Savvy marketers understand the power of mailing lists.
This is because a list gives you on-demand traffic and access to repeat buyers.
Research shows that, on average, 50%-80% of everyone who visits a site generally leave and never return. That’s a lot of money to leave behind. In addition to this, marketing tests show that it takes an average of 7 exposures to your business before a purchase decision is made. It’s essential, therefore, to look for a strategy that will help you interact repeatedly with your site visitors.
How can you do this, however, if most visitors leave and never return?
The answer, of course, is to capture your visitors’ contact details while they’re still on your website, so you can build a relationship with them after they leave your website.
Building a list is an essential aspect of building a successful online business. A great list of targeted contacts has the potential to become the most reliable source of profit of your online business.
If you sell one or more products on your website, or your business relies having a constant source of traffic, then building a list is essential, because it is the key to accessing repeat visitors and relationship-building.
Now … there are many ways and effective strategies to build an opt-in list, but until recently, it was very hard to find an affordable and easy-to-use solution that incorporates all kinds of proven list-building methods available to capture email addresses on a website.
Thrive Leads – WordPress Mail List-Building Plugin
Plugin Description
Thrive Leads WordPress mailing builder lets you build a list of subscribers quickly using a wide range of opt-in forms, test different offers, improve your conversions, and get traffic on tap, working directly from your WordPress dashboard …
As stated earlier, there are many different ways and strategies to build a targeted list of subscribers, and almost all of these methods and strategies involve using subscription forms.
What makes Thrive Leads different than all other solutions that allow you to collect email addresses is that Thrive Leads comes with some of the most effective conversion and list-building strategies already built-in.
The Thrive Leads list-building plugin for WordPress is developed by Thrive Themes, a conversion-focused WordPress theme developer. As you will soon see, the plugin was developed to help WP users not just build a mailing list, but build their mailing list faster.
For more details go here:
Benefits Of Using Thrive Leads
Here are just a few of the benefits of using Thrive Leads to build a list of subscribers quickly and get traffic on call on your website:
It’s A WordPress Plugin
The Thrive Leads mailing list builder for WP eliminates the need to install multiple plugins on your WordPress website. This not only reduces possible plugin conflicts, but the “lean and clean” nature of the plugin keeps your website’s loading speed down.
Installation Is Easy
Thrive Leads is quite easy to install. Just upload it to your Plugin folder via your dashboard and activate.
Really Simple To Use
Thrive Leads has made it very easy to set up one or more opt-ins, use their pre-designed templates and start collecting subscriber details. No technical skills or design skills are required at any point of the process.
In order to get the most out of the plugin, you will want to implement all of the advanced targeting, testing and reporting features. If you are a complete beginner, allow 30-40 minutes to learn how to use all of the functionality in the plugin. Fortunately, ThriveThemes provides extensive tutorials, webinars and a responsive support team that is available to provide you with assistance.
Every Kind Of Form Your Business Needs
With Thrive Leads, you can begin to capture email addresses using pre-designed templates, and every type of opt-in form you will ever need.
For example, you can use the Thrive Leads plugin to add “pop-up” forms …
Add slide-in forms …
You can use the Thrive Leads plugin to add great-looking in-line opt-in forms anywhere within your content, or the top of your blog posts using a simple short code …
Insert an opt-in form into the sidebar widget section …
You can insert two-step opt-in links that open a lightbox when a link is clicked on …
And even add ribbon forms to your site that display to visitors at the top of the screen and remain “sticky” even while visitors scroll down your page …
As you can see, Thrive Leads combines every kind of subscription form you need in one single plugin …
Thrive Leads also lets you add ‘smart’ Exit Popups that display opt-in forms with exit intent technology, which allow you to capture visitor details when they exit your site.
And it gets better …
Thrive Leads Features
Thrive Leads offers many features to WP users. Here are just a few:
Fast And Easy To Install
Ready to go to work in minutes. As already mentioned, the plugin developer provides extensive tutorials, training content, webinars, case studies, plus a dedicated support team.
This software not only combines every type of opt-in form you need into one single plugin, as you’ve just seen, but it also lets you run all your list-building strategies via your admin account.
All-In-One List Building Strategies To Maximize Conversions
Thrive Leads integrates all of the list-building strategies you need to optimize your conversions into one easy-to-use software:
Design & Deploy
The plugin comes with dozens of built-in professionally-designed and web optimized opt-in form templates that can be fully customized to suit your needs, without coding skills required.
Simple “point and click” technology and a visual editor allows you to create, modify and customize your forms …
A/B Testing
Split testing is the fastest way to improve your conversion rates and accelerate the growth of your list.
Thrive Leads comes with a powerful A/B testing engine that makes it easy to test a whole range of variables, including:
Split-Test Designs And Content
The Thrive Leads plugin lets you test different designs and content, and provides a “set and forget” feature that allows you to set the plugin to automatically eliminate the non-converting variations, and continue displaying only the highest converting tests after sufficient data has been gathered.
You just start testing and the plugin will handle the rest, automatically helping you increase conversion rates over time.
Test Different Opt-In Form Triggers
Thrive Leads lets you customize when and how your forms should appear to visitors.
For example, you can set up:
- Time-based triggers to present an offer on your screen after 3 minutes
- Scroll-depth triggers where a message appears only after your visitor scrolls down at least 50% of the web page
- Exit-intent triggers that detect when someone is about to exit the page and presents them with a pop-up form.
Additionally, you can test if a form performs better when displayed instantly to visitors, or when the form animates into view (e.g. slide in). You can test all of these triggers against one another to further increase your conversion rate.
Split-Test Opt-In Form Types
The plugin also lets you perform A/B tests on different form types. For example, you can test a widget form on your sidebar vs a slide-in form and see which type of form performs better for your business.
Split-Test Completely Different Offers
Thrive Leads even lets you test completely different offers.
For example, you can assign different forms to different follow-up sequences to help you decide which offers deliver the best conversion results for your business.
(Split-test different offers)
Not only does Thrive Leads give you tremendous flexibility when it comes to split-testing your opt-in forms, but you can easily duplicate any existing form – even make multiple copies, then edit the element(s) you want to test and instantly start running your A/B split test again, and and you can do this all with just a few mouse clicks.
Additional features of the Thrive Leads plugin include:
Smart Targeting Features
You can create hyper-targeted offers for your visitors with 3 targeting levels (Easy, Advanced, Ultimate). You are given granular control over how you target your offers to make your offers highly relevant.
For example, you can create a “catch-all” offer to show on all posts and pages or only your blog posts, or specify exactly where kinds of offers — even specific designs — will display in your site based on certain rules you set (e.g. a lightbox pop-up on your 404 error page), including which post categories, archive pages, etc. or, conversely, where to exclude forms from displaying on your site.
You can even create highly relevant offers to display to specific segments of your audience at precisely the right moment. Use this feature to create hyper-targeted and extremely profitable lists.
You can even use different lists with different services and different forms.
Supports Advanced Lead Generation Form Features
Advanced form features supported include multiple fields, checkboxes, radio buttons & drop-down menus.
100% Responsive
Your forms and list marketing campaigns will display correctly on any device or screen size.
Thrive Leads is also compatible will all popular web browsers.
Reports For Actionable Insights
Thrive Leads gives you access to detailed reports that let you see exactly how your opt-ins and A/B tests perform over time.
Plus, the software provides a “lead sources” report that shows you exactly where your highest converting traffic comes from, allowing you to plan your campaigns strategically to get highly qualified traffic from your best sources.
Seamless Integration With All Major Autoresponders And Email Marketing Services
If your email marketing service allows embedding of HTML forms then Thrive Leads with work seamlessly with your service.
Also, you can use different lists and different services for different forms, so you’re never dependent on any one solution.
As you can see, Thrive Leads gives you opt-in testing capabilities that extend well beyond what other list-building software provide.
Feedback From Users
Below are some of the testimonials that customers have written about the Thrive Leads plugin:
”You guys are simply awesome I am loving everything you are doing at the moment. Keep up the great work you really are making such a big difference in this field.” Jule Fuller
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”Congratulations Shane and team! I’m excited to use this exciting new list building WordPress plugin to take my online business to the next level!” Dean Patino
Product Support
As mentioned previously, ThriveThemes provides extensive tutorials, webinars and a responsive support team that is available to help you and answer any questions you have.
The plugin interface provides video tutorials that explain exactly what you’re seeing and how to use the plugin. You can also access an extensive knowledgebase of tutorials, training webinars, case studies and list building strategies, so you get a ton of help, training and support on how to get the most out of Thrive Leads.
The software is well-supported, and users get one-year software upgrades with their purchase, backed by a risk-free, 30 day, 100% refund guarantee.
Plugin Pricing
The plugin is available in the following editions:
- Single Site – This option allows you to install & activate the plugin on 1 single website. All features are included, and Free, unlimited updates, with 1 year of support included. Price = $49.00.
- Unlimited Sites Edition – The Unlimited Sites license lets you install & activate the plugin on all sites that you own and operate. All plugin features are included, plus Free, unlimited updates, with 1 year of support included. Cost = $97.00.
- Agency Edition – This edition allows you to install & activate the plugin on unlimited sites that you own and operate, and on all of your client sites. Includes all plugin features, and Free, unlimited updates, with 1 year of support included.. Price = $199.00.
Please Note: Pricing details of the Thrive Leads product can vary, depending on whether there are any promotions or limited-time special offers. The price above was current at the time this article was published. This may or may not be the actual pricing set by the software author when you visit the product site and you may be shown additional upsells or one-time offers after you’ve purchased.
Check the plugin’s website for the current pricing here:
Additional Information
Even on an existing website with hundreds of blog posts, you can install Thrive Leads and use the targeting feature to retroactively display more relevant and higher-converting opt-in forms across your website.
For ”how-to” videos of the plugin in action, including installation instructions and tutorials, FAQs, support help desk, contact details and more, visit the Thrive Leads website.
We Recommend
Building a list is an essential aspect of building a successful online business. When it comes to growing a targeted email list, the only way to improve your results is by continually running split-tests and find out what works best for your business. Thrive Leads makes a powerful tool available to WordPress users without technical or cost barriers, such as requiring expert coding skills or expensive subscriptions.
With Thrive Leads, you have complete control over exactly where and how your opt-in forms show to visitors, and the tools to improve your opt-in rates. There are other opt-in form plugins and solutions for list-building, but the main difference is that other list-building plugins are designed to focus more on some aspect of functionality, such as enable the user to create and add popups to their site. Thrive Leads starts with this kind of functionality, but the real focus of the plugin is on conversion optimization.
As the plugin developers state on their website …
“It’s not just about helping you build your mailing list. It’s about helping you build your mailing list as fast as possible!”
For more information, check out the plugin here: Thrive Leads – WP Split-Testing Mailing List Builder
By the way …
We use Thrive Leads here on WPCompendium.org. Check it out for yourself …
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