This tutorial is part of our WordPress installation and WordPress configuration tutorial series, where we show you how to install a WordPress site or blog and how to configure its settings with no coding skills required.
- Using WordPress With Google Services
Using WordPress With Google Services
Like many website owners, you probably would like your website to get indexed very quickly and rank well in Google.
Google offers many powerful tools and applications for website owners. These include:
- Google Search Console (formerly called Google Webmaster Tools)
- Google Analytics
- Google Search
- Google Plus
- Google Maps
- Google AdWords
- Google AdSense
- Google Hangouts
- Google Translate
To help WordPress users take advantage of all that Google offers, many WordPress developers have created plugins and solutions that allow WordPress to integrate with Google’s tools and applications.
To integrate your WordPress site with the tools and applications above, however, you will need to have an active Google Account …
(One free account gets you into everything Google!)
Having a Google account will help you with the installation and configuration stages of setting up your WordPress site.
In this tutorial, we show you how to set up a Google account and list some of the integrations we will take you through during the WordPress configuration stage.
Before you begin, we recommend familiarizing yourself with the following modules:
- Overview Of WordPress
- Website Planning
- WordPress Installation Tutorials
- WordPress Configuration Tutorials
In addition to the written tutorials, we also recommend watching the following video series:
Setting Up Your Google Account
You will need a Google Account in order to do the following:
- Submit your sitemap to Google Search Console for faster site indexing
- Set up Google Analytics on your site (track visitor behavior and search engine activity)
- Research keywords for content
- Set up social media content sharing plugins, etc.
If you don’t have a Google account, click here to set one up now (it’s free) …
(Google account signup page)
Setting up an account with Google is very straightforward. Just enter your details and follow the prompts. After creating your Google account, note down your username and password. You will need these during the WordPress set up and site configuration stage.
If you’re working through our WordPress Installation Tutorials, the next step is to create the initial content to add to your new website or blog.
If you’re working through our WordPress Configuration Tutorials, complete the section below to learn how to integrate your site with various Google tools and applications.
Configuring WordPress Settings – Integrating WordPress With Google Tools
Let’s go through some of the integrations you can make with WordPress:
Google Search Console
Google Search Console (formerly called Google Webmaster Tools) is a free web service provided by Google for webmasters and website owners. You can submit your sitemap and WordPress RSS feed to Google for faster site indexing. WordPress lets you integrate powerful reporting features from Google Search Console that allow you to see how many pages of your site have been indexed, identify and fix link errors, optimize your website for search engines, and more …
(Google Search Console)
Learn more about using Google Search Console here:
Google Analytics is a free service offered by Google that lets you generate and view detailed statistical reports about your site’s traffic and traffic sources and use this information to measure and improve your traffic, metrics, and conversions …
To learn how to add Google Analytics reporting to WordPress, see the tutorial below:
Getting your web content indexed quickly and your pages ranking well in Google’s search results can help drive more visitors to your site and increase sales of your products and services. WordPress lets you craft search engine optimized titles and descriptions and then instruct Google to display your content to visitors in search results exactly the way you want it to appear …
(Improve WordPress SEO for better results on Google)
Our tutorials show you how to improve your results in Google’s search engine with WordPress SEO plugins and optimized content.
To learn how to optimize your WordPress site and content for search engines, see the tutorial below:
You can host videos on YouTube and stream them on your WordPress site …
You can even build entire WordPress sites using YouTube videos and monetize your site with banner ads and Google AdSense (another Google service) …
(Display YouTube Videos In WordPress. Source: CardinalPC.net)
See the tutorial below to learn how to add videos to WordPress:
Google Plus (Google+) is a social networking service described by Google as a “social layer” that enhances many of its online properties. WordPress lets you automatically syndicate content to your GooglePlus account …
Learn more about ways to integrate WordPress with Google Plus here:
Google Maps is a web mapping service application and technology provided by Google that powers many map-based services. Being able to share maps and driving directions with your site visitors can be very useful, especially if you are a local business or a business with physical locations that you want people to visit …
(Add Google Maps To WordPress)
To learn how to add a map to your WordPress site, see the tutorial below:
Google AdSense is a contextual advertising program run by Google that allows publishers in the Google Network of content sites to serve automatic text, image, video, or interactive media advertisements that are targeted to site content and audiences. These advertisements are administered, sorted, and maintained by Google, and they can generate revenue on either a per-click or per-impression basis …
To learn more about monetizing your WordPress site with Google AdSense, see the tutorial below:
Google AdWords not only provides an effective way to advertise your business online, it also offers a powerful keyword tool for doing content research …
(Google AdWords Keyword Planner Tool)
Learn more about doing effective keyword research here:
Google Hangouts lets you engage with other people using group video calls and works on all electronic devices and across all platforms.
With Google Hangouts, you can hold video conferencing calls with your prospects and customers, run webinars (online seminars), broadcast recorded seminars and live events, go live in front of an audience using your laptop, stream a conference keynote, host a worldwide concert, or moderate a panel discussion with international experts. Google Hangouts integrates with Gmail and also lets you call phone numbers right from your computer …
To learn about using Google Hangouts with WordPress, see the tutorials below:
Google Translate is a free service that instantly translates words, phrases, and web pages between English and over 100 other languages.
WordPress has been translated into over 70+ languages. Combined with the power of Google Translate, a simple WordPress plugin can allow visitors from anywhere in the world to translate the content on your site into the language of their choice in seconds …
(Translate your content into other languages with WordPress translation plugins)
To learn how to translate your website into other languages, see the tutorial below:
Get an email when there are new results for your searches, so you can monitor social media updates, news, and websites without having to visit loads of social media and news sites for the latest information …
See the tutorial below to learn how to set up Google Alerts:
(Gmail – Google Mail)
It is beyond the scope of our WordPress tutorials to provide comprehensive training on using a tool like Gmail. You can find a number of helpful resources online, including loads of great tutorials and support from Google itself on using Gmail.
We do, however, recommend watching the following videos}:
Hopefully, the information in this training module has given you a better understanding of the many ways you can integrate WordPress with Google’s services.
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