Experienced marketers understand that building a mailing list is one of the most valuable assets you can build for a business online.
This is because a list gives you on-demand traffic and access to repeat customers.
Marketing studies show that, on average, 50%-80% of visitors to a web site generally will leave and never return. That’s a lot of money and opportunities that you’re almost certainly missing out on. Marketing research also shows that it takes an average of seven exposures to your business before prospects will make a purchase decision. It’s so important, therefore, to get repeat interactions with site visitors.
How can you do this, however, if most visitors leave and never return?
The answer, of course, is to get visitors to give you their email address while they’re visiting your website or blog, so you can build a relationship after they leave your website.
Building a list is an essential aspect of building a successful online business. A great mailing list has the potential to become your most powerful source of profit.
If you sell one or more products on your website, or your business relies on traffic, then building a list is essential, because it is the key to accessing repeat visitors and relationship-building.
Now … there are many ways and different strategies to build an opt-in list, but until now, it was very difficult to find an affordable and simple solution that incorporates most of the most effective methods available for capturing email addresses on your website.
Thrive Leads – WordPress A/B Testing List Builder
Plugin Description
Thrive Leads mailing builder for WP could easily become the ultimate list-building plugin for WordPress. It lets you build a list of subscribers fast using a wide range of opt-in forms, test different offers, boost your conversions, and get traffic on call, without leaving your WordPress dashboard …
As stated earlier, there are many ways and different strategies to build a subscriber list, and almost all of these methods and strategies involve lead capture forms.
One of the key differences between Thrive Leads and other solutions for capturing leads and email addresses is that Thrive Leads comes with a range of conversion boosting technologies and list-building strategies built all into one plugin.
Thrive Leads mailing list builder for WP is developed by Thrive Themes, a conversion-focused WordPress theme developer. As such, the plugin was developed to help WP users not just build a mailing list, but to build it faster.
Go here to learn more about the plugin:
Benefits
Here are just some of the benefits of using Thrive Leads to build a list of subscribers quickly and get traffic on call on your web site:
It’s WordPress
The Thrive Leads mail list-building plugin for WP eliminates the need to have multiple plugins installed on your site. This not only reduces the possibility of problems resulting from plugin conflicts, but also keeps your site’s loading speed down.
Be Up And Running In Very Little Time
Thrive Leads is really easy to install. Just upload a zip folder containing the plugin to your Plugin folder via your administrator section and activate.
Really Simple To Use
Once you have installed and activated the Thrive Leads plugin, you can very easily set up one or more opt-in forms, use their pre-designed form templates and start collecting subscriber details. No technical skills or design skills are required.
To get the most out of the Thrive Leads plugin, you will want to make use of the advanced targeting, testing and reporting features. If you are a complete beginner, allow 30-45 minutes to learn how to use all of the plugin’s features. Fortunately, ThriveThemes provides extensive tutorials, case studies and a dedicated support team that is available to help answer any questions you have.
Every Kind Of Opt-In Form You Will Ever Need
With the plugin, you can begin to capture email addresses using pre-designed templates, and every type of opt-in form you will ever need.
For example, you can use the plugin to add unblockable “pop-up” forms …
Add opt-in forms that slide in from the edge of your screen …
You can use the plugin to insert great-looking forms anywhere within your content, or the middle of your posts and pages …
Insert an opt-in form into any widget area of your site …
You can insert two-step opt-in links that open a lightbox form when a content link is clicked on …
And even add ribbon forms to your site that display at the top of the screen and remain “sticky” as visitors scroll down the page …
As you can see, Thrive Leads integrates every kind of opt-in form you need in one single WP plugin …
Thrive Leads also lets you add ‘smart’ Exit Popups that display opt-in forms with exit intent technology, which allow you to capture visitor details when they exit your site.
And it gets better …
Features
Thrive Leads offers a number of features to website owners. Here are just some of these:
Quick And Simple To Install
Ready to go to work in minutes. As already mentioned, ThriveThemes provides extensive training and tutorials, webinars, case studies, and a responsive support team.
This tool not only integrates every kind of opt-in form your business needs into one single plugin, as you’ve just seen, but it also lets you run all your list-building strategies from your dashboard.
Integrated List Building Strategies For Boosting Conversions
Thrive Leads integrates the following list-building strategies into one easy-to-use solution:
Design & Deploy
The plugin comes with an extensive library of professionally-designed and web optimized opt-in form templates that you can fully customize to suit your needs, without technical skills required.
Simple “point and click” technology and a visual editor lets you easily create, modify and customize your forms …
Powerful A/B Testing Engine
A/B testing is the fastest way to boost your conversion rates and accelerate your list growth.
Thrive Leads comes with a powerful A/B testing engine built into the plugin that makes it easy to test a whole range of variables, including:
A/B Test Form Designs And Content
The plugin lets you test different opt-in form designs and content, and provides a “set and forget” feature that automatically eliminates the test variations that aren’t performing, and display only the campaigns that convert well after enough data has been collected.
You simply begin your test and the plugin takes care of everything else, automatically helping you increase conversion rates over time.
Test Opt-In Form Triggers
Thrive Leads lets you easily customize when and how your forms should display to visitors.
For example, you can set up:
- Time-based triggers to display a link on your screen after 3 minutes
- Scroll-depth triggers where a message appears only when the visitor scrolls down at least 50% of the page
- Exit-intent triggers that detect when someone is about to leave your page and presents them with a pop-up form.
Additionally, you can test if forms perform better when displayed instantly, or when a form animates into view (e.g. slide in). You can test multiple triggers against one another to further increase conversion rates.
Test Different Form Types
The plugin also lets you test different form types. For example, you can test a lightbox pop-up vs a slide-in form and see which type of form performs better for your business.
Test Entirely Different Offers
The Thrive Leads plugin even lets you A/B test completely different offers.
For example, you can assign different forms to different email marketing campaigns to help you determine which yields the best conversion rates for your business.
(Split-test different offers)
Not only does the Thrive Leads plugin give you enormous flexibility when it comes to split-testing your opt-ins, but you can easily duplicate any existing form – even make multiple copies, then modify the element(s) you want to test and instantly start running your A/B split test again, and all of this can be done in just a few minutes.
Additional features of Thrive Leads include:
Advanced Targeting Features
You can create hyper-targeted offers for your visitors with three targeting levels (Easy, Advanced, Ultimate). You are given precise control over how you target your offers to make your offers highly relevant.
For example, you can create a “catch-all” offer to show on all posts and pages or only your blog posts, or specify exactly where types of offers — even specific designs — will display in your website based on certain rules you set (e.g. a slide-in form on all Posts), including which page templates, archive pages, etc. or, conversely, where to exclude forms from displaying on your site.
You can even create highly relevant offers to show to specific segments of your audience at precisely the right moment. Use this feature to create hyper-targeted and extremely profitable lists.
You can even use different lists with different services and different forms.
Supports Advanced Lead Generation Form Features
Advanced form features supported include multiple fields, checkboxes, radio buttons & drop-down menus.
Fully Responsive
Your forms and list marketing campaigns will display correctly on any device or screen size.
Thrive Leads has also been tested for compatibility will all popular browsers.
Smart Analytics
this plugin gives you access to detailed reports that let you see exactly how your opt-ins and A/B tests are performing over time.
Additionally, you have access to a “lead sources” report that shows you exactly where your most valuable traffic is coming from, allowing you to plan your campaigns strategically for getting the most highly qualified traffic from the best sources.
Integrates Seamlessly With Major Autoresponders And Email Marketing Systems
If your email marketing solution allows embedding of HTML forms then Thrive Leads with work seamlessly with your solution.
Also, you can use different lists and different services with different forms, so you’re never dependent on any one service.
As you can see, Thrive Leads gives users a range of opt-in testing capabilities that extend well beyond what other list-building software provide.
Feedback From Users
Below are just some testimonials and comments that users have submitted for Thrive Leads:
”You guys are simply awesome I am loving everything you are doing at the moment. Keep up the great work you really are making such a big difference in this field.” Jule Fuller
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”I’m loving Thrive Leads so far, Shane! My opt-in forms look a lot more professional now, and I’m excited to find out which ones will convert better in the split tests. I’m also looking forward to your webinar, since I learnt so much from the last one I watched.” Priscilla Shoeman
Product Support
As mentioned earlier, ThriveThemes provides extensive tutorials, case studies and a dedicated support team that is available to help users sort out any issues they might experience.
Video tutorials explaining exactly what you’re seeing and how to use the plugin are provided throughout the plugin interface. You can also access an extensive library of tutorials, training webinars, case studies and list building strategies, so you can learn how to get the most out of Thrive Leads.
The software is well-supported, and users get 1-year software upgrades with their purchase, backed by a no-risk, 30 day, 100% money-back guarantee.
Software Price
The plugin is available in the following editions:
- Single Site – This option allows you to install & activate the plugin on a single website. All plugin features are included, plus Free, unlimited updates, with 1 year of support included. Cost = $49.00.
- Unlimited Websites Edition – The Unlimited Sites license allows you to install & activate the plugin on unlimited domains that you own and operate. All plugin features are included, plus Free, unlimited updates, with 1 year of support included. Cost = $97.00.
- Agency – This license allows you to install & activate the plugin on all sites that you own and operate, and on all of your client sites. Includes all plugin features, and Free, unlimited updates, with 1 year of support included.. Cost = $199.00.
Please Note: Price details for the product can vary, depending on whether there are any promotions or limited-time special offers. Currently, the plugin is selling for the amounts shown above. This may not be the actual price charged by the product developer when you visit the site and there may be additional upsells or one-time offers after purchasing.
Check the plugin’s website for current pricing details:
Additional Plugin Information
Even on an existing website with hundreds of posts, you can install the plugin and use the targeting feature to retroactively show more relevant and higher-converting opt-in forms across your entire website.
For ”how-to” videos showing plugin usage, including installation instructions and tutorials, FAQs, customer help desk, contact details and more, visit the Thrive Leads website.
Our Recommendation
Building a list is absolutely essential when it comes to building a successful online business. When it comes to growing a targeted email list, the only way to improve your results is to continually run split-tests and then analyze your performance to find out what really works best for your business. Thrive Leads makes available to WordPress users a very powerful tool that, until recently, only marketing pros had access to, and at great expense.
With Thrive Leads, you have complete control over exactly where and how your opt-in forms display to visitors, and intelligent reporting that helps you increase your conversion rates. There are other opt-in form plugins and solutions for list-building, but the main difference is that other list-building plugins are designed to focus more on functionality, such as allowing users to create and add pop-up forms to their web pages. Thrive Leads starts with this kind of functionality, but the real focus of the plugin is on conversion optimization.
As Thrive Themes state on their website …
“It’s not just about helping you build your mailing list. It’s about helping you build your mailing list as fast as possible!”
For complete details, visit the plugin website: Thrive Leads – Mailing List Builder For WordPress
By the way …
We use Thrive Leads here on WPCompendium.org. Check it out for yourself …
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