WordPress Traffic Automation Guide

This tutorial is part of a comprehensive series of articles aimed at helping website owners learn how to grow their business online cost-effectively using a WordPress website and proven marketing methods that are easy to use and easy to implement.

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WordPress Traffic Automation Blueprint – Overview

Just about every single business needs traffic to survive online.

Knowing how to attract visitors to your website is vital to running a successful digital presence. Increasing visitors to a web site is also one of the biggest challenges faced by many business owners.

Why Are So Many Businesses Having Difficulty Bringing Traffic To Their Web Sites?

Search for any of the following information in Google …

• “how to drive traffic to my web site”
• “how do I attract more visitors to my web site for free”
• “best 50 ways to bring traffic”
• “best way to increase more visitors using Pinterest”
• “free website traffic”

… and you will find lists of sites offering you tips, tricks, and information on different methods to help get more website visitors …

(There are lots of strategies to drive more website visitors. This article series will show you how to set up a system to benefit from most of these traffic generation strategies!)

Clearly, there is no shortage of ways to drive more visitors to your site. There are thousands of courses and free information online that can show you cost-effective ways to drive more traffic to your web site.

The problem often has more to do with business owners not investing enough time into learning how to generate new traffic sustainably, not setting up systems for managing the traffic generation process effectively, and, in many cases, not even being aware that there are many ways to automate and leverage your web traffic generation.

The illustration below shows how most businesses typically approach the challenge of generating traffic to their sites …

(This is how many site owners approach traffic generation)

Essentially, the approach most businesses typically take is this: first, you get a website, and then you figure out ways of driving traffic to the site.

As you will discover in a moment, there is a better approach.

Don’t make the mistake of believing that “outsourcing” your traffic generation will take care of the problem.

There is nothing wrong with outsourcing if you have systems in place to manage and process information about your traffic generation activities. If not, you will probably end up spending a lot of valuable time and money searching for a profitable method.

(Without laying down a solid foundation and putting proper systems, online traffic generation can end up being a costly activity!)

Getting regular web traffic sustainably involves setting up a solid foundation online, putting systems in place, continually testing campaign variables, experimenting with different methods, analyzing results, measuring ROI across different traffic generation solutions, etc.

Is There A Simple, Automated Way To Generate More Web Visitors?

Imagine if you owned a web site where the only thing you had to do to automatically deliver an ongoing stream of web traffic to your site was to regularly publish content to your web site.

This is not fantasy … it’s a fact! Many website owners are already doing what we have described above … and you can too!

In this article series, you will learn how to create an automated traffic generation system that can help begin delivering a stream of new targeted traffic to your website, simply by publishing regular content to your website.

How To Set Up A System That Will Automatically Help Drive Traffic To Your Website

As you can see in the diagram below, the web traffic blueprint we discuss in this article series involves 3 fundamental steps:

1. Set up specific systems to lay down a solid foundation for driving sustainable traffic
2. Add content on a regular basis to drive traffic and generate data organically
3. Start testing other traffic strategies

(To get sustainable web traffic, you need to first set up the right systems)

Right now, we’re mostly concerned with Step One. The aim of this article series is to show you how to set up a traffic generation system that will ultimately help you:

• Save time using automation and leverage
• Save money by starting with a simple setup and scaling things to suit your budget
• Automatically get your web pages indexed faster in search engines
• Instantly share your content to all of your social media accounts (e.g. Facebook, Twitter, LinkedIn, etc.)
• Gain valuable insights about your traffic generation methods, track results, measure ROI, etc.
• Outsource traffic generation while maintaining full control of the process
• Grow your business online cost-effectively and sustainably

All of the above can be achieved using what we will refer to throughout our article series as an “expertly configured” WordPress site …

(With an expertly configured WordPress web site, you just post new content and WordPress will do the rest!)

An Expertly Configured WordPress Website – What Is It?

An expertly configured WordPress website is not the same thing as a professionally-configured WordPress site.

An ”expertly configured” WordPress website is a blog that is not only powered by WordPress, but has also been expertly set up and configured (either by yourself or professionally) to take full advantage of the tremendous power, ease-of-use and built-in functionality of WordPress and its integration with various services, specifically in areas like SEO, content syndication, and analytics.

Why Use An Expertly Configured WordPress Web Site?

We write extensively on this site about why you should choose the WordPress platform to grow your business online.

Understanding how an “expertly configured” WordPress web site will help begin delivering targeted visitors to your business requires a number of article installments, which is why we strongly recommend that you spend some time reading our content and subscribe to our site (this way, we can let you know whenever we publish a new article).

Let’s start by addressing some basic questions:

What makes WordPress so special? Why can’t you use another web platform?

Take a look at the illustration below …

(Static Website vs Expertly Configured WordPress Site)

Many websites are built using platforms that create “static” websites. Essentially, this means that the web pages mostly sit inside your server waiting to be discovered. The static website doesn’t communicate with anything outside the application; it doesn’t ’ping’ anyone in cyberspace or notify any other site when new content has been published.

Think about it … if in a static website, your content simply sits there passively waiting to be found, then you have to continually promote your site and your content to continue bringing in new visitors.

WordPress is different!

The WordPress application provides a number of features that let you set up, easily configure and build an automated “online traffic generation” machine, where all you then need to do is post new content and your site will then do the rest, immediately notifying search engines, social media and other online properties about your new content to automatically start generating you new website traffic …

(With an expertly configured WordPress site, you just add new content and your site will do the rest!)

An Automated Content Distribution, Traffic And Lead Generation, And Sales & Marketing System

With an expertly configured WordPress site, you can build more than just a website for your business … you can set up an automated traffic and lead generation and sales & marketing system, where all you do is publish your content and WordPress then automates the rest …

(Set up an automated content distribution, lead and traffic generation, and sales and marketing system with WordPress)

As your business evolves, you can add more functionality and automate processes like:

• Sell products and services with e-commerce,
• Capture leads with opt-in forms and add your subscribers to newsletters and autoresponders,
• Allow visitors to register on your site with different membership levels,
• And so much more!

You can do all of this using inexpensive WordPress plugins. Once these plugins are installed and configured on your site, just direct your visitors to the appropriate sections (e.g. your store, subscription forms, membership area, etc.)

The video below shows you what an expertly configured WordPress site can do for your business …

In Part 2 of The Website Traffic Blueprint overview, we explain the components of this automated online traffic system:

• Setup – Learn the best way to get started if you don’t have a website yet, or if you already have an existing site that may or may not have been built using WordPress.
• Configure – WordPress already comes with a number of built-in features and settings to help you generate traffic. Learn what features and settings need to be configured for maximum benefit.
• Automate – Your traffic system requires not only internal WordPress settings to be expertly configured but also the expert integration of your site’s built-in functionality with external services and other online properties (e.g. webmaster, analytics, and social media accounts).
• Publicize – Once configuring your WordPress settings and integrating your website with various external sites, all you have to do is publish new content regularly and WordPress will instantly notify and inform search engines, your social media pages and other online properties about the new content, giving your site wider online exposure to more visitors.
• Optimize – We recommend starting with a content-based strategy to build organic traffic. With the right systems in place, you can start to track and understand your incoming traffic and gather valuable information that will allow you to make better decisions as you expand to different traffic generation strategies.

This is the end of Section One

To read the rest of this article, click on the link below:

WordPress Web Site Traffic Blueprint Part Two – Discover How To Create A Traffic-Getting Machine

This tutorial is part of a comprehensive series of articles designed to help website owners learn how to grow their business online inexpensively using a WordPress website and proven web marketing methods.

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