Savvy marketers understand the power of mailing lists.
This is because a a list of email subscribers gives you immediate traffic and access to repeat sales.
Research shows that, on average, 50%-80% of everyone who visits your site who leave will never return. That’s a lot of money and opportunities that you’re missing out on. In addition to this, marketing research tests show that it takes an average of seven exposures to your business before a purchase decision is made. It’s of the utmost importance, therefore, to try and interact repeatedly with visitors.
How can you do this, however, if most visitors never come back?
The answer, of course, is to get visitors to give you their email address while they’re visiting your site, so you can continue communicating after they have left your site.
Building a list is absolutely essential for building a successful online business. A great list of responsive subscribers has the potential to become your most valuable business asset.
If you sell one or more products on your website, or your business relies having a constant source of traffic, then building a list is essential, because it is the key to repeat visitors and building a relationship.
There are many ways and effective strategies to build a list of email subscribers, but until very recently, it was very difficult to find one affordable and easy-to-use solution that gives users access to many of the most effective methods available for capturing email addresses on a website.
Thrive Leads – Mailing Builder For WordPress
Plugin Description
The Thrive Leads mailing list builder for WordPress lets you build a list of subscribers quickly using a number of different opt-in forms, test different offers, boost your conversions, and get traffic on call, all from within your WordPress dashboard …
As mentioned earlier, there are many different ways and effective strategies to build a list of email subscribers, and almost all of these methods and strategies require using lead capture forms.
What makes Thrive Leads different from other solutions for capturing leads and email addresses is that Thrive Leads comes with a range of unique conversion boosting technologies and list-building strategies built into their plugin.
Thrive Leads mail list-building plugin for WordPress is developed by Thrive Themes, a conversion-focused WP theme developer. As you will soon see, the plugin was developed to help users not just build a mailing list, but to build their mailing list faster.
More info:
Plugin Benefits
Here are just a few of the benefits and advantages of using Thrive Leads to build a list of subscribers quickly and get traffic on tap on your site:
It’s A Plugin For WordPress Users
Thrive Leads WP mailing list builder eliminates the need to have multiple plugins . This not only reduces the possibility of plugin conflicts, but also keeps your website’s loading speed down.
Be Up And Running In Very Little Time
Thrive Leads installs just like any plugin. Simply upload a zip file containing the plugin files to your Plugins folder via your WordPress administrator area and activate.
Really Simple To Use
Once you have installed and activated the Thrive Leads plugin, you can easily set up one or more opt-in forms, use their pre-designed templates and start collecting email addresses. No technical skills or design skills are required.
In order to get the most out of the plugin, you will want to implement all of the advanced targeting, testing and reporting features. If you are a new user, allow 25-40 minutes to learn how to use all of the plugin’s functionality. Fortunately, ThriveThemes provides extensive tutorials, webinars as well as a dedicated support team that is available to help you and answer any questions you have.
Every Type Of Form You Will Ever Need
With Thrive Leads, you can begin to capture subscriber email address using pre-designed templates, and every type of opt-in form you will ever need.
For example, you can use the plugin to build attention-grabbing “pop-up” subscriber forms …
Add forms that slide in from the corner of your page …
You can use Thrive Leads to insert your opt-in forms anywhere within your content, or the middle of your posts using a simple short code …
Insert a subscription form into your sidebar navigation menu …
You can insert 2-step opt-in links that open a lightbox when a content link is clicked on …
And even add ribbon forms to your site that display at the top of the screen and remain “sticky” as the visitor scrolls down the page …
As you can see, Thrive Leads integrates every kind of opt-in form you need in one single WordPress plugin …
Thrive Leads also lets you add ‘smart’ Exit Popups that display opt-in forms with exit intent technology, which allow you to capture visitor details when they exit your site.
And it gets better …
Thrive Leads Features
Thrive Leads provides a number of features to site owners. Here are just some of these features:
Fast And Easy To Install And Use
Ready to use in no time. As already mentioned, ThriveThemes provides extensive training content and tutorials, webinars, case studies, plus a support team.
This list-building tool not only combines every type of opt-in form your business needs into one single plugin, as you’ve just seen, but it also lets you run all of your list-building campaigns directly from your own WordPress admin area.
All-In-One List Building Strategies
Thrive Leads integrates all of the list-building strategies you need to optimize your conversions into one easy-to-use solution:
Design & Deploy
The plugin provides an extensive library of professionally-designed and web optimized form templates that can be fully customized to suit your needs, letting you build conversion-boosting opt-in forms with no coding skills required.
Simple “point and click” technology and a drag-and-drop editor allows you to create, modify and customize your forms …
A/B Testing
A/B testing is the fastest way to improve your conversion rates and speed up the growth of your list.
Thrive Leads comes with a powerful A/B testing engine built-in that makes it easy to test a whole range of variables, including the following:
A/B Test Different Form Designs And Content
Thrive Leads lets you test different designs and content, and provides a “set and forget” feature that allows you to set the plugin to automatically eliminate the losing variations, and keep showing only the highest converting campaigns after enough data has been collected.
You simply start your test and the plugin will handle the rest, automatically increasing your conversion rates over time.
Split-Test Different Form Triggers
Thrive Leads lets you easily customize when and how your forms should appear to visitors.
For example, you can set up:
- Time-based triggers to display a link on your screen after 15 seconds
- Scroll-depth triggers where a message appears only after your visitor scrolls down at least 30% of the page
- Exit-intent triggers that detect when someone is about to leave the page and presents them with a pop-up form.
Furthermore, you can also test if the form performs better when displayed instantly, or when a form animates into view (e.g. slide in). You can test many triggers against one another to further optimize conversion rates.
Test Different Form Types
The Thrive Leads plugin also lets you A/B test different form types. For example, you can test a sidebar widget form vs an in-line form to see which form type creates better results for your business.
A/B Test Offers
Thrive Leads even lets you test different offers against one another.
For example, you can assign different forms to different email sequences to help you determine which offers yield the best conversion results for your business.
(Split-test different offers)
Not only does the Thrive Leads plugin give you enormous flexibility when it comes to split-testing your forms, but you can also easily clone any existing form – even make multiple copies of a form, then modify the element(s) you want to test and instantly start running your A/B split test again, and and you can do all this in just a few minutes.
Additional features of this software include:
Smart Targeting Features
You can create hyper-targeted offers for your visitors with three targeting options (Easy, Advanced, Ultimate). You have granular control over how you target your offers to make your offers more relevant.
For example, you can create a “catch-all” offer to show on all posts and pages or only your blog posts, or specify exactly where types of offers — even specific designs — will display in your website based on certain rules you set (e.g. a ribbon form on the Front Page only), including which post categories, archive pages, etc. or, conversely, where to prevent forms from displaying on your site.
You can even create highly relevant offers to show to specific segments of your audience at a precise moment. Use this feature to create hyper-targeted and extremely profitable lists.
You can even use different lists with different services and different forms.
Advanced Lead Generation Forms Supported
Advanced form features supported include multiple fields, checkboxes, radio buttons & drop-down menus.
100% Responsive
Your forms and list marketing campaigns will look great on any device or screen size.
Thrive Leads has also been tested for compatibility will all popular web browsers.
In-Depth Reporting
the Thrive Leads plugin gives you access to detailed reports that let you see exactly how your opt-ins and A/B tests perform over time.
Additionally, you have access to a “lead sources” report that shows you exactly where your most valuable traffic comes from, allowing you to plan your campaigns to get highly qualified traffic from your best sources.
Integrates Seamlessly With Major Autoresponders & Popular Email Marketing Services
If your email marketing solution allows embedding of HTML forms then Thrive Leads with work seamlessly with your system.
Additionally, you can use different lists and different services with different forms, so you’re not dependent on any one solution.
As you can see, Thrive Leads gives users many opt-in testing capabilities that extend well beyond any other list-building software.
Feedback From Users
Below are just some testimonials and feedback customers have published about Thrive Leads:
”Shane, this new addition to Thrive Themes is great. I have several different plug-ins like this, but this one is really great. It fits perfectly with the themes and is seamless.” David Wakeman
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“I really look forward to more training from the Thrive Themes team. Love the product and want to get better!” Cristina Favreau
Thrive Leads Support
As mentioned earlier, ThriveThemes provides extensive training content, case studies as well as a responsive support team that is available to provide you with assistance.
Video tutorials that explain exactly what you’re seeing and how to use the plugin are provided throughout the plugin interface. You can also access an extensive library of tutorials, training webinars, case studies and list building strategies, so you can learn how to get the most out of Thrive Leads.
The software is well-supported, and users get 1-year software updates with their purchase, backed by a risk-free, 30 day, full refund guarantee.
Product Price
Thrive Leads is available in the following editions:
- Single Site – The Single Site license lets you install & activate the plugin on a single website. All features are included, and Free, unlimited updates, with 1 year of support included. Price = $49.00.
- Unlimited Websites Edition – The Unlimited Sites option lets you install & activate the plugin on all websites that you own and operate. Includes all plugin features, plus Free, unlimited updates, with 1 year of support included. Cost = $97.00.
- Agency Edition – The Agency license lets you install & activate the plugin on all sites that you own and operate, and on all of your client sites. Includes all plugin features, and Free, unlimited updates, with 1 year of support included.. Price = $199.00.
Please Note: Pricing details of Thrive Leads can vary, depending on whether there are any promotions or limited-time specials being offered. Currently, the product is being retailed for the pricing shown above. This may not be the actual price set by the plugin author when you visit the plugin website and there may be additional upsells or one-time offers after your purchase.
Check the plugin’s website for the current pricing details here:
Additional Information
Even on an existing site with hundreds of posts, you can install the plugin and use the targeting feature to retroactively show the most relevant and higher-converting opt-in forms all across your website.
For a demo video showing how the software works, including installation instructions and tutorials, FAQs, support helpdesk, contact details and more, visit the Thrive Leads website.
Our Recommendation
Building a list is an essential aspect of building a successful online business. When it comes to growing a mailing list, the only way to increase the speed your list grows is by continually running A/B tests and find out what really works best on your site. Thrive Leads makes available to WordPress users a very powerful tool that, until recently, only marketing pros had access to, and at great expense.
With Thrive Leads, you have 100% control over exactly where and how your forms show to visitors, and intelligent reporting that helps you increase your subscription rates. There are other form plugins and solutions for list-building, but the main difference is that other list-building plugins are designed to focus more on functionality, such as allowing the user to create and add pop-up forms to their site. Thrive Leads starts with this kind of functionality, but their real focus is on conversion optimization.
As the plugin developers state on their website …
“It’s not just about helping you build your mailing list. It’s about helping you build your mailing list as fast as possible!”
To learn more, visit the plugin website: Thrive Leads – Mail List-Building Plugin For Conversion-Focused WP Users
By the way …
We use Thrive Leads here on WPCompendium.org. Check it out for yourself …
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