Savvy marketers know that building a mailing list is one of the best things you can do for a business online.
This is because a list gives you traffic on tap and access to repeat buyers.
It’s a well-known fact that, on average, 50%-80% of all web visitors who leave will never return. That’s a lot of money and opportunities that you’re almost certainly missing out on. Testing also shows that it takes an average of seven exposures to your business before prospects will make a purchase decision. It’s vitally important, therefore, to get repeat interactions with site visitors.
How can you do this, however, if most visitors never return?
The answer, of course, is to get your visitors’ email address while they’re visiting your site, so you can build a relationship after they have exited your website.
Building a list is an essential aspect of building a successful online business. A great mailing list has the potential to become your most powerful online source of profit.
If you sell one or more products on your website, or your business relies on traffic, then building a list is essential, because it is the key to accessing repeat visitors and relationship-building.
Now … there are many ways and effective strategies to build a subscriber list, but until now, it was very difficult to find one cost-effective and easy-to-use solution that integrates almost, if not all of the most effective methods available for capturing visitors’ email addresses on your website.
Thrive Leads – WP A/B Testing List-Building Plugin
Plugin Description
The Thrive Leads WordPress mailing list-building plugin could easily be described as the ultimate list-building plugin for WordPress. It lets you build a list of subscribers fast using many different types of opt-in forms, split-test different offers, boost your conversions, and get traffic on tap, all from within your WordPress dashboard …
As mentioned earlier, there are many different ways and effective strategies to build an opt-in list, and almost all of these methods and strategies use opt-in forms.
One of the key differences between Thrive Leads and other lead capturing software is that Thrive Leads comes with a range of powerful conversion boosting technologies and list-building strategies already built-in.
Thrive Leads WordPress mail list-building plugin is developed by Thrive Themes, a conversion-focused WordPress theme developer. As you will soon learn, the plugin was developed to help users not just build a mailing list, but to build it faster.
Learn more about this plugin here:
Plugin Benefits
Here are just a few of the benefits and advantages of using Thrive Leads to build a list of subscribers quickly and get traffic on call on your web site:
It’s A WordPress Plugin
The Thrive Leads mailing list-building plugin for WordPress eliminates the need to have multiple plugins installed on your website. This not only reduces the possibility of problems resulting from plugin conflicts, but also keeps your website’s loading speed down.
Really Easy To Install
Thrive Leads is really easy to install. Simply upload a zip file that contains the plugin to your Plugins folder via your WordPress dashboard and activate.
Very Simple To Use
Once you have installed and activated the Thrive Leads plugin, you can easily set up one or more opt-ins, use their pre-designed templates and start collecting email addresses. No technical skills or design skills are required at any point of the process.
To get the most out of Thrive Leads, you will want to implement all of the advanced targeting, testing and reporting features. If you are a complete beginner, allow 30-60 minutes to learn how to use all of the functionality in the software. Fortunately, ThriveThemes provides extensive tutorials, webinars as well as a responsive support team that is available to help you and answer any questions you have.
Every Kind Of Opt-In Form Your Business Will Ever Need
With Thrive Leads, you can begin to capture subscriber details using pre-designed templates, and every kind of opt-in form you need.
For example, you can use it to display unblockable “pop-up” forms …
Insert forms that slide in from the edge of your screen …
You can use the plugin to insert great-looking in-line opt-in forms anywhere within your content, or the bottom of your posts …
Insert an opt-in form into the sidebar widget section …
You can insert two-step opt-in links that open a lightbox when a link is clicked on …
And even add ribbon forms to your site that display to visitors at the top of the screen and remain “sticky” even while visitors scroll down your page …
As you can see, Thrive Leads combines every type of subscription form you need in one single WordPress plugin …
Thrive Leads also lets you add ‘smart’ Exit Popups that display opt-in forms with exit intent technology, which allow you to capture visitor details when they exit your site.
And it gets even better …
Thrive Leads Features
Thrive Leads provides many unique features to website owners. Here are just a few:
Fast And Easy To Install
Ready to start using in minutes. As already mentioned, ThriveThemes provides extensive training and tutorials, webinars, case studies, and a dedicated support team.
This software not only integrates every kind of opt-in form your business needs into one single plugin, as you’ve just seen, but it also lets you run all of your list-building strategies directly from your WordPress dashboard.
Integrated List Building Strategies
Thrive Leads integrates all of the list-building strategies you need to maximise your conversions into one easy-to-use solution:
Design & Deploy
Thrive Leads comes with an extensive library of built-in professionally-designed and web optimized opt-in form templates that can be fully customized to suit your needs, without technical skills required.
Simple “point and click” technology and a drag-and-drop editor lets you easily create, modify and customize your forms …
Split Testing Engine
Split testing is the fastest way to increase your conversion rates and speed up your list growth.
Thrive Leads comes with a powerful A/B testing engine that makes it easy to test a whole range of variables, including:
Split-Test Designs And Content
The plugin lets you test different designs and content, and provides an “automatic winner” feature that allows you to set the plugin to automatically eliminate the test variations that aren’t performing, and continue displaying only those that convert well after sufficient data has been gathered.
You just begin your test and the plugin takes care of the rest, automatically increasing your conversion rates over time.
A/B Test Opt-In Form Triggers
Thrive Leads lets you easily customize when and how your forms should appear to visitors.
For example, you can set up:
- Time-based triggers to display a buy button on your screen after 25 seconds
- Scroll-depth triggers where a message will appear only after the visitor scrolls down at least 50% of the web page
- Exit-intent triggers that can detect when someone is about to exit the page and presents them with a pop-up form.
Additionally, you can test if forms should appear instantly, or animate into view (e.g. slide in). You can test all of these triggers against one another to further boost your conversion rate.
Split-Test Multiple Form Types
Thrive Leads also lets you split-test different form types. For example, you can test a lightbox pop-up vs a slide-in form to see which kind of form creates better results for your business.
A/B Test Completely Different Offers
The plugin even lets you see how different offers perform against one another.
For example, you can assign different forms to different auto-responder lists to help you decide which campaign offers deliver the best conversion results for your business.

(Split-test different offers)
Not only does the Thrive Leads plugin give you tremendous flexibility when it comes to split-testing your opt-ins, but you can also easily clone any existing form – even make multiple copies of a form, then change the element(s) you want to test and instantly start running your A/B split test again, and and you can do this all in just a few minutes.
Additional features of Thrive Leads include:
Smart Targeting Features
You can create hyper-targeted offers for your visitors with three targeting levels (Easy, Advanced, Ultimate). You are given granular control over how you target your offers to make your offers highly relevant.
For example, you can create a “catch-all” offer to show on all posts and pages or only your blog posts, or define exactly where types of offers — even specific designs — will display in your website based on certain rules you set (e.g. a lightbox pop-up on all Posts), including which post categories, archive pages, etc. or, conversely, where to exclude forms from displaying on your site.
You can even create highly relevant offers to show to specific segments of your audience at precisely the right moment. Use this feature to create hyper-targeted and extremely profitable lists.
You can even use different lists with different services and different forms.
Supports Advanced Lead Generation Form Features
Advanced form features supported include multiple fields, checkboxes, radio buttons & drop-down menus.
100% Mobile Responsive
Your forms and list marketing campaigns will show up correctly on any device or screen size.
The plugin is also compatible will all popular browsers.
Smart Analytics
this plugin gives you access to detailed reports that let you see exactly how your opt-ins and A/B tests are performing over time.
Plus, you have access to a “lead sources” report that shows you exactly where your most valuable traffic is coming from, allowing you to plan your campaigns strategically for getting the most highly qualified traffic from the best converting sources.
Seamless Integration With Major Autoresponders & Leading Email Marketing Solutions
If your autoresponder allows embedding of HTML forms then Thrive Leads with work seamlessly with your service.
Plus, you can use different lists and different services with different forms, so you’re never tied to just one solution.
As you can see, Thrive Leads gives users opt-in testing capabilities that extend far beyond any other list-building tools.
User Feedback
Below are a few of the testimonials plugin users have submitted regarding the Thrive Leads plugin:
”Shane, this new addition to Thrive Themes is great. I have several different plug-ins like this, but this one is really great. It fits perfectly with the themes and is seamless.” David Wakeman
***
”Congratulations Shane and team! I’m excited to use this exciting new list building WordPress plugin to take my online business to the next level!” Dean Patino
Thrive Leads Support
As mentioned earlier, ThriveThemes provides extensive tutorials, case studies and a dedicated support team that is available to answer any questions you have.
The plugin interface provides video tutorials that explain exactly what you’re seeing and how to use the plugin. You can also access an extensive knowledgebase of tutorials, training webinars, case studies and list building strategies, so you get a ton of help, training and support on how to get the most out of the Thrive Leads plugin.
The software is well-supported, and users get 1-year software updates with their purchase, backed by a risk-free, 30 day, complete refund guarantee.
Plugin Cost
Thrive Leads is available in the following editions:
- Single Site – The Single Site edition allows you to install & activate the plugin on one single domain. All plugin features are included, plus Free, unlimited updates, with 1 year of support included. Price = $49.00.
- Unlimited Websites Edition – This edition lets you install & activate the plugin on unlimited sites that you own and operate. All plugin features are included, and Free, unlimited updates, with 1 year of support included. Cost = $97.00.
- Agency Edition – The Agency license allows you to install & activate the plugin on all websites that you own and operate, and on all of your client sites. All plugin features are included, plus Free, unlimited updates, with 1 year of support included.. Cost = $199.00.
Note: Pricing details of Thrive Leads depends on whether there are any promotions or limited-time special offers. Currently, the product sells for the prices shown above. This may not be the actual pricing charged by the plugin author when you visit the site and there may be additional upsells or one-time offers after your purchase.
Check the plugin’s website for the current price:
Additional Info
Even on an existing website with hundreds of blog posts, you can install Thrive Leads and use the targeting feature to retroactively display the most relevant and higher-converting opt-in forms throughout your entire website.
For ”how to” videos of the plugin, including help documentation and tutorials, FAQs, support helpdesk, contact details and more, visit the Thrive Leads website.
We Recommend
Building a list is an essential aspect of building a successful online business. When it comes to growing a subscriber list, the only way to improve your results is to run split-tests and then analyze your performance to find out what works best for your business. Thrive Leads makes a powerful tool available to WordPress users without technical or cost barriers, such as requiring expert coding skills or subscribing to expensive services.
With Thrive Leads, you have complete control over exactly where and how your opt-in forms show to visitors, and intelligent reporting that helps you increase your subscription rates. There are other opt-in form plugins and solutions for list-building, but the main difference is that other list-building plugins are designed to focus more on functionality, such as allowing users to create and add popups to their web pages. Thrive Leads starts with this type of functionality, but the real focus of the plugin is on conversion optimization.
As Thrive Themes state on their website …
“It’s not just about helping you build your mailing list. It’s about helping you build your mailing list as fast as possible!”
For more details, check out the plugin here: Thrive Leads – WP List-Building Plugin
By the way …
We use Thrive Leads here on WPCompendium.org. Check it out for yourself …
***




















