Successful marketers understand the power of mailing lists.
This is because a a list of email subscribers gives you traffic on call and access to repeat customers.
Marketing studies show that, on average, 50%-80% of web visitors will leave and never return. That’s a lot of money you’re leaving behind. Marketing research also shows that it takes an average of seven exposures to your business before prospects will make a purchase decision. It’s vitally important, therefore, to try and get repeat interactions with your visitors.
How can you do this, however, if most visitors leave and never come back?
The answer, of course, is to get visitors to give you their contact details while they’re still on your website or blog, so you can continue to communicate with them after they leave your web site.
Building a list is an essential aspect of building a successful online business. A great list of contacts has the potential to become your most reliable online source of profit.
If you sell one or more products on your website, or your business relies having a constant source of traffic, then list-building is essential, because it is the key to accessing repeat visitors and building a relationship.
There are many different ways and strategies to build an email list, but until now, it was very difficult to find one easy-to-use solution that takes advantage of almost all of the most effective methods available to capture visitors’ email addresses on your website.
Thrive Leads – List-Building Plugin For Conversion-Focused WP Sites
Plugin Description
Thrive Leads WP mail list-building plugin could easily become the ultimate list-building plugin for WordPress. It lets you build a list of subscribers quickly using many different types of opt-in forms, split-test different offers, boost your conversions, and get traffic on demand, all from within your WordPress dashboard …
As stated earlier, there are many ways and effective strategies to build a list, and almost all of these methods and strategies require using lead capture forms.
One of the key differences between Thrive Leads and all other solutions for capturing leads and email addresses is that Thrive Leads comes with some of the most effective conversion and list-building strategies built all into one plugin.
The Thrive Leads mailing list-building plugin for WP is developed by Thrive Themes, a conversion-focused WordPress theme developer. As such, the plugin was developed to help WordPress users not just build a mailing list, but build it faster.
More info:
Plugin Benefits
Here are just some of the benefits of using Thrive Leads to build a list of subscribers quickly and get traffic on call on your site:
It’s A Plugin For WordPress Users
The Thrive Leads WordPress mail list-building plugin eliminates the need to have multiple plugins installed. This not only reduces potential plugin conflicts, but the “lean and clean” nature of the plugin keeps your website’s loading speed down.
Quick Installation
Thrive Leads installs just like any WordPress plugin. Simply upload the plugin file to your Plugin folder via your WordPress dashboard and activate.
Really Simple To Use
Thrive Leads makes it very simple to set up one or more opt-ins, use their pre-designed form templates and start collecting email addresses. No technical skills or design skills are required at any point.
To get the most out of the Thrive Leads plugin, you will want to implement all of the advanced targeting, testing and reporting features. If you are a new user, allow 25-60 minutes to learn how to use all of the software’s functionality. Fortunately, ThriveThemes provides extensive tutorials, case studies and a support team that is available to help you sort out any issues you might experience.
Every Kind Of Form You Will Ever Need
With the plugin, you can begin to capture subscriber details using pre-designed templates, and every kind of opt-in form your business will ever need.
For example, you can use Thrive Leads to add “pop-up” forms …
Add slide-in forms …
You can use Thrive Leads to place your forms anywhere within your content, or the bottom of your blog posts …
Insert a form into any widget area of your website …
You can add 2-step opt-in links that open a lightbox form when a link is clicked on …
And even add ”sticky” ribbon forms to your site that shows at the top of the screen and remain “sticky” as visitors scroll down your page …
As you can see, Thrive Leads integrates every type of subscription form you need in one single WordPress plugin …
Thrive Leads also lets you add ‘smart’ Exit Popups that display opt-in forms with exit intent technology, which allow you to capture visitor details when they exit your site.
And it gets better …
Plugin Features
Thrive Leads offers many features to website owners. Here are just a few:
Quick And Simple To Install
Ready to start using in very little time. As already mentioned, the developer provides extensive training content and tutorials, case studies, webinars, plus a dedicated support team.
This software not only integrates every type of opt-in form your business needs into a single plugin, as you’ve just seen, but it also lets you run all of your list-building campaigns without ever leaving your WP dashboard.
All-In-One List Building Strategies For Optimal Conversions
Thrive Leads integrates the following list-building strategies into one easy-to-use tool:
Design & Deploy
The plugin comes with dozens of professionally-designed and web optimized form templates that you can fully customize to suit your needs, without coding skills required.
Simple “point and click” technology and a visual editor allows you to create, modify and customize your forms …
Powerful Split Testing
Split testing is the quickest way to improve your conversion rates and speed up the growth of your list.
Thrive Leads comes with a powerful A/B testing engine built into the plugin that allows you to easily test a whole range of variables, including the following:
Test Designs And Content
The plugin lets you test different designs and content, and provides an “automatic winner” feature that allows you to set the plugin to automatically eliminate the test variations that aren’t performing, and continue showing only those that are converting well after enough data has been collected.
You simply start your test and the plugin takes care of everything else, automatically picking the best performers and hiding the losers over time.
Split-Test Multiple Form Triggers
Thrive Leads lets you easily customize when and how your forms should display to visitors.
For example, you can set up:
- Time-based triggers to present a buy button on your screen after 3 minutes
- Scroll-depth triggers where a message will appear only after your visitor scrolls down at least 30% of the web page
- Exit-intent triggers that detect when someone is about to leave the page and presents them with a pop-up form.
Additionally, you can test if a form should display instantly, or animate into view (e.g. slide in). You can test all of these triggers against one another to further increase your conversion rate.
Split-Test Multiple Form Types
Thrive Leads also lets you perform A/B tests against different form types. For example, you can test a widget form on your sidebar vs an in-line form to see which type of form creates better results for your business.
Split-Test Different Offers
The Thrive Leads plugin even lets you run tests against entirely different offers.
For example, you can connect different forms to different autoresponder campaigns to help you decide which offers deliver the best conversion results for your business.
(Split-test different offers)
Not only does Thrive Leads give you enormous flexibility when it comes to split-testing your opt-ins, but you can also easily clone any existing form – even make multiple copies, then change the element(s) you want to test and instantly start running your A/B split test again, and and you can do all this in just a few minutes.
Additional features of the Thrive Leads plugin include:
Advanced Targeting Features
You can create hyper-targeted offers for your visitors with 3 targeting options (Easy, Advanced, Ultimate). You are given granular control over how you target your offers to make your offers highly relevant.
For example, you can create a “catch-all” offer to show on all posts and pages or only your blog posts, or define exactly where types of offers — even specific designs — will display in your website based on certain rules you set (e.g. a lightbox pop-up on the Front Page only), including which templates, archive pages, etc. or, conversely, where to prevent forms from displaying on your site.
You can even create highly relevant offers to display to specific segments of your audience at precisely the right moment. Use this feature to create hyper-targeted and extremely profitable lists.
You can even use different lists with different services and different forms.
Supports Advanced Lead Generation Forms
Advanced form features supported include multiple fields, checkboxes, radio buttons & drop-down menus.
Fully Mobile Responsive
Your forms and list marketing campaigns will look great on any device or screen size.
The plugin has also been tested for compatibility will all popular browsers.
Get Higher Value Traffic
this plugin gives you access to detailed reports that let you see exactly how your opt-ins and A/B tests are performing over time.
Additionally, the software provides a “lead sources” report that shows you exactly where your highest converting traffic is coming from, allowing you to plan your campaigns strategically for getting the most highly qualified traffic from your best converting sources.
Seamless Integration With All Major Autoresponders & Email Marketing Systems
If your email marketing service allows embedding of HTML forms then Thrive Leads with work seamlessly with your service.
Additionally, you can use different lists and different services with different forms, so you’re not dependent on any one system.
As you can see, Thrive Leads gives you opt-in testing capabilities that extend well beyond any other list-building tools.
User Feedback
Below are some of the testimonials and comments that users have published about Thrive Leads:
“Your stuff is beautifully designed, fast and has great options for marketers that you just don’t see with other themes. Great, great job! Absolutely love Thrive!” David Coleman
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“I really look forward to more training from the Thrive Themes team. Love the product and want to get better!” Cristina Favreau
Support
As mentioned previously, ThriveThemes provides extensive training content, webinars as well as a support team that is available to help users sort out any problems they might experience.
The plugin interface provides video tutorials explaining exactly what you’re seeing and how to use the plugin. You can also access an extensive knowledgebase of tutorials, training webinars, case studies and list building strategies, so you can learn how to get the most out of the Thrive Leads plugin.
The software is well-supported, and users get 1-year upgrades with their purchase, backed by a no-risk, thirty day, 100% refund guarantee.
Software Price
Thrive Leads is available in the following editions:
- Single Site Edition – This license lets you install & activate the plugin on one single website. Includes all plugin features, plus Free, unlimited updates, with 1 year of support included. Cost = $49.00.
- Unlimited Sites License – The Unlimited Sites license allows you to install & activate the plugin on unlimited sites that you own and operate. Includes all plugin features, and Free, unlimited updates, with 1 year of support included. Price = $97.00.
- Agency License – The Agency edition allows you to install & activate the plugin on unlimited websites that you own and operate, and on all of your client sites. Includes all plugin features, and Free, unlimited updates, with 1 year of support included.. Cost = $199.00.
Note: The cost of purchasing the Thrive Leads product depends on whether there are any promotions or limited-time special offers. Currently, the product retails for the amounts shown above. This may or may not be the actual price set by the plugin author when you visit the product site and there may be additional upsells or one-time offers after your purchase.
Check the plugin’s website for current pricing details:
Additional Plugin Tips
Even on an existing site with hundreds of blog posts, you can install Thrive Leads and use the targeting feature to retroactively show the most relevant and higher-converting opt-in forms across your website.
For ”how-to” videos showing how the plugin works, including installation instructions and tutorials, FAQs, customer helpdesk, contact details and more, visit the Thrive Leads website.
Our Recommendation
Building a list is an essential aspect of building a successful online business. When it comes to growing a subscriber list, the only way to increase the speed your list grows is by continually running A/B tests and then analyze your performance to find out what really works best on your site. Thrive Leads makes available to WordPress users a powerful tool that, until recently, only marketing pros had access to, and at great expense.
With Thrive Leads, you have complete control over exactly where and how your forms are displayed to visitors, and the tools to increase your opt-in rates. There are other form plugins and solutions for list-building, but the main difference is that other list-building plugins focus more on functionality, such as enable the user to create and insert pop-up forms into their site. Thrive Leads starts with this type of functionality, but the real focus of the plugin is on conversion optimization.
As stated on their website …
“It’s not just about helping you build your mailing list. It’s about helping you build your mailing list as fast as possible!”
For more information, visit the plugin website: Thrive Leads – Mailing Builder For WordPress Sites
By the way …
We use Thrive Leads here on WPCompendium.org. Check it out for yourself …
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