Successful marketers know the power of mailing lists.
This is because a mailing list gives you traffic on call and access to repeat sales.
Marketing studies show that, on average, 50%-80% of everyone who visits your website who leave will never return. That’s a lot of money and opportunities that you’re missing out on. Marketing research also shows that it takes an average of 7 interactions with your business before prospects will make a purchase decision. It’s essential, therefore, to find a way that will help you get repeat interactions with site visitors.
How can you do this, however, if most visitors leave and never come back?
The answer, of course, is to capture your visitors’ details while they’re visiting your website or blog, so you can continue to communicate after they exit your web site.
Building a list is absolutely essential when it comes to building a successful online business. A great list of responsive subscribers has the potential to become your most powerful and constant source of profit.
If you sell one or more products on your website, or your business relies having a constant source of traffic, then building a list is essential, because it is the key to having access to repeat visitors and building a relationship.
There are many different ways and strategies to build a list, but until very recently, it was very difficult to find an affordable and simple solution that gives users access to almost all of the most effective methods available for capturing email addresses on a website.
Thrive Leads – WP List Builder
Plugin Description
Thrive Leads WordPress mailing list-building plugin could easily be described as the ultimate list-building plugin for WordPress. It lets you build a list of subscribers fast using a wide range of opt-in forms, split-test different offers, boost your conversions, and get traffic on tap, without leaving your WordPress dashboard …
As stated earlier, there are many ways and different strategies to build an opt-in list, and almost all of these methods and strategies involve opt-in forms.
What makes Thrive Leads different from other solutions that allow you to collect email addresses is that Thrive Leads comes with some of the most effective conversion and list-building strategies built all into one plugin.
The Thrive Leads mailing list-building plugin for WordPress is developed by Thrive Themes, a conversion-focused WordPress theme developer. As such, the plugin was developed to help WP users not just build a mailing list, but to build it faster.
Go here to learn more about this plugin:
Plugin Benefits
Here are just some of the benefits and advantages of using Thrive Leads to build a list of subscribers quickly and get traffic on call on your web site:
It’s WordPress
Thrive Leads list-building plugin for WP eliminates the need to have multiple plugins installed. This not only reduces the possibility of plugin conflicts, but the “lean and clean” nature of the plugin keeps your website’s loading speed down.
Really Easy To Install
Thrive Leads is quite easy to install. Just upload it to your Plugins folder via your WordPress dashboard and activate.
Simple To Use
The Thrive Leads plugin makes it very simple to set up one or more opt-in forms, use their pre-designed form templates and start collecting subscriber details. No technical skills or design skills are required at any point of the process.
To get the most out of Thrive Leads, you will want to make use of the advanced targeting, testing and reporting features. If you are a new user, allow 30-40 minutes to learn how to use all of the software’s features. Fortunately, ThriveThemes provides extensive tutorials, webinars as well as a responsive support team that is available to help you and answer any questions you have.
Every Kind Of Opt-In Form Your Business Needs
With Thrive Leads, you can begin to capture subscriber email address using pre-designed templates, and every kind of form your business will ever need.
For example, you can use it to display eye-catching “pop-up” lightboxes …
Insert slide-in forms …
You can use the plugin to add your opt-in forms anywhere inside your content, or the middle of your posts using a simple short code …
Insert a form into any widget area of your site …
You can add two-step opt-in links that open a lightbox when visitors click on a link …
And even add ribbon forms to your site that display to visitors at the top of the screen and remain “sticky” as the visitor scrolls down the page …
As you can see, Thrive Leads combines every kind of opt-in form you need in one single plugin …
Thrive Leads also lets you add ‘smart’ Exit Popups that display opt-in forms with exit intent technology, which allow you to capture visitor details when they exit your site.
And it gets even better …
Plugin Features
Thrive Leads provides many unique features to website owners. Here are just some:
Fast And Easy To Install And Use
Ready to start using in minutes. As already mentioned, the plugin developer provides extensive training and tutorials, webinars, case studies, and a responsive support team.
This list-building tool not only combines every type of opt-in form your business needs into one single plugin, as you’ve just seen, but it also lets you run all of your list-building strategies from your own dashboard.
Built-In List Building Strategies For Maximum Conversions
Thrive Leads integrates all of the list-building strategies you need to optimize your conversions into one easy-to-use plugin:
Design & Deploy
The plugin comes with an extensive library of built-in professionally-designed and web optimized form templates that can be fully customized to suit your needs, letting you build conversion-boosting forms without technical skills required.
Simple “point and click” technology and a drag-and-drop editor lets you easily create, modify and customize your forms …
Split Testing Engine
Split testing is the fastest way to improve your conversion rates and speed up the growth of your list.
Thrive Leads comes with a powerful A/B testing engine that allows you to easily test a whole range of variables, including:
A/B Test Different Designs And Content
The plugin lets you test different opt-in form designs and content, and provides a “set and forget” feature that lets you set the plugin to automatically eliminate the test variations that aren’t performing, and continue showing only those that convert well after enough data has been collected.
You just start your test and the plugin will handle the rest, automatically picking the winners and hiding the losers over time.
Test Opt-In Form Triggers
Thrive Leads lets you easily customize when and how your forms should display to visitors.
For example, you can set up:
- Time-based triggers to show a link on your screen after 15 seconds
- Scroll-depth triggers where a message will appear only when your visitor scrolls down at least 15% of the web page
- Exit-intent triggers that can detect when someone is about to exit the page and presents them with a pop-up form.
Additionally, you can test if the form performs better when displayed instantly to visitors, or when the form animates into view (e.g. slide in). You can test many triggers against one another to further optimize your conversion rate.
A/B Test Multiple Form Types
The Thrive Leads plugin also lets you split-test different opt-in form types. For example, you can test a widget form on your sidebar vs a ribbon form to see which form type creates better results for your business.
Split-Test Offers
Thrive Leads even lets you see how different offers perform against one another.
For example, you can connect different forms to different follow-up sequences to help you decide which offers deliver the best conversion results.
(Split-test different offers)
Not only does this plugin give you tremendous flexibility when it comes to split-testing your opt-in forms, but you can easily clone any existing form – even make multiple copies, then edit the element(s) you want to test and instantly start running your A/B split test again, and and you can do all this with just a few mouse clicks.
Additional features of this software include:
Smart Targeting Features
You can create hyper-targeted offers for your visitors with 3 advanced targeting levels (Easy, Advanced, Ultimate). You are given granular control over how you target your offers to make your offers highly relevant.
For example, you can create a “catch-all” offer to show on all posts and pages or only your blog posts, or define exactly where kinds of offers — even specific designs — will display in your website based on certain rules you set (e.g. a ribbon form on the Front Page only), including which post categories, archive pages, etc. or, conversely, where to prevent forms from displaying on your site.
You can even create specific “content upgrade” offers for your most valuable posts. Use this feature to create hyper-targeted and extremely profitable lists.
You can even use different lists with different services and different forms.
Supports Advanced Lead Generation Forms
Advanced form features supported include multiple fields, checkboxes, radio buttons and drop-down menus.
Fully Mobile Responsive
Your forms and list marketing campaigns will show up correctly on any device or screen size.
Thrive Leads has also been tested for compatibility will all major browsers.
In-Depth Reporting
this plugin gives you access to detailed reports that let you see exactly how your opt-ins and A/B tests perform over time.
Plus, you have access to a “lead sources” report that shows you exactly where your highest converting traffic is coming from, allowing you to plan your campaigns to get highly qualified traffic from your best sources.
Seamless Integration With Major Autoresponders And Leading Email Marketing Services
If your email marketing system allows embedding of HTML forms then Thrive Leads with work seamlessly with your solution.
Additionally, you can use different lists and different services with different forms, so you’re not dependent on any one solution.
As you can see, Thrive Leads gives users many opt-in testing capabilities that extend well beyond what other list-building software provide.
Testimonials
Below are some of the testimonials that plugin customers have provided for the Thrive Leads plugin:
”Shane, this new addition to Thrive Themes is great. I have several different plug-ins like this, but this one is really great. It fits perfectly with the themes and is seamless.” David Wakeman
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”I’m loving Thrive Leads so far, Shane! My opt-in forms look a lot more professional now, and I’m excited to find out which ones will convert better in the split tests. I’m also looking forward to your webinar, since I learnt so much from the last one I watched.” Priscilla Shoeman
Product Support
As mentioned previously, ThriveThemes provides extensive tutorials, webinars and a responsive support team that is available to help you sort out any issues you have.
Video tutorials that explain exactly what you’re seeing and how to use the plugin are provided throughout the plugin interface. You can also access an extensive knowledgebase of tutorials, training webinars, case studies and list building strategies, so you get a ton of help, training and support on how to get the most out of Thrive Leads.
The software is well-supported, and users get one-year updates with their purchase, backed by a no-risk, 30 day, 100% money-back guarantee.
Software Cost
The plugin is available in the following editions:
- Single Site – The Single Site option lets you install & activate the plugin on a single site. Includes all plugin features, and Free, unlimited updates, with 1 year of support included. Cost = $49.00.
- Unlimited Sites License – The Unlimited Sites license allows you to install & activate the plugin on unlimited domains that you own and operate. Includes all plugin features, plus Free, unlimited updates, with 1 year of support included. Cost = $97.00.
- Agency – This edition lets you install & activate the plugin on all sites that you own and operate, and on all of your client sites. All features are included, plus Free, unlimited updates, with 1 year of support included.. Price = $199.00.
Note: Pricing for the Thrive Leads software depends on whether there are any promotions or limited-time specials being offered. The price shown above was current at the time this review was published. This may or may not be the actual price charged by the software developer when you visit the website and you may be shown additional upsells or one-time offers after your purchase.
Check the plugin’s website for the latest price here:
Additional Plugin Info
Even on an existing website with hundreds of posts, you can install Thrive Leads and use the targeting feature to retroactively display more relevant and higher-converting opt-in forms across your entire site.
For a demo video showing plugin usage, including installation instructions and tutorials, FAQs, support help desk, contact details and more, visit the Thrive Leads website.
We Recommend
Building a list is absolutely essential when it comes to building a successful online business. When it comes to growing a list, the only way to improve your results is by continually running tests and then analyze your performance to find out what works best on your site. Thrive Leads makes available to WordPress users a very powerful tool that, until recently, only marketing pros had access to, and at great expense.
With Thrive Leads, you have complete control over exactly where and how your opt-in forms show to visitors, and intelligent reporting that helps you increase your opt-in rates. There are other form plugins and solutions for list-building, but the main difference is that other list-building plugins focus more on functionality, such as enable the user to create and add popups to their website. Thrive Leads starts with this kind of functionality, but their real focus is on conversion optimization.
As Thrive Themes state on their website …
“It’s not just about helping you build your mailing list. It’s about helping you build your mailing list as fast as possible!”
For more details, check out the plugin here: Thrive Leads – WordPress A/B Testing Mailing Builder
By the way …
We use Thrive Leads here on WPCompendium.org. Check it out for yourself …
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