WordPress has evolved from being just a simple blogging tool into a tool that is now used to design all types of web pages – direct sales pages, product showcase pages, local business pages, etc.
Whatever you can think of, someone is bound to be already building it using WordPress!
This article will help you discover the simplest, most intuitive visual editor for WordPress web sites.
Drag & Drop Content Editors For WordPress
Is The WordPress WYSIWYG Editor Meeting All Of Your Content Creation Needs?
Using the default WordPress visual content editor to build or edit complex layouts can be quite challenging.

(The WordPress content editor is great for adding, formatting and editing “linear” text and media, but adding more complex content elements can be quite challenging!)
For example, if you look at the illustration below …
To create the above boxes with text and buttons, users would need to insert shortcodes into the content for each of the page elements they would like to add to their page …
Normally, this is not an issue … until you choose to change some part of the layout (for example, move some of the content from box 3 into box 2, or replace the button inside box 2 from dark green to light green. Then, you’re stuck having to mess around with code inside the content editor.
The WordPress content editor is supposed to be an easy-to-use WYSIWYG content editor, but as you can see, when working with complex content elements, often what you see on your editor screen may not be the same as what you get …
(“What You See” isn’t always “What You Get” … unless you can visualize code!)
In some cases, users may even be better off working inside the WordPress html (text) editor tab instead of the WordPress visual editor when trying to build complex page elements …
Even though WordPress is the most user-friendly CMS platform available, this makes it hard for non-technical website owners to have full control of their own content.
The fundamental problem about using shortcodes and HTML to create content in WordPress can be summarized as follows:
1) Speed – How long will it take to create a web page using this editor?
2) Abstraction – How closely does the content in the editor resemble the “front end” content when you are creating or editing a page?
As you can see from the above image, what you see in the editor looks nothing like what you see in the front end. This means that you need to abstract what your content will look like when working with sophisticated layouts. Other solutions require taking multiple steps before you can begin configuring your page layout, or endlessly going back and forth between tabs and performing tweaks and updates to see how your content is coming along, which interrupts the creative process, as you wait for the page to load.
A number of WordPress web developers have come up with different solutions with the objective of addressing this issue. These range from plugins you can add to your site that add new functionality to the editor, to themes that include built-in features like drag and drop editing …
(WordPress “drag and drop” editors aim to make content creation easier!)
Some solutions require so many page design features, that users end up with complicated-looking front end editors …
Many of these alternative solutions work, but they fail to address the fundamental issue of using HTML and shortcodes as described earlier. Creating, adding and editing sophisticated content elements on a page becomes overly complicated, involves multiple steps and doesn’t match what users expect to see on the “front end.”
If you want your content to look “just right” quickly, this can become very frustrating after a while.
Ask yourself this …
If there were no technical constraints, how would you like to build and edit your pages?
Now, imagine this …
- You see something in your content that needs correction so you, simply click on the content and start changing it. Your content has been instantly edited.
- You can drag and drop items around the page, and the page looks exactly as it will display on the front end without having to mentally translate HTML or shortcodes.
- You have an idea for an item of content you would like to add, so you immediately start typing, and you build your web page on the fly, without delays, without tab switching, and without having to wait for new content to republish and reload.
Would that not be the ideal way to create content for your web site? A true visual content builder where all you have to do is click-to-edit and drag and drop elements around your page?
(Imagine being able to create complex pages quickly for your web content without technical constraints!)
If you are ready to change the way you create content in WordPress site, then here is a plugin that you may want to consider using …
Thrive Content Builder – Create Stunning Content And Beautiful Layouts With Drag & Drop Ease In WordPress Websites
Plugin Description
Thrive Content Builder is a ground-breaking WordPress plugin that lets you quickly add content to your posts and pages using true click-to-edit and drag and drop simplicity.
Thrive Content Builder provides you with a new and incredibly easy way to set up conversion-focused pages on any WordPress website.
Once installed, the plugin adds a visual content editor and a sidebar menu that lets you select, then drag and drop design elements to your page …
(Thrive Content Builder adds a new content editing option to your WordPress site)
The Thrive Landing Pages And Content Builder plugin is actually a combination of the Thrive Content Builder and Thrive Landing Pages plugins merged into one, plus an additional plugin feature called Thrive Lightbox.
We’ll discuss all of the above plugins and how all of this exciting functionality works together to help you easily transform and improve your site and create awesome sales pages and engaging content.
Thrive Content Builder – WordPress Click-To-Edit Drag And Drop Content Editor
You can easily add content to your web pages and build complex page layouts using drag and drop elements …
Everything on your page can be created and edited by dragging and dropping things around the page and then clicking to edit them …
Once elements have been added to the page, you can then edit or customize them without having to go through multiple steps or complicated option screens …

The built-in Landing Pages editor also lets you create beautiful landing pages that can just as easily be edited or customized …
Thrive Content Builder is simple, easy to use, and ideal for all WordPress users at all levels. In fact, designing pages with the Thrive Landing Pages and Content Builder plugin installed is so amazingly easy, that the developers warn that you’ll never look back once you start using it
Go here to learn more: Thrive Content Builder
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The integrated Thrive Content Builder and Landing Pages plugin was created by the same team that developed Thrive Leads, another terrific plugin that we have written about on this site.
Go here to learn more about this plugin:
Benefits
Below we have listed just a few of the benefits and advantages of using Thrive Content Builder to speed up the process of designing pages and creating content for your WordPress web site:
Fast And Simple To Install And Implement. Ready To Go To Work In No Time.
Thrive Content Builder installs like any WP plugin. Just upload it to your Plugin folder via your WordPress admin user account and activate.
Edit And Add Content In Real Time
Thrive Content Builder is simple and intuitive to use and lets you create, edit and add content to your web pages in real-time.
A Truly Visual Content Builder
With Thrive Content Builder installed, what you see on the “backend” as you work within the content editor – fonts, visual elements, layouts, etc. is exactly what you get on the front end of your site.
Some additional benefits and advantages include the following:
- Attractive Layouts With Drag-And-Drop Ease: Create any layout you can imagine with drag and drop ease.
- Design Elements Included: With the Thrive Content Builder plugin you not only get a drag and drop content editor, but the plugin also includes a very decent collection of functional and eye-catching design elements that you can customizable and add to your pages without using short codes, for e.g.: columns, table of contents builder, testimonials, HTML code insert boxes, etc.
- Distraction-Free Content Creation: Not having to constantly switch tabs as you tweak your content and then wait for the updates to refresh frees up your attention and allows you to build the pages your business needs, quickly and without having to edit code or click through multiple layers of menus to get what you need done.
(Easily create, edit and customize page elements like testimonial boxes, columns, content reveal feature, call to action buttons, responsive Google map embeds, etc.)
Plugin Features
Thrive Content Builder provides many features to WP users. Below we have listed just a few:
- Built-In WordPress Editor Functionality Is Still Available: You have access to all of the regular WordPress editing options that you are used to (e.g. underline, left-aligned paragraphs, font sizes, etc.),
- Drag And Drop Elements: The plugin adds a “drag and drop” table of elements to your post or page screen for editing content.
- Conversion-Boosting Elements: The plugin provides you with a range of eye-catching and customizable elements that will help you increase your conversions, including buttons and call-to-action elements, testimonial boxes, and guarantees. In addition to being customizable, multiple design options are also available for various elements.
- Responsive Design: Add mobile-friendly elements like column layouts, text boxes, dividers, e.g. which will display correctly on different screens.
- Add Animation To Pages: Thrive Content Builder’s Event Manager feature lets you create animations, trigger lightboxes and more!
(Add Animated Elements To Your Web Pages)
Thrive Landing Pages – Landing Page Template Sets
Thrive Landing Pages provides sets of templates that work together logically and use the same conversion-optimized design language to take your visitors from signup to purchase, product download and more.
(Thrive Landing Pages lets you add conversion-optimized web pages to your website)
Thrive Landing Pages – Benefits
- Hosted on your own WordPress site
- Save time and money designing web pages
- 100% conversion-optimized web pages
- No technical skills required
- Works with all WordPress themes
Thrive Content and Page Builder not only can be used to create beautiful content in your WordPress posts and pages, but you can also choose from dozens of professionally designed, conversion optimized web page templates and fully customizable …
(Thrive Landing Pages provides sets of templates that work together logically and use the same conversion-optimized design language)
There are over thirty templates available, with more templates scheduled for future release. In addition to the available templates, the developers plan to release new templates for email lead generation, sales pages, training pages, personal branding pages, webinar pages and more.
Customize Your Landing Page Template Sets
Normally, to be able to have a completely customizable landing page template, you would need to either pay a web designer to do the work, or learn how to code web pages and figure out how to edit the page code yourself.
As Shane Melaugh, co-founder of Thrive Themes says …
“There are many ways to get a pre-designed page published quickly, but the problem comes with customization. Total design freedom requires either hiring web developers to do the work for you, or learn how to do it yourself, which involves learning how to mess around with code or use overly complicated editors. Customizable usually means complicated, expensive or time-consuming. So, you can either have something that is fast and easy to set up, or something that is customizable and flexible. But you couldn’t have both … until now! With Thrive Landing Pages you get the best of both worlds for building conversion-optimized web pages.”
Thrive Landing Pages gives you stunning pre-designed page templates that are fully optimized and ready to go, and complete design freedom that allows you to change and edit any element of the page …
The landing page templates included with this plugin let you do the following:
- Change text in all buttons, bullet points, headlines, etc.
- Delete text, images or any other part of the landing page
- Replace any background images and background color
- Change the color of text, buttons, links, etc.
- Use your own fonts
- Select your own images and graphics
- Change content area size
- Change the order of elements on the pages
- Translate pages into different languages
- Add any type of custom content anywhere in your pages
- Use pre-designed, customized pages, or create your own from scratch and save them as new web page templates.

(Change and edit any element of the page templates)
Thrive Lightbox Plugin – Transform Your Website Into A Marketing Machine
The Thrive plugin combo includes the Thrive Lightbox plugin, which lets you add fully configurable 2-step opt-in forms and animated elements to your web site …
(Add lead capture forms and animation to your pages with Thrive Lightbox)
Thrive Lighbox 2-Step Opt-in Forms
A 2-step opt-in process helps to increase your conversion rates. Visitors click on a button or image, and then they are presented with your opt-in form …
(Capture more leads and subscribers with a 2-step opt-in process)
Event Manager
An “event” consists of a trigger and an action. You can make opt-in forms appear when when visitors click or hover over a button or graphic elements, or when someone reaches a certain point on the page. You can also use the Event Manager to animate images on your web pages, using various effects (e.g. zoom in from the page center, slide in from left to right, roll out, etc.
(Set up and manage events on your WordPress web site with Thrive Lightbox)
A lightbox and event is created automatically for your landing pages, but you also have complete control over the events, triggers and design.
Testimonials
Here are some of the testimonials and feedback users have provided for Thrive Content Builder:
”You guys are simply awesome I am loving everything you are doing at the moment. Keep up the great work you really are making such a big difference in this field. Jule Fuller”
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”Your stuff is beautifully designed, fast and has great options for marketers that you just don’t see with other themes. Great, great job! Absolutely love Thrive! David Coleman”
Thrive Content Builder – Useful Tips
Thrive Content Builder works with any WordPress theme, not just with the Thrive Landing Pages plugin. Note, however, that you cannot use Thrive Content Builder to edit content that was not created with the plugin.
You can add WordPress short codes inside the Content Builder or Landing Pages plugin and they will be displayed correctly on your website.
Thrive Lightbox works with any content you build with Thrive Content Builder.
Thrive Content Builder Support
Thrive Content Builder and Landing Pages provides free updates, new landing pages and upcoming features. The plugin developers are constantly working on adding new features and improving existing ones.
Thrive software is very well-supported, and users get lifetime software updates, plus one year unlimited support with their purchase, backed by a no-risk, 30 day, 100% money-back guarantee.
This is an exciting product for WordPress users that just keeps getting better.
Software Cost
At the time of writing, the pricing information shown below includes all three components described above (Thrive Content Builder, Thrive Landing Pages & Thrive Lightbox):
- Single Site Edition – This enables you to activate the plugin on one web site only. Includes full feature set, unlimited updates and 1 year of unlimited support. Cost = $59.00.
- Unlimited Sites License – This lets you install the plugin on unlimited web sites that you own. Includes full feature set, unlimited updates and 1 year of unlimited support. Price = $87.00.
- Agency License – This enables you to install the plugin on all of your own domains and all client websites. Includes access to Thrive Content Builder, plus all Thrive Themes & Thrive Plugins. Price = $247.00 per year.
Note: Pricing for the Thrive Content Builder plugin depends on whether there are any promotions or limited-time specials being offered. When we last checked, the software is selling for the prices shown above. This may not be the actual price set by the product author when you visit the plugin site and there may be additional upsells or one-time offers after purchasing.
Check the plugin’s website for current pricing details:
Additional Info
The developers of the Thrive Content Builder and Landing Pages plugin repeatedly assert that the plugin’s architecture gives you the “best of both worlds,” and help bring back the “joy of creating content.”
On the one hand, you have time-saving features like ready-made web page elements and conversion-optimized templates that help to speed up the content creation process, and on the other hand, you also have complete control over your design process and the ability to edit and customize anything and everything on your page, using the plugin’s visual content editor, which allows you to work unhindered by overly complicated options.
For a demo video showing how the software works, including installation instructions and tutorials, FAQs, customer helpdesk, contact details and more, visit the Thrive Content Builder website.
Download The Plugin …
If you want to edit something, you click on the element and start editing. If you want to change something, you can see the change happen immediately. If you want to move something, you drag it and drop it into its new position. There are no unnecessary steps involved.
If you want to transform and improve your site and create amazing sales pages and engaging content, Thrive Content and Page Builder delivers an incredible conversion-boosting package with a single, inexpensive plugin.
For complete details, check out the plugin here:
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