Experienced marketers understand that building a mailing list is one of the best ways to grow your business online.
This is because a list gives you instant traffic and access to repeat sales.
It’s a well-known fact that, on average, 50%-80% of visitors to a site will leave and never return. That’s a lot of money you’re probably leaving behind. Testing also shows that it takes an average of 7 exposures to your business before a purchase decision is made. It’s essential, therefore, to try and interact repeatedly with site visitors.
How can you do this, however, if most visitors never come back?
The answer, of course, is to get your visitors’ email address while they’re still on your site, so you can continue to communicate with them after they have exited your site.
Building a list is an essential aspect of building a successful online business. A great list of contacts has the potential to become the most profitable leverage point of your entire online business.
If you sell one or more products on your website, or your business relies having a constant source of traffic, then building a list is essential, because it is the key to having access to repeat visitors and building a relationship.
There are many ways and effective strategies to build a targeted list of subscribers, but until very recently, it was very difficult to find one easy-to-use solution that gives users access to most types of list-building methods available to capture visitors’ email addresses on a website.
Thrive Leads – WordPress A/B Testing Mailing List Builder
Plugin Description
The Thrive Leads list-building plugin for WordPress could easily become the ultimate list-building plugin for WordPress. It lets you build a list of subscribers fast using a wide range of opt-in forms, test different offers, improve your conversions, and get traffic on demand, directly from your WordPress dashboard …
As mentioned earlier, there are many different ways and effective strategies to build a list, and almost all of these methods and strategies use lead capture forms.
What makes Thrive Leads different from all other lead capturing solutions is that Thrive Leads comes with a range of powerful conversion boosting technologies and list-building strategies already built-in.
The Thrive Leads WP list builder is developed by Thrive Themes, a conversion-focused WP theme developer. As you will soon learn, the plugin was developed to help WordPress users not just build a mailing list, but to build it faster.
Learn more here:
Benefits
Here are just a few of the benefits of using Thrive Leads to build a list of subscribers fast and get traffic on tap on your web site:
It’s WordPress
Thrive Leads WP list builder eliminates the need to have multiple plugins . This not only reduces the possibility of plugin conflicts, but the “lean and clean” nature of the plugin keeps your website’s loading speed down.
Ready To Go To Work In Minutes
Thrive Leads installs like any plugin. Just upload a zip file that contains the plugin files to your Plugins folder via your WordPress administrator section and activate.
Really Simple To Use
Thrive Leads makes it very easy to set up one or more opt-in forms, use their pre-designed form templates and start collecting subscriber details. No technical skills or design skills are required at any point of the process.
To get the most out of Thrive Leads, you will want to make use of the advanced targeting, testing and reporting features. If you are a new user, allow 20-45 minutes to learn how to use all of the plugin’s functionality. Fortunately, ThriveThemes provides extensive tutorials, webinars as well as a support team that is available to answer any questions you have.
Every Type Of Form Your Business Needs
With the Thrive Leads plugin, you can begin to capture email addresses using pre-designed templates, and every kind of form your business will ever need.
For example, you can use the Thrive Leads plugin to build eye-catching “pop-up” subscriber forms …
Add opt-in forms that slide in from the corner of your web page …
You can use the plugin to add great-looking forms anywhere inside your content, or the bottom of your posts and pages using a simple short code …
Insert a subscription form into any widget area of your site …
You can add two-step opt-in links that open a lightbox form when a link is clicked on …
And even add ribbon forms to your site that display to visitors at the top of the screen and remain “sticky” as the visitor scrolls down your page …
As you can see, Thrive Leads combines every kind of opt-in form you need in one single plugin …
Thrive Leads also lets you add ‘smart’ Exit Popups that display opt-in forms with exit intent technology, which allow you to capture visitor details when they exit your site.
And it gets better …
Thrive Leads Features
Thrive Leads provides many unique features to WP users. Here are just a few:
Quick And Easy To Install
Ready to start using in minutes. As already mentioned, the plugin developer provides extensive training content and tutorials, case studies, webinars, plus a responsive support team.
This list-building tool not only combines every type of opt-in form you need into one single plugin, as you’ve just seen, but it also lets you run all of your list-building campaigns without ever leaving your WP admin section.
Built-In List Building Strategies For Optimal Conversions
Thrive Leads integrates the following list-building strategies into one easy-to-use software:
Design And Deploy
The plugin provides an extensive library of built-in professionally-designed and web optimized opt-in form templates that can be fully customized to suit your needs, with no technical skills required.
Simple “point and click” technology and a drag-and-drop editor lets you create, modify and customize your forms …
A/B Testing
A/B testing is the fastest way to improve your conversion rate and accelerate the growth of your list.
Thrive Leads comes with a powerful A/B testing engine built into the plugin that allows you to easily test a whole range of variables, including:
A/B Test Designs And Content
The Thrive Leads plugin lets you test different opt-in form designs and content, and provides a “set and forget” feature that automatically eliminates the test variations that aren’t performing, and continue showing only those that convert well after sufficient data has been collected.
You just start your test and the plugin will handle everything else, automatically increasing conversion rates over time.
Test Different Form Triggers
Thrive Leads lets you customize when and how your forms should appear to visitors.
For example, you can set up:
- Time-based triggers to show a buy button on your screen after 10 seconds
- Scroll-depth triggers where a message will appear only after the visitor scrolls down at least 50% of the web page
- Exit-intent triggers that detect when someone is about to exit the page and presents them with a pop-up form.
Furthermore, you can also test if forms perform better when displayed instantly to visitors, or when the form animates into view (e.g. slide in). You can test many triggers against one another to further boost your conversion rate.
Split-Test Opt-In Form Types
The plugin also lets you perform split-tests on different form types. For example, you can test a lightbox pop-up vs an in-line form to see which form type creates better results for your business.
A/B Test Offers
Thrive Leads even lets you perform A/B tests on completely different offers.
For example, you can connect different forms to different auto-responder lists to help you decide which delivers the best conversion rates.
(Split-test different offers)
Not only does this plugin give you enormous flexibility when it comes to split-testing your forms, but you can easily clone an existing form – even make multiple copies, then change the element(s) you want to test and instantly start running your A/B split test again, and and you can do this all in just a few minutes.
Additional features of this plugin include:
Smart Targeting Features
You can create hyper-targeted offers for your visitors with three advanced targeting levels (Easy, Advanced, Ultimate). You are given granular control over how you target your offers to make your offers more relevant.
For example, you can create a “catch-all” offer to show on all posts and pages or only your blog posts, or specify exactly where types of offers — even specific designs — will display across your entire site based on certain rules you set (e.g. a widget form on your sidebar on your 404 error page), including which page templates, archive pages, etc. or, conversely, where to exclude forms from displaying on your site.
You can even create specific “content upgrade” offers for posts that receive the most long-term traffic. Use this feature to create hyper-targeted and extremely profitable lists.
You can even use different lists with different services and different forms.
Advanced Lead Generation Form Features Supported
Advanced form features supported include multiple fields, checkboxes, radio buttons and drop-down menus.
Fully Responsive
Your forms and list marketing campaigns will look great on any device or screen size.
The plugin has also been tested for compatibility will all popular web browsers.
Get Higher Value Traffic
this plugin gives you access to detailed reports that let you see exactly how your opt-ins and A/B tests are performing over time.
Additionally, you have access to a “lead sources” report that shows you exactly where your highest converting traffic is coming from, allowing you to plan your campaigns strategically to get highly qualified traffic from the best sources.
Integrates Seamlessly With All Major Autoresponders And Leading Email Marketing Solutions
If your autoresponder allows HTML forms to be embedded then Thrive Leads with work seamlessly with your service.
Also, you can use different lists and different services for different forms, so you’re never tied to just one service.
As you can see, Thrive Leads gives you opt-in testing capabilities that go far beyond any other list-building tools.
Testimonials
Below are just a few of the testimonials and feedback customers have published about Thrive Leads:
”You guys are simply awesome I am loving everything you are doing at the moment. Keep up the great work you really are making such a big difference in this field.” Jule Fuller
***
”Congratulations Shane and team! I’m excited to use this exciting new list building WordPress plugin to take my online business to the next level!” Dean Patino
Support
As mentioned earlier, ThriveThemes provides extensive training content, case studies and a responsive support team that is available to help users out.
The plugin interface provides video tutorials explaining exactly what you’re seeing and how to use the plugin. You can also access an extensive library of tutorials, training webinars, case studies and list building strategies, so you can learn how to get the most out of Thrive Leads.
The software is well-supported, and users get one-year software upgrades with their purchase, backed by a no-risk, 30 day, complete refund guarantee.
Plugin Price
Thrive Leads is available in the following editions:
- Single Site – The Single Site edition lets you install & activate the plugin on a single domain. All features are included, plus Free, unlimited updates, with 1 year of support included. Cost = $49.00.
- Unlimited Sites License – This edition allows you to install & activate the plugin on unlimited domains that you own and operate. Includes all plugin features, plus Free, unlimited updates, with 1 year of support included. Price = $97.00.
- Agency License – This option allows you to install & activate the plugin on all domains that you own and operate, and on all of your client sites. All plugin features are included, plus Free, unlimited updates, with 1 year of support included.. Price = $199.00.
Note: Pricing for the Thrive Leads product can vary, depending on whether there are any promotions or limited-time special offers. The above reflects the current pricing when this review was written. This may not be the actual pricing charged by the product author when you visit the site and there may be additional upsells or one-time offers after your purchase.
Check the plugin’s website for the latest price here:
Additional Useful Tips
Even on an existing site with hundreds of posts, you can install the plugin and use the targeting feature to retroactively display more relevant and higher-converting opt-in forms throughout your site.
For a demo video of the plugin, including installation instructions and tutorials, FAQs, customer helpdesk, contact details and more, visit the Thrive Leads website.
Our Recommendation
Building a list is an essential aspect of building a successful online business. When it comes to growing a targeted list, the only way to increase the speed your list grows is by continually running tests and then analyze your performance to find out what works best on your site. Thrive Leads makes available to WordPress users a powerful tool that, until recently, only marketing professionals had access to, and at great expense.
With Thrive Leads, you have 100% control over exactly where and how your opt-in forms display to visitors, and intelligent reporting that helps you increase your conversion rates. There are other opt-in form plugins and solutions for list-building, but the main difference is that other list-building plugins focus more on functionality, such as enable the user to create and add pop-up forms to their site. Thrive Leads starts with this kind of functionality, but the real focus of the plugin is on conversion optimization.
As Thrive Themes state on their website …
“It’s not just about helping you build your mailing list. It’s about helping you build your mailing list as fast as possible!”
For complete details, check out the plugin here: Thrive Leads – WP Mailing List-Building Plugin
By the way …
We use Thrive Leads here on WPCompendium.org. Check it out for yourself …
***