Experienced marketers understand that building a mailing list is one of the most profitable activities you can engage in to grow your business online.
This is because a mailing list gives you traffic on call and access to repeat sales.
Research shows that, on average, 50%-80% of visitors to your web site who leave will never return. That’s a lot of money you’re probably leaving on the table. Research also shows that it takes an average of seven interactions with your business before a purchase decision is made. It’s vitally important, therefore, to interact repeatedly with visitors.
How can you do this, however, if most visitors leave and never come back?
The answer, of course, is to get visitors to give you their details while they’re visiting your website or blog, so you can keep in touch after they have exited your web site.
Building a list is absolutely essential for building a successful online business. A great list of contacts has the potential to become your most reliable online source of profit.
If you sell one or more products on your website, or your business relies having a constant source of traffic, then building a list is essential, because it is the key to repeat visitors and building a relationship.
Now … there are many ways and different strategies to build a list, but until very recently, it was very hard to find a cost-effective and easy-to-use solution that takes advantage of almost all of the most effective methods available to capture visitors’ email addresses on a website.
Thrive Leads – Mailing List-Building Plugin For WordPress
Plugin Description
Thrive Leads mailing list-building plugin for WP lets you build a list of subscribers fast using a range of different opt-in forms, test different offers, improve your conversions, and get traffic on call, working directly inside your WordPress dashboard …
As mentioned earlier, there are many ways and effective strategies to build a subscriber list, and almost all of these methods and strategies involve using opt-in forms.
One of the key differences between Thrive Leads and other solutions that allow you to collect email addresses is that Thrive Leads comes with some of the most effective conversion and list-building strategies built into their plugin.
The Thrive Leads WP mailing list builder is developed by Thrive Themes, a conversion-focused WP theme developer. As such, the plugin was developed to help users not just build a mailing list, but build their mailing list faster.
For more details, visit the plugin site here:
Benefits
Here are just some of the many benefits of using Thrive Leads to build a list of subscribers quickly and get traffic on demand on your website:
It’s A Plugin For WordPress Users
Thrive Leads WP mailing list builder eliminates the need to install multiple plugins on your website. This not only reduces potential plugin conflicts, but the “lean and clean” nature of the plugin keeps your website’s loading speed down.
Very Easy To Install
Thrive Leads installs just like any plugin. Just upload the plugin file to your Plugins folder via your administrator area and activate.
Really Simple To Use
The Thrive Leads plugin makes it very simple to set up one or more opt-in forms, use their pre-designed templates and start collecting email addresses. No technical skills or design skills are required.
To get the most out of Thrive Leads, you will want to make use of the advanced targeting, testing and reporting features. If you are a complete beginner, allow 20-60 minutes to learn how to use all of the plugin’s functionality. Fortunately, ThriveThemes provides extensive training content, case studies and a responsive support team that is available to provide you with assistance.
Every Kind Of Opt-In Form Your Business Needs
With the Thrive Leads plugin, you can begin to capture email addresses using pre-designed templates, and every type of opt-in form you need.
For example, you can use the Thrive Leads plugin to build attention-grabbing “pop-up” lightboxes …
Insert forms that slide in from the edge of your page …
You can use it to add your forms anywhere within your content, or the bottom of your blog posts using a simple short code …
Insert a subscription form into any widget area of your website …
You can insert two-step opt-in links that open a lightbox form when a link is clicked on …
And even add ribbon forms to your site that shows at the top of the screen and remain “sticky” even while visitors scroll down your page …
As you can see, Thrive Leads integrates every type of subscription form you need in one single plugin …
Thrive Leads also lets you add ‘smart’ Exit Popups that display opt-in forms with exit intent technology, which allow you to capture visitor details when they exit your site.
And it gets even better …
Thrive Leads Features
Thrive Leads offers many great features to web site owners. Here are just some:
Fast And Easy To Install
Be up and running in minutes. As already mentioned, the developer provides extensive training and tutorials, case studies, webinars, and a dedicated support team.
This tool not only combines every type of opt-in form you need into a single plugin, as you’ve just seen, but it also lets you run all your list-building strategies directly from within your WP administrator account.
Integrated List Building Strategies For Optimal Conversions
Thrive Leads integrates the following list-building strategies into one easy-to-use tool:
Design & Deploy
The Thrive Leads plugin comes with an extensive library of professionally-designed and web optimized opt-in form templates that you can fully customize to suit your needs, letting you build conversion-boosting forms with no technical skills required.
Simple “point and click” technology and a visual editor allows you to easily create, modify and customize your forms …
A/B Testing Engine
A/B testing is the quickest way to boost your conversion rate and accelerate the growth of your list.
Thrive Leads comes with a powerful A/B testing engine built-in that makes it easy to test a whole range of variables, including:
Test Different Designs And Content
Thrive Leads lets you test different opt-in form designs and content, and provides a “set and forget” feature that automatically eliminates the non-converting variations, and display only the forms that are converting well after enough data has been collected.
You simply begin your test and the plugin handles the rest, automatically helping you increase conversion rates over time.
Split-Test Multiple Form Triggers
Thrive Leads lets you easily customize when and how your forms should display to visitors.
For example, you can set up:
- Time-based triggers to show an offer on your screen after 1 minutes
- Scroll-depth triggers where a message appears only when your visitor scrolls down at least 30% of the web page
- Exit-intent triggers that can detect when someone is about to exit the page and presents them with a pop-up form.
Furthermore, you can also test if the form performs better when displayed instantly to visitors, or when the form animates into view (e.g. slide in). You can test many triggers against one another to further boost your conversion rate.
A/B Test Form Types
Thrive Leads also lets you split-test different form types. For example, you can test a lightbox pop-up vs an in-line form to see which type of form performs better for your business.
Split-Test Entirely Different Offers
Thrive Leads even lets you test entirely different offers.
For example, you can assign different forms to different list-building campaigns to help you determine which campaign offers deliver the best conversion results for your business.
(Split-test different offers)
Not only does this plugin give you enormous flexibility when it comes to split-testing your forms, but you can also easily duplicate an existing form – even make multiple copies, then edit the element(s) you want to test and instantly start running your A/B split test again, and all of this can be done in just a few minutes.
Additional features of the Thrive Leads plugin include:
Advanced Targeting Features
You can create hyper-targeted offers for your visitors with three advanced targeting options (Easy, Advanced, Ultimate). You are given precise control over how you target your offers to make your offers highly relevant.
For example, you can create a “catch-all” offer to show on all posts and pages or only your blog posts, or define exactly where types of offers — even specific designs — will display across your entire website based on certain rules you set (e.g. a lightbox pop-up on your 404 error page), including which post categories, archive pages, etc. or, conversely, where to prevent forms from displaying on your site.
You can even create specific “content upgrade” offers for your most valuable posts. Use this feature to create hyper-targeted and extremely profitable lists.
You can even use different lists with different services and different forms.
Advanced Lead Generation Form Features Supported
Advanced form features supported include multiple fields, checkboxes, radio buttons & drop-down menus.
100% Responsive
Your forms and list marketing campaigns will look great on any device or screen size.
The plugin is also compatible will all popular browsers.
Smart Analytics
the Thrive Leads plugin gives you access to detailed reports that let you see exactly how your opt-ins and A/B tests perform over time.
Additionally, the plugin provides a “lead sources” report that shows you exactly where your most valuable traffic comes from, allowing you to plan your campaigns for getting the most highly qualified traffic from the best converting sources.
Seamless Integration With All Major Autoresponders And Leading Email Marketing Systems
If your autoresponder allows HTML forms to be embedded then Thrive Leads with work seamlessly with your service.
Additionally, you can use different lists and different services for different forms, so you’re not dependent on any one system.
As you can see, Thrive Leads gives users a range of opt-in testing capabilities that go far beyond what most other list-building tools provide.
User Testimonials
Here are a few of the testimonials and feedback plugin customers have written about Thrive Leads:
”Shane, this new addition to Thrive Themes is great. I have several different plug-ins like this, but this one is really great. It fits perfectly with the themes and is seamless.” David Wakeman
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“I really look forward to more training from the Thrive Themes team. Love the product and want to get better!” Cristina Favreau
Thrive Leads Plugin Support
As mentioned earlier, ThriveThemes provides extensive tutorials, case studies as well as a dedicated support team that is available to help answer any questions you have.
The plugin interface provides video tutorials that explain exactly what you’re seeing and how to use the plugin. You can also access an extensive library of tutorials, training webinars, case studies and list building strategies, so you get a ton of help, training and support on how to get the most out of the Thrive Leads plugin.
The software is well-supported, and users get 1-year software updates with their purchase, backed by a no-risk, 30 day, 100% money-back guarantee.
Plugin Price
Thrive Leads is available in the following editions:
- Single Site – This option lets you install & activate the plugin on a single domain. Includes all plugin features, plus Free, unlimited updates, with 1 year of support included. Cost = $49.00.
- Unlimited Sites Edition – This option allows you to install & activate the plugin on all websites that you own and operate. Includes all plugin features, and Free, unlimited updates, with 1 year of support included. Price = $97.00.
- Agency Edition – The Agency option allows you to install & activate the plugin on unlimited websites that you own and operate, and on all of your client sites. Includes all plugin features, and Free, unlimited updates, with 1 year of support included.. Cost = $199.00.
Note: Pricing for Thrive Leads depends on whether there are any promotions or limited-time special offers. The pricing shown above was correct when this article was written. This may or may not be the actual pricing set by the plugin seller when you visit the product site and there may be additional upsells or one-time offers after purchasing.
Check the plugin’s website for current pricing details:
Additional Plugin Tips
Even on an existing site with hundreds of posts, you can install the plugin and use the targeting feature to retroactively show more relevant and higher-converting opt-in forms throughout your entire website.
For ”how-to” videos of the plugin, including help documentation and tutorials, FAQs, customer help desk, contact details and more, visit the Thrive Leads website.
We Recommend
Building a list is absolutely essential when it comes to building a successful online business. When it comes to growing a email list, the only way to improve your results is to run A/B tests and find out what really works best on your site. Thrive Leads makes available to WordPress users a very powerful tool that, until recently, only marketing professionals had access to, and at great expense.
With Thrive Leads, you have 100% control over exactly where and how your opt-in forms show to visitors, and the tools to increase your subscription rates. There are other form plugins and solutions for list-building, but the main difference is that other list-building plugins are designed to focus more on functionality, such as allowing users to create and add pop-up forms to their web pages. Thrive Leads starts with this type of functionality, but their real focus is on conversion optimization.
As the plugin developers state on their website …
“It’s not just about helping you build your mailing list. It’s about helping you build your mailing list as fast as possible!”
For more information, check out the plugin here: Thrive Leads – WordPress Faster Mailing List Builder
By the way …
We use Thrive Leads here on WPCompendium.org. Check it out for yourself …
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