Savvy marketers understand the power of mailing lists.
This is because a a list of email subscribers gives you on-demand traffic and access to repeat buyers.
Research shows that, on average, 50%-80% of everyone who visits a website who leave will never return. That’s a lot of money and opportunities that you’re probably missing out on. Testing also shows that it takes an average of 7 exposures to your business before a purchase decision is made. It’s essential, therefore, to get repeat interactions with visitors.
How can you do this, however, if most visitors leave and never come back?
The answer, of course, is to get visitors to give you their details while they’re visiting your website or blog, so you can build a relationship with them after they have left your web site.
Building a list is absolutely essential when it comes to building a successful online business. A great list of email addresses has the potential to become your most profitable leverage point.
If you sell one or more products on your website, or your business relies on traffic, then list-building is essential, because it is the key to repeat visitors and building a relationship.
There are many ways and effective strategies to build a subscriber list, but until now, it was very hard to find an affordable solution that takes advantage of almost all of the most effective methods available for capturing email addresses on a website.
Thrive Leads – Mail List-Building Plugin For Conversion-Focused WordPress Users
Plugin Description
Thrive Leads WP mailing list-building plugin lets you build a list of subscribers fast using a number of different opt-in forms, test different offers, improve your conversions, and get traffic on tap, without leaving your WordPress dashboard …
As mentioned earlier, there are many different ways and effective strategies to build a list, and almost all of these methods and strategies involve using subscription forms.
What makes Thrive Leads different from all other lead capturing software is that Thrive Leads comes with a range of powerful conversion boosting technologies and list-building strategies built all into one plugin.
Thrive Leads mail list-building plugin for WordPress is developed by Thrive Themes, a conversion-focused WordPress theme developer. As such, the plugin was developed to help users not just build a mailing list, but build their mailing list faster.
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Benefits Of Using Thrive Leads
Here are just a few of the benefits of using Thrive Leads to build a list of subscribers fast and get traffic on tap on your website:
It’s A WordPress Plugin
Thrive Leads mailing builder for WP eliminates the need to have multiple plugins installed. This not only reduces possible plugin conflicts, but also keeps your site’s loading speed down.
Fast Installation
Thrive Leads installs just like any regular plugin. Just upload the plugin file to your Plugin folder via your admin section and activate.
Simple To Use
The Thrive Leads plugin makes it very simple to set up one or more opt-ins, use their pre-designed form templates and start collecting subscriber details. No technical skills or design skills are required at any point of the process.
In order to get the most out of Thrive Leads, you will want to make use of the advanced targeting, testing and reporting features. If you are a complete beginner, allow 25-40 minutes to learn how to use all of the functionality in the software. Fortunately, ThriveThemes provides extensive training content, case studies as well as a support team that is available to help you out.
Every Kind Of Form Your Business Will Ever Need
With Thrive Leads, you can begin to capture email addresses using pre-designed templates, and every kind of opt-in form your business needs.
For example, you can use Thrive Leads to display “pop-up” forms …
Insert forms that slide in from the edge of your screen …
You can use it to add forms anywhere inside your content, or the top of your blog posts using a simple shortcode …
Insert a subscription form into the sidebar widget menu …
You can add 2-step opt-in links that open a lightbox form when a content link is clicked on …
And even add ribbon forms to your site that shows at the top of the screen and remain “sticky” even while the visitor scrolls down the page …
As you can see, Thrive Leads combines every kind of opt-in form you need in one single plugin …
Thrive Leads also lets you add ‘smart’ Exit Popups that display opt-in forms with exit intent technology, which allow you to capture visitor details when they exit your site.
And it gets even better …
Plugin Features
Thrive Leads provides a number of great features to web site owners. Here are just a few of these:
Fast And Easy To Install And Set Up
Ready to use in no time. As already mentioned, ThriveThemes provides extensive tutorials, training content, case studies, webinars, plus a responsive support team.
This list-building tool not only integrates every kind of opt-in form you need into one single plugin, as you’ve just seen, but it also lets you run your list-building campaigns from your administrator area.
Built-In List Building Strategies To Maximise Your Conversions
Thrive Leads integrates the following list-building strategies into one easy-to-use plugin:
Design & Deploy
Thrive Leads comes with an extensive library of built-in professionally-designed and web optimized form templates that can be fully customized to suit your needs, without technical skills required.
Simple “point and click” technology and a drag-and-drop editor allows you to easily create, modify and customize your forms …
Powerful Split Testing
Split testing is the fastest way to double or triple your conversion rates and accelerate the growth of your list.
Thrive Leads comes with a powerful A/B testing engine built into the plugin that makes it easy to test a whole range of variables, including the following:
Test Opt-In Form Designs And Content
The plugin lets you test different designs and content, and provides a “set and forget” feature that automatically eliminates the non-converting variations, and keep displaying only the ones that convert well after enough data has been collected.
You just start your test and the plugin takes care of everything else, automatically increasing conversion rates over time.
A/B Test Opt-In Form Triggers
Thrive Leads lets you easily customize when and how your forms should appear to visitors.
For example, you can set up:
- Time-based triggers to display a buy button on your screen after 2 minutes
- Scroll-depth triggers where a message will appear only after the visitor scrolls down at least 30% of the page
- Exit-intent triggers that can detect when someone is about to exit the page and presents them with a pop-up form.
Additionally, you can test if the form should display instantly, or animate into view (e.g. slide in). You can test multiple triggers against one another to further optimize conversion rates.
Split-Test Opt-In Form Types
Thrive Leads also lets you perform split-tests against different opt-in form types. For example, you can test a widget form on your sidebar vs a slide-in form and see which kind of form creates better results for your business.
Test Offers
The Thrive Leads plugin even lets you A/B test completely different offers.
For example, you can assign different forms to different email campaigns to help you determine which campaign offers yield the best conversion results.
(Split-test different offers)
Not only does the Thrive Leads plugin give you enormous flexibility when it comes to split-testing your opt-in forms, but you can easily duplicate an existing form – even make multiple copies of a form, then edit the element(s) you want to test and instantly start running your A/B split test again, and and you can do this all with just a few mouse clicks.
Additional features of this software include:
Advanced Targeting Features
You can create hyper-targeted offers for your visitors with three targeting options (Easy, Advanced, Ultimate). You are given granular control over how you target your offers to make your offers highly relevant.
For example, you can create a “catch-all” offer to show on all posts and pages or only your blog posts, or define exactly where kinds of offers — even specific designs — will display across your entire site based on certain rules you set (e.g. a slide-in form on the Front Page only), including which categories, archive pages, etc. or, conversely, where to prevent forms from displaying on your site.
You can even create highly relevant offers to show to the right segments of your audience at precisely the right moment. Use this feature to create hyper-targeted and extremely profitable lists.
You can even use different lists with different services and different forms.
Advanced Lead Generation Form Features Supported
Advanced form features supported include multiple fields, checkboxes, radio buttons and drop-down menus.
100% Responsive
Your forms and list marketing campaigns will display correctly on any device or screen size.
The plugin is also compatible will all popular web browsers.
Smart Analytics
Thrive Leads gives you access to detailed reports that let you see exactly how your opt-ins and A/B tests are performing over time.
Plus, you have access to a “lead sources” report that shows you exactly where your most valuable traffic comes from, allowing you to plan your campaigns strategically for getting the most highly qualified traffic from your best sources.
Integrates Seamlessly With Major Autoresponders And Email Marketing Solutions
If your email marketing solution allows embedding of HTML forms then Thrive Leads with work seamlessly with your solution.
Also, you can use different lists and different services with different forms, so you’re never tied to just one system.
As you can see, Thrive Leads gives users opt-in testing capabilities that go far beyond what other list-building software provide.
Testimonials
Below are a few of the testimonials and comments plugin customers have submitted for Thrive Leads:
“Your stuff is beautifully designed, fast and has great options for marketers that you just don’t see with other themes. Great, great job! Absolutely love Thrive!” David Coleman
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“I really look forward to more training from the Thrive Themes team. Love the product and want to get better!” Cristina Favreau
Thrive Leads Support
As mentioned earlier, ThriveThemes provides extensive training content, webinars as well as a support team that is available to help users and answer any questions they may have.
Tutorial videos that explain exactly what you’re seeing and how to use the plugin are provided throughout the plugin interface. You can also access an extensive knowledgebase of tutorials, training webinars, case studies and list building strategies, so you can learn how to get the most out of the Thrive Leads plugin.
The software is well-supported, and users get 1-year updates with their purchase, backed by a no-risk, 30 day, complete money-back guarantee.
Product License Cost
The plugin is available in the following editions:
- Single Site – The Single Site edition lets you install & activate the plugin on a single website. Includes all plugin features, and Free, unlimited updates, with 1 year of support included. Cost = $49.00.
- Unlimited Websites Edition – This edition allows you to install & activate the plugin on unlimited websites that you own and operate. Includes all plugin features, plus Free, unlimited updates, with 1 year of support included. Price = $97.00.
- Agency License – This license lets you install & activate the plugin on all sites that you own and operate, and on all of your client sites. All plugin features are included, plus Free, unlimited updates, with 1 year of support included.. Price = $199.00.
Note: Pricing for Thrive Leads can vary, depending on whether there are any promotions or limited-time special offers. The pricing above was correct at the time this article was published. This may not be the actual price charged by the product author when you visit the plugin site and you may be shown additional upsells or one-time offers after your purchase.
Check the plugin’s website for the latest pricing details here:
Additional Info
Even on an existing website with hundreds of blog posts, you can install Thrive Leads and use the targeting feature to retroactively show more relevant and higher-converting opt-in forms across your entire site.
For ”how-to” videos of the plugin in action, including help documentation and tutorials, FAQs, support helpdesk, contact details and more, visit the Thrive Leads website.
Our Recommendation
Building a list is an essential aspect of building a successful online business. When it comes to growing a targeted list, the only way to improve your results is by continually running split-tests and then analyze your performance to find out what really works best for your business. Thrive Leads makes a very powerful tool accessible to WordPress users without technical or cost barriers, such as requiring expert coding skills or subscribing to expensive services.
With Thrive Leads, you have 100% control over exactly where and how your forms are shown to visitors, and intelligent reporting that helps you increase your subscription rates. There are other opt-in form plugins and solutions for list-building, but the main difference is that other list-building plugins are designed to focus more on some aspect of functionality, such as enable users to create and add popups to their web pages. Thrive Leads starts with this type of functionality, but the real focus of the plugin is on conversion optimization.
As the plugin developers state on their website …
“It’s not just about helping you build your mailing list. It’s about helping you build your mailing list as fast as possible!”
For more details, visit the plugin website: Thrive Leads – WordPress List-Building Plugin
By the way …
We use Thrive Leads here on WPCompendium.org. Check it out for yourself …
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