WordPress Traffic Automation Blueprint – Part 4 (Automation)

This is part 4 of a 5-part series on how to create an automated traffic generation system for your WordPress site. This tutorial shows you how to set up a number of plugins that will help drive traffic automatically to your WordPress site.

Web Site Traffic Blueprint Part Four - A Complete Guide To Getting More Website Visitors Automatically With WordPressWelcome to Part 4 of our Website Traffic Blueprint article series, where we show you how to drive traffic automatically to your site using the WordPress CMS platform.

So far, we have covered the following in this article series:

In Part 1, we explain why using an expertly configured WordPress website is the key to automating traffic to your website …

With an expertly configured WordPress website, all you have to do is publish fresh content consistently to drive traffic!

(With an expertly configured WordPress site, all you have to do to attract traffic is post web content consistently!)

In Part Two, we discuss critical setup decisions. We help you understand the best way to start if you don’t have a web presence yet, how to set things up if you already have a website, and what to do if your site was built with WordPress.

How to set up WordPress on your domain

(In Part 2 we show you where to set up a WordPress website on your domain)

In Part Three, we discussed the configuration phase of the blueprint.

In this step, we configure all the settings (hosting, WordPress and external) that can affect your site’s ability to generate traffic automatically …

How to set up a WordPress website on your domain

(In Part 3 we explain how to configure all the settings that can affect your website’s ability to generate traffic automatically)

In this section of the article series, we look at ways to automate your traffic using various plugins.

Why Automate Your Traffic Generation Process?

Depending on which marketing expert you get your advice from, you could end up trying to spend an hour each day (or more) promoting your business on social media while also managing your business, your content and your online presence.

Most small business owners simply lack the time, resources and budget to engage in the kind of content marketing that many online marketing experts advise. If you are spending all of your time posting updates on Twitter, LinkedIn, or Facebook in addition to writing articles for your blog or website, how will you get anything else in your business done?

Keeping a business running is how most small business owners spend their time.

(Keeping a business up and running is how most small businesses spend their working hours. Image source: NFIB)

Many business owners spend most of their working hours just keeping their businesses up and running. In addition to running a business, there’s also sales and marketing. After all, businesses need to remain competitive and make sales in order to survive.

Research conducted by VerticalResponse – an email and social media marketing company, found that:

  • Almost half of all small businesses surveyed spent at least 6 hours per week on social media (the rest spent even more time – between 6 and 21+ hours per week). This was a 66% increase from the previous year, so if the same survey was conducted today, the numbers would probably be even higher.
  • More than half of all businesses surveyed spent 1-3 hours or more creating a blog post.
  • Finding and posting content for social media was the activity that consumed the most time online for all businesses surveyed.

Businesses spend more time every year marketing and promoting themselves online.

(Businesses are spending more time marketing and promoting themselves online. Infographic: VerticalResponse)

As businesses spend more time on online marketing in order to compete and survive, this puts more and more of a squeeze on businesses to focus their time on other equally vital areas …

Businesses with limited time, resources, and budgets and many areas to focus on have to plan their marketing strategy very carefully.

(Businesses with limited time, resources, and marketing budgets and many different business areas to focus on require careful planning of their marketing strategy.)

One other important thing to keep in mind is that, in addition to spending time social sites, all of your efforts are going into virtual real estate that you don’t control. You don’t own Facebook, Twitter, or Pinterest. These sites can make decisions that affect your business without first consulting you. Why invest so much effort and time building content on rented real estate? With WordPress, you can have complete control of your own real estate and post your content automatically to other sites.

Automating processes to save time is not new. Businesses of all sizes have been doing it ever since the dawn of the Industrial Age. In the Information Age, however, the increasing availability of many new channels for marketing and promoting a business online creates a number of dilemmas for small business owners and marketing managers, especially for those with limited resources, time, and budget. For example:

  • Which of these marketing channels should you invest more of your time, budget, and your efforts on?
  • Should you invest so much time and effort building a web presence on other people’s sites (e.g. Facebook, Twitter, Tumblr, etc.) while ignoring the benefits of building content on your own website?
  • Do you create new content for every channel you plan to market and promote your business on?

The Benefits Of Automating Your Traffic Generation With WordPress

What I’d like to show you now, is a free, simple, and effective method that allows you to automate your traffic generation with WordPress.

With this method, you will be able to:

  • Save time creating web content and other marketing channels (e.g. social media),
  • Save money on content creation and unnecessary web marketing channels,
  • Determine which marketing channels you should focus more time, efforts, and your budget on,
  • Invest most of your time building your own asset instead of someone else’s and still benefit from other people’s marketing channels.

Warning

Many automated traffic solutions tend to focus on black hat methods, such as manipulating search engine results. This is not what the focus of this article series is about. In fact, we recommend avoiding black hat sites, solutions, techniques, and anything designed to manipulate or violate the policies and terms of service of companies like Google, Twitter, Facebook, etc..

Automating your web traffic doesn't require the use of black hat methods!

(Web traffic automation does not require the use of black hat methods!)

The focus of this article is not to manipulate web services or bypass their terms of service, but to show you how to automate your content distribution in order to leverage your time and marketing efforts, and increase your exposure online to websites that your target audience frequents.

An Automated Content Distribution, Traffic And Lead Generation, And Sales & Marketing System

As we’ve just seen in the previous section, most business owners lack the time, human resources and budget to engage in the kind of content marketing that most experts recommend. What you want to do, then, is be strategic with your limited resources, budget, and time.

So, instead of choosing this approach, which is very time-consuming …

Posting content to different channels is extremely time-consuming!

(Posting content to marketing channels one by one is extremely time-consuming!)

Why not do this instead …

Set up an automated content distribution, lead and traffic generation, and sales and marketing system with WordPress

(Set up an automated content distribution, lead and traffic generation, and sales and marketing system with WordPress)

With an expertly configured WordPress site, you can build more than just a website for your business … you can set up an automated traffic and lead generation and sales & marketing system, where all you do is publish your content and WordPress then automates the rest.

With WordPress, you can publish once, and automate the distribution of your content to all other marketing channels.

You can:

  • Automatically distribute content to social sites and social bookmarking sites,
  • Distribute content (and comments) automatically to other blogs and web properties using RSS
  • Import content automatically (e.g. videos)

As your business evolves, you can add more functionality and automate processes like:

You can do all of this using inexpensive WordPress plugins. Once these plugins are installed and configured on your site, just direct your visitors to the appropriate sections (e.g. your store, subscription forms, membership area, etc.)

How do you get all of this done?

Simple … first, set up your website or blog as shown in Part Two. Then, get it all configured as described in Part Three. After all this is in place, you then automate various processes using plugins like the ones shown in the section below.

The video below shows you how everything works once your WordPress site has been expertly configured …

WordPress Web Traffic Blueprint – Traffic Generation Plugins

Let’s take a quick look at some examples of WordPress plugins that can:

  • Distribute content to social sites and social bookmarking websites
  • Distribute comments automatically to other blogs
  • Distribute content automatically via RSS feeds to other online properties

Jetpack by WordPress.com

You can get your posts automatically distributed to sites like Twitter, Facebook, Tumblr, LinkedIn, Google+ and more as soon as you publish new content using a plugin like JetPack.

Jetpack

Download URL: https://jetpack.com/

Jetpack is a free WordPress plugin with many useful functions.

After Jetpack has been installed, you will need to connect the plugin to the WordPress.com account set up in Part 3

Make sure the Jetpack plugin is connected to your WordPress.com account

(Connect Jetpack to your WordPress.com account)

Next, activate the Publicize feature …

Activate the Publicize feature on Jetpack

(Jetpack – Publicize feature)

Once this section is configured, you will be able to automatically share your posts on Twitter, Tumblr, Facebook, GooglePlus, LinkedIn, and more …

Distribute your posts to various social media accounts.

(Publicize your content to various social accounts.)

After configuring all plugin and account settings, your content is ready for distribution.

The Publicize feature adds a new section to your Publish box …

Publicize account settings displayed in your post publishing box.

(Publicize account details displayed in the Publish box.)

Now, as soon as you publish a new post, it will automatically get shared online to every account you have set up …

As soon as you publish, your posts are automatically shared online.

(As soon as you publish, your post is automatically distributed online.)

The Jetpack plugin provides an automated and hands-free way to get more exposure online for your content on social media sites.

CommentLuv

CommentLuv

(CommentLuv)

The WordPress built-in commenting system allows your site users to interact with your web site, post new comments, reply to other users and participate in discussions.

You can enhance the WordPress native commenting feature using third-party plugins like Disqus, IntenseDebate, LiveFyre, or CommentLuv that integrate your comments with social media, helping to spread and share them online.

For example, a WordPress plugin like CommentLuv (Pro version) can help make your blog more attractive to commenters by offering them a choice of backlinks if they like, tweet, or plus1 your content. This plugin will visit the comment author’s website while they enter their comment and retrieve their latest blog posts, which can be included at the bottom of their comment when they click the submit button.

CommentLuv Premium version can encourage a greater level of commenting and improve user engagement on your website.

(CommentLuv Pro version can encourage a greater level of commenting and create more user engagement on your site.)

To learn more about this plugin, go here:

SocialLinkMachine

Social LinkMachine - Content distribution plugin

(Social LinkMachine – WordPress content distribution plugin)

Social Link Machine is a set-and-forget plugin for WordPress that lets you automatically syndicate your content to many social sites, build anchor text backlinks, include relevant YouTube videos and images, and social signals on auto-pilot …

Social LinkMachine - drip-feed your content automatically to over 30 traffic-generating platforms

(SocialLinkMachine – syndicate and drip-feed content automatically to over 30 online sites)

With Social LinkMachine installed, you can automatically syndicate and drip-feed content to over 30 authority sites, like:

  • Bookmarking Sites: e.g. Delicious, Folkd, Kippt, Stumbleupon, etc.
  • Web 2.0 Blogging Platforms: e.g. Blog.com, Rebel Mouse, Tumblr, etc.
  • Social Platforms: Google Plus, Twitter, etc.
  • Image Sharing: e.g. Flickr, etc.
  • Document Sharing Platforms: e.g. Docdroid, Scribd, etc.

Visit this site to learn more about the benefits of this powerful plugin: Social Link Machine

Also, if you would like to know more about setting up social media monitoring (so you can get actionable information about your content distribution efforts), go here for a detailed article about social media tracking tools and technologies that are worth knowing about:

Important Info

The above are just a few examples of the many content distribution plugins that WordPress makes available.

Kickstart Your WordPress Traffic System

After your traffic automation system has been set up, we recommend kickstarting the process of driving traffic to your site with the steps shown in this tutorial:

WordPress Traffic System: Content Syndication Phase – Summary

Once you have your website and plugins configured and fully set up, all you need to do then is publish great content on a regular basis to automatically attract new traffic organically.

Practical Tip

We have created an entire email email-based training course designed to help you never run out of great content for your website or blog:

Once you have expertly configured your WordPress site, the next step is to optimize the web-traffic generation process. This step is explained in the next article in our series.

This is the end of Section Four

To read the rest of this article, click here:

Web Site Traffic Blueprint Part 5 - Learn How To Create An Automated Web Traffic-Getting Machine With WordPress

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WordPress Traffic Automation Blueprint – Part 5 (Optimization)

This is part 5 of a 5-part series on how to create an automated traffic generation system for your WordPress site. This tutorial explains how to optimize your WordPress traffic system once your WordPress site has been expertly configured and setup.

Web Site Traffic Blueprint Part Five - How To Turn Your Website Into A Traffic Generation MachineWelcome to Part 5 of our Web Site Traffic Blueprint article series, where we explain how to automate traffic to your website using the WordPress CMS platform.

So far, we have covered the following in this article series:

In Part 1 of this series, we explain why using an expertly configured WordPress website is the key to generating automated traffic …

With an expertly configured WordPress web site, all you have to do to automatically generate more web traffic is post content on a regular basis!

(With an expertly configured WordPress web site, all you have to do is publish great content on a consistent basis to start generating new traffic!)

In Part 2, we looked at critical setup decisions. We helped you understand the best way to get started if you don’t have a website yet, how to set things up if you already have a website, and what to do if your website has been built using WordPress.

How to set up WordPress on your domain

(In Part 2 we show you how to set up a WordPress site on your domain)

In Part Three, we focused on the configuration phase. We explained how to configure all the settings (hosting, WordPress and external) that can affect your website’s traffic-getting ability …

Where to set up a WordPress website on your domain

(In Part 3 you will configure all the settings (hosting, internal and external) that affect your website’s ability to generate traffic automatically)

In Part 4, we discussed ways to automate the traffic system using a number of WordPress plugins.

Publish content one-time and automate your content distribution to all other channels!

(Publish content one-time, automate the rest!)

In this article, we look at ways to optimize the traffic generation process using a number of tools and methods.

WordPress Web Traffic Automation System – Traffic Optimization Systems

In addition to getting your WordPress site expertly configured, the key to generating consistent traffic of high quality is having a clearly-defined business vision, careful digital planning, and good systems in place.

Automated traffic is the result of business vision, sound planning, and great systems

(Generating automated traffic is the result of a business vision, planning, and excellent systems)

Let’s review the systems that will help you grow and manage new traffic.

These include:

  • Marketing Systems – How you drive traffic to your business.
  • Technical Systems – How you ensure that your digital presence remains operating efficiently for receiving traffic.
  • Business Systems – The systems and processes used to manage and respond to new traffic.

Use systems to grow, automate, optimize, and manage your traffic

(Use systems to grow and manage your web traffic)

Let’s briefly review the above systems:

Marketing Systems

Your marketing systems consist of the processes and strategies used to create new traffic for your website. You can test your online marketing systems by asking questions such as:

  • What channels do you plan to use to drive new traffic (e.g. blogging, video marketing, etc)?
  • How will you assign your budget and resources to your marketing channels?
  • How will you create your content, sales funnels, and run your marketing campaigns?
  • How will you measure the cost-effectiveness of your campaigns?

During the setup and configuration phase, you would have installed an analytics program (e.g. Google Analytics). If you’re just starting out, you may want to consider investing in some paid advertising (e.g. pay-per-click ads) to help you generate some initial actionable data, such as the keyword phrases people are searching online to find your site, which you can use to create content better targeted to your audience.

Technical Systems

Your technical systems and processes keep your digital presence up and running for receiving new traffic. There’s no point driving traffic to your website if your site is constantly experiencing problems or your pages are taking a long time to load.

Your systems need to handle areas like webhosting, website maintenance and support, installing, configuring, and updating software (e.g. plugins), customization, integration, troubleshooting, etc.

Your technical systems can be tested by asking questions such as:

  • Who will look after my webhosting?
  • Who looks after my website and keeps my site, plugins, themes, etc. maintained and up-to-date?
  • Who will fix errors, troubleshoot problems, provide technical support and advice, etc. if you experience difficulties?

Many potential issues can be minimized if your website planning and setup and configuration phases have been completed correctly. Like all technology, however, you should expect problems. You will need the right technical systems in place to handle these.

Business Systems

You need good business systems in place to help you manage new traffic. This includes:

  • Communication systems
  • Managing human and financial resources
  • Handling leads and sales inquiries
  • Order fulfillment
  • Customer training/service
  • etc.

If you intend to outsource your digital marketing and technical services, then make sure you have implemented good systems to manage all outsourcing processes.

WordPress Traffic Blueprint – Traffic Optimization Strategies

If your business objectives are clear and your systems and processes are in place, all you need to do is to develop, optimize, and further automate a “traffic loop”.

Let’s walk through an example of implementing, optimizing, and further automating a traffic loop. Take a look at the processes illustrated below …

Traffic loop

(Implement, optimize, and automate your traffic loop)

Increase Reach & Visibility Online

Step 1 of the process is to get your business exposed to as many potential users as your resources will allow.

Tips
  • An expertly configured WordPress site will allow you to instantly share your content on social media accounts like Facebook, Twitter, LinkedIn, etc. The easiest way to increase your reach and visibility online, therefore, is to simply publish more content.
  • As mentioned earlier, investing in some paid advertising can help you generate some initial data, which you can use to create content targeted specifically to your audience’s needs.
  • Repurpose your content to leverage different media formats.
  • Continue learning about ways to increase more web site traffic using methods like Twitter, podcasts, cross promotions, etc.
Plugins, Tools, & Methods

We’ve already covered a number of excellent plugins, tools, and methods in earlier sections of this tutorial series.

Also, look for plugins that allow you to easily add the following to your site:

  • Share your comments and posts online with others,
  • Run contests, offer discounts or downloads for likes/shares,
  • Accept user generated content, feeds, etc.
  • Publish and distribute content online in different media formats (e.g. videos, PDF guides, slides, etc.)

Build Authority And Credibility

Getting more of your content published is a great first step, but to make this activity more effective, your content also needs to build authority and credibility with visitors.

Publishing higher quality content not only helps to establish your credibility, it also improves your chances of getting more views from social sharing and hence more traffic.

Traffic Tips
  • Create and publish content that adds value to your audience and that showcases your expertise. This includes content that informs and educates readers, training content, case studies, adding testimonials, etc.
  • Consider publishing a special report or even an e-book that you can sell or distribute online.
Tools, Plugins, And Strategies

We have created a complete email series aimed at helping you never run out of great content ideas for your site:

Also, if you haven’t already, learn more about plugins that let you easily add the following to your WordPress website or blog:

Grow Influence And Engagement

At some point, you may want to consider developing “traffic on tap.” You can do this by growing a list or starting a group.

With “Traffic On Demand,” most of your traffic comes from customers or subscribers – people who already know you and trust you. Your influence and reputation can be used to generate traffic with a single post or email broadcast.

Tips
  • Encourage users to leave comments and start discussions on your site.
  • Add an email training course and encourage people to subscribe.
  • Add a free or paid membership site.
  • Start or join an online group on Facebook.
Tools, Plugins, & Strategies

Many solutions and plugins are available that are easy to implement and can help increase your online influence and improve engagement. For example:

  • List-Building Software (e.g. Aweber, MailChimp, etc.)
  • Contact Forms, Live Chat
  • Forums & Social Communities (e.g. bbPress, BuddyPress)
  • Polls and Surveys
  • Webinars (e.g. Webinar JEO)
  • Comment sharing
  • Add media, video galleries, etc.

Identify Needs/Problems & Provide Solutions

If you take advantage of incoming traffic to find out what your visitors are looking for, you can have an endless funnel of ideas for new products and services, all of which can provide you with new opportunities to generate new streams of web traffic.

Useful Tips And Ideas
  • Create a free or paid e-learning program.
  • Publish a special report or PDF guide that can be sold or distributed online.
  • Consider adding e-commerce to your business.
Plugins, Tools, And Methods

If you plan to provide services, products, and solutions online (as opposed to just providing information), learn more about plugins that let you easily add the following to your WordPress site:

Analyze Data & Feedback

The final step of the process is the collection and analysis of data. Learning to interpret data gathered from existing traffic lets you discover new opportunities to create additional traffic.

Hopefully, by now you already have installed an analytics tool like Google Analytics on your site. Make sure you can also understand the data.

WordPress Web Traffic Blueprint – Summary

Once you implement the above strategies, all you have to do is rinse and repeat, fine-tuning and refining your methods as you go to grow your traffic and get better your results.

In summary:

  • Start with an expertly configured WordPress site backed by good marketing, technical and business systems,
  • Implement a content marketing strategy (consider also investing in some paid advertising to drive initial traffic and generate useful data) to increase your reach and visibility online,
  • Add plugins, list-building strategies, and other solutions if needed to build authority, trust, and credibility, and also to increase engagement with visitors,
  • Promote any new solutions, products or services using your existing channels and strategies to generate additional streams of traffic,
  • Analyse your data and your results, automate your processes wherever possible, and begin the cycle again.

Hopefully, now you have a blueprint that will help you automate and optimize the process of driving traffic to your WordPress web site and build a more successful business online.

Web Site Traffic Blueprint Part 5 - Learn How To Turn Your WordPress Site Into An Automated Traffic Generation Machine

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"This is AMAZING! I had learnt about how to use WordPress previously, but this covers absolutely everything and more!! Incredible value! Thank you!" - Monique, Warrior Forum

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WordPress Traffic Automation Blueprint – Part 1 (Overview)

This is part 1 of a 5-part series of tutorials that show you how to automatically increase web traffic using WordPress and proven web marketing methods.

WordPress Traffic Automation Guide

WordPress Traffic Automation GuideThis tutorial is part of a series of comprehensive articles and tutorials designed to help you learn how to grow your business and drive traffic organically with a WordPress website or blog and proven marketing methods that are easy to use and easy to implement.

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WordPress Traffic Automation Blueprint – Overview

WordPress Web Traffic Blueprint Part 1 - How To Get More Web Traffic For Your Business Using WordPressJust about every single business needs a constant stream of new visitors to survive online.

Learning how to bring more visitors to your website is vital to running a successful digital presence. Lack of web traffic is also one of the most common complaints made by website owners everywhere.

Why Are So Many Businesses Struggling To Bring More Visitors To Their Websites?

Search for any of the following information in Google …

  • “get more web traffic to your web site for free”
  • “get more web traffic to my web site”
  • “need to get traffic”
  • “need to drive more web site traffic using videos”
  • “drive more people to my website for free”

… and you will find loads of tips, tricks, and information about different methods to help you drive more website visitors …

There are lots of ways to drive more web traffic to your website. This article series will help you set up a system to benefit from many of these traffic generation strategies!

(There are lots of strategies to drive more website visitors. In this article series you will learn how to set up a simple system to take advantage of most of these traffic generation strategies!)

There is clearly no shortage of ways to drive more visitors to your web site. There are tons of tutorials and free information that can show you effective strategies to increase traffic to your site.

The problem often has more to do with business owners not investing sufficient time into learning how to generate new traffic sustainably, not setting up systems to manage the traffic generation process effectively, and, in many cases, not even being aware that there are ways to configure your web presence to automate and leverage your web traffic generation.

The diagram below shows the typical approach many small businesses take when it comes to generating web traffic …

This is how most site owners approach traffic generation

(This is how most small businesses approach traffic generation)

Essentially, the approach most small businesses typically take is this: first, you get a website, and then you figure out ways of driving traffic to your site.

As you will see in a moment, there is a smarter approach.

Important

You shouldn’t make the mistake of thinking that “outsourcing” your traffic generation will eliminate the problem.

Outsourcing is great if you already have great systems in place to manage and analyze the results of your traffic generation campaigns. If not, you will probably end up investing a lot of valuable time and money looking for a profitable method that can consistently deliver you a positive ROI.

Without a solid foundation and systems in place, website traffic generation can be very costly!

(Without laying down a solid foundation and putting proper systems, web traffic generation can be a costly waste of time and money!)

Increasing web traffic sustainably requires setting up a solid foundation online, implementing systems, continually testing campaign elements, experimenting with different methods, analyzing results, comparing ROI across different traffic generation opportunities, etc.

Is There A Way To Automate The Process Of Getting Traffic?

Imagine if all you had to do to instantly deliver web traffic to your site was to publish content consistently.

This is not science fiction or fantasy … it’s a fact! Many website owners are currently doing this … and so can you!

In this article series, we will show you the process of setting up an automated traffic system that can instantly drive new targeted traffic to your website, simply by publishing content on a consistent basis to your website.

How To Set Up An Automated Traffic Generation System

As you can see in the diagram below, the web traffic blueprint we present in this article series involves 3 basic steps:

  1. Set up specific systems to lay down a solid foundation for driving sustainable traffic
  2. Add web content on a regular basis to start driving traffic and generating data
  3. Add other traffic methods

To generate sustainable traffic, you need to first set up the right systems

(Sustainable traffic generation requires setting up a solid foundation online and implementing proper systems)

Right now, we’re mostly concerned with Step 1. The purpose of our article series is to show you how to set up a traffic generation system that will ultimately:

  • Save time using automation and leverage
  • Save money by starting with a simple setup and scaling up in a sensible way
  • Automatically notify search engines
  • Instantly notify and publicize your content to all of your social media accounts (e.g. Facebook, Twitter, Pinterest, etc.)
  • Access valuable data about your traffic generation strategies, track results, measure ROI, etc.
  • Outsource traffic generation while maintaining full control of the process
  • Grow your business online cost-effectively and sustainably

All of the above can be achieved using what we will refer to in this article series as an “expertly configured” WordPress site

With an expertly configured WordPress web site, you just post content and your site then does the rest!

(With an expertly configured WordPress web site, you simply publish new content and your website then does the rest, notifying other sites about your content and bringing you back traffic!)

What Is An Expertly Configured WordPress Site?

An expertly configured WordPress web site is different than a professionally-configured WordPress website or blog.

An ”expertly configured” WordPress website is a website or blog that is not only built on the WordPress CMS, but has also been expertly set up and configured (either by yourself or professionally) to take full advantage of the tremendous power, ease-of-use and functionality of WordPress and how it integrates with various sites, specifically in areas like search engine optimization, content syndication, and reporting.

Why Use An Expertly Configured WordPress Site?

We write extensively on this site about why you should choose WordPress to grow your business online.

Understanding why and how an “expertly configured” WordPress site can help create an automated traffic system requires several articles, which is why we strongly recommend that you spend some time reading our posts and subscribe to this site (this way, you will be informed whenever new information on this topic gets published).

Let’s start by answering a couple of basic questions:

Why does it have to be WordPress? Why not use another web platform?

Take a look at the picture below …

Static Website vs Expertly Configured WordPress Site

(Static vs Expertly Configured WordPress Site)

Many sites are built with applications that create websites with “static” web pages. Essentially, this means that the content files mostly sit inside the server waiting to be found. The static website doesn’t communicate with anything outside its platform; it doesn’t broadcast to anybody in cyberspace or inform any other website when new content has been published.

Think about it … if with a traditional website, all of the content simply sits there passively waiting to be found, then the site owner has to actively keep promoting their website and its content to keep bringing in new visitors.

WordPress is different!

WordPress provides special features that give site owners the ability to set up, configure and build an automated “online traffic generation” machine, where all you then have to do is publish content and your site will then do the rest, instantly notifying various online properties about your site to bring you new web site visitors …

Web Traffic Blueprint Part 1 - How To Attract More Website Traffic For Your Business With WordPress

(With an expertly configured WordPress website, you just post new content and WordPress will then do the rest!)

An Automated Content Distribution, Traffic And Lead Generation, And Sales & Marketing System

With an expertly configured WordPress site, you can build more than just a website for your business … you can set up an automated traffic and lead generation and sales & marketing system, where all you do is publish your content and WordPress then automates the rest …

Set up an automated content distribution, lead and traffic generation, and sales and marketing system with WordPress

(Set up an automated content distribution, lead and traffic generation, and sales and marketing system with WordPress)

As your business evolves, you can add more functionality and automate processes like:

You can do all of this using inexpensive WordPress plugins. Once these plugins are installed and configured on your site, just direct your visitors to the appropriate sections (e.g. your store, subscription forms, membership area, etc.)

The video below shows you what an expertly configured WordPress site can do for your business …

In Part Two of The Web Traffic Blueprint overview, we explain the components of your automated traffic machine:

  • Setup – Learn the best way to get started if you don’t have a website yet, or if you already have an existing site that may or may not have been built using WordPress.
  • Configure – By default, WordPress already comes with a number of built-in features and settings to help you generate traffic. Learn what features and settings have to be expertly configured for optimal benefit.
  • Automate – Your traffic system requires not only internal WordPress settings to be configured but also expert integration of your WordPress site with 3rd-party tools and other online properties (e.g. webmaster, analytics, and social media accounts).
  • Publicize – Once configuring your site settings and integrating your website with various external services, you simply begin to publish new content consistently and WordPress will instantly notify and inform search engines, your social media pages and other online properties about the new content, giving your site wider exposure online to new targeted visitors.
  • Optimize – We recommend beginning with a content strategy to build traffic organically. With the right systems in place, you can then begin to track and analyze your results and gather valuable information that will allow you to make intelligent and cost-effective decisions when using new traffic generation strategies.

Web Site Traffic Blueprint Part 1 - Learn How To Create An Automated Web Traffic Generation Machine

This is the end of Part 1

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Web Site Traffic Blueprint Part Two – Discover How To Grow Your Traffic For Your Business With WordPress

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This tutorial is part of an article series aimed at helping you learn how to grow your business online inexpensively using a WordPress website and proven online marketing methods.

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