Grow Your Medical Or Healthcare Business Online With WordPress

This article explains how to grow your medical or health-related business online and contains useful information on ways to improve the effectiveness of your medical or health-related web presence …

Grow Your Medical Or Healthcare Business Online With WordPress

How To Build And Grow A Health & Medical Clinic Website Successfully With WordPressMedical services providers today face significant challenges.

Online Challenges For The Health And Medical Profession

Now, more than ever, businesses in the medical and health industry must work harder than ever to remain competitive. Not only do you have to become actively involved in the community your business serves, you must also develop and maintain an active presence online. This includes having an effective web presence and learning how to better promote your medical or health services services online.

As well as spending money in offline marketing activities, businesses in the health-related industry are also finding that increasingly larger amounts of their marketing budget need to be directed to develop and manage a website that will bring in prospective clients, engage visitors, outrank the competition in search engines and social media, and help give them a wider amount of marketing reach online.

This means that your site not only has to look great, your web pages have to be fast-loading, and your site has to be easy to navigate, but it’s also important to keep in mind that the needs of your website may change over time and sections may need to be frequently updated. This requires having a sound website and content management strategy in place.

Another difficult challenge that health services professionals face with their websites, as do all other professions for that matter, is that your site has around 30 seconds to give users the information they need or they will go elsewhere to get their needs met.

“Websites have evolved into central information hubs where service information is still present but enhanced with web portals, hyperlinks to state and federal sites, and a variety of free tools.”

Michael Alter, http://www.accountingweb.com/technology/accounting-software/tips-for-improving-your-website

Opportunities For The Medical And Health Profession In The Web Economy

As well as facing many new challenges, there are also many online opportunities available to businesses in the health or medical-related profession that can evolve to meet digital economy demands and can think strategically in terms of improving their online marketing skills.

This guide will help you uncover ways to increase web traffic and build more online credibility for your business.

Info

As well as providing tips and information on ways to improve your web presence, we also emphasize the benefits and advantages of using the WordPress CMS platform to power your health business website or blog.

For more information about the benefits and advantages of using WordPress, go here:

Useful Tips To Improve Your Health & Medical Practice Services Website

In this section we’ll start with the basics and show you how to improve your health or medical-related website and get better results online. We will look at what pages a health site needs, what type of content works best, tips for improving your site’s layout and navigation structure, etc.

If you need website planning assistance, go here: A Practical Guide To Website Planning For Business Owners

Your Website Pages

All business websites require a number of basic pages. Let’s take a look at these.

Description Of Services

It’s essential to include a page that lists your products and services. Depending on which area of health you specialize in, your page could include services such as:

  • Medicine & Surgery – e.g. ear, nose & throat, neurosurgery blood disorders, cancer, neurology, renal, endoscopy, ophtalmology surgical outpatients, etc.
  • Dental Services – e.g. cosmetic dentistry, children’s dentistry, oral hygiene, restorations, braces, emergency dentistry, etc.
  • Cardiology – e.g. heart monitoring, coronary care
  • Prenatal & Postnatal – e.g. birthing, midwifery, etc.
  • Child Health – paediatrics, child development, children services, etc.
  • Diagnostic – breast screens, lung screening, radiology, women’s health, psychosis, food allergy testing, etc.
  • Pathology services – laboratory testing and analysis, emergency pathology testing, food and water testing, speech pathology, etc
  • Counselling services – mental health, alcohol, tobacco & other drug services, trauma counselling, wellness, social development services
  • Alternative therapies – Chinese medicine, aromatherapy, natural therapy, shiatsu, chiropractic, hypnotherapy, etc.
  • Other medical services/therapies – weight management, chiropody, reproductive services, physiotherapy, medical genetics, prosthetics, mobility, home and community care, sexual health, medical equipment, etc.

Make sure to list all of the services you provide, not just the ones you specialize in. Provide your visitors with information that will educate them about what your services do and direct them to your appointment booking page.

About Us

The ‘About Us’ page should give a description of your business and what it stands for, its unique approach, causes that you support, etc.

It’s important to also list any awards, accreditations, certifications, recognitions, publications, associations, etc., that you can use to promote your business and set yourself above other competitors.

List all of your awards accreditations, certifications, recognitions, publications, associations, etc. in your About Us page

(List all of your business awards recognitions, accreditations, certifications, publications, associations, etc. in the About page. Screenshot source: squaremedical.com.au)

Meet Our Team

If you are searching for inexpensive ways to sell more products online or get people to stay longer on your site, then something you can do, is make it easier for your prospective clients to get to know you and your business better.

Prospects need to relate to your business. A great way to do that is to have a page that introduces your employees or team members. It should include a photo and a mini bio. Since most visitors won’t be well-versed in medical-related terms your bio descriptions should tell who they are and what their specialties are. It should also explain what those specialties mean. It should include social buttons so your visitors can follow selected team members on their social pages.

In this page, don’t be afraid to show the human side of your people with personal stories, hobbies, etc., but make sure to highlight your team member’s experience, why they are an asset to your team, and more importantly, how they will help add value to your clients’ business.

Add a 'meet the team' page

(Make sure to add a staff description page. Screenshot image sourced from: southperthchiro.com.au)

We have written a detailed tutorial on how to add an easy-to-update list directory of staff or team members to WordPress here: How To Easily Create A Simple Employee List In Your WordPress Site With No Coding Skills Required

Job Opportunities

List any career opportunities available within the company. It would include type of training provided, benefits, professional development, social aspects of working for your business, etc. You can also include stories of recruits who have worked their way up in your organization and information about additional career opportunities in the health industry.

Also include a positions available section in this page. If there are no positions currently available, consider inviting people to return periodically to this page, join your updates list, follow your social pages, etc.

Case Studies & Testimonials

Testimonials and case studies are a great way to attract prospective clients and showcase what type of services you offer. Adding a page with testimonials from past clients and case studies also helps your medical or health-related site to provide visitors social proof online.

Add a web page with case studies and client reviews

(Add a web page with case studies and client reviews. Image sourced from: arrowsmiledental.com)

To learn more about using testimonials, case studies and client reviews, refer to this article: Learn How To Convert More Visitors Into Qualified Prospects With Engaging Testimonials

Contact Us Page

Having a clean contact page is absolutely vital.

It should include some or all of the following information about your center:

  • Name
  • Your address
  • Phone
  • Fax
  • Email address
  • Map and directions
  • Web URL
  • Contact form
  • Request for more information – contact details
  • Social media URLs
  • Online chat (optional feature)

If your business services multiple locations you will want to make that clear when displaying the address and contact information.

You can also include a few links point to commonly-asked questions page, frequently-visited pages, booking request, support area, newsletter, blog, etc.

Add A Medical Blog Section

A blog is a very powerful marketing tool for your business. Most blogging platforms typically include a content management system that is easy to use and allows you to promote your business using content like announcements, updates, training articles and tutorials, opinions on current topics, videos, infographics, etc.

If you already have an existing health or medical-related site, then consider adding a WordPress blog to market your clinic.

If you don’t have a website yet, or if your existing medical or health-related website is hard to keep updated or not delivering you the results you want, then WordPress can serve as both your business website and blog.

Info

Very few businesses know that an expertly configured WordPress site can turn into an automated traffic-generation machine that will begin attracting targeted traffic to your web site, simply by publishing content on a regular basis to your website.

An expertly configured WordPress site can generate new visitors automatically to your site

(WordPress can automate your traffic generation)

For more details:

Legal Information

As a professional business, having a website that complies will all legal requirements online is very important. This is not only important for establishing trust and credibility with prospective clients, but also to ensure that you are not breaching any local, regional or federal laws and regulations wherever you provide services.

Adding the legal pages below to your health-related site will help you stay out of trouble with most regulatory authorities, third-party service providers (e.g. Google), and other potential legal threats and inconveniences:

  • Contact Us
  • Privacy Policy
  • Terms And Conditions Of Use
  • Website Disclaimer
  • Affiliate Agreement
  • Anti-Spam Policy
  • Compensation Disclosure
  • DMCA Notice
  • Earnings Disclaimer
  • External Links Policy
  • Health/Financial Disclaimers
  • Refund Policy
  • Video/Audio Terms
  • and others

We have written a comprehensive article about adding legal pages to your site. To learn more, go here: What You Need To Know About Adding Legal Pages To Your Site

Tips For Improving Your Web Content

In today’s globally competitive economy, the sooner you begin to engage in the practice of content marketing, the faster you will begin to see results and differentiate yourself from the competition.

You want to provide great content with useful tips, information or advice that will get your readers sharing your information online with others and coming back for more. Using content is the most effective way to inform and educate your visitors and prospects about your business and services.

For example, if your business provides weight loss services, then some of the topics you could cover as content on your site:

  • What to do before starting any weight loss program (e.g. consult with doctor, record measurements, set goals, etc.)
  • Tips for developing portion control habits (smaller plate, don’t put food on the table, more vegetables)
  • Tips for developing an exercise plan you can enjoy and will stick with
  • How to incorporate a little fast food into a healthier diet plan
  • Etc.

You can also create a series of informative articles that will help your your prospective clients gain a better understanding of your medical or health services, by explaining benefits, procedures, costs (including payment plans, insurance coverage, etc).

Tip

Use keywords and terminology in your articles that your readers will search for.

We recommend subscribing to our Content Marketing Email Training Series. You will receive a comprehensive series of training emails with easy-to-digest information that will show you how to drive more traffic to your website, save money creating high-quality content that will add value to your site visitors and grow your presence online using content. It’s not only a great course with loads of useful information, it’s also 100% FREE!

Ways To Improve Visitor Experience

Improving user experience (known as UX) helps you keep visitors coming back and engaging with your site. This section will show you ways you can improve your visitor engagement and user experience.

Syndicate Content With RSS Feeds

RSS (Really Simple Syndication) feeds can help to improve visitor engagement and user experience in a number of different ways.

If you provide content that adds value to others, other businesses will want to syndicate your content.

Some of the benefits of syndicating your content to other businesses using RSS feeds, include:

  • All of your updates are in one place
  • your content distribution doesn’t rely on email
  • RSS feeds can be shared and picked up by other sites online
  • Users can subscribe to your feed
  • An RSS feed provides links to your site
  • Your feeds can be submitted to RSS directories
  • RSS provides a number of ways for your readers to receive your content (e.g. read the content on their mobile device using different applications)
  • RSS is built into WordPress

There are also benefits when it comes to adding syndicated content to your site from other sites, such as the fact that you don’t have to write, manage or update the content.

You can find RSS feeds with loads of useful content for your website by searching online for relevant government departments and respected industry bodies.

Here are examples of useful RSS feeds you could add to your site:

You can also just search online for general RSS feeds, e.g. “medical rss feeds” or search for feeds on specific topics, e.g. “pregnancy rss feeds”, “rehabilitation rss feeds”, “premature ejaculation rss feeds”, etc.

Use RSS feeds to provide your visitors with a better UX.

(RSS (Really Simple Syndication) feeds can help to improve your medical site’s user experience.)

Checklists & Forms

Adding checklists and explanatory charts to your site is a great way to help increase user engagement and add value to your visitors. Checklists and medical forms can provide step-by-step information and resources to complete necessary tasks. Checklists and charts can also be great instructional tools.

You can provide online or downloadable forms and checklists covering a range of subjects such as:

  • Checklists/forms for booking appointments
  • Checklists for pre or post surgery
  • Health checklists for specific medical conditions
  • Dental checklists – e.g. first visit, oral maintenance program, cosmetic dentistry, etc.
  • Fitness and exercise program checklists
  • General charts & infographics (e.g. sugar content in different foods, the importance of sleep at different ages, etc.)
Adding Other Tools

Providing useful online tools and applications on your site is a great way to increase visitor engagement and significantly add value to your visitors. Calculators are useful tools to add to your website. Others could include things like nutritional tools, and even recipes.

In part two of this guide, we discuss a several online tools you can use in your site using WordPress plugins and themes that can also help to improve your seo, improve user engagement and generate more web traffic to your business.

A Practical Step-By-Step Guide On How To Build And Grow Your Medical Practice Web Presence

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This is the end of part one.

Click on this link to continue reading:

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"I was absolutely amazed at the scope and breadth of these tutorials! The most in-depth training I have ever received on any subject!" - Myke O'Neill, DailyGreenPost.com

Grow Your Medical Or Healthcare Business Online With WordPress – 2

This is part 2 of our series on growing a medical or health-related business online and provides a comprehensive list of WordPress plugins suitable for medical or healthcare-related businesses …

19+ WordPress Plugins That Can Help Grow Your Medical WebsiteIn Part One of this guide on ways to improve your health-related business online, we covered the following areas:

  • Challenges Professional Medical Services Practitioners Face Online
  • Opportunities For The Health Profession In The Web Economy
  • Improving Your Web Pages
  • Improve Your Web Content

In this section, we explore more ways to grow your medical-related business online.

Areas covered include:

  • Ways Of Improving Web Traffic
  • Tips For Generating Leads & Enquiries
  • WordPress Plugins And Themes For Improving SEO, Increasing User Engagement And Driving More Visitors

Important

To learn more about WordPress plugins and themes, go here:

Note: Plugins are listed in this section. Medical and health-related themes are covered in Part Three.

Ways Of Improving Web Traffic

Web traffic is an integral part of your business growth. In this section we explore ways to help you improve your web traffic.

Optimize Your Website For Search Engines Using WordPress

There are many ways that WordPress helps improve your medical website’s SEO:

  • SEO-Friendly – configure the permalinks to use the title of the posts as the web address of your pages.
  • Tags – WordPress lets you choose the keywords that you want search engines to index your posts for.
  • Categories – Create categories for archiving and organizing your content.
  • Excerpts – Set the description for your posts that will appear in search results.
  • Images – add search-optimized titles to your images for improved search engine results.
  • Internal Content Linking – WordPress has a built-in feature that lets you easily create internal links
  • Post Notification – Set up your WordPress site to automatically notify other search directories immediately upon publishing a new post on your website.

WordPress Plugins For Improving Search Engine Optimization (SEO), Better User Engagement And Traffic Generation

In addition to the built-in features of WordPress, the WP community makes available quite a number of plugins that improve your website’s SEO, increase engagement and drive more traffic to your website.

Here are some plugins you can use to improve your SEO:

A plugin like Yoast SEO (previously called WordPress SEO by Yoast) can improve your site's SEO

(Use a plugin like Yoast SEO to improve your website’s SEO)

Other WordPress tools you can use to improve your health-related site’s SEO, increase user engagement and drive more traffic to your site are to add a forum, newsletters, comments, and social sharing. Here are some WordPress plugins that can help (many of the plugins listed below can be downloaded at no cost):

  • BuddyPress – This free plugin can be used to run your own social community on WordPress.
  • bbPress – Run your own online community forum on WordPress.
  • E-Newsletter – E-Newsletter lets you send professional email newsletters, track results and manage subscribers from your WordPress dashboard.
  • Disqus – use this WordPress plugin to power discussions and helps to increase engagement on your website or blog.
  • Social Media Feather – This WordPress plugin lets you add social sharing features and buttons on your pages and posts.

WordPress users can easily add social features to their site using free or inexpensive WordPress plugins

(You can easily add social sharing features to your site with WordPress plugins)

Ways To Generate New Leads & Enquiries

Let’s discuss now ways to improve your sales and generate leads and enquiries.

Adding A Newsletter

Providing an email newsletter is an excellent way to build a list of subscribers. Adding email newsletters] provides a number of benefits, like:

  • Drives targeted traffic to your website
  • Keeps readers from forgetting about you
  • Provides useful information and advice
  • Provides a highly targeted marketing channel
  • Allows you to offer special products or services to a select audience
  • Increases engagement with your users
  • Provides other ways for your content to be shared around with others

A proven strategy for enticing your visitors to subscribe is to provide high value content and give users free gifts in exchange for their personal details. This could be a special report, tips for improving general health and diet, access to health tools, free trials, access to subscriber-only content, contests, etc.

Add Contact Forms

Contact forms make it easy and simple for prospective customers to get in touch. Readers can report issues, contact specific departments, ask for a quote, and more.

Contact forms provide several benefits and advantages, like:

  • Reducing spam
  • Set up automated responses
  • Gives you control over what gets sent to you
  • You can keep your email address private
  • Contact forms can be added to any post or page
  • Looks professional
  • Convenient for site visitors

One of the most popular contact form plugins for WordPress is Contact Form 7.

Contact Form 7

Contact Form 7

(Contact Form 7 Plugin)

This plugin allows you to add multiple contact forms, customize your forms and the mail contents, add fields, and more.

Supports international languages, Ajax-powered submissions, CAPTCHA, spam filtering and so on.

Something to consider if you plan to set up a website for a health center or medical clinic is adding sections to your contact form so users can choose which practitioner they want to contact. This ensures that contact form enquiries reach the correct destination.

Maps

Maps help your visitors and customers find you.

Inserting maps (e.g. Google Maps), into your WordPress site also provides a number of benefits, such as:

  • Maps help to increase local SEO
  • Visitors can easily find you
  • Shows location of events

Adding a map helps your visitors and customers find you

(A map helps your visitors and customers find you)

Below are some popular plugins that let you embed, customize and display Google maps on your site:

Improve Search Engine Optimization, Increase User Engagement And Drive More Web Traffic With Plugins And Themes

WordPress Plugins - Health Businesses

WordPress provides a number of plugins you can add to your health-related site that will immediately make available a range of functional tools for visitors. Here are some of these:

Booking Calendar

Booking Calendar

(Booking Calendar WP Plugin)

Booking Calendar lets you add online booking services to your site. This plugin provides an intuitive and user-friendly interface and flexible functionality. It is highly suitable for a range medical and health consulting uses, e.g. dental practices, physicians, health spas, booking patient appointments, etc.

Booking Calendar - WordPress Plugin - Overview

(Booking Calendar Plugin For WordPress – Overview)

This plugin works right out of the box. Website visitors can check the availability of services and make online bookings easily. Site administrators and visitors receive email notifications. Booking Calendar also lets you add a calendar or booking form to your site’s sidebar, and offers multi-language support. A premium plugin version is also available with many extra features.

For more details, go here}:

Event Espresso – WordPress Event Registration & Ticket Manager Plugin

Manage Event Bookings Automatically Using Event Espresso Plugin For WP

(Manage Event Bookings Automatically With Event Espresso For WP)

If your business involves running medical events like seminars or workshops, then you need a plugin like Event Espresso.

The Event Espresso online event registration software enables you to easily create multiple events and begin accepting online bookings in a few minutes

Event Espresso - Event Management & Ticketing Registration System For WordPress

(Event Espresso – Event Management & Ticket Registration Plugin For WordPress)

Event Espresso is a flexible and feature-packed application that gives you full control of your event registration management process.

We have written a detailed article on Event Espresso. For more details:

Calculator Pro Calculators

Calculator Pro Calculators - WordPress Plugin

(Calculator Pro Calculators Plugin For WordPress)

Calculator Pro is a free collection of over 400 calculators. You can embed these into your posts, pages, or sidebars using shortcodes. The plugin supports internationalization

Note: Most of them aren’t specifically designed for health or medical use, but there are several you can add to your site, including the following:

  • Body Statistics – e.g. Body Surface Area Calculator, FENa Calculator, Katch-Mcardle BMR Calculator, Max Heart Rate Calculator, Waist to Hip Ratio Calculator, etc.
  • Calorie – e.g. Calorie to kJ Calculator, Daily Energy Expenditure Calculator, Calories Burned Walking Calculator, etc.
  • Fitness Tests – e.g. Astrand Test Calculator, Rockport Walk Test Calculator, etc.
  • Miscellaneous – e.g. Bike Size Calculator, Blood Sugar Converter Calculator, Pace Calculator, Running Pace Calculator, etc.
  • Nutrition – e.g. Calcium Calculator, Protein Calculator, etc.
  • Weight – e.g. Ideal Weight Calculator (kg), Weight Loss Calculator, etc.

For more details, go here}:

Calculated Fields Form

Calculated Fields Form WP Plugin

(Calculated Fields Form)

The Calculated Fields Form plugin is great for creating forms with dynamically calculated fields to display the calculated values, including:

  • Health & Fitness Calculators
  • Ideal Weight Calculator
  • Pregnancy Calculator
  • Calorie Calculators
  • And many more

The developers of this plugin also provide a premium version with many more features.

For more details, go here}:

Weight Loss Tracker

Weight Loss Tracker

(Weight Loss Tracker – WordPress Plugin)

Weight Loss Tracker is a simple WordPress plugin that lets logged-in users record their weight on given dates. This data is then shown in a graph and table.

Weight Loss Tracker Plugin - Graph

(Weight Loss Tracker Plugin For WordPress – Graph)

The plugin allows users to insert target weights and provides support for the following weight formats: Metric (Kg), Imperial – Stones & Pounds, Imperial – Pounds only.

For more details, go here}:

Simple BMI Calculator

Simple Body Mass Index Calculator Widget

(Simple Body Mass Index Calculator Widget)

Simple BMI Calculator lets you add a widget to your sidebar that can be configured and customized to match your theme.

As well as Simple Body Mass Index Calculator, there are additional plugins you can use that perform similar functions:

  • BMI BMR Calculator  A Body Mass Index and BMR calculator that saves calculation data for logged-in users and gives an overview to the trainer.
  • BMI / IMC Calculator  A simple calculator that displays a visitor’s Body Mass Index
  • Calotor Calorie Counter – Lets visitors figure out their basal metabolic rate, by inputting their age, sex and weight.
  • And lots more

For more details, go here}:

Drug Interaction Data Plugin

Drug Interaction Data WP Plugin

(Drug Interaction Data)

Drug Interaction Data can be used to display information about drugs, including what the drug is used for and what other medications the drug is known to interact with.

Drug Interaction Data - WordPress Plugin - Database Results

(Drug Interaction Data – Database Results)

Drug information can be displayed inside your posts and pages, or as a widget on your sidebar menu. The plugin loads the drug and pharmaceutical data from the U.S. National Library of Medicine and the U.S. National Institutes of Health.

For more details, go here}:

PubMed Posts

PubMed Posts

(PubMed Posts – WordPress Plugin)

PubMed Posts adds a dashboard widget that lets you crate posts from PubMed articles, as well as a search widget that finds posts with specific article data. A simple content editor is also included.

PubMed contains over 25 million citations for biomedical literature from MEDLINE, life science journals, and online books.

For more details, go here}:

MJM Clinic

MJM Clinic Plugin For WordPress

(MJM Clinic – WordPress Plugin)

MJM Clinic was designed to add functionality to medical and health care related websites, such as inserting service pages with booking forms, related health conditions, multiple service locations, create staff listings for doctors/therapists and more.

For more details, go here}:

Treato

Treato Plugin For WordPress

(Treato – WordPress Plugin)

Treato WordPress plugin lets you display information about drugs on your site and see what read what patients are saying about different drugs.

Treato collects and analyzes experiences sourced directly from patients from related forums and blog posts, then aggregates the content to generate useful insights about users’ medications, diseases and symptoms. Users can access valuable insight about over 14,000 conditions and 26,600+ medications from over 2 billion collected posts.

For more details, go here}:

HealthTap Concierge

HealthTap Plugin

(HealthTap Concierge Plugin For WordPress)

HealthTap Concierge allows users to consult with doctors, clinical psychologists, etc. who specialize in a given health topic via text chat or HD video from any mobile device, personal computer, even smartwatch.

With HealthTap Concierge installed on your website, users can type in a health question and based upon their location and type of question, they will receive a list of doctors in their geographic area who specialize in that health topic. They can then select a doctor, chat using text or video, or send the doctor a question and get answers via the HealthTap service.

For more details, go here}:

TrendMD

TrendMD

(Trend MD Plugin)

The TrendMD plugin will add the TrendMD recommendations widget to your website. The TrendMD recommendations widget is used by scholarly publishers to increase their readership and revenue by allowing people to discover, read or cite interesting scholarly content from your journals or websites through personalized recommendations.

For more details, go here}:

WP Nutrition Facts

WP Nutrition Facts Plugin

(WP Nutrition Facts – WordPress Plugin)

WP Nutrition Facts is a free WordPress plugin that lets you insert a nutrition facts table into your pages, posts and custom post types, allowing your site visitors to learn about the nutrient content of food in a standardized format and make more informed food choices towards healthy eating goals.

WP Nutrition Facts - WordPress Plugin - Custom Post Type Label Creation

(WP Nutrition Facts – WordPress Plugin – Create Labels)

WP Nutrition Facts uses the Canadian Food Inspection (CFIA) nutrition labelling regulations.

For more details, go here}:

WP Ultimate Recipe

WP Ultimate Recipe

(WP Ultimate Recipe Plugin For WordPress)

If you run a health or fitness-related business that provides nutritional or healthy eating advice, a great way to add engaging content to your site is to publish healthy recipes.

Plugins like WP Ultimate Recipe let you easily add recipes on your site.

Other WordPress recipe plugins include:

  • Recipe Card – Publish recipes with nutrition facts that readers can print, save and review.
  • EasyRecipe – Makes entering recipes on your site easy with features like cut & paste, auto conversion of your plain text recipe posts, Google Recipe View formatting, live custom formatting, automatic ratings and conversion from other recipe plugins.
  • ZipList Recipes – Easily format recipe text and add images. Includes additional SEO and Google Recipe View formatting features.
  • And many more.

For more details, go here}:

Awesome Fitness Testimonials

Awesome Fitness Testimonials

(Awesome Fitness Testimonials Plugin For WordPress)

Awesome Fitness Testimonials lets you add fitness & wellness testimonials, case studies and reviews to your site.

For more details, go here}:

Exercise Images

Exercise Images Plugin

(Exercise Images by Everkinetic)

Exercise Images lets you display a database of exercise images on your fitness website.

Exercise Images Plugin - Image Catalog

(Exercise Images by Everkinetic Plugin For WordPress – Image Catalog)

For more details, go here}:

In part three of this guide, we look at health and medical themes.

The Ultimate Guide To Growing Your Medical Services & Health-Related Online

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This is the end of part two.

To continue, click here:

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"I was absolutely amazed at the scope and breadth of these tutorials! The most in-depth training I have ever received on any subject!" - Myke O'Neill, DailyGreenPost.com

Grow Your Medical Or Healthcare Business Online With WordPress – 3

This is part 3 of our series on growing a medical or health-related business online and provides a comprehensive list of WordPress themes suitable for medical or healthcare-related businesses.

Best WordPress Themes For Health Businesses

This is Part 3 of our comprehensive article series on ways to build your health or medical web presence.

So far, we have covered the following topics:

  • Challenges Medical And Health Services Providers Face Online
  • Opportunities For Medical Professionals In The Online Economy
  • Essential Web Pages For Medical Websites
  • Improving Your Web Content

In this section, we explore more ways to grow your medical-related business online by looking at the best WordPress themes for health businesses:

Top Themes For Medical & Healthcare Practices

WordPress provides many high quality themes to help build any type of healthcare or medical-related website, including sites for doctors, physicians, surgeons, dental services, medical clinics, doctor’s offices, day surgeries, and every other type of health care field or facility imaginable.

To get the best features and professional look for your website, we recommend choosing a theme specifically for health or medical businesses.

This is a list of themes for medical practitioners and health-related services that are highly customizable and professionally designed. Most include plugins, shortcodes, widgets and page templates for doctors, client testimonials, FAQ’s, contact/enquiries, appointment bookings, etc. All of the themes below will give your medical business a polished and professional look online.

Medica Pro

Medica Pro WP Theme

(Medica WP Theme)

This premium theme for WordPress is a clean, flat theme that can be used to create an impressive medical website. It can be a website, a blog, or both.

Medica Pro includes several widgets to increase the theme’s functionality. It has a number of page templates including Our Doctors, Testimonials, and Contact Us. It also includes a contact form, slider, image gallery and Google Maps. You can display your site pages with sidebars or full-width pages.

You can easily customize theme settings like colors, layout, social media links and business logo from your theme options section. You have an unlimited choice of colors. It’s responsive so it works correctly on small screens. It’s already localized so the text will translate into the language used by your site visitors. The theme has also been developed using clean code, which helps your website load fast in all browsers.

It’s a great choice for any medical-related business practice. Medica Pro includes an option panel that lets you make customizations and selections for your logo, links to social pages, color choices and page design layout. You have unlimited color options. It also includes custom widgets. It’s responsive to display your content properly on any mobile device. It’s also localization ready so the text can translate easily into the language used by your visitors.

More info: Medica WordPress Theme

Medicenter

MediCenter WordPress Theme

(MediCenter)

This theme is designed to work well with all types of health care and related websites.

It includes several custom header variants, over 20 page templates, 6 home page layouts, both a wide and boxed layout, and an AJAX contact form to save users time waiting for the page to reload. It also includes the Visual Composer Page Builder plugin with 60+ page builder components and Built-In Schedule (Timetable) Manager, which allows you to create your departments and a database list of doctors (or other professions), select the days of the week and available work hours, add your description or tooltip and present all the information in a timetable.

Built-In Schedule (Timetable) Manager - Medicenter - Responsive Medical WP Theme

(Built-In Schedule (Timetable) Manager – MediCenter WordPress Theme)

You can easily customize your site from the theme settings screen where you can adjust your colors, layout, icons, fonts and logo. It’s responsive so your content displays properly on any device or size screen.

Shortcodes include sliders, pricing tables, testimonials, carousel, notifications, accordion, announcements, icons, lists, tabs, etc. There are also several layouts for home pages, galleries, blogs and more. The theme includes a full-width slider.

Go here to learn more this WordPress theme: MediCenter – WordPress Theme

MedicalPress

MedicalPress WordPress Theme

(MedicalPress Theme For WordPress)

This premium theme looks clean and modern and loads fast. MedicalPress is suitable for health clinics, hospitals, medical practitioners, dentists, ophthalmologists, veterinarians, psychiatrists, physiotherapists, psychologists and other types of medical or health organizations.

MedicalPress includes four different appointment forms, two different sliders including the Revolution Slider that displays images, links, video, and more. It lets you select multiple layout options so you can display your content in 1-4 columns. It includes three different home page designs. It has shortcodes and templates to manage featured sections, facilities, appointment forms, services, galleries, patient testimonials, doctors, FAQ’s and more. It also features a return to top button.

You can customize your site however you like with the extensive range of option settings. The theme includes the Visual Composer plugin for free allowing you to drag and drop components to create your own layouts. It’s a responsive theme so your content displays correctly on small screens. MedicalPress is compatible with WooCommerce to process any type of sales or payments online. It includes one sample child theme.

More information: MedicalPress

Medi

Medi WP Theme

(Medi)

Medi is an elegant premium theme featuring a drag and drop homepage focused the medical field. Medi includes a number of pre-made page layouts and lets you add Personnel, Services, and Slider content types. It also has lots of custom widgets such as content widgets, social networking, Flickr, etc. You can select multiple color schemes and even choose a different color scheme for each page.

It’s a responsive, Retina-ready theme, so your content displays correctly on small screens. It’s also speed optimized to help give you the best speed loading scores possible. it’s also translation-ready and SEO optimized to help you rank higher in search engine results.

Go here for more details about this WordPress theme: Medi WordPress Theme

Care

Care Theme For WordPress

(Care – WordPress Theme)

Care is aimed at doctors, dental services, and other health-related fields. The theme includes a schedule manager, the Revolution Slider plugin, pre-defined background patterns, multiple blog layouts, unlimited sidebars and headers, parallax effects, and loads of extra features, including:

  • 100% Responsive
  • Can Be Used For One Page Website
  • Predefined Patterns or Custom Background
  • Full Screen Responsive Slides
  • Built According to Best Practices
  • And more …

It also includes a custom layout creator for all post types. Care lets you design your layout however you want using the drag and drop page builder plugin called Visual Composer. You can customize your site using the advanced option panel. Google fonts are included. It’s responsive and Retina ready. You can specify your content width. It includes scalable vector icons.

For more details, go here: Care WordPress Theme

Dentist

Dentist - WordPress Theme

(Dentist – WordPress Theme)

Dentist is an elegant premium theme for dentists or any other health-care practice. It includes over 80 shortcodes to add many features to your website including elements, columns, custom widgets for social sharing, comments, etc., includes custom formats and post types, a filterable portfolio, sliders, different color options, and more. It also includes stock images. Web page templates include Archives, FAQ, Filter Pholio Page, Full Width Page, Testimonials, Home Page, and more. Custom post types include Testimonials, Portfolio, Our Team, etc. It also includes 4 gallery scripts: Carousel, Accordion, Isotope and Slider.

Dentist is built on the Cherry Framework and can be edited fully through advanced options and settings. You have complete control over colors, styles, widths, sidebar layouts, sliders, and lots more. It includes Google Maps, return to top of the page button, and more. It’s also 100% responsive, multilingual ready, and search engine optimized.

For more information, go here: Dentist Theme For WordPress

HealthPress

HealthPress Theme For WordPress

(HealthPress Theme For WordPress)

HealthPress is a clean and responsive WordPress theme that is suitable for anyone in healthcare including hospitals, health clinics, surgeons, doctors, dentists, ophthalmologists, veterinarians, physiotherapists, psychiatrists, psychologists and every type of healthcare or medical organization.

It has page templates and service management features that include home page, doctors, gallery templates, testimonials, schedules, FAQ’s, news posts, etc., with multiple templates for each. It includes 4 appointment forms and 2 different kinds of sliders including Slider Revolution. The gallery templates will show 2-4 columns. Various post types are included.

There are extensive theme options for colors, fonts, layouts, etc. Custom backgrounds are supported. There are a number of custom widgets including Google Maps, and AJAX contact form with CAPTCHA, AJAX appointment form with CAPTCHA, newsletter subscription, footer information, footer location, recent posts with thumbnail, and a quick contact form widget. All PSD files are included with the theme.

For more details, go here: HealthPress Theme

Alean

Alean Theme

(Alean Theme For WordPress)

Alean provides a clean theme for medical practitioners. It features a white background with a clean, fully responsive compact slider design. Alean includes custom sidebars with multiple layouts. You can also have no sidebars for full-width content pages. It includes Google Maps, a contact form, a dynamic content loader to load your content without reloading the page, a social share bar, supports ECWID (e-commerce widgets) and WooCommerce, anti-spam without CAPTCHA, multicolored related posts, and more.

The Alean theme is built on the SMT 2.0 framework and has loads of configuration options. It is SEO optimized to help you rank higher in search engine results. There are many advanced editor options, allowing you to add design to your posts and pages. It has translation options so you can translate your content into any language. This is an excellent choice for healthcare practitioners and medical service providers. It offers both a FREE and paid versions.

Incidentally, SMThemes, the theme developer has also produced several themes for WordPress that are suitable for healthcare businesses.

For example:

More info: Alean – WordPress Theme

Eyesite

Eyesite

(Eyesite – WordPress Theme)

Eyesite is a simple, clean theme suitable for all types of health care and medical practices. It’s a good choice as an information page and can be expanded with third-party plugins to include any features you want. It’s a web responsive themes. You can also customize the theme and change the color scheme and fonts. With Eyesite theme you can create a single page, a website with blog, or just a blog. A premium version is available with extra fonts and color options.

Visit this website for more information about this WordPress theme: Eyesite WordPress Theme

Avada

Avada Health WordPress Theme

(Avada Health WordPress Theme)

Avada is a fully responsive and versatile multipurpose theme that lets you easily build, configure, and run any kind of website you want without touching code, including a website for a medical or health-related organization.

To learn more about the Avada theme for WordPress, go here: Avada

Hopefully, this guide has helped you learn about WordPress plugins and themes that can improve SEO, increase user engagement and increase web traffic generation.

Best Themes For Medical And Health-Related Businesses

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