Experienced marketers understand that building a mailing list is one of the best ways to grow your business online.
This is because a a list of email subscribers gives you instant traffic and access to repeat buyers.
It’s a well-known fact that, on average, 50%-80% of web visitors generally will leave and never return. That’s a lot of money and opportunities that you’re probably missing out on. Marketing research also shows that it takes an average of seven exposures to your business before prospects will make a purchase decision. It’s crucial, therefore, to get repeat interactions with your site visitors.
How can you do this, however, if most visitors never come back?
The answer, of course, is to get visitors to give you their email address while they’re still on your site, so you can build a relationship after they have exited your website.
Building a list is absolutely essential for building a successful online business. A great list of email addresses has the potential to become your most valuable business asset.
If you sell one or more products on your website, or your business relies on traffic, then building a list is essential, because it is the key to repeat visitors and relationship-building.
There are many ways and different strategies to build a list, but until recently, it was very hard to find one solution that incorporates many kinds of proven list-building methods available for capturing email addresses on your website.
Thrive Leads – WP A/B Testing List Builder
Plugin Description
Thrive Leads mail list-building plugin for WP lets you build a list of subscribers quickly using a wide range of opt-in forms, split-test different offers, boost your conversions, and get traffic on demand, directly from your WordPress dashboard …
As mentioned earlier, there are many ways and effective strategies to build a subscriber list, and almost all of these methods and strategies involve lead capture forms.
One of the key differences between Thrive Leads and all other solutions for capturing leads and email addresses is that Thrive Leads comes with some of the most effective conversion and list-building strategies built all into one plugin.
The Thrive Leads mail list-building plugin for WP is developed by Thrive Themes, a conversion-focused WP theme developer. As you will soon learn, the plugin was developed to help WordPress users not just build a mailing list, but to build it faster.
Learn more here:
Benefits Of Using Thrive Leads
Here are just a few of the benefits and advantages of using Thrive Leads to build a list of subscribers fast and get traffic on tap on your website:
It’s WordPress
The Thrive Leads WP mailing builder eliminates the need to have multiple plugins installed on your WordPress site. This not only reduces the possibility of problems resulting from plugin conflicts, but the “lean and clean” nature of the plugin keeps your site’s loading speed down.
Be Up And Running In Minutes
Thrive Leads is really easy to install. Simply upload the plugin file to your Plugin folder via your WordPress dashboard and activate.
Very Simple To Use
With Thrive Leads, you can easily set up one or more opt-in forms, use their pre-designed templates and start collecting email addresses. No technical skills or design skills are required at any point.
To get the most out of Thrive Leads, you will want to make use of the advanced targeting, testing and reporting features. If you are a complete beginner, allow 20-60 minutes to learn how to use all of the functionality in the plugin. Fortunately, ThriveThemes provides extensive training content, case studies and a responsive support team that is available to help you out.
Every Kind Of Opt-In Form Your Business Needs
With Thrive Leads, you can begin to capture email addresses using pre-designed templates, and every kind of form you will ever need.
For example, you can use it to build unblockable “pop-up” subscriber forms …
Display forms that slide in from the edge of your web page …
You can use the plugin to insert your opt-in forms anywhere within your content, or the bottom of your posts and pages …
Insert a subscription form into your sidebar section …
You can add 2-step opt-in links that open a lightbox form when visitors click on a content link …
And even add ribbon forms to your site that shows at the top of the screen and remain “sticky” even while visitors scroll down your page …
As you can see, Thrive Leads combines every kind of subscription form you need in one single WP plugin …
Thrive Leads also lets you add ‘smart’ Exit Popups that display opt-in forms with exit intent technology, which allow you to capture visitor details when they exit your site.
And it gets better …
Features
Thrive Leads offers a number of features to WP users. Here are just a few of these:
Quick And Simple To Install And Implement
Ready to use in very little time. As already mentioned, the developer provides extensive tutorials, training content, webinars, case studies, and a dedicated support team.
This list-building tool not only combines every kind of opt-in form you need into a single plugin, as you’ve just seen, but it also lets you run all your list-building campaigns directly from your admin user account.
All-In-One List Building Strategies
Thrive Leads integrates all of the list-building strategies you need to optimise your conversions into one easy-to-use solution:
Design And Deploy
Thrive Leads comes with an extensive library of professionally-designed and web optimized opt-in form templates that can be fully customized to suit your needs, letting you build conversion-boosting opt-in forms without technical skills required.
Simple “point and click” technology and a drag-and-drop editor allows you to create, modify and customize your forms …
Powerful Split Testing Engine
A/B testing is the fastest way to boost your conversion rates and accelerate your list growth.
Thrive Leads comes with a powerful A/B testing engine built-in that allows you to easily test a whole range of variables, including:
A/B Test Multiple Form Designs And Content
The plugin lets you test different opt-in form designs and content, and provides a “set and forget” feature that automatically eliminates the test variations that aren’t performing, and display only the highest converting tests after sufficient data has been collected.
You simply start your test and the plugin takes care of the rest, automatically picking the ones that perform best and hiding the losers over time.
Test Opt-In Form Triggers
Thrive Leads lets you easily customize when and how your forms should appear to visitors.
For example, you can set up:
- Time-based triggers to display an offer on your screen after 30 seconds
- Scroll-depth triggers where a message appears only after site visitors scroll down at least 15% of the web page
- Exit-intent triggers that can detect when someone is about to leave the page and presents them with a pop-up form.
Additionally, you can test if forms perform better when displayed instantly, or when the form animates into view (e.g. slide in). You can test multiple triggers against one another to further increase conversion rates.
A/B Test Opt-In Form Types
Thrive Leads also lets you A/B test different form types. For example, you can test a sidebar widget form vs a slide-in form to see which kind of form performs better for your business.
A/B Test Offers
Thrive Leads even lets you run split-tests against entirely different offers.
For example, you can assign different forms to different email marketing campaigns to help you determine which campaign offers deliver the best conversion results for your business.
(Split-test different offers)
Not only does this plugin give you tremendous flexibility when it comes to split-testing your forms, but you can easily clone any existing form – even make multiple copies of a form, then modify the element(s) you want to test and instantly start running your A/B split test again, and and you can do all this with just a few mouse clicks.
Additional features of the Thrive Leads plugin include:
Advanced Targeting Features
You can create hyper-targeted offers for your visitors with three targeting options (Easy, Advanced, Ultimate). You have precise control over how you target your offers to make your offers highly relevant.
For example, you can create a “catch-all” offer to show on all posts and pages or only your blog posts, or define exactly where types of offers — even specific designs — will display in your site based on certain rules you set (e.g. a lightbox pop-up on your 404 error page), including which categories, archive pages, etc. or, conversely, where to exclude forms from displaying on your site.
You can even create specific “content upgrade” offers for your most valuable posts. Use this feature to create hyper-targeted and extremely profitable lists.
You can even use different lists with different services and different forms.
Advanced Lead Generation Forms Supported
Advanced form features supported include multiple fields, checkboxes, radio buttons and drop-down menus.
100% Mobile Responsive
Your forms and list marketing campaigns will work on any device or screen size.
Thrive Leads has also been tested for compatibility will all popular web browsers.
In-Depth Reporting
the Thrive Leads plugin gives you access to detailed reports that let you see exactly how your opt-ins and A/B tests are performing over time.
Additionally, you have access to a “lead sources” report that shows you exactly where your most valuable traffic is coming from, allowing you to plan your campaigns strategically to get highly qualified traffic from your best converting sources.
Integrates Seamlessly With Major Autoresponders & Popular Email Marketing Systems
If your email marketing solution allows embedding of HTML forms then Thrive Leads with work seamlessly with your system.
Also, you can use different lists and different services for different forms, so you’re not dependent on any one system.
As you can see, Thrive Leads gives users a range of opt-in testing capabilities that go far beyond what other list-building software provide.
User Testimonials
Here are a couple of the testimonials and feedback plugin customers have submitted for Thrive Leads:
“Your stuff is beautifully designed, fast and has great options for marketers that you just don’t see with other themes. Great, great job! Absolutely love Thrive!” David Coleman
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“I really look forward to more training from the Thrive Themes team. Love the product and want to get better!” Cristina Favreau
Product Support
As mentioned previously, ThriveThemes provides extensive tutorials, webinars as well as a support team that is available to help users sort out any issues they might experience.
Video tutorials explaining exactly what you’re seeing and how to use the plugin are provided throughout the plugin interface. You can also access an extensive library of tutorials, training webinars, case studies and list building strategies, so you can learn how to get the most out of Thrive Leads.
The software is well-supported, and users get 1-year updates with their purchase, backed by a no-risk, thirty day, complete money-back guarantee.
Software Cost
The Thrive Leads plugin is available in the following editions:
- Single Site – This license lets you install & activate the plugin on 1 single domain. All features are included, plus Free, unlimited updates, with 1 year of support included. Cost = $49.00.
- Unlimited Sites Edition – The Unlimited Sites edition lets you install & activate the plugin on all sites that you own and operate. All features are included, plus Free, unlimited updates, with 1 year of support included. Price = $97.00.
- Agency – The Agency option allows you to install & activate the plugin on unlimited domains that you own and operate, and on all of your client sites. Includes all plugin features, plus Free, unlimited updates, with 1 year of support included.. Cost = $199.00.
Please Note: Price details for Thrive Leads depends on whether there are any promotions or limited-time specials being offered. The pricing shown above was current at the time this content was written. This may not be the actual price charged by the product author when you visit the plugin site and you may be shown additional upsells or one-time offers after your purchase.
Check the plugin’s website for the current price:
Additional Information
Even on an existing site with hundreds of posts, you can install the plugin and use the targeting feature to retroactively show more relevant and higher-converting opt-in forms all across your entire site.
For ”how-to” videos of the plugin, including help documentation and tutorials, FAQs, customer help desk, contact details and more, visit the Thrive Leads website.
Our Recommendation
Building a list is absolutely essential when it comes to building a successful online business. When it comes to growing a subscriber list, the only way to improve your results is by continually running split-tests and then analyze your performance to find out what really works best for your business. Thrive Leads makes available to WordPress users a powerful tool that, until recently, only marketing pros had access to, and at great expense.
With Thrive Leads, you have complete control over exactly where and how your forms show to visitors, and intelligent reporting that helps you improve your opt-in rates. There are other form plugins and solutions for list-building, but the main difference is that other list-building plugins are designed to focus more on some aspect of functionality, such as enable the user to create and add popups to their website. Thrive Leads starts with this type of functionality, but the real focus of the plugin is on conversion optimization.
As stated on their website …
“It’s not just about helping you build your mailing list. It’s about helping you build your mailing list as fast as possible!”
For complete details, visit the plugin website here: Thrive Leads – Mail List-Building Plugin For WordPress Sites
By the way …
We use Thrive Leads here on WPCompendium.org. Check it out for yourself …
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