Successful marketers know the power of mailing lists.
This is because a mailing list gives you immediate traffic and access to repeat customers.
It’s a well-known fact that, on average, 50%-80% of your web visitors who leave will never return. That’s a lot of money and opportunities that you’re probably missing out on. In addition to this, research shows that it takes an average of seven exposures to your business before a purchase decision is made. It’s crucial, therefore, to find a strategy that will help you get repeat interactions with your site visitors.
How can you do this, however, if most visitors leave and never return?
The answer, of course, is to get visitors to give you their contact details while they’re still on your website, so you can continue to communicate with them after they have left your site.
Building a list is absolutely essential for building a successful online business. A great mailing list has the potential to become the most valuable asset of your online business.
If you sell one or more products on your website, or your business relies having a constant source of traffic, then building a list is essential, because it is the key to repeat visitors and relationship-building.
There are many ways and different strategies to build a list of email subscribers, but until recently, it was very difficult to find one cost-effective and simple solution that gives users access to almost all types of proven list-building methods available to capture email addresses on your website.
Thrive Leads – WP Mailing List Builder
Plugin Description
The Thrive Leads WordPress mailing list builder could easily be described as the ultimate list-building plugin for WordPress. It lets you build a list of subscribers quickly using a range of different opt-in forms, split-test different offers, improve your conversions, and get traffic on demand, without leaving your WordPress dashboard …
As stated earlier, there are many different ways and strategies to build a subscriber list, and almost all of these methods and strategies involve the use of opt-in forms.
What makes Thrive Leads different than other email-capturing solutions is that Thrive Leads comes with a range of powerful conversion boosting technologies and list-building strategies already built-in.
The Thrive Leads WordPress list builder is developed by Thrive Themes, a conversion-focused WordPress theme developer. As such, the plugin was developed to help WP users not just build a mailing list, but to build it faster.
Go here to learn more:
Benefits
Here are just a few of the benefits of using Thrive Leads to build a list of subscribers quickly and get traffic on tap on your site:
It’s A Plugin For WordPress Users
The Thrive Leads mailing list builder for WordPress eliminates the need to install multiple plugins . This not only reduces the possibility of plugin conflicts, but the “lean and clean” nature of the plugin keeps your site’s loading speed down.
Easy, Fast & Simple To Install
Thrive Leads is very easy to install. Simply upload the plugin file to your Plugin folder via your WordPress dashboard and activate.
Very Simple To Use
The Thrive Leads plugin makes it very easy to set up one or more opt-in forms, use their pre-designed form templates and start collecting email addresses. No technical skills or design skills are required.
To get the most out of the plugin, you will want to implement all of the advanced targeting, testing and reporting features. If you are a new user, allow 20-45 minutes to learn how to use all of the plugin’s functionality. Fortunately, ThriveThemes provides extensive tutorials, case studies as well as a support team that is available to help answer any questions you have.
Every Kind Of Form Your Business Needs
With Thrive Leads, you can begin to capture subscriber details using pre-designed templates, and every type of opt-in form you need.
For example, you can use Thrive Leads to add attention-grabbing “pop-up” subscriber forms …
Insert opt-in forms that slide in from the corner of your page …
You can use the plugin to insert great-looking in-line opt-in forms anywhere inside your content, or the middle of your posts and pages using a simple short code …
Insert a subscription form into any widget area of your site …
You can insert two-step opt-in links that open a lightbox form when a link is clicked on …
And even add ”sticky” ribbon forms to your site that display to visitors at the top of the screen and remain “sticky” even while the visitor scrolls down your page …
As you can see, Thrive Leads integrates every kind of subscription form you need in one single WP plugin …
Thrive Leads also lets you add ‘smart’ Exit Popups that display opt-in forms with exit intent technology, which allow you to capture visitor details when they exit your site.
And it gets better …
Features
Thrive Leads provides a number of great features to website owners. Here are just a few of these:
Quick And Easy To Install
Be up and running in minutes. As already mentioned, the plugin developer provides extensive tutorials, training content, webinars, case studies, plus a dedicated support team.
This tool not only integrates every kind of opt-in form you need into one single plugin, as you’ve just seen, but it also lets you run all your list-building campaigns via your WP administrator section.
Integrated List Building Strategies To Optimize Conversions
Thrive Leads integrates the following list-building strategies into one easy-to-use plugin:
Design & Deploy
The plugin comes with dozens of professionally-designed and web optimized opt-in form templates that can be fully customized to suit your needs, with no technical skills required.
Simple “point and click” technology and a drag-and-drop editor lets you easily create, modify and customize your forms …
Powerful Split Testing
A/B testing is the quickest way to improve your conversion rates and speed up your list growth.
Thrive Leads comes with a powerful A/B testing engine built into the plugin that allows you to easily test a whole range of variables, including the following:
Test Different Designs And Content
The plugin lets you test different designs and content, and provides a “set and forget” feature that lets you set the plugin to automatically eliminate the test variations that aren’t performing, and keep displaying only the campaigns that convert well after enough data has been collected.
You simply begin testing and the plugin handles the rest, automatically increasing your conversion rates over time.
Split-Test Opt-In Form Triggers
Thrive Leads lets you customize when and how your forms should appear to visitors.
For example, you can set up:
- Time-based triggers to show a link on your screen after 35 seconds
- Scroll-depth triggers where a message appears once your visitor scrolls down at least 15% of the page
- Exit-intent triggers that detect when someone is about to leave the page and presents them with a pop-up form.
Additionally, you can test if forms perform better when displayed instantly to visitors, or when the form animates into view (e.g. slide in). You can test multiple triggers against one another to further boost your conversion rate.
Test Form Types
The Thrive Leads plugin also lets you run A/B tests on different form types. For example, you can test a sidebar widget form vs a ribbon form to see which kind of form creates better results for your business.
A/B Test Offers
The plugin even lets you test completely different offers.
For example, you can connect different forms to different email marketing campaigns to help you determine which offer results in the best conversion rates.

(Split-test different offers)
Not only does the Thrive Leads plugin give you enormous flexibility when it comes to split-testing your opt-in forms, but you can easily duplicate any existing form – even make multiple copies of a form, then change the element(s) you want to test and instantly start running your A/B split test again, and all of this can be done in just a few minutes.
Additional features of Thrive Leads include:
Smart Targeting Features
You can create hyper-targeted offers for your visitors with 3 targeting levels (Easy, Advanced, Ultimate). You have precise control over how you target your offers to make your offers more relevant.
For example, you can create a “catch-all” offer to show on all posts and pages or only your blog posts, or define exactly where types of offers — even specific designs — will display in your website based on certain rules you set (e.g. a ribbon form on all Posts), including which page templates, archive pages, etc. or, conversely, where to exclude forms from displaying on your site.
You can even create specific “content upgrade” offers for your most valuable posts. Use this feature to create hyper-targeted and extremely profitable lists.
You can even use different lists with different services and different forms.
Advanced Lead Generation Form Features Supported
Advanced form features supported include multiple fields, checkboxes, radio buttons & drop-down menus.
100% Responsive
Your forms and list marketing campaigns will display correctly on any device or screen size.
Thrive Leads has also been tested for compatibility will all major browsers.
Get Higher Value Traffic
Thrive Leads gives you access to detailed reports that let you see exactly how your opt-ins and A/B tests perform over time.
Plus, the software provides a “lead sources” report that shows you exactly where your highest converting traffic is coming from, allowing you to plan your campaigns for getting the most highly qualified traffic from your best sources.
Integrates Seamlessly With All Major Autoresponders And Popular Email Marketing Services
If your autoresponder allows HTML forms to be embedded then Thrive Leads with work seamlessly with your solution.
Additionally, you can use different lists and different services with different forms, so you’re never tied to just one system.
As you can see, Thrive Leads gives you opt-in testing capabilities that go far beyond what other list-building software provide.
User Testimonials
Below are just a few of the testimonials plugin users have submitted for the Thrive Leads plugin:
“Your stuff is beautifully designed, fast and has great options for marketers that you just don’t see with other themes. Great, great job! Absolutely love Thrive!” David Coleman
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”Congratulations Shane and team! I’m excited to use this exciting new list building WordPress plugin to take my online business to the next level!” Dean Patino
Support
As mentioned earlier, ThriveThemes provides extensive training content, case studies as well as a dedicated support team that is available to provide users with assistance.
Tutorial videos explaining exactly what you’re seeing and how to use the plugin are provided throughout the plugin interface. You can also access an extensive knowledgebase of tutorials, training webinars, case studies and list building strategies, so you can learn how to get the most out of the Thrive Leads plugin.
The software is well-supported, and users get one-year software upgrades with their purchase, backed by a no-risk, 30 day, 100% refund guarantee.
Plugin Cost
The Thrive Leads plugin is available in the following editions:
- Single Site – The Single Site edition allows you to install & activate the plugin on 1 single site. All plugin features are included, plus Free, unlimited updates, with 1 year of support included. Price = $49.00.
- Unlimited Websites Edition – This option allows you to install & activate the plugin on all sites that you own and operate. Includes all plugin features, and Free, unlimited updates, with 1 year of support included. Cost = $97.00.
- Agency License – The Agency option lets you install & activate the plugin on all websites that you own and operate, and on all of your client sites. Includes all plugin features, and Free, unlimited updates, with 1 year of support included.. Cost = $199.00.
Note: The cost of purchasing this product can vary, depending on whether there are any promotions or limited-time specials being offered. Presently, the software is selling for the pricing shown above. This may not be the actual pricing charged by the plugin author when you visit the plugin site and you may be shown additional upsells or one-time offers after purchasing.
Check the plugin’s website for the latest pricing details:
Additional Plugin Information
Even on an existing website with hundreds of posts, you can install Thrive Leads and use the targeting feature to retroactively display more relevant and higher-converting opt-in forms throughout your website.
For demo videos of the plugin, including installation instructions and tutorials, FAQs, support helpdesk, contact details and more, visit the Thrive Leads website.
We Recommend
Building a list is absolutely essential when it comes to building a successful online business. When it comes to growing a targeted subscriber list, the only way to increase the speed your list grows is to run tests and then analyze your performance to find out what works best on your site. Thrive Leads makes available to WordPress users a very powerful tool that, until recently, only marketing pros had access to, and at great expense.
With Thrive Leads, you have complete control over exactly where and how your forms show to visitors, and intelligent reporting that helps you increase your conversion rates. There are other form plugins and solutions for list-building, but the main difference is that other list-building plugins are designed to focus more on functionality, such as allowing users to create and add pop-up forms to their website. Thrive Leads starts with this type of functionality, but the real focus of the plugin is on conversion optimization.
As Thrive Themes state on their website …
“It’s not just about helping you build your mailing list. It’s about helping you build your mailing list as fast as possible!”
To learn more, check out the plugin here: Thrive Leads – Mail List-Building Plugin For Boosting WP Conversions
By the way …
We use Thrive Leads here on WPCompendium.org. Check it out for yourself …
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