Successful marketers understand that building a mailing list is one of the most valuable assets you can create for a business online.
This is because a mailing list of responsive customers gives you immediate traffic and access to repeat buyers.
Marketing studies show that, on average, 50%-80% of visitors to your web site who leave will never return. That’s a lot of money and opportunities that you’re almost certainly missing out on. Marketing research also shows that it takes an average of seven interactions with your business before prospects will make a purchase decision. It’s crucial, therefore, to try and interact repeatedly with site visitors.
How can you do this, however, if most visitors never come back?
The answer, of course, is to capture your visitors’ details while they’re still on your site, so you can continue to communicate after they have exited your web site.
Building a list is an essential aspect of building a successful online business. A great list of targeted contacts has the potential to become the most profitable leverage point of your entire online business.
If you sell one or more products on your website, or your business relies on traffic, then building a list is essential, because it is the key to accessing repeat visitors and building a relationship.
There are many different ways and strategies to build a subscriber list, but until now, it was very hard to find one solution that takes advantage of just about all types of proven list-building methods available for capturing email addresses on your website.
Thrive Leads – List-Building Plugin For Conversion-Focused WP Sites
Plugin Description
The Thrive Leads mail list-building plugin for WordPress could easily become the ultimate list-building plugin for WordPress. It lets you build a list of subscribers quickly using a number of different opt-in forms, test different offers, improve your conversions, and get traffic on demand, without leaving your WordPress dashboard …
As stated earlier, there are many different ways and strategies to build a list, and almost all of these methods and strategies require using subscription forms.
One of the key differences between Thrive Leads and other email marketing solutions is that Thrive Leads comes with some of the most effective conversion and list-building strategies built into their plugin.
Thrive Leads mailing list builder for WP is developed by Thrive Themes, a conversion-focused WP theme developer. As you will soon see, the plugin was developed to help WP users not just build a mailing list, but build it faster.
For more details, visit the plugin site here:
Plugin Benefits
Here are just some of the benefits of using Thrive Leads to build a list of subscribers quickly and get traffic on call on your site:
It’s A WordPress Plugin
The Thrive Leads WP list-building plugin eliminates the need to have multiple plugins . This not only reduces potential plugin conflicts, but also keeps your website’s loading speed down.
Ready To Go To Work In Very Little Time
Thrive Leads installs just like every plugin. Simply upload the plugin file to your Plugin folder via your administrator account and activate.
Very Simple To Use
The Thrive Leads plugin has made it very easy to set up one or more opt-in forms, use their pre-designed form templates and start collecting subscriber details. No technical skills or design skills are required at any point of the process.
In order to get the most out of the plugin, you will want to implement all of the advanced targeting, testing and reporting features. If you are a new user, allow 30-40 minutes to learn how to use all of the functionality in the plugin. Fortunately, ThriveThemes provides extensive training content, webinars and a dedicated support team that is available to help you out.
Every Kind Of Form You Will Ever Need
With the Thrive Leads plugin, you can begin to capture email addresses using pre-designed templates, and every kind of form you will ever need.
For example, you can use it to build unblockable “pop-up” subscriber forms …
Add forms that slide in from the edge of your screen …
You can use Thrive Leads to insert in-line opt-in forms anywhere within your content, or the top of your blog posts …
Insert an opt-in form into the sidebar widget section …
You can insert two-step opt-in links that open a lightbox when a content link is clicked on …
And even add ribbon forms to your site that display to visitors at the top of the screen and remain “sticky” even while visitors scroll down the page …
As you can see, Thrive Leads integrates every type of subscription form you need in one single WordPress plugin …
Thrive Leads also lets you add ‘smart’ Exit Popups that display opt-in forms with exit intent technology, which allow you to capture visitor details when they exit your site.
And it gets even better …
Plugin Features
Thrive Leads offers many great features to WordPress users. Here are just some:
Fast And Easy To Install
Be up and running in minutes. As already mentioned, the developer provides extensive training content and tutorials, webinars, case studies, and a support team.
This list-building software not only combines every kind of opt-in form your business needs into one single plugin, as you’ve just seen, but it also lets you run all your list-building strategies directly from within your administrator account.
All-In-One List Building Strategies To Boost Conversions
Thrive Leads integrates all of the list-building strategies you need to optimise your conversions into one easy-to-use solution:
Design And Deploy
The Thrive Leads plugin provides dozens of built-in professionally-designed and web optimized form templates that you can fully customize to suit your needs, with no technical skills required.
Simple “point and click” technology and a visual editor allows you to easily create, modify and customize your forms …
Split Testing Engine
Split testing is the fastest way to boost your conversion rates and speed up your list growth.
Thrive Leads comes with a powerful A/B testing engine built into the plugin that allows you to easily test a whole range of variables, including:
Split-Test Different Designs And Content
The Thrive Leads plugin lets you test different designs and content, and provides a “set and forget” feature that automatically eliminates the test variations that aren’t performing, and continue displaying only the forms that convert well after enough data has been gathered.
You just start testing and the plugin handles the rest, automatically helping you increase your conversion rates over time.
A/B Test Form Triggers
Thrive Leads lets you customize when and how your forms should appear to visitors.
For example, you can set up:
- Time-based triggers to present a buy button on your screen after 2 minutes
- Scroll-depth triggers where a message appears only after your site visitors scroll down at least 50% of the web page
- Exit-intent triggers that detect when someone is about to exit the page and presents them with a pop-up form.
Additionally, you can test if forms should display instantly, or animate into view (e.g. slide in). You can test all of these triggers against one another to further increase your conversion rate.
Test Form Types
The Thrive Leads plugin also lets you perform split-tests on different form types. For example, you can test a sidebar widget form vs a ”sticky” ribbon form and see which kind of form creates better results for your business.
A/B Test Different Offers
Thrive Leads even lets you test different offers against one another.
For example, you can assign different forms to different email campaigns to help you decide which offers yield the best conversion results for your business.
(Split-test different offers)
Not only does this plugin give you enormous flexibility when it comes to split-testing your opt-ins, but you can easily duplicate an existing form – even make multiple copies of a form, then change the element(s) you want to test and instantly start running your A/B split test again, and and you can do all this in just a few minutes.
Additional features of this plugin include:
Smart Targeting Features
You can create hyper-targeted offers for your visitors with 3 advanced targeting options (Easy, Advanced, Ultimate). You are given precise control over how you target your offers to make your offers highly relevant.
For example, you can create a “catch-all” offer to show on all posts and pages or only your blog posts, or specify exactly where types of offers — even specific designs — will display in your site based on certain rules you set (e.g. a widget form on your sidebar on all Pages), including which post categories, archive pages, etc. or, conversely, where to exclude forms from displaying on your site.
You can even create highly relevant offers to display to the right segments of your audience at a precise moment. Use this feature to create hyper-targeted and extremely profitable lists.
You can even use different lists with different services and different forms.
Advanced Lead Generation Form Features Supported
Advanced form features supported include multiple fields, checkboxes, radio buttons and drop-down menus.
100% Mobile Responsive
Your forms and list marketing campaigns will look great on any device or screen size.
The plugin is also compatible will all major browsers.
Gain Actionable Insights
this plugin gives you access to detailed reports that let you see exactly how your opt-ins and A/B tests perform over time.
Additionally, you have access to a “lead sources” report that shows you exactly where your highest converting traffic is coming from, allowing you to plan your campaigns for getting the most highly qualified traffic from the best converting sources.
Seamless Integration With All Major Autoresponders And Popular Email Marketing Services
If your email marketing service allows HTML forms to be embedded then Thrive Leads with work seamlessly with your system.
Also, you can use different lists and different services for different forms, so you’re not dependent on any one service.
As you can see, Thrive Leads gives you a range opt-in testing capabilities that go well beyond what other list-building tools provide.
User Feedback
Below are just a few of the testimonials that customers have published about the Thrive Leads plugin:
“Your stuff is beautifully designed, fast and has great options for marketers that you just don’t see with other themes. Great, great job! Absolutely love Thrive!” David Coleman
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”Congratulations Shane and team! I’m excited to use this exciting new list building WordPress plugin to take my online business to the next level!” Dean Patino
Product Support
As mentioned earlier, ThriveThemes provides extensive tutorials, webinars as well as a dedicated support team that is available to answer any questions you have.
Video tutorials that explain exactly what you’re seeing and how to use the plugin are provided throughout the plugin interface. You can also access an extensive knowledgebase of tutorials, training webinars, case studies and list building strategies, so you can learn how to get the most out of the Thrive Leads plugin.
The software is well-supported, and users get one-year software upgrades with their purchase, backed by a no-risk, thirty day, full money-back guarantee.
Software Price
The Thrive Leads plugin is available in the following editions:
- Single Site – This option allows you to install & activate the plugin on 1 single website. All plugin features are included, plus Free, unlimited updates, with 1 year of support included. Cost = $49.00.
- Unlimited Sites License – This edition allows you to install & activate the plugin on all domains that you own and operate. Includes all plugin features, plus Free, unlimited updates, with 1 year of support included. Price = $97.00.
- Agency License – The Agency license allows you to install & activate the plugin on unlimited domains that you own and operate, and on all of your client sites. All plugin features are included, plus Free, unlimited updates, with 1 year of support included.. Price = $199.00.
Note: Current pricing for the Thrive Leads plugin depends on whether there are any promotions or limited-time specials being offered. Presently, the plugin is being retailed for the amounts shown above. This may not be the actual price charged by the product seller when you visit the plugin website and there may be additional upsells or one-time offers after you’ve purchased.
Check the plugin’s website for the current price here:
Additional Plugin Information
Even on an existing site with hundreds of blog posts, you can install Thrive Leads and use the targeting feature to retroactively display the most relevant and higher-converting opt-in forms all across your website.
For a demo video showing plugin usage, including help documentation and tutorials, FAQs, customer help desk, contact details and more, visit the Thrive Leads website.
Our Recommendation
Building a list is an essential aspect of building a successful online business. When it comes to growing a targeted email list, the only way to increase the speed your list grows is to run tests and find out what really works best on your site. Thrive Leads makes a powerful tool available to WordPress users without technical or cost barriers, such as requiring expert coding skills or subscribing to expensive services.
With Thrive Leads, you have 100% control over exactly where and how your forms are displayed to visitors, and intelligent reporting that helps you improve your subscription rates. There are other opt-in form plugins and solutions for list-building, but the main difference is that other list-building plugins focus more on functionality, such as enable users to create and add pop-up forms to their site. Thrive Leads starts with this type of functionality, but their real focus is on conversion optimization.
As stated on their website …
“It’s not just about helping you build your mailing list. It’s about helping you build your mailing list as fast as possible!”
To learn more, check out the plugin here: Thrive Leads – List Builder For WP Sites
By the way …
We use Thrive Leads here on WPCompendium.org. Check it out for yourself …
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