Savvy marketers understand the power of mailing lists.
This is because a mailing list gives you traffic on call and access to repeat buyers.
Research shows that, on average, 50%-80% of web visitors who leave will never return. That’s a lot of money to leave behind. Testing also shows that it takes an average of 7 interactions with your business before prospects will make a purchase decision. It’s crucial, therefore, to try and interact repeatedly with visitors.
How can you do this, however, if most visitors leave and never return?
The answer, of course, is to capture your visitors’ details while they’re still on your website, so you can continue communicating after they have exited your web site.
Building a list is an essential aspect of building a successful online business. A great list of responsive subscribers has the potential to become your most profitable business leverage point.
If you sell one or more products on your website, or your business relies having a constant source of traffic, then building a list is essential, because it is the key to repeat visitors and building a relationship.
There are many ways and different strategies to build an email list, but until very recently, it was very difficult to find a cost-effective and simple solution that integrates almost, if not all of the most effective methods available for capturing email addresses on your website.
Thrive Leads – Mailing List-Building Plugin For Conversion-Focused WP Sites
Plugin Description
Thrive Leads mail list-building plugin for WP lets you build a list of subscribers quickly using a range of different opt-in forms, split-test different offers, boost your conversions, and get traffic on demand, without leaving your WordPress dashboard …
As mentioned earlier, there are many ways and different strategies to build a list, and almost all of these methods and strategies involve the use of lead capture forms.
What makes Thrive Leads different than other solutions for capturing leads and email addresses is that Thrive Leads comes with some of the most effective conversion and list-building strategies already built-in.
Thrive Leads WordPress mail list-building plugin is developed by Thrive Themes, a conversion-focused WP theme developer. As such, the plugin was developed to help users not just build a mailing list, but to build their mailing list faster.
Learn more here:
Benefits Of Using Thrive Leads
Here are just a few of the benefits of using Thrive Leads to build a list of subscribers quickly and get traffic on call on your web site:
It’s WordPress
The Thrive Leads list builder for WordPress eliminates the need to have multiple plugins installed on your website. This not only reduces the possibility of plugin conflicts, but also keeps your website’s loading speed down.
Easy, Fast And Simple To Install
Thrive Leads installs like every other WP plugin. Simply upload it to your Plugin folder via your WP dashboard and activate.
Very Simple To Use
Thrive Leads makes it very simple to set up one or more opt-in forms, use their pre-designed form templates and start collecting email addresses. No technical skills or design skills are required at any point of the process.
To get the most out of the Thrive Leads plugin, you will want to implement all of the advanced targeting, testing and reporting features. If you are a new user, allow 20-40 minutes to learn how to use all of the functionality in the software. Fortunately, ThriveThemes provides extensive training content, case studies as well as a support team that is available to help answer any questions you have.
Every Kind Of Form You Will Ever Need
With the plugin, you can begin to capture subscriber email address using pre-designed templates, and every kind of opt-in form your business will ever need.
For example, you can use the Thrive Leads plugin to build unblockable “pop-up” subscriber forms …
Insert slide-in forms …
You can use the Thrive Leads plugin to add your opt-in forms anywhere inside your content, or the middle of your blog posts …
Insert a subscription form into the sidebar widget area …
You can insert 2-step opt-in links that open a lightbox when a content link is clicked on …
And even add ribbon forms to your site that shows at the top of the screen and remain “sticky” even while visitors scroll down your page …
As you can see, Thrive Leads combines every type of subscription form you need in one single WordPress plugin …
Thrive Leads also lets you add ‘smart’ Exit Popups that display opt-in forms with exit intent technology, which allow you to capture visitor details when they exit your site.
And it gets better …
Plugin Features
Thrive Leads offers many unique features to web site owners. Here are just some:
Fast And Simple To Install And Set Up
Be up and running in no time. As already mentioned, the plugin developer provides extensive tutorials, training content, case studies, webinars, and a dedicated support team.
This tool not only integrates every kind of opt-in form your business needs into a single plugin, as you’ve just seen, but it also lets you run your list-building strategies from your WP dashboard.
Built-In List Building Strategies For Optimal Conversions
Thrive Leads integrates all of the list-building strategies you need to optimise your conversions into one easy-to-use software:
Design & Deploy
Thrive Leads provides an extensive library of built-in professionally-designed and web optimized opt-in form templates that you can fully customize to suit your needs, letting you build conversion-boosting opt-in forms with no technical skills required.
Simple “point and click” technology and a drag-and-drop editor lets you create, modify and customize your forms …
Powerful Split Testing
Split testing is the quickest way to double or even triple your conversion rates and speed up your list growth.
Thrive Leads comes with a powerful A/B testing engine that makes it easy to test a whole range of variables, including the following:
Split-Test Different Opt-In Form Designs And Content
Thrive Leads lets you test different opt-in form designs and content, and provides an “automatic winner” feature that allows you to set the plugin to automatically eliminate the test variations that aren’t performing, and display only the highest converting campaigns after enough data has been gathered.
You just start testing and the plugin will handle everything else, automatically increasing your conversion rates over time.
Split-Test Form Triggers
Thrive Leads lets you easily customize when and how your forms should display to visitors.
For example, you can set up:
- Time-based triggers to show a link on your screen after 1 minutes
- Scroll-depth triggers where a message appears only after your visitor scrolls down at least 30% of the page
- Exit-intent triggers that can detect when someone is about to leave the page and presents them with a pop-up form.
Furthermore, you can also test if forms perform better when displayed instantly, or when a form animates into view (e.g. slide in). You can test many triggers against one another to further optimize your conversion rate.
Split-Test Form Types
The plugin also lets you split-test different opt-in form types. For example, you can test a sidebar widget form vs an in-line form to see which kind of form performs better for your business.
A/B Test Different Offers
Thrive Leads even lets you test completely different offers.
For example, you can assign different forms to different email marketing lists to help you determine which offer yields the best conversion rates.
(Split-test different offers)
Not only does this plugin give you enormous flexibility when it comes to split-testing your forms, but you can easily duplicate any existing form – even make multiple copies of a form, then modify the element(s) you want to test and instantly start running your A/B split test again, and all of this can be done with just a few mouse clicks.
Additional features of this plugin include:
Smart Targeting Features
You can create hyper-targeted offers for your visitors with three targeting options (Easy, Advanced, Ultimate). You are given precise control over how you target your offers to make your offers more relevant.
For example, you can create a “catch-all” offer to show on all posts and pages or only your blog posts, or define exactly where types of offers — even specific designs — will display across your entire website based on certain rules you set (e.g. a widget form on your sidebar on all Pages), including which post types, archive pages, etc. or, conversely, where to prevent forms from displaying on your site.
You can even create highly relevant offers to display to specific segments of your audience at precisely the right time. Use this feature to create hyper-targeted and extremely profitable lists.
You can even use different lists with different services and different forms.
Advanced Lead Generation Form Features Supported
Advanced form features supported include multiple fields, checkboxes, radio buttons and drop-down menus.
Fully Responsive
Your forms and list marketing campaigns will display correctly on any device or screen size.
The plugin is also compatible will all major browsers.
Get Higher Value Traffic
this plugin gives you access to detailed reports that let you see exactly how your opt-ins and A/B tests are performing over time.
Additionally, you have access to a “lead sources” report that shows you exactly where your most valuable traffic comes from, allowing you to plan your campaigns for getting the most highly qualified traffic from the best converting sources.
Integrates Seamlessly With All Major Autoresponders & Popular Email Marketing Solutions
If your autoresponder allows embedding of HTML forms then Thrive Leads with work seamlessly with your service.
Also, you can use different lists and different services for different forms, so you’re not dependent on any one service.
As you can see, Thrive Leads gives users a range of opt-in testing capabilities that go far beyond what most other list-building software provide.
User Feedback
Below are a few of the testimonials that customers have submitted for the Thrive Leads plugin:
”Shane, this new addition to Thrive Themes is great. I have several different plug-ins like this, but this one is really great. It fits perfectly with the themes and is seamless.” David Wakeman
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“I really look forward to more training from the Thrive Themes team. Love the product and want to get better!” Cristina Favreau
Thrive Leads Plugin Support
As mentioned earlier, ThriveThemes provides extensive tutorials, case studies as well as a support team that is available to help you sort out any issues you have.
The plugin interface provides video tutorials explaining exactly what you’re seeing and how to use the plugin. You can also access an extensive library of tutorials, training webinars, case studies and list building strategies, so you can learn how to get the most out of the Thrive Leads plugin.
The software is well-supported, and users get one-year software updates with their purchase, backed by a risk-free, thirty day, 100% refund guarantee.
Plugin Cost
The plugin is available in the following editions:
- Single Site – This option allows you to install & activate the plugin on 1 single domain. All plugin features are included, plus Free, unlimited updates, with 1 year of support included. Price = $49.00.
- Unlimited Websites Edition – The Unlimited Sites option lets you install & activate the plugin on unlimited websites that you own and operate. All features are included, plus Free, unlimited updates, with 1 year of support included. Price = $97.00.
- Agency – The Agency option lets you install & activate the plugin on all domains that you own and operate, and on all of your client sites. All features are included, and Free, unlimited updates, with 1 year of support included.. Cost = $199.00.
Note: The cost of purchasing the Thrive Leads plugin depends on whether there are any promotions or limited-time special offers. Presently, the plugin retails for the prices shown above. This may not be the actual price charged by the product author when you visit the product site and there may be additional upsells or one-time offers after purchasing.
Check the plugin’s website for the latest price here:
Additional Information
Even on an existing website with hundreds of posts, you can install Thrive Leads and use the targeting feature to retroactively show the most relevant and higher-converting opt-in forms throughout your site.
For a demo video of the plugin in action, including installation instructions and tutorials, FAQs, customer helpdesk, contact details and more, visit the Thrive Leads website.
Our Recommendation
Building a list is absolutely essential for building a successful online business. When it comes to growing a targeted email list, the only way to improve your results is by running A/B tests and then analyze your performance to find out what really works best on your site. Thrive Leads makes a very powerful tool available to WordPress users without technical or cost barriers, such as requiring expert coding skills or ongoing subscriptions.
With Thrive Leads, you have complete control over exactly where and how your opt-in forms display to visitors, and the tools to increase your subscription rates. There are other form plugins and solutions for list-building, but the main difference is that other list-building plugins focus more on some aspect of functionality, such as allowing users to create and insert popups into their website. Thrive Leads starts with this type of functionality, but their real focus is on conversion optimization.
As Thrive Themes state on their website …
“It’s not just about helping you build your mailing list. It’s about helping you build your mailing list as fast as possible!”
To learn more, visit the plugin website: Thrive Leads – Mailing List-Building Plugin For Hyper-Targeted WP Opt-In Form Conversions
By the way …
We use Thrive Leads here on WPCompendium.org. Check it out for yourself …
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