WordPress Traffic Automation Guide

This article is part of a comprehensive series of tutorials designed to help you learn how to grow your business online inexpensively and drive traffic sustainably with a WordPress-powered website and proven marketing methods that are easy to use and easy to implement.

***

WordPress Traffic Automation Blueprint – Overview

Just about every single business needs a constant stream of traffic to prosper online.

Discovering effective methods to generate more visitors to your website is a requirement of building a successful business online. Lack of web visitors is also one of the most common complaints made by website owners everywhere.

Why Are So Many Businesses Having Difficulty Getting More Visitors To Their Websites?

If you search for any of the phrases below in Google …

• “bring web traffic to your site”
• “how do I drive web traffic to my website”
• “learn to attract more traffic”
• “learn how to get more visitors using email”
• “attract visitors to my website”

… and you will immediately find loads of information about strategies to help drive more website visitors …

(There are lots of strategies to get more web traffic to your website. This article series will help you set up a simple system to benefit from most of these traffic generation methods!)

Clearly, there is no shortage of ways to drive more traffic to your site. There are loads of products and free sites that can show you cost-effective how to get more traffic to your site.

The problem often has more to do with business owners not investing enough time into learning how to grow traffic sustainably, not setting up systems for managing the process effectively, and, in many cases, not even being aware that there are ways to configure your website to automate and leverage your web traffic generation.

The diagram below shows how most businesses approach the challenge of generating website traffic …

(This is how most site owners approach the challenge of generating web traffic)

Essentially, the typical approach most businesses take is this: first, you build your website, and then you figure out ways of driving traffic to it.

As we will show you in just a moment, there is a better approach.

Don’t make the mistake of believing that “outsourcing” your traffic generation will eliminate this problem.

Outsourcing is great if you have great systems set up to manage and analyze the results of your traffic generation campaigns already. If not, all you will probably do is end up spending a lot of valuable time and money looking for a profitable traffic-getting method.

(Without a solid foundation and the right systems in place, website traffic generation can be a costly activity!)

Sustainable traffic generation involves laying a solid foundation online, implementing proper systems, testing campaign variables, experimenting with different services, tracking results, measuring ROI across different traffic generation solutions, etc.

Is There A Simpler, Automated Way To Drive More Web Traffic?

Imagine if all you had to do to instantly deliver a stream of web traffic to your site was to publish content consistently.

This is not fiction or fantasy … it’s a fact! In fact, many website owners already have some or all of the basic components in place to profit from the automated traffic system we’ve just described … and so can you!

In this article series, we explain how to create an automated traffic machine that can instantly begin attracting web traffic to your business, simply by adding content to your website on a consistent basis.

How To Set Up A System That Will Automatically Help Bring More Traffic To Your Site

As you can see in the diagram below, the web traffic method we present in this article series involves 3 fundamental steps:

1. Set up specific systems to lay down a solid foundation for generating sustainable traffic
2. Add content on a regular basis to start driving traffic and generating data
3. Add new traffic methods and test

(Sustainable traffic generation requires setting up a solid foundation online and putting the right systems in place)

Right now, we’ll mostly be focusing on Step 1. The purpose of our article is to help you lay the foundations for a traffic generation system that will ultimately help your business:

• Save time using leverage and automation
• Save money in lots of different ways
• Automatically get your web content indexed faster in search engines
• Instantly notify and publicize your content to all of your social media accounts (e.g. Facebook, Twitter, Pinterest, etc.)
• Gain valuable insights about your traffic generation methods, analyze results, measure ROI, etc.
• Outsource traffic generation while maintaining full control of the process
• Grow your business online cost-effectively and sustainably

All of the above can be achieved using what we will refer to in this article series as an “expertly configured” WordPress web site …

(With an expertly configured WordPress website, you just publish new content and WordPress will then do the rest!)

An Expertly Configured WordPress Site – What Is It?

An expertly configured WordPress website is not the same thing as a professionally-configured WordPress web site.

An ”expertly configured” WordPress web site is a web site that is not only driven by the WordPress CMS, but has also been expertly set up and configured (either by yourself or professionally) to take full advantage of the enormous power, ease-of-use and functionality of WordPress and its integration with other services, specifically in areas like SEO, content syndication, and reporting.

Why Use An Expertly Configured WordPress-Powered Site?

We provide a number of detailed articles on this site about using WordPress to grow your business online.

Understanding how an “expertly configured” WordPress blog can begin attracting an ongoing stream of targeted visitors to your business requires a number of articles, which is why we highly recommend that you spend some time reading our posts and subscribe to this site (this way, you will be informed when we publish new content on this topic).

Let’s begin by answering some basic questions:

What makes WordPress so special? Why can’t you use another platform?

Take a look at the diagram below …

(Static vs Expertly Configured WordPress Website)

Many websites are built on platforms that create “static” websites. Essentially, what this means is that your digital content just sits inside your server waiting to be discovered. A static website doesn’t communicate with anyone else outside its platform; it doesn’t ’ping’ anyone in cyberspace or inform any other site when new content has been added.

Think about it … if in a traditional website, all of the content simply sits in a server passively waiting to be found, then the web site owner has to keep promoting their website and its content to keep bringing in web traffic.

WordPress is different!

The WordPress platform comes with default functionality that gives site owners the ability to set up, easily configure and build an automated “traffic generation” machine, where all you then have to do is add content and WordPress then does the rest, immediately notifying search engines, social media and other online properties about your site to automatically bring your business new traffic …

(With an expertly configured WordPress website, you simply post content and WordPress will do the rest!)

An Automated Content Distribution, Traffic And Lead Generation, And Sales & Marketing System

With an expertly configured WordPress site, you can build more than just a website for your business … you can set up an automated traffic and lead generation and sales & marketing system, where all you do is publish your content and WordPress then automates the rest …

(Set up an automated content distribution, lead and traffic generation, and sales and marketing system with WordPress)

As your business evolves, you can add more functionality and automate processes like:

• Sell products and services with e-commerce,
• Capture leads with opt-in forms and add your subscribers to newsletters and autoresponders,
• Allow visitors to register on your site with different membership levels,
• And so much more!

You can do all of this using inexpensive WordPress plugins. Once these plugins are installed and configured on your site, just direct your visitors to the appropriate sections (e.g. your store, subscription forms, membership area, etc.)

The video below shows you what an expertly configured WordPress site can do for your business …

In Part 2 of The Web Site Traffic Blueprint overview, we explain the components of your automated online traffic system:

• Setup – Learn the best way to start if you don’t have a web presence yet, or if you already have an existing site that may or may not have been built using WordPress.
• Configure – By default, WordPress already comes with a number of built-in features and settings that can help you generate traffic. Learn what features and settings need to be expertly configured for optimal results.
• Automate – Your traffic system requires not only internal WordPress settings to be configured but also an expert integration of your site’s built-in functionality with 3rd-party services and other web properties (e.g. webmaster, analytics, and social media accounts).
• Publicize – Once configuring your site settings and integrating your site with various external sites, you then begin publishing new content regularly and WordPress will instantly notify and inform search engines, your social media pages and other online properties about the new content, giving your site wider online exposure to more visitors.
• Optimize – We recommend starting with a content strategy to build sustainable traffic. With the right systems in place, you can then begin monitoring and understanding your incoming traffic and gather valuable information that will allow you to make more intelligent and cost-effective decisions as you expand to other traffic generation methods.

This is the end of Part One

To read the rest of this article, click on the link below:

Web Traffic Blueprint Part 2 – How To Turn Your WordPress Site Into An Automated Web Traffic Machine

This tutorial is part of a comprehensive tutorial series aimed at helping site owners learn how to grow their business online and drive traffic sustainably using a WordPress-powered website or blog and proven marketing strategies that are easy to implement.

Subscribe To This Site And Get Notified Of New WordPress Tutorials!

***