Web Traffic Blueprint Part 4 - Discover How To Create A Web Traffic-Getting Machine With WordPressWelcome to Part Four of our Web Traffic Blueprint article series, where we show you how to turn your website into an automated traffic machine using the WordPress CMS.

So far, we have covered the following in this article series:

In Part One, we provide an overview of the traffic automation process, and explain why using an expertly configured WordPress site is the key to generating automated traffic …

With an expertly configured WordPress website, all you have to do to automatically bring more traffic is add great content regularly!

(With an expertly configured WordPress site, all you have to do to automatically generate more traffic is add new content on a regular basis!)

In Part Two, we discuss critical setup decisions. We help you understand the best way to get started if you don’t have a web presence yet, how to set everything up if you already have a site, and what to do if your site is built using WordPress.

Where to set up WordPress on your domain

(In Part two we show you how to set up a WordPress website or blog on your domain)

In Part Three, we looked at important configuration decisions.

Here, we configure all the settings (hosting, internal and external) that affect your website’s traffic-getting ability …

Where to set up WordPress on your domain

(In Part Three you will configure hosting settings, WordPress settings, and external settings that affect your site’s ability to generate traffic automatically)

In Part 4, we discuss ways to automate your traffic with plugins.

Why Automating Your Traffic-Getting Process Makes Sense

Depending on which experts you talk to, you could find yourself trying to spend an hour every day (or more) promoting your business on social media.

Many business owners lack the time, human resources and budget to engage in the kind of content marketing that many online marketing experts recommend. If you spent hours checking LinkedIn, Twitter, and Facebook in addition to writing articles for your blog or website, how could you get anything in your business done?

Small business owners spend most of their working hours just keeping their businesses up and running.

(Keeping their business running is how most small business owners spend their time. Source: NFIB)

Many business owners spend most of their working hours keeping their businesses up and running. On top of this, there’s also sales and marketing. After all, businesses need to stay competitive and make sales in order to survive.

Marketing research conducted in 2012 by VerticalResponse – an email and social media marketing company, found that:

Small businesses spend more time each year marketing and promoting themselves online.

(Small businesses are spending more time every year marketing and promoting themselves online. Image source: VerticalResponse)

As small businesses spend increasingly larger amounts of time marketing and promoting themselves online as a matter of business survival and competition, this puts more and more pressure on businesses to focus their time on other vital areas …

Businesses with limited time, resources, and marketing budgets and many different areas to focus on need to plan their marketing strategy very carefully.

(Businesses with limited marketing budgets, resources, and time and many business areas to focus on require careful planning of their marketing strategy.)

One other important thing to consider is that, in addition to spending time promoting and marketing your business on various social sites, all of your efforts are going into virtual real estate that you don’t control. You don’t own Facebook, Twitter, or Pinterest. These companies can and will make decisions that can dramatically impact your business without prior notification. Why invest so much time and effort building a business on someone else’s asset? With WordPress, you can control your own real estate and post your content automatically to other sites.

Automating business processes to save time is nothing new. Businesses have been doing it ever since the dawn of the Industrial Age. In the Digital Age, however, the availability of many new channels for marketing and promoting a business online creates a number of dilemmas for business owners and business managers, especially for those with limited resources, time, and budgets. For example:

The Benefits Of Automating The Traffic Generation With WordPress

What I’d like to show you now, is a free, simple, and effective strategy for automating your traffic generation with WordPress.

With this strategy, you will be able to:

Info

Many automated traffic solutions tend to focus on black hat methods, such as manipulating search engine results. This is not what the focus of this article series is about. In fact, we strongly urge you to avoid using black hat websites, strategies, tools, and anything designed to flaunt or violate the policies and terms of service of services like Google, LinkedIn, Facebook, etc..

Automating your web traffic does not require using black hat techniques!

(Web traffic automation does not require the use of black hat methods!)

The focus of this series of articles is to show you how to automate your content distribution in order to leverage your time and marketing efforts, and get additional exposure online from websites that your target audience frequents.

An Automated Content Distribution, Traffic And Lead Generation, And Sales & Marketing System

We’ve just seen that most small businesses lack the time, human resources and budget to engage in the kind of content marketing that many experts are prescribing. What you want to do, then, is to be strategic and work smart within your limited resources.

So, instead of posting content to different marketing channels one at a time, which can be extremely time-consuming …

Posting content to different marketing channels can be very time-consuming!

(Posting content to services individually can be extremely time-consuming!)

Why not use this time-saving strategy instead …

Set up an automated content distribution, lead and traffic generation, and sales and marketing system with WordPress

(Set up an automated content distribution, lead and traffic generation, and sales and marketing system with WordPress)

With an expertly configured WordPress site, you can build more than just a website for your business … you can set up an automated traffic and lead generation and sales & marketing system, where all you do is publish your content and WordPress then automates the rest.

With WordPress, you can publish once, and automate the distribution of your content to all other marketing channels.

You can:

As your business evolves, you can add more functionality and automate processes like:

You can do all of this using inexpensive WordPress plugins. Once these plugins are installed and configured on your site, just direct your visitors to the appropriate sections (e.g. your store, subscription forms, membership area, etc.)

How do you get all this done?

Simple … first, set up your WordPress website or blog as described in Part Two. Then, get it all configured as shown in Part 3. Once all of this is in place, you can then connect all of the dots using plugins like the ones listed in the next section.

The video below shows you how everything works once your WordPress site has been expertly configured …

WordPress Traffic Automation System – Traffic-Getting Plugins

Let’s take a look now at some plugins that can be used to:

Jetpack

You can get your posts automatically distributed to sites like Facebook, Twitter, Tumblr, LinkedIn, Google+ and more as soon as you publish your content using a WordPress plugin like JetPack.

Jetpack

Download URL: https://jetpack.com/

Jetpack is a free WordPress plugin with many great functions.

After Jetpack has been installed, you will need to connect the plugin to your WordPress.com account (which you would have set up in Part 3.) …

Connect Jetpack to your WordPress.com account

(Make sure the Jetpack plugin is connected to your WordPress.com account)

Next, activate a feature called Publicize

Jetpack plugin - Publicize feature

(Jetpack – Publicize)

Configure this section to automatically share your posts on Tumblr, Facebook, Twitter, LinkedIn, GooglePlus, and more …

Distribute your posts to various social media accounts.

(Distribute your posts automatically to several social sites.)

After all settings have been configured, your content is ready for distribution.

Publicize adds a new section to your Publish box …

Publicize account details displays in the publishing section.

(Publicize account options appear in the Publish area.)

Now, as soon as you publish a new post, it will automatically get shared on all of the accounts you have set up …

As soon as posts are published, they are automatically distributed online.

(As soon as you publish, your posts are automatically syndicated online.)

Go here to learn more about this plugin: Jetpack by WordPress.com

CommentLuv

CommentLuv

(CommentLuv)

The WordPress built-in commenting feature allows your blog readers to engage with your website, post new comments, reply to other users and engage with your content as part of a community.

You can expand the WordPress built-in commenting feature with 3rd-party plugins that integrate with social media, helping to spread and share your content online.

For example, with a plugin like CommentLuv (Pro version), you can make your site more attractive to commenters by offering them a wider choice of backlinks if they tweet, like, or +1 your post. This plugin will visit the website or blog of the comment author while they enter their comment and retrieve their most recent blog posts, which can be included below their comment when they click the submit button.

CommentLuv Premium version can encourage a greater level of commenting and improve user engagement on your site.

(CommentLuv Pro version can help attract more comments and web traffic and improve user engagement on your web site.)

To learn more about this plugin, go here:

SocialLinkMachine

SocialLinkMachine - WordPress content distribution plugin

(Social Link Machine – Content distribution plugin)

SocialLinkMachine is a plugin that allows you to automatically syndicate content, build diverse anchor text backlinks, include relevant YouTube videos and images, and social signals on auto-pilot …

SocialLinkMachine - syndicate your content to dozens of authority websites

(SocialLinkMachine – syndicate your content to over 30 authority websites)

With Social LinkMachine installed, you can automatically syndicate and drip-feed your content to dozens of online platforms, including:

To learn more about the benefits of using this WordPress plugin, go here: Social LinkMachine

Also, if you would like to know more about setting up social media monitoring (so you can get actionable information about your content distribution efforts), we have written a detailed article on social media monitoring tools and technologies that will help you keep track of online trends, monitor competitor activity, see what conversations are taking place online that could affect your business, etc, see what conversations are taking place online that can affect your business,etc. For more info, see this article:

Important

The above are just some examples of the many plugins that WordPress makes available for automating the distribution of your content online.

Kickstart Your WordPress Traffic System

After your traffic automation system has been set up, we recommend kickstarting the process of driving traffic to your site with the steps shown in this tutorial:

WordPress Traffic System: Automated Content Syndication Phase – Summary

Once your website and plugins have been expertly configured and fully set up, all you have to do is post great content regularly to bring more traffic organically.

Useful Tip

If you need ideas for content that you can post on your site, then subscribe to our FREE email training series on content marketing here:

Once you have expertly configured your WordPress site, the next step is to optimize the process. This step is explained in the next section of the series.

This is the end of Part Four

To continue reading this article, click here:

Web Site Traffic Blueprint Part Five - A Complete Guide To Attracting More Website Traffic For Your Business Automatically

***

"I am beyond impressed with what you have put together. I can tell that you put a ton of hard work into building what you have. You have the absolute best content on WordPress I have ever seen!" - Robert T. Jillie

***