Experienced marketers know the power of mailing lists.
This is because a a list of email subscribers gives you traffic on tap and access to repeat customers.
Marketing studies show that, on average, 50%-80% of visitors to your site who leave will never return. That’s a lot of money and opportunities that you’re missing out on. Research also shows that it takes an average of seven interactions with your business before prospects will make a purchase decision. It’s so important, therefore, to try and interact repeatedly with visitors.
How can you do this, however, if most visitors never return?
The answer, of course, is to capture your visitors’ contact details while they’re still on your website, so you can keep in touch after they have left your web site.
Building a list is absolutely essential for building a successful online business. A great mailing list has the potential to become your most valuable business asset.
If you sell one or more products on your website, or your business relies having a constant source of traffic, then list-building is essential, because it is the key to repeat visitors and building a relationship.
Now … there are many ways and different strategies to build a subscriber list, but until very recently, it was very difficult to find one affordable and simple solution that integrates most kinds of proven list-building methods available for capturing email addresses on a website.
Thrive Leads – Mailing List-Building Plugin For WP
Plugin Description
The Thrive Leads list builder for WP lets you build a list of subscribers fast using many different types of opt-in forms, split-test different offers, improve your conversions, and get traffic on call, working directly from your WordPress dashboard …
As mentioned earlier, there are many ways and different strategies to build a targeted list of subscribers, and almost all of these methods and strategies use lead capture forms.
One of the key differences between Thrive Leads and other solutions that allow you to collect email addresses is that Thrive Leads comes with a range of conversion boosting technologies and list-building strategies already built-in.
The Thrive Leads mail list-building plugin for WordPress is developed by Thrive Themes, a conversion-focused WP theme developer. As such, the plugin was developed to help users not just build a mailing list, but to build it faster.
Learn more here:
Benefits Of Using Thrive Leads
Here are just a few of the benefits of using Thrive Leads to build a list of subscribers quickly and get traffic on call on your site:
It’s A Plugin For WordPress Users
The Thrive Leads WordPress mailing list-building plugin eliminates the need to have multiple plugins . This not only reduces any potential problems resulting from plugin conflicts, but also keeps your website’s loading speed down.
Be Up And Running In Minutes
Thrive Leads installs like any regular WP plugin. Simply upload it to your Plugin folder via your dashboard and activate.
Simple To Use
The Thrive Leads plugin has made it very simple to set up one or more opt-ins, use their pre-designed form templates and start collecting email addresses. No technical skills or design skills are required.
In order to get the most out of the Thrive Leads plugin, you will want to implement all of the advanced targeting, testing and reporting features. If you are a complete beginner, allow 30-45 minutes to learn how to use all of the functionality in the software. Fortunately, ThriveThemes provides extensive tutorials, case studies as well as a dedicated support team that is available to provide you with assistance.
Every Type Of Form You Need
With the plugin, you can begin to capture email addresses using pre-designed templates, and every type of form you need.
For example, you can use Thrive Leads to add unblockable “pop-up” forms …
Display forms that slide in from the edge of your screen …
You can use it to add great-looking in-line forms anywhere within your content, or the bottom of your blog posts using a simple shortcode …
Insert a form into any widget area of your site …
You can insert 2-step opt-in links that open a lightbox form when a content link is clicked on …
And even add ribbon forms to your site that display to visitors at the top of the screen and remain “sticky” as visitors scroll down the page …
As you can see, Thrive Leads combines every kind of opt-in form you need in one single WordPress plugin …
Thrive Leads also lets you add ‘smart’ Exit Popups that display opt-in forms with exit intent technology, which allow you to capture visitor details when they exit your site.
And it gets better …
Features
Thrive Leads provides many features to site owners. Here are just some:
Quick And Simple To Install
Be up and running in very little time. As already mentioned, the developer provides extensive tutorials, training content, webinars, case studies, plus a responsive support team.
This tool not only integrates every type of opt-in form your business needs into a single plugin, as you’ve just seen, but it also lets you run your list-building campaigns from your own WordPress dashboard.
All-In-1 List Building Strategies To Maximize Conversions
Thrive Leads integrates the following list-building strategies into one easy-to-use tool:
Design And Deploy
The plugin comes with dozens of professionally-designed and web optimized opt-in form templates that can be fully customized to suit your needs, with no technical skills required.
Simple “point and click” technology and a visual editor lets you easily create, modify and customize your forms …
A/B Testing Engine
Split testing is the quickest way to improve your conversion rates and speed up your list growth.
Thrive Leads comes with a powerful A/B testing engine that makes it easy to test a whole range of variables, including:
Test Form Designs And Content
The Thrive Leads plugin lets you test different designs and content, and provides a “set and forget” feature that allows you to set the plugin to automatically eliminate the test variations that aren’t performing, and display only the highest converting campaigns after enough data has been gathered.
You just begin testing and the plugin will handle everything else, automatically helping you increase conversion rates over time.
Test Opt-In Form Triggers
Thrive Leads lets you easily customize when and how your forms should appear to visitors.
For example, you can set up:
- Time-based triggers to display an offer on your screen after 60 seconds
- Scroll-depth triggers where a message will appear only when site visitors scroll down at least 40% of the web page
- Exit-intent triggers that detect when someone is about to exit the page and presents them with a pop-up form.
Furthermore, you can also test if a form should display instantly, or animate into view (e.g. slide in). You can test all of these triggers against one another to further optimize your conversion rate.
Split-Test Form Types
The Thrive Leads plugin also lets you test different opt-in form types. For example, you can test a lightbox pop-up vs an in-line form to see which type of form performs better for your business.
Split-Test Offers
The Thrive Leads plugin even lets you see how different offers compare against one another.
For example, you can connect different forms to different email sequences to help you decide which yields the best conversion rates.
(Split-test different offers)
Not only does Thrive Leads give you enormous flexibility when it comes to split-testing your forms, but you can also easily clone any existing form – even make multiple copies of a form, then change the element(s) you want to test and instantly start running your A/B split test again, and and you can do this all with just a few mouse clicks.
Additional features of this software include:
Smart Targeting Features
You can create hyper-targeted offers for your visitors with 3 advanced targeting levels (Easy, Advanced, Ultimate). You are given granular control over how you target your offers to make your offers highly relevant.
For example, you can create a “catch-all” offer to show on all posts and pages or only your blog posts, or specify exactly where kinds of offers — even specific designs — will display across your entire website based on certain rules you set (e.g. a ribbon form on all Posts), including which categories, archive pages, etc. or, conversely, where to prevent forms from displaying on your site.
You can even create highly relevant offers to display to specific segments of your audience at a precise time. Use this feature to create hyper-targeted and extremely profitable lists.
You can even use different lists with different services and different forms.
Supports Advanced Lead Generation Forms
Advanced form features supported include multiple fields, checkboxes, radio buttons & drop-down menus.
100% Mobile Responsive
Your forms and list marketing campaigns will work on any device or screen size.
Thrive Leads has also been tested for compatibility will all major browsers.
Reports For Actionable Insights
this plugin gives you access to detailed reports that let you see exactly how your opt-ins and A/B tests are performing over time.
Plus, the plugin provides a “lead sources” report that shows you exactly where your highest converting traffic comes from, allowing you to plan your campaigns to get highly qualified traffic from your best converting sources.
Seamless Integration With All Major Autoresponders & Leading Email Marketing Services
If your autoresponder allows HTML forms to be embedded then Thrive Leads with work seamlessly with your system.
Also, you can use different lists and different services with different forms, so you’re not dependent on any one service.
As you can see, Thrive Leads gives you opt-in testing capabilities that extend well beyond any other list-building tools.
Testimonials From Plugin Users
Below are just a few of the testimonials that plugin users have submitted regarding the Thrive Leads plugin:
”You guys are simply awesome I am loving everything you are doing at the moment. Keep up the great work you really are making such a big difference in this field.” Jule Fuller
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”I’m loving Thrive Leads so far, Shane! My opt-in forms look a lot more professional now, and I’m excited to find out which ones will convert better in the split tests. I’m also looking forward to your webinar, since I learnt so much from the last one I watched.” Priscilla Shoeman
Thrive Leads Plugin Support
As mentioned previously, ThriveThemes provides extensive training content, case studies as well as a responsive support team that is available to help users sort out any problems they might experience.
Tutorial videos that explain exactly what you’re seeing and how to use the plugin are provided throughout the plugin interface. You can also access an extensive knowledgebase of tutorials, training webinars, case studies and list building strategies, so you get a ton of help, training and support on how to get the most out of Thrive Leads.
The software is well-supported, and users get one-year upgrades with their purchase, backed by a risk-free, 30 day, full money-back guarantee.
Software Pricing
The Thrive Leads plugin is available in the following editions:
- Single Site License – This edition lets you install & activate the plugin on 1 single domain. All features are included, plus Free, unlimited updates, with 1 year of support included. Price = $49.00.
- Unlimited Websites License – The Unlimited Sites license lets you install & activate the plugin on unlimited domains that you own and operate. Includes all plugin features, and Free, unlimited updates, with 1 year of support included. Price = $97.00.
- Agency License – The Agency edition lets you install & activate the plugin on unlimited websites that you own and operate, and on all of your client sites. All plugin features are included, and Free, unlimited updates, with 1 year of support included.. Price = $199.00.
Note: Pricing for Thrive Leads depends on whether there are any promotions or limited-time special offers. When we last checked, the software is selling for the amounts shown above. This may not be the actual pricing charged by the plugin seller when you visit the product site and you may be shown additional upsells or one-time offers after purchasing.
Check the plugin’s website for the current price here:
Additional Information
Even on an existing site with hundreds of posts, you can install Thrive Leads and use the targeting feature to retroactively show the most relevant and higher-converting opt-in forms all across your website.
For ”how-to” videos of the plugin in action, including installation instructions and tutorials, FAQs, customer help desk, contact details and more, visit the Thrive Leads website.
We Recommend
Building a list is absolutely essential when it comes to building a successful online business. When it comes to growing a mailing list, the only way to increase the speed your list grows is by running split-tests and then analyze your performance to find out what really works best for your business. Thrive Leads makes available to WordPress users a very powerful tool that, until recently, only marketing professionals had access to, and at great expense.
With Thrive Leads, you have complete control over exactly where and how your forms display to visitors, and intelligent reporting that helps you increase your opt-in rates. There are other opt-in form plugins and solutions for list-building, but the main difference is that other list-building plugins focus more on some aspect of functionality, such as allowing users to create and insert pop-up forms into their web pages. Thrive Leads starts with this kind of functionality, but their real focus is on conversion optimization.
As stated on their website …
“It’s not just about helping you build your mailing list. It’s about helping you build your mailing list as fast as possible!”
To learn more, check out the plugin here: Thrive Leads – WordPress A/B Testing List Builder
By the way …
We use Thrive Leads here on WPCompendium.org. Check it out for yourself …
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