WordPress Traffic Automation Blueprint – Part 4 (Automation)

This is part 4 of a 5-part series on how to create an automated traffic generation system for your WordPress site. This tutorial shows you how to set up a number of plugins that will help drive traffic automatically to your WordPress site.

Web Site Traffic Blueprint Part Four - Learn How To Turn Your WordPress Web Site Into An Automated Traffic MachineWelcome to Part Four of our Web Site Traffic Blueprint article series, where we explain how to automate traffic to your site using the WordPress CMS.

So far, we have covered the following in this article series:

In Part One of this series, we explain why using an expertly configured WordPress website is the key to automating traffic to your site …

With an expertly configured WordPress site, all you have to do to automatically generate more web traffic is publish great content regularly!

(With an expertly configured WordPress blog, all you have to do to begin attracting web traffic is add web content consistently!)

In Part Two, we looked at the setup phase. We helped you understand the best way to start if you don’t have a website yet, how to set everything up if you already have a website, and what to do if your site was built using WordPress.

How to set up WordPress on your domain

(In Part 2 we show you how to set up WordPress on your domain)

In Part 3, we focused on the configuration phase of this blueprint.

Here, we configure all the settings that can affect your website’s traffic-getting ability …

How to set up a WordPress website or blog on your domain

(In Part 3 you will configure all the settings that affect your website’s traffic-getting ability)

In Part 4, we explain how to set up various plugins that can help bring new traffic automatically to your website or blog.

Why It Makes Sense To Automate Your Traffic Generation

Depending on which marketing experts you talk to, you could end up trying to spend an hour or two every day (or more) posting content on social media, as well as trying to manage your business, your content and your online presence.

Many businesses simply lack the time, human resources and financial means to run a full-time marketing and content creation department and engage in the kind of content marketing that many online marketing experts prescribe. If you were to spend most of your time posting updates on LinkedIn, Twitter, and Facebook in addition to planning and writing articles for your blog or website, how would you get anything else in your business done?

Keeping their business up and running is how most small business owners spend their time.

(Small businesses spend most of their working hours just keeping their businesses up and running. Image source: NFIB)

Small business owners spend most of their time keeping their businesses up and running. In addition to running a business, there’s also sales and marketing. After all, businesses need to stay competitive and make sales in order to survive.

A study of small businesses conducted by VerticalResponse – an email and social media marketing company, found that:

  • Almost half of all small businesses surveyed spent around 6 hours per week on social media (the other half spent even more time – between 6 and 21+ hours per week). This use of social media was a 66% increase from the previous year, so if the same research was done today, the numbers would probably be significantly higher.
  • More than half of all businesses surveyed spent 1-3 hours or more creating a blog post.
  • Finding and posting content for social media was the activity that consumed the most time online for all businesses surveyed.

Small businesses are spending more time every year marketing and promoting themselves online.

(Small businesses are spending more time each year marketing and promoting themselves online. Source: VerticalResponse.com)

As small businesses spend increasingly larger amounts of time on online marketing in order to compete and survive, this leaves even less time for under-resourced businesses to focus on other equally vital areas …

Businesses with limited time, resources, and marketing budget and many business areas to focus on require careful planning of their marketing strategy.

(Businesses with limited budgets, resources, and time and many different business areas to focus on need to plan their marketing strategy very carefully.)

One other thing to consider is that, in addition to spending time promoting and marketing your business on a number of social websites, you are investing all of your efforts into virtual real estate that you have no control over. You don’t own Facebook, Twitter, or StumbleUpon. These sites can and will make decisions that can dramatically impact your business without first consulting you. Why invest so much time and effort building content on rented real estate? With a self-hosted WordPress site, you can control your own real estate and post your content automatically to other websites.

Investing in business automation to leverage time is not new. Businesses of all sizes have been doing it since the Industrial Age. In the Information Age, however, the increasing availability of many new channels for promoting and marketing a business creates a number of dilemmas for business owners, especially for those with limited resources, time, and marketing budget. For example:

  • Which marketing channels do you focus more efforts, budget, and time on?
  • Should you invest so much time and effort building a web presence on other people’s sites (e.g. Facebook, Twitter, Pinterest, etc.) while ignoring the benefits of building content on your own domain?
  • Do you create new content for every channel you plan to market and promote your business on?

The Benefits Of Automating The Traffic-Getting Process With WordPress

What we’d like to show you now, is a free, simple, and effective strategy for automating your web traffic generation with WordPress.

With this method, you will be able to:

  • Save time creating web content and social media,
  • Save money on content creation and unnecessary online marketing costs,
  • Determine which channels you should invest more of your time, efforts, and budget on,
  • Invest most of your time building your own asset and still benefit from other people’s marketing channels.

Warning

Many automated web traffic solutions tend to focus on black hat methods, such as manipulating search engine results. This is not what the focus of this article series is about. In fact, we recommend staying away from all black hat sites, tools, methods, and anything that violates the terms of service and policies of sites like Facebook, Google, LinkedIn, etc..

Automating your web traffic does not have to involve using black hat techniques!

(Automating your web traffic does not require the use of black hat techniques!)

What we are focusing in this article series is to show you how to be smart with your resources and automate your content distribution so you can leverage your time and marketing efforts, and get additional exposure online from sites that your target audience frequents.

An Automated Content Distribution, Traffic And Lead Generation, And Sales & Marketing System

As we’ve just seen in the previous section, most business owners lack the time, resources and budget to engage in the kind of content marketing that most experts recommend. What you want to do, then, is be strategic with your limited resources, time, and budget.

So, instead of posting content to different marketing channels, which is extremely time-consuming …

Posting content to marketing channels one at a time is very time-consuming!

(Posting content to individual channels can be very time-consuming!)

Why not choose this one instead …

Set up an automated content distribution, lead and traffic generation, and sales and marketing system with WordPress

(Set up an automated content distribution, lead and traffic generation, and sales and marketing system with WordPress)

With an expertly configured WordPress site, you can build more than just a website for your business … you can set up an automated traffic and lead generation and sales & marketing system, where all you do is publish your content and WordPress then automates the rest.

With WordPress, you can publish content one-time, and automate the distribution of your content to all other marketing channels.

You can:

  • Distribute content automatically to social media services and bookmarking sites,
  • Automatically distribute content (and comments) to other blogs and online properties using RSS
  • Automatically import content (e.g. videos)

As your business evolves, you can add more functionality and automate processes like:

You can do all of this using inexpensive WordPress plugins. Once these plugins are installed and configured on your site, just direct your visitors to the appropriate sections (e.g. your store, subscription forms, membership area, etc.)

How do you get all this done?

Simple … first, set up your WordPress site as described in Part Two. Then, get everything configured as shown in Part 3. After all this is in place, you can then connect all of the dots with plugins like the ones listed in the next section.

The video below shows you how everything works once your WordPress site has been expertly configured …

WordPress Web Traffic Automation Blueprint – Traffic-Getting Plugins

Let’s take a quick look at a number of traffic-generating plugins that can be used to:

  • Syndicate content to social sites and social bookmarking sites
  • Post comments automatically to other blogs
  • Post content to other sites via RSS feeds

Jetpack

You can get your posts automatically distributed to sites like Twitter, Facebook, Tumblr, Google+, LinkedIn and more as soon as you publish your content using a plugin like JetPack.

Jetpack by WordPress.com

Download URL: https://jetpack.com/

Jetpack is a free WordPress plugin with many great features.

After installing Jetpack, connect the plugin to your WordPress.com account …

Make sure that Jetpack is connected to your WordPress.com account

(Connect Jetpack to your WordPress.com account)

Next, activate a feature called Publicize

Activate the Publicize feature on Jetpack

(Activate the Publicize feature on Jetpack)

You can share your posts on Twitter, Tumblr, Facebook, LinkedIn, Google+, and more …

Share your content automatically on several social accounts.

(Share your content on several social media sites.)

After configuring all plugin and account settings, your content is ready for distribution.

Publicize adds a new section to your Publish box …

Publicize options displays in the publishing box.

(Publicize account details show in the post publishing area.)

Now, whenever you publish a new post, it will automatically be shared online to all of the accounts you have set up …

As soon as you publish, your new posts are automatically distributed online.

(As soon as new posts are published, they will be automatically syndicated online.)

Go here for more details about the benefits of this plugin: Jetpack by WordPress.com

CommentLuv

CommentLuv

(CommentLuv)

The WordPress native commenting feature allows your visitors to engage with your website, post comments, reply to existing comments and engage with your content as part of an online community.

You can enhance the WordPress built-in commenting feature with a 3rd-party commenting plugin like Disqus, IntenseDebate, LiveFyre, or CommentLuv that integrates your comments with social media, helping to spread and share them around.

For example, with a plugin like CommentLuv (Premium version), you can improve user engagement on your site. The plugin encourages readers to comment using SEO and social rewards like social enticements for sharing content, using keywords in the user name, the ability to add twitter handles to comments, and search-indexable backlinks. This plugin will visit the comment author’s website while they type their comment and retrieve their latest blog posts, which can be included with their comment after clicking submit.

CommentLuv can help attract more comments and web traffic and improve user engagement on your website.

(CommentLuv Pro version can attract more comments and web traffic and create more user engagement on your website.)

To learn more about the benefits of this great plugin, go here:

SocialLinkMachine

SocialLinkMachine - WordPress content distribution plugin

(Social LinkMachine – WordPress content distribution plugin)

Social LinkMachine is a WordPress plugin that lets you automatically syndicate your content to many traffic-generating sites, build anchor text backlinks, include relevant videos and images, and second-tier links and social signals on auto-pilot …

Social LinkMachine - syndicate your content automatically to dozens of online sites

(Social LinkMachine – syndicate and drip-feed content to many social platforms)

With SocialLinkMachine installed, you can automatically syndicate your content to over 30 traffic-generating platforms, including:

  • Bookmarking Sites: e.g. Bitly, Diigo, Instapaper, Stumbleupon, etc.
  • Blogs: e.g. Blog.com, Overblog, Tribe, etc.
  • Social Media Platforms: Google Plus, YouTube, etc.
  • Image Sharing: e.g. Pinterest, etc.
  • Document Sharing: e.g. Issuu, Gett, etc.

To learn more about this handy plugin, visit the plugin site: SocialLinkMachine

Also, if you would like to know more about setting up social media monitoring (in order to get useful information about your content marketing campaigns), we have written a comprehensive article where we explore over 30 social media measurement tools that will help you manage, measure, and analyze your social media marketing campaigns. For more details, go here:

Useful Info

The above are just a few examples of the many content distribution plugins that are available to WordPress users.

Kickstart Your WordPress Traffic System

After your traffic automation system has been set up, we recommend kickstarting the process of driving traffic to your site with the steps shown in this tutorial:

WordPress Traffic Automation Blueprint: Automated Content Syndication Stage – Summary

Once you have your WordPress site and plugins expertly configured and set up, all you have to do then is publish web content regularly to start generating new web traffic.

Practical Tip

If you need endless ideas for content that you can post on your website or blog, then subscribe to our FREE email training series here:

Once you have expertly configured your WordPress site, the next step is to optimize as much of the process as you can. This step is explained in the next section of our WordPress Traffic Blueprint series.

This is the end of Section Four

To read more, click on the link below:

Web Traffic Blueprint Part 5 - Learn How To Turn Your Website Into A Traffic Machine

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"I am beyond impressed with what you have put together. I can tell that you put a ton of hard work into building what you have. You have the absolute best content on WordPress I have ever seen!" - Robert T. Jillie

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WordPress Traffic Automation Blueprint – Part 5 (Optimization)

This is part 5 of a 5-part series on how to create an automated traffic generation system for your WordPress site. This tutorial explains how to optimize your WordPress traffic system once your WordPress site has been expertly configured and setup.

WordPress Website Traffic Blueprint Part Five - A Complete Guide To Driving More Web Traffic To Your Business AutomaticallyWelcome to Part Five of our Web Traffic Blueprint article series, where we explain how to grow your business online automatically using the WordPress CMS.

So far, we have covered the following in this series:

In Part 1, we explain why using an expertly configured WordPress website is the key to automating traffic to your site …

With an expertly configured WordPress blog, all you have to do is add web content consistently to generate traffic!

(With an expertly configured WordPress blog, all you have to do to automatically start attracting traffic is publish fresh content regularly!)

In Part Two, we focused on critical setup decisions. We helped you understand the best way to get started if you don’t have a web presence yet, how to set everything up if you already have a site, and what to do if your existing website was built using WordPress.

Where to set up a WordPress website or blog on your domain

(In Part 2 we show you how to set up a WordPress website or blog on your domain)

In Part Three, we look at the configuration phase of the traffic automation system. We configured all the settings that can affect your site’s ability to generate traffic automatically …

Where to set up a WordPress web site on your domain

(In Part Three we show you how to configure hosting settings, WordPress settings, and external settings that affect your website’s traffic-getting ability)

In Part 4, we discussed ways to automate traffic to your website with plugins.

Publish once, automate the rest!

(Publish once and automate your content distribution to all other channels!)

In this article, we look at ways to optimize the traffic-getting process with different tools and methods.

WordPress Traffic Automation System – Systems

In addition to getting your WordPress website or blog expertly configured, generating targeted traffic on a consistent basis is the result of having a clearly-defined business vision, careful digital planning, and good systems and process in place.

Automated traffic is the product of business vision, sound planning, and systems

(Optimized traffic is the product of a business vision, sound planning, and great systems)

Let’s review the systems that will help you grow and manage your new traffic.

These systems include:

  • Marketing Systems – The processes and strategies used to drive traffic to your business.
  • Technical Systems – How you keep your web presence up and running for receiving new traffic.
  • Business Systems – The systems used to manage and respond to traffic.

Use systems to grow, automate, and manage your traffic

(Systems help you grow, automate, and manage your traffic)

Let’s briefly review the importance of the above systems:

Marketing Systems

Your marketing systems consist of the processes and strategies used to create new traffic for your website. Your marketing systems can be tested by asking questions such as:

  • What channels will you use to generate traffic (e.g. blogging, video marketing, etc)?
  • How will you apply your budget and resources to these channels?
  • How will you create and optimize your content, sales funnels, and marketing campaigns?
  • How will you test and measure the cost-effectiveness of your online campaigns?

During the setup and configuration phase, you would have installed an analytics program (e.g. Google Analytics). If you’re just starting out, you may want to consider investing in some paid advertising to help you generate some initial data, such as the keywords people are searching online to find your site, which you can use to create web content better targeted to your audience.

Technical Systems

Your technical systems ensure that your web presence remains up and running for receiving new traffic. There’s no point sending traffic to your site if your site is constantly down or your web pages take a very long time to load.

Your systems include handling technical areas like webhosting, site maintenance and support, installing, configuring, and updating software (e.g. plugins), integration, customization, troubleshooting, etc.

Your technical systems can be tested by asking questions such as:

  • Who is looking after my webhosting?
  • Who looks after my website and keeps my site maintained and up-to-date?
  • Who will fix errors, troubleshoot problems, provide technical support and advice, etc. if you experience difficulties?

Many potential problems can be minimized if your website planning and setup and configuration phases have been completed correctly. Like all technology, however, you can expect problems. You will need the right technical systems in place to handle these.

Business Systems

You need good operational systems and processes to help you manage and respond to new traffic. This includes:

  • Communication systems
  • Resources management – human, financial
  • Handling leads and sales inquiries
  • Order fulfillment
  • Customer training/service
  • etc.

If you plan to outsource your digital marketing and technical maintenance, then make sure you also implement good systems to manage all outsourcing processes.

WordPress Traffic Blueprint – Traffic Optimization

If your business objectives are clear and your systems and processes are in place, all you need to focus on is how to develop and optimize your “traffic loop”.

Let’s walk through an example of how to implement, optimize, and automate a traffic loop. Take a look at the flowchart below …

An effective traffic loop

(WordPress can help implement and optimize your traffic loop)

Increase Reach And Visibility Online

The first step of the process is to increase visibility for your website.

Traffic Optimization Tips
  • An expertly configured WordPress site allows you to automatically syndicate your content to sites like Facebook, Twitter, Pinterest, etc. The easiest way to increase your reach and visibility online, therefore, is to simply publish more content.
  • As mentioned earlier, investing in some paid advertising (e.g. Facebook ads) can help generate some initial data, which you can use to create content targeted specifically to your audience’s needs.
  • Repurpose your content to leverage the power, appeal, and reach of different media formats.
  • Continue learning about ways to increase more traffic using methods like Twitter, videos, StumbleUpon, etc.
Tools And Strategies

We’ve covered many excellent plugins, tools, and strategies in previous sections of this tutorial series.

Also, if you haven’t already, learn more about plugins that allow you to easily add the following to your site:

  • Share your posts online,
  • Run contests, offer discounts/downloads for shares/likes,
  • Display user generated content, feeds, etc.
  • Distribute content online in different media formats (e.g. videos, PDF guides, slides, etc.)

Build Authority And Credibility

Getting more content out there is great, but for this activity to be really effective, your content also needs to be building authority and credibility with visitors.

Publishing better quality content not only helps to establish your credibility, it also improves your chances of getting it shared on other sites and viewed by more people and hence more visitors.

Traffic Tips
  • Focus on creating and publishing content that adds value to users and that showcases your expertise. This includes content that informs and educates readers, training content, user reviews, adding testimonials, etc.
  • Consider publishing a special report or even an e-book that can be sold or distributed online.
Plugins, Tools, And Methods

We have created a complete email email-based training course aimed at helping you come up with unlimited content for your site:

Also, if you haven’t already, look for plugins that let you easily add the following to your website:

Grow Influence & Engagement

As your business grows, you may want to consider developing “traffic on tap.” You can do this by growing a list or starting a community.

With “Traffic On Tap,” most of your traffic comes from customers or subscribers – people who already like you and trust you. Your influence and credibility can be used to generate traffic with every blog post you publish or broadcast you send out.

Useful Tips
  • Encourage visitors to leave comments and start discussions on your site.
  • Add an email newsletter and encourage people to subscribe.
  • Add a free or paid membership site, online forum, or social community.
  • Create or join a Facebook/LinkedIn Group.
Tools & Strategies

Many solutions and WordPress plugins are available that are easy to implement and can help grow your influence and improve engagement. For example:

  • Autoresponders (e.g. Aweber, MailChimp, etc.)
  • Contact Forms, Live Chat
  • Forums & Social Communities (e.g. bbPress, BuddyPress)
  • Polls and Surveys
  • Webinars (e.g. Webinar JEO)
  • Comment sharing
  • Add media, video galleries, etc.

Identify Needs/Problems & Provide Solutions

By taking advantage of incoming traffic to discover what your visitors are searching for, you can develop new products, services, and solutions, all of which provide new opportunities to generate new streams of web traffic.

Tips
  • Create an e-learning course.
  • Publish educational guides or special reports that can be sold or distributed online (e.g. sell on Amazon.
  • Add an e-commerce store to your site.
Tools, Plugins, & Strategies

If you plan to provide solutions online (as opposed to just providing information), contact us to learn more about plugins that allow you to easily add the following to your website or blog:

Analyze Data & Feedback

The final step of the process is to collect and analyze data. Gathering and interpreting data from existing traffic gives you the opportunity to discover new traffic opportunities.

Hopefully, by now you already have installed an analytics tool like Google Analytics on your website. Make sure you can also understand the data.

WordPress Traffic Blueprint – Summary

Once you implement the above strategies, all you have to do is rinse and repeat, fine-tuning and refining your methods as you go to grow your traffic and improve your results.

In summary:

  • Begin with an expertly configured WordPress site backed by good marketing, technical and business systems,
  • Implement a content marketing strategy (consider also investing in some paid advertising to drive traffic and generate useful data) to increase your reach and visibility online,
  • Add plugins, list-building strategies, and other methods as needed to build authority and credibility, and also to increase engagement with users,
  • Promote any new solutions, products or services using your existing channels and strategies to generate additional streams of traffic,
  • Analyse your data and your results, automate your processes wherever possible, and begin the cycle again.

Hopefully, now you have a blueprint that will help you automate and optimize the process of driving visitors to your WordPress web site and get better results online.

WordPress Web Site Traffic Blueprint Part Five - How To Automatically Drive More Web Visitors For Your Business Using WordPress

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"Wow! I never knew there's so much to learn about WordPress! I bought one of the WordPress for Dummies three years ago, such authors need to be on this course!" - Rich Law, Create A Blog Now

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WordPress Traffic Automation Blueprint – Part 1 (Overview)

This is part 1 of a 5-part series of tutorials that show you how to automatically increase web traffic using WordPress and proven web marketing methods …

WordPress Traffic Automation Guide

WordPress Traffic Automation GuideThis tutorial is part of a comprehensive series of articles and tutorials aimed at helping you learn how to grow your business online and drive traffic automatically with a WordPress-powered website and proven marketing methods that are easy to use and quick to implement.

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WordPress Traffic Automation Blueprint – Overview

WordPress Website Traffic Blueprint Part 1 - A Complete Guide To Attracting More Website Visitors For Your Business AutomaticallyMost businesses need a regular stream of web visitors to grow online.

Knowing how to generate new visitors to your website is one of the most important skills of running an online presence successfully. Lack of website traffic is also one of the most common complaints made by website owners everywhere.

Why Are So Many Businesses Having Difficulty Getting More Traffic To Their Websites?

If you search for any of the following information in Google …

  • “how to attract web traffic to my site for free”
  • “how do I bring more visitors to my website for free”
  • “top 100 resources to get web site visitors”
  • “learn how to get more website traffic using forum ads”
  • “get people to my web site”

… and you will immediately find tons of pages that provide information about strategies to help you increase your website visitors …

There are lots of methods to increase web traffic to your site. In this article series you will learn how to set up a system to benefit from all these traffic generation methods!

(There are lots of strategies to get more website visitors. This article series will help you set up a system to benefit from most of these traffic generation methods!)

Clearly, there is no shortage of ways to drive visitors to your site. There are tons of tutorials and free sites online that can show you effective how to get more visitors to your web site.

The problem often has more to do with businesses not investing sufficient time into learning how to generate web traffic sustainably, not setting up systems that allow them to manage the process effectively, and, in many cases, not even being aware that there are a number ways to automate and leverage your web traffic generation.

The illustration below shows how most businesses typically approach the challenge of generating web traffic …

This is how most businesses approach traffic generation

(This is how many web site owners approach the challenge of generating traffic to their sites)

Essentially, the approach many businesses typically take is this: first, you get your website, and then you figure out ways of driving traffic to it.

As you will see in a moment, there is a better approach.

Info

Don’t make the mistake of believing that ”outsourcing” your traffic generation to experts will address this problem.

Outsourcing is great if you have great systems set up to manage and process information about your traffic generation activities. If not, you will probably end up spending a lot of your time and money looking for a positive ROI traffic-getting method.

Without laying down a solid foundation and putting the right systems, web traffic generation can become a costly waste of time and money!

(Without a solid foundation and the right systems, web traffic generation can end up being a very costly activity!)

Driving continuous web traffic sustainably requires setting up a solid foundation online, implementing the right systems, continually testing variables in your campaigns, experimenting with different marketing and promotional strategies, analyzing results, comparing ROI across different traffic generation methods, and so on.

Is There A Simpler, Automated Way To Increase Traffic?

Imagine if you owned a web site where all you had to do to deliver web traffic to your business was to regularly add content to your site.

This is not fantasy … it’s a fact! In fact, many website owners already have some or all of the elements set up for this to happen … and so can you!

In our article series, we will show you how to create an automated traffic system that can instantly begin to drive web traffic to your business, simply by publishing content to your website on a consistent basis.

How To Set Up An Automated Traffic System

As you can see in the diagram below, the web traffic blueprint we present in this article series involves 3 basic steps:

  1. Set up specific systems to lay down a solid foundation for generating sustainable traffic
  2. Add content on a regular basis to drive visitors and generate data organically
  3. Start testing other traffic methods

Driving more web traffic sustainably involves setting up a solid foundation online and implementing proper systems

(To generate sustainable traffic, you first need to set up the right systems)

At this stage, we’ll mostly be focusing on Step 1. The purpose of our article series is to help you set up a traffic generation system that will ultimately:

  • Save time using automation and leverage
  • Save money in lots of different ways
  • Automatically get your web pages indexed faster in search engines
  • Instantly notify and publicize your content to all of your social media accounts (e.g. Facebook, Twitter, LinkedIn, etc.)
  • Access valuable data about your traffic generation methods, monitor results, measure ROI, etc.
  • Outsource traffic generation while maintaining full control of the process
  • Grow your business online cost-effectively and sustainably

You can achieve all of the above using what we will refer to throughout our article series as an “expertly configured” WordPress web site

With an expertly configured WordPress web site, you simply add new content and your site then does the rest!

(With an expertly configured WordPress website, you simply post new content and WordPress will then do the rest!)

An Expertly Configured WordPress Web Site – What Is It?

An expertly configured WordPress site is not the same as a professionally-configured WordPress website.

An expertly configured WordPress web site is a web site that is not only driven by the WordPress CMS platform, but has also been expertly set up and configured (either by yourself or professionally) to take full advantage of the enormous power, features and functionality of WordPress and how it integrates with various sites, specifically in areas like SEO, content syndication, and analytics.

Why Use An Expertly Configured WordPress Web Site?

We write extensively on this site about the benefits of using WordPress-powered web sites to grow your business online.

Understanding why and how an “expertly configured” WordPress website or blog can be used to create an automated traffic system requires several articles, which is why we strongly recommend that you spend some time reading our other articles and consider subscribing to our site (this way, we can let you know when new information on this topic gets published).

Let’s begin by addressing these basic questions:

What makes WordPress so special? Why can’t you use another platform?

Take a look at the picture below …

Static vs Expertly Configured WordPress Site

(Static Website vs Expertly Configured WordPress Website)

Many web sites are traditionally built on applications that create “static” websites. Essentially, this means that your content mostly sits inside the server waiting to be found. A static website doesn’t communicate with anyone outside its platform; it doesn’t broadcast to anyone in cyberspace or notify any other website that new content has recently been published on the site.

Think about it … if with a traditional website, your content simply sits in a server passively waiting to be found, then you have to actively keep promoting your web presence and your content to keep driving new visitors.

WordPress is different!

The WordPress platform provides many features that allow you to set up, easily configure and build an automated “traffic generation” machine, where all you then have to do is add new content and your site then does the rest, immediately notifying search engines, social media and other online properties about your new content to bring your business more web site traffic …

Website Traffic Blueprint Part 1 - Discover How To Turn Your WordPress Site Into A Traffic Generation Machine

(With an expertly configured WordPress web site, you just add content and your website will then do the rest, informing the world about your new content and bringing you back traffic!)

An Automated Content Distribution, Traffic And Lead Generation, And Sales & Marketing System

With an expertly configured WordPress site, you can build more than just a website for your business … you can set up an automated traffic and lead generation and sales & marketing system, where all you do is publish your content and WordPress then automates the rest …

Set up an automated content distribution, lead and traffic generation, and sales and marketing system with WordPress

(Set up an automated content distribution, lead and traffic generation, and sales and marketing system with WordPress)

As your business evolves, you can add more functionality and automate processes like:

You can do all of this using inexpensive WordPress plugins. Once these plugins are installed and configured on your site, just direct your visitors to the appropriate sections (e.g. your store, subscription forms, membership area, etc.)

The video below shows you what an expertly configured WordPress site can do for your business …

In Part Two of The WordPress Website Traffic Blueprint overview, we go over the components of your automated traffic system:

  • Setup – Learn the best way to get started if you don’t have a web presence yet, or if you already have an existing site that may or may not have been built using WordPress.
  • Configure – By default, WordPress already comes with a number of built-in features and settings to help you generate traffic. Learn what features and settings need to be configured for maximum benefit.
  • Automate – Your traffic machine requires not only expert configuration of internal WordPress settings but also expert integration of your site with third-party services and other sites (e.g. webmaster, analytics, and social media accounts).
  • Publicize – Once configuring your WordPress settings and integrating your site with various third-party tools, all you have to do is publish new content on a consistent basis and WordPress will instantly notify and inform search engines, your social media pages and other online properties about the new content, giving your site wider exposure online to potential new visitors.
  • Optimize – We recommend beginning with a content marketing strategy to build organic traffic. With the right systems in place, you can also start tracking and analyzing the traffic generated as a result and gather valuable data that will allow you to make better decisions when expanding to other traffic generation methods.

WordPress Web Traffic Blueprint Part 1 - How To Automatically Attract More Website Visitors For Your Business Using WordPress

This is the end of Section One

To read the rest of this article, click here:

Web Traffic Blueprint Part 2 – A Complete Guide To Generating More Web Visitors For Your Business Automatically Using WordPress

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