Successful marketers understand the power of mailing lists.
This is because a mailing list of targeted customers gives you traffic on call and access to repeat buyers.
Research shows that, on average, 50%-80% of everyone who visits a website who leave will never return. That’s a lot of money and opportunities that you’re missing out on. Testing also shows that it takes an average of 7 exposures to your business before prospects will make a purchase decision. It’s of the utmost importance, therefore, to try and interact repeatedly with visitors.
How can you do this, however, if most visitors leave and never come back?
The answer, of course, is to get visitors to give you their details while they’re still on your website, so you can build a relationship after they have left your website.
Building a list is absolutely essential for building a successful online business. A great list of email addresses has the potential to become your most reliable and constant online source of profit.
If you sell one or more products on your website, or your business relies having a constant source of traffic, then building a list is essential, because it is the key to accessing repeat visitors and building a relationship.
Now … there are many ways and different strategies to build a targeted list of subscribers, but until recently, it was very difficult to find one affordable solution that incorporates many of the most effective methods available to capture visitors’ email addresses on a website.
Thrive Leads – WP Mailing List Builder
Plugin Description
The Thrive Leads mailing list builder for WP lets you build a list of subscribers fast using a wide range of opt-in forms, test different offers, improve your conversions, and get traffic on tap, without leaving your WordPress dashboard …
As stated earlier, there are many different ways and effective strategies to build an opt-in list, and almost all of these methods and strategies involve lead capture forms.
One of the key differences between Thrive Leads and other list-building solutions is that Thrive Leads comes with a range of flexible and powerful conversion boosting technologies and list-building strategies built into their plugin.
Thrive Leads WP mailing list-building plugin is developed by Thrive Themes, a conversion-focused WordPress theme developer. As such, the plugin was developed to help users not just build a mailing list, but build their mailing list faster.
Go here to learn more about this plugin:
Benefits Of Using Thrive Leads
Here are just some of the many benefits of using Thrive Leads to build a list of subscribers fast and get traffic on call on your web site:
It’s A WordPress Plugin
The Thrive Leads mailing list builder for WP eliminates the need to have multiple plugins installed on your WP website. This not only reduces the possibility of plugin conflicts, but the “lean and clean” nature of the plugin keeps your website’s loading speed down.
Ready To Start Using In No Time
Thrive Leads is very easy to install. Simply upload a zip folder containing the plugin to your Plugin folder via your WordPress admin section and activate.
Very Simple To Use
The Thrive Leads plugin has made it very easy to set up one or more opt-ins, use their pre-designed templates and start collecting subscriber details. No technical skills or design skills are required.
To get the most out of the plugin, you will want to implement all of the advanced targeting, testing and reporting features. If you are a new user, allow 30-45 minutes to learn how to use all of the functionality in the software. Fortunately, ThriveThemes provides extensive training content, webinars as well as a dedicated support team that is available to provide you with assistance.
Every Type Of Form You Need
With the Thrive Leads plugin, you can begin to capture subscriber email address using pre-designed templates, and every kind of opt-in form your business will ever need.
For example, you can use the plugin to display “pop-up” subscriber forms …
Add slide-in forms …
You can use Thrive Leads to place your forms anywhere within your content, or the bottom of your posts using a simple shortcode …
Insert a form into any widget area of your site …
You can insert 2-step opt-in links that open a lightbox when a link is clicked on …
And even add ribbon forms to your site that display at the top of the screen and remain “sticky” as the visitor scrolls down the page …
As you can see, Thrive Leads combines every type of opt-in form you need in one single WordPress plugin …
Thrive Leads also lets you add ‘smart’ Exit Popups that display opt-in forms with exit intent technology, which allow you to capture visitor details when they exit your site.
And it gets even better …
Features
Thrive Leads provides many unique features to WordPress users. Here are just some of these:
Quick And Simple To Install And Configure
Be up and running in minutes. As already mentioned, the developer provides extensive tutorials, training content, case studies, webinars, plus a dedicated support team.
This software not only integrates every type of opt-in form your business needs into one single plugin, as you’ve just seen, but it also lets you run all your list-building strategies directly from within your WP dashboard.
All-In-1 List Building Strategies For Boosting Conversions
Thrive Leads integrates the following list-building strategies into one easy-to-use plugin:
Design And Deploy
Thrive Leads comes with dozens of built-in professionally-designed and web optimized opt-in form templates that can be fully customized to suit your needs, without technical skills required.
Simple “point and click” technology and a drag-and-drop editor lets you easily create, modify and customize your forms …
Powerful A/B Testing Engine
Split testing is the fastest way to optimize your conversion rate and speed up the growth of your list.
Thrive Leads comes with a powerful A/B testing engine built-in that makes it easy to test a whole range of variables, including the following:
Split-Test Designs And Content
The Thrive Leads plugin lets you test different designs and content, and provides an “automatic winner” feature that automatically eliminates the test variations that aren’t performing, and keep showing only the highest converting tests after enough data has been gathered.
You just begin your test and the plugin handles the rest, automatically picking the best performers and hiding the losers over time.
Split-Test Form Triggers
Thrive Leads lets you easily customize when and how your forms should display to visitors.
For example, you can set up:
- Time-based triggers to present a link on your screen after 2 minutes
- Scroll-depth triggers where a message will appear only after the visitor scrolls down at least 40% of the web page
- Exit-intent triggers that can detect when someone is about to leave the page and presents them with a pop-up form.
Additionally, you can test if forms should display instantly, or animate into view (e.g. slide in). You can test all of these triggers against one another to further boost conversion rates.
Split-Test Multiple Form Types
Thrive Leads also lets you test different opt-in form types. For example, you can test a widget form on your sidebar vs a ”sticky” ribbon form and see which type of form creates better results for your business.
A/B Test Offers
The Thrive Leads plugin even lets you see how different offers compare against one another.
For example, you can connect different forms to different email marketing lists to help you decide which delivers the best conversion rates.

(Split-test different offers)
Not only does the Thrive Leads plugin give you tremendous flexibility when it comes to split-testing your forms, but you can easily duplicate any existing form – even make multiple copies of a form, then modify the element(s) you want to test and instantly start running your A/B split test again, and and you can do all this in just a few minutes.
Additional features of this software include:
Smart Targeting Features
You can create hyper-targeted offers for your visitors with 3 advanced targeting levels (Easy, Advanced, Ultimate). You have precise control over how you target your offers to make your offers highly relevant.
For example, you can create a “catch-all” offer to show on all posts and pages or only your blog posts, or specify exactly where types of offers — even specific designs — will display across your entire website based on certain rules you set (e.g. a lightbox pop-up on your 404 error page), including which post categories, archive pages, etc. or, conversely, where to prevent forms from displaying on your site.
You can even create highly relevant offers to show to specific segments of your audience at a precise time. Use this feature to create hyper-targeted and extremely profitable lists.
You can even use different lists with different services and different forms.
Supports Advanced Lead Generation Forms
Advanced form features supported include multiple fields, checkboxes, radio buttons & drop-down menus.
100% Responsive
Your forms and list marketing campaigns will display correctly on any device or screen size.
Thrive Leads has also been tested for compatibility will all major browsers.
In-Depth Reporting
the Thrive Leads plugin gives you access to detailed reports that let you see exactly how your opt-ins and A/B tests perform over time.
Additionally, you have access to a “lead sources” report that shows you exactly where your highest converting traffic comes from, allowing you to plan your campaigns to get highly qualified traffic from the best sources.
Integrates Seamlessly With All Major Autoresponders & Email Marketing Systems
If your autoresponder allows embedding of HTML forms then Thrive Leads with work seamlessly with your service.
Additionally, you can use different lists and different services with different forms, so you’re never tied to just one service.
As you can see, Thrive Leads gives users opt-in testing capabilities that go well beyond any other list-building software.
User Testimonials
Below are a few of the testimonials and feedback that plugin users have provided for Thrive Leads:
”Shane, this new addition to Thrive Themes is great. I have several different plug-ins like this, but this one is really great. It fits perfectly with the themes and is seamless.” David Wakeman
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”I’m loving Thrive Leads so far, Shane! My opt-in forms look a lot more professional now, and I’m excited to find out which ones will convert better in the split tests. I’m also looking forward to your webinar, since I learnt so much from the last one I watched.” Priscilla Shoeman
Thrive Leads Support
As mentioned previously, ThriveThemes provides extensive tutorials, case studies as well as a support team that is available to help you sort out any issues you might experience.
The plugin interface provides video tutorials that explain exactly what you’re seeing and how to use the plugin. You can also access an extensive library of tutorials, training webinars, case studies and list building strategies, so you get a ton of help, training and support on how to get the most out of the Thrive Leads plugin.
The software is well-supported, and users get 1-year software updates with their purchase, backed by a no-risk, thirty day, 100% money-back guarantee.
Software Price
Thrive Leads is available in the following editions:
- Single Site Edition – This license lets you install & activate the plugin on 1 single domain. Includes all plugin features, plus Free, unlimited updates, with 1 year of support included. Cost = $49.00.
- Unlimited Websites License – The Unlimited Sites option allows you to install & activate the plugin on all sites that you own and operate. Includes all plugin features, plus Free, unlimited updates, with 1 year of support included. Cost = $97.00.
- Agency – The Agency edition allows you to install & activate the plugin on unlimited sites that you own and operate, and on all of your client sites. Includes all plugin features, and Free, unlimited updates, with 1 year of support included.. Price = $199.00.
Please Note: The cost to purchase the Thrive Leads software depends on whether there are any promotions or limited-time special offers. When we last checked, the software is selling for the prices shown above. This may not be the actual pricing charged by the plugin author when you visit the plugin site and you may be shown additional upsells or one-time offers after purchasing.
Check the plugin’s website for current pricing details:
Additional Information
Even on an existing site with hundreds of blog posts, you can install the plugin and use the targeting feature to retroactively show more relevant and higher-converting opt-in forms all across your website.
For a demo video of the plugin, including installation instructions and tutorials, FAQs, support help desk, contact details and more, visit the Thrive Leads website.
Our Recommendation
Building a list is an essential aspect of building a successful online business. When it comes to growing a list, the only way to improve your results is to continually run tests and then analyze your performance to find out what works best for your business. Thrive Leads makes a very powerful tool available to WordPress users without technical or cost barriers, such as requiring expert coding skills or subscribing to expensive services.
With Thrive Leads, you have 100% control over exactly where and how your forms are shown to visitors, and the tools to improve your opt-in rates. There are other opt-in form plugins and solutions for list-building, but the main difference is that other list-building plugins are designed to focus more on some aspect of functionality, such as allowing users to create and insert popups into their site. Thrive Leads starts with this kind of functionality, but their real focus is on conversion optimization.
As stated on their website …
“It’s not just about helping you build your mailing list. It’s about helping you build your mailing list as fast as possible!”
For complete details, visit the plugin website here: Thrive Leads – List Builder For Conversion-Focused WP Sites
By the way …
We use Thrive Leads here on WPCompendium.org. Check it out for yourself …
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