Experienced marketers know that building a mailing list is one of the most valuable assets you can create for a business online.
This is because a list gives you traffic on call and access to repeat customers.
It’s a well-known fact that, on average, 50%-80% of web visitors who leave will never return. That’s a lot of money you’re most certainly leaving behind. Marketing research also shows that it takes an average of 7 exposures to your business before prospects will make a purchase decision. It’s of the utmost importance, therefore, to find a strategy that will help you interact repeatedly with visitors.
How can you do this, however, if most visitors leave and never return?
The answer, of course, is to get visitors to give you their details while they’re still on your website, so you can keep in touch after they exit your site.
Building a list is an essential aspect of building a successful online business. A great list of email addresses has the potential to become your most profitable business leverage point.
If you sell one or more products on your website, or your business relies on traffic, then list-building is essential, because it is the key to repeat visitors and relationship-building.
There are many different ways and effective strategies to build an email list, but until recently, it was very hard to find one affordable solution that integrates all of the most effective methods available for capturing email addresses on a website.
Thrive Leads – WordPress Split-Testing Mailing Builder
Plugin Description
Thrive Leads list builder for WP lets you build a list of subscribers quickly using a number of different opt-in forms, test different offers, improve your conversions, and get traffic on demand, all from within your WordPress dashboard …
As mentioned earlier, there are many ways and different strategies to build an opt-in list, and almost all of these methods and strategies require using lead capture forms.
One of the key differences between Thrive Leads and other solutions for capturing leads and email addresses is that Thrive Leads comes with some of the most effective conversion and list-building strategies built into their plugin.
The Thrive Leads mailing builder for WP is developed by Thrive Themes, a conversion-focused WP theme developer. As you will soon see, the plugin was developed to help users not just build a mailing list, but build it faster.
To learn more about the plugin go here:
Plugin Benefits
Here are just some of the many benefits of using Thrive Leads to build a list of subscribers quickly and get traffic on call on your website:
It’s A Plugin For WordPress Users
Thrive Leads mail list-building plugin for WP eliminates the need to install multiple plugins . This not only reduces the possibility of plugin conflicts, but also keeps your website’s loading speed down.
Installation Is Easy
Thrive Leads is quite easy to install. Just upload a zip folder that contains the plugin files to your Plugins folder via your WP administrator area and activate.
Very Simple To Use
Once you have installed and activated the plugin, you can easily set up one or more opt-in forms, use their pre-designed templates and start collecting email addresses. No technical skills or design skills are required at any point.
In order to get the most out of the Thrive Leads plugin, you will want to implement all of the advanced targeting, testing and reporting features. If you are a new user, allow 20-40 minutes to learn how to use all of the functionality in the software. Fortunately, ThriveThemes provides extensive tutorials, webinars and a support team that is available to help you sort out any issues you have.
Every Kind Of Opt-In Form You Need
With the plugin, you can begin to capture subscriber email address using pre-designed templates, and every kind of opt-in form you need.
For example, you can use Thrive Leads to build attention-grabbing “pop-up” subscriber forms …
Add opt-in forms that slide in from the corner of your screen …
You can use the plugin to place great-looking in-line opt-in forms anywhere inside your content, or the bottom of your posts …
Insert an opt-in form into your sidebar section …
You can insert 2-step opt-in links that open a lightbox when visitors click on a link …
And even add ribbon forms to your site that display to visitors at the top of the screen and remain “sticky” even while visitors scroll down the page …
As you can see, Thrive Leads combines every type of opt-in form you need in one single WP plugin …
Thrive Leads also lets you add ‘smart’ Exit Popups that display opt-in forms with exit intent technology, which allow you to capture visitor details when they exit your site.
And it gets even better …
Plugin Features
Thrive Leads offers many features to WordPress users. Here are just some of these:
Quick And Easy To Install And Use
Be up and running in minutes. As already mentioned, the plugin developer provides extensive tutorials, training content, webinars, case studies, plus a dedicated support team.
This tool not only integrates every type of opt-in form your business needs into a single plugin, as you’ve just seen, but it also lets you run your list-building campaigns via your admin user account.
All-In-One List Building Strategies
Thrive Leads integrates the following list-building strategies into one easy-to-use plugin:
Design & Deploy
The Thrive Leads plugin comes with dozens of professionally-designed and web optimized opt-in form templates that you can fully customize to suit your needs, with no technical skills required.
Simple “point and click” technology and a visual editor lets you create, modify and customize your forms …
A/B Testing Engine
Split testing is the fastest way to increase your conversion rates and speed up the growth of your list.
Thrive Leads comes with a powerful A/B testing engine built-in that allows you to easily test a whole range of variables, including the following:
Test Form Designs And Content
The Thrive Leads plugin lets you test different form designs and content, and provides a “set and forget” feature that automatically eliminates the test variations that aren’t performing, and continue displaying only the campaigns that convert well after sufficient data has been gathered.
You just start testing and the plugin will handle everything else, automatically increasing your conversion rates over time.
A/B Test Form Triggers
Thrive Leads lets you easily customize when and how your forms should appear to visitors.
For example, you can set up:
- Time-based triggers to present an offer on your screen after 2 minutes
- Scroll-depth triggers where a message will appear only when the visitor scrolls down at least 15% of the web page
- Exit-intent triggers that detect when someone is about to exit the page and presents them with a pop-up form.
Furthermore, you can also test if forms perform better when displayed instantly, or when a form animates into view (e.g. slide in). You can test many triggers against one another to further optimize conversion rates.
Split-Test Opt-In Form Types
The Thrive Leads plugin also lets you A/B test different opt-in form types. For example, you can test a sidebar widget form vs a slide-in form to see which form type creates better results for your business.
Test Different Offers
The plugin even lets you see how different offers compare against one another.
For example, you can assign different forms to different email marketing lists to help you determine which campaign offers yield the best conversion results for your business.
(Split-test different offers)
Not only does this plugin give you enormous flexibility when it comes to split-testing your opt-in forms, but you can easily duplicate an existing form – even make multiple copies, then change the element(s) you want to test and instantly start running your A/B split test again, and and you can do all this in just a few minutes.
Additional features of Thrive Leads include:
Smart Targeting Features
You can create hyper-targeted offers for your visitors with 3 targeting levels (Easy, Advanced, Ultimate). You have precise control over how you target your offers to make your offers highly relevant.
For example, you can create a “catch-all” offer to show on all posts and pages or only your blog posts, or specify exactly where types of offers — even specific designs — will display across your entire site based on certain rules you set (e.g. a widget form on your sidebar on the Front Page only), including which post types, archive pages, etc. or, conversely, where to exclude forms from displaying on your site.
You can even create highly relevant offers to display to specific segments of your audience at exactly the right time. Use this feature to create hyper-targeted and extremely profitable lists.
You can even use different lists with different services and different forms.
Advanced Lead Generation Form Features Supported
Advanced form features supported include multiple fields, checkboxes, radio buttons & drop-down menus.
100% Mobile Responsive
Your forms and list marketing campaigns will display correctly on any device or screen size.
Thrive Leads has also been tested for compatibility will all major browsers.
Gain Actionable Insights
this plugin gives you access to detailed reports that let you see exactly how your opt-ins and A/B tests are performing over time.
Additionally, you have access to a “lead sources” report that shows you exactly where your highest converting traffic comes from, allowing you to plan your campaigns strategically to get highly qualified traffic from the best converting sources.
Seamless Integration With All Major Autoresponders & Leading Email Marketing Services
If your autoresponder allows HTML forms to be embedded then Thrive Leads with work seamlessly with your service.
Also, you can use different lists and different services with different forms, so you’re never dependent on any one solution.
As you can see, Thrive Leads gives you opt-in testing capabilities that go well beyond what most other list-building software provide.
User Feedback
Below are just some testimonials and feedback users have written about Thrive Leads:
”Shane, this new addition to Thrive Themes is great. I have several different plug-ins like this, but this one is really great. It fits perfectly with the themes and is seamless.” David Wakeman
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”I’m loving Thrive Leads so far, Shane! My opt-in forms look a lot more professional now, and I’m excited to find out which ones will convert better in the split tests. I’m also looking forward to your webinar, since I learnt so much from the last one I watched.” Priscilla Shoeman
Product Support
As mentioned previously, ThriveThemes provides extensive training content, case studies and a responsive support team that is available to help users out.
Tutorial videos explaining exactly what you’re seeing and how to use the plugin are provided throughout the plugin interface. You can also access an extensive library of tutorials, training webinars, case studies and list building strategies, so you get a ton of help, training and support on how to get the most out of the Thrive Leads plugin.
The software is well-supported, and users get one-year upgrades with their purchase, backed by a no-risk, thirty day, full money-back guarantee.
Plugin Price
The Thrive Leads plugin is available in the following editions:
- Single Site – This option lets you install & activate the plugin on a single website. Includes all plugin features, and Free, unlimited updates, with 1 year of support included. Cost = $49.00.
- Unlimited Sites Edition – This edition allows you to install & activate the plugin on all sites that you own and operate. All features are included, plus Free, unlimited updates, with 1 year of support included. Cost = $97.00.
- Agency Edition – The Agency edition allows you to install & activate the plugin on all websites that you own and operate, and on all of your client sites. Includes all plugin features, and Free, unlimited updates, with 1 year of support included.. Price = $199.00.
Please Note: The cost to purchase Thrive Leads depends on whether there are any promotions or limited-time special offers. When we last checked, the software sells for the amounts shown above. This may or may not be the actual pricing charged by the product author when you visit the product site and you may be shown additional upsells or one-time offers after purchasing.
Check the plugin’s website for current pricing details:
Additional Plugin Tips
Even on an existing site with hundreds of blog posts, you can install the plugin and use the targeting feature to retroactively display more relevant and higher-converting opt-in forms all across your site.
For a demo video showing plugin usage, including help documentation and tutorials, FAQs, support help desk, contact details and more, visit the Thrive Leads website.
We Recommend
Building a list is absolutely essential for building a successful online business. When it comes to growing a list, the only way to increase the speed your list grows is by continually running split-tests and then analyze your performance to find out what really works best for your business. Thrive Leads makes available to WordPress users a powerful tool that, until recently, only marketing professionals had access to, and at great expense.
With Thrive Leads, you have complete control over exactly where and how your forms display to visitors, and intelligent reporting that helps you improve your subscription rates. There are other opt-in form plugins and solutions for list-building, but the main difference is that other list-building plugins are designed to focus more on functionality, such as enable users to create and add popups to their website. Thrive Leads starts with this type of functionality, but their real focus is on conversion optimization.
As Thrive Themes state on their website …
“It’s not just about helping you build your mailing list. It’s about helping you build your mailing list as fast as possible!”
For complete details, check out the plugin here: Thrive Leads – Mailing List-Building Plugin For Faster WP Opt-In Form Conversions
By the way …
We use Thrive Leads here on WPCompendium.org. Check it out for yourself …
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