down.
Be Up And Running In Very Little Time
Thrive Leads is quite easy to install. Simply upload it to your Plugins folder via your administrator area and activate.
Really Simple To Use
Thrive Leads makes it very easy to set up one or more opt-ins, use their pre-designed templates and start collecting subscriber details. No technical skills or design skills are required.
To get the most out of Thrive Leads, you will want to make use of the advanced targeting, testing and reporting features. If you are a complete beginner, allow 25-60 minutes to learn how to use all of the functionality in the software. Fortunately, ThriveThemes provides extensive training content, case studies as well as a support team that is available to answer any questions you have.
Every Type Of Opt-In Form Your Business Needs
With Thrive Leads, you can begin to capture email addresses using pre-designed templates, and every type of form you will ever need.
For example, you can use it to add “pop-up” forms …
Insert opt-in forms that slide in from the edge of your web page …
You can use Thrive Leads to insert forms anywhere inside your content, or the middle of your posts and pages using a simple shortcode …
Insert a subscription form into the sidebar widget section …
You can insert two-step opt-in links that open a lightbox form when a link is clicked on …
And even add ribbon forms to your site that shows at the top of the screen and remain “sticky” as the visitor scrolls down your page …
As you can see, Thrive Leads integrates every kind of opt-in form you need in one single plugin …
Thrive Leads also lets you add ‘smart’ Exit Popups that display opt-in forms with exit intent technology, which allow you to capture visitor details when they exit your site.
And it gets even better …
Features
Thrive Leads offers many unique features to WordPress users. Here are just some:
Fast And Simple To Install And Use
Be up and running in very little time. As already mentioned, ThriveThemes provides extensive tutorials, training content, case studies, webinars, plus a support team.
This tool not only integrates every kind of opt-in form your business needs into a single plugin, as you’ve just seen, but it also lets you run your list-building campaigns directly from within your admin user account.
All-In-One List Building Strategies For Boosting Conversions
Thrive Leads integrates all of the list-building strategies you need to boost your conversions into one easy-to-use solution:
Design And Deploy
The Thrive Leads plugin comes with dozens of built-in professionally-designed and web optimized form templates that can be fully customized to suit your needs, letting you build conversion-boosting opt-in forms with no technical skills required.
Simple “point and click” technology and a visual editor allows you to create, modify and customize your forms …
Split Testing Engine
A/B testing is the fastest way to optimize your conversion rates and speed up your list growth.
Thrive Leads comes with a powerful A/B testing engine built into the plugin that makes it easy to test a whole range of variables, including the following:
Test Form Designs And Content
The Thrive Leads plugin lets you test different designs and content, and provides an “automatic winner” feature that automatically eliminates the test variations that aren’t performing, and display only the ones that convert well after sufficient data has been gathered.
You simply begin your test and the plugin will handle everything else, automatically increasing conversion rates over time.
A/B Test Opt-In Form Triggers
Thrive Leads lets you easily customize when and how your forms should display to visitors.
For example, you can set up:
- Time-based triggers to show a link on your screen after 35 seconds
- Scroll-depth triggers where a message will appear once your site visitors scroll down at least 30% of the page
- Exit-intent triggers that detect when someone is about to exit your page and presents them with a pop-up form.
Additionally, you can test if the form performs better when displayed instantly, or when a form animates into view (e.g. slide in). You can test many triggers against one another to further increase conversion rates.
Test Different Opt-In Form Types
Thrive Leads also lets you split-test different opt-in form types. For example, you can test a lightbox pop-up vs a ”sticky” ribbon form and see which type of form performs better for your business.
Split-Test Offers
The Thrive Leads plugin even lets you test different offers against one another.
For example, you can connect different forms to different email campaigns to help you decide which delivers the best conversion rates for your business.
(Split-test different offers)
Not only does this plugin give you tremendous flexibility when it comes to split-testing your opt-in forms, but you can also easily duplicate any existing form – even make multiple copies of a form, then modify the element(s) you want to test and instantly start running your A/B split test again, and and you can do all this in just a few minutes.
Additional features of this software include:
Advanced Targeting Features
You can create hyper-targeted offers for your visitors with three advanced targeting levels (Easy, Advanced, Ultimate). You have precise control over how you target your offers to make your offers highly relevant.
For example, you can create a “catch-all” offer to show on all posts and pages or only your blog posts, or define exactly where kinds of offers — even specific designs — will display in your website based on certain rules you set (e.g. a lightbox pop-up on your 404 error page), including which templates, archive pages, etc. or, conversely, where to prevent forms from displaying on your site.
You can even create specific “content upgrade” offers for posts that receive the most long-term traffic. Use this feature to create hyper-targeted and extremely profitable lists.
You can even use different lists with different services and different forms.
Advanced Lead Generation Forms Supported
Advanced form features supported include multiple fields, checkboxes, radio buttons and drop-down menus.
100% Mobile Responsive
Your forms and list marketing campaigns will look great on any device or screen size.
The plugin is also compatible will all major browsers.
In-Depth Reporting
the Thrive Leads plugin gives you access to detailed reports that let you see exactly how your opt-ins and A/B tests perform over time.
Plus, the software provides a “lead sources” report that shows you exactly where your highest converting traffic comes from, allowing you to plan your campaigns strategically for getting the most highly qualified traffic from the best converting sources.
Integrates Seamlessly With All Major Autoresponders And Popular Email Marketing Services
If your autoresponder allows embedding of HTML forms then Thrive Leads with work seamlessly with your solution.
Additionally, you can use different lists and different services for different forms, so you’re never tied to just one service.
As you can see, Thrive Leads gives you opt-in testing capabilities that extend far beyond any other list-building tools.
Feedback From Plugin Customers
Below are a few of the testimonials customers have submitted for Thrive Leads:
“Your stuff is beautifully designed, fast and has great options for marketers that you just don’t see with other themes. Great, great job! Absolutely love Thrive!” David Coleman
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”I’m loving Thrive Leads so far, Shane! My opt-in forms look a lot more professional now, and I’m excited to find out which ones will convert better in the split tests. I’m also looking forward to your webinar, since I learnt so much from the last one I watched.” Priscilla Shoeman
Support
As mentioned earlier, ThriveThemes provides extensive training content, case studies and a support team that is available to help users sort out any issues they have.
Video tutorials that explain exactly what you’re seeing and how to use the plugin are provided throughout the plugin interface. You can also access an extensive library of tutorials, training webinars, case studies and list building strategies, so you get a ton of help, training and support on how to get the most out of the Thrive Leads plugin.
The software is well-supported, and users get 1-year upgrades with their purchase, backed by a risk-free, 30 day, complete refund guarantee.
Software Cost
The plugin is available in the following editions:
- Single Site Edition – The Single Site license lets you install & activate the plugin on 1 single site. Includes all plugin features, plus Free, unlimited updates, with 1 year of support included. Cost = $49.00.
- Unlimited Websites Edition – This license allows you to install & activate the plugin on all sites that you own and operate. Includes all plugin features, and Free, unlimited updates, with 1 year of support included. Price = $97.00.
- Agency License – This edition allows you to install & activate the plugin on unlimited websites that you own and operate, and on all of your client sites. Includes all plugin features, plus Free, unlimited updates, with 1 year of support included.. Cost = $199.00.
Note: Pricing details of Thrive Leads depends on whether there are any promotions or limited-time special offers. Currently, the plugin is selling for the pricing shown above. This may or may not be the actual price charged by the software author when you visit the product site and you may be shown additional upsells or one-time offers after purchasing.
Check the plugin’s website for current pricing details:
Additional Plugin Tips
Even on an existing site with hundreds of posts, you can install Thrive Leads and use the targeting feature to retroactively show the most relevant and higher-converting opt-in forms across your entire website.
For ”how to” videos of the plugin, including installation instructions and tutorials, FAQs, customer helpdesk, contact details and more, visit the Thrive Leads website.
We Recommend
Building a list is absolutely essential when it comes to building a successful online business. When it comes to growing a mailing list, the only way to improve your results is to run tests and find out what really works best on your site. Thrive Leads makes available to WordPress users a powerful tool that, until recently, only marketing pros had access to, and at great expense.
With Thrive Leads, you have complete control over exactly where and how your opt-in forms are displayed to visitors, and the tools to increase your conversion rates. There are other form plugins and solutions for list-building, but the main difference is that other list-building plugins focus more on functionality, such as allowing the user to create and insert popups into their web pages. Thrive Leads starts with this type of functionality, but their real focus is on conversion optimization.
As stated on their website …
“It’s not just about helping you build your mailing list. It’s about helping you build your mailing list as fast as possible!”
For more details, check out the plugin here: Thrive Leads – WordPress Mail List-Building Plugin
By the way …
We use Thrive Leads here on WPCompendium.org. Check it out for yourself …
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