Experienced marketers understand that building a mailing list is one of the most valuable assets you can build for your business online.
This is because a list gives you traffic on tap and access to repeat sales.
Marketing studies show that, on average, 50%-80% of visitors to a site who leave will never return. That’s a lot of money to leave on the table. Testing also shows that it takes an average of 7 exposures to your business before a purchase decision is made. It’s of the utmost importance, therefore, to try and interact repeatedly with site visitors.
How can you do this, however, if most visitors leave and never return?
The answer, of course, is to capture your visitors’ contact details while they’re still on your website or blog, so you can continue communicating with them after they have left your website.
Building a list is an essential aspect of building a successful online business. A great list of targeted contacts has the potential to become your most profitable leverage point.
If you sell one or more products on your website, or your business relies on traffic, then list-building is essential, because it is the key to repeat visitors and building a relationship.
There are many different ways and strategies to build a list, but until now, it was very difficult to find an easy-to-use solution that incorporates most of the most effective methods available for capturing email addresses on a website.
Thrive Leads – WP Faster Mail List-Building Plugin
Plugin Description
Thrive Leads WP mail list-building plugin could easily become the ultimate list-building plugin for WordPress. It lets you build a list of subscribers quickly using many different types of opt-in forms, split-test different offers, improve your conversions, and get traffic on tap, working directly from your WordPress dashboard …
As mentioned earlier, there are many ways and effective strategies to build a list, and almost all of these methods and strategies require using subscription forms.
What makes Thrive Leads different than all other solutions for capturing leads and email addresses is that Thrive Leads comes with a range of flexible and powerful conversion boosting technologies and list-building strategies built into their plugin.
The Thrive Leads WP mailing list builder is developed by Thrive Themes, a conversion-focused WordPress theme developer. As you will soon see, the plugin was developed to help users not just build a mailing list, but build their mailing list faster.
Go here to learn more about the plugin:
Benefits Of Using Thrive Leads
Here are just some of the many benefits of using Thrive Leads to build a list of subscribers quickly and get traffic on demand on your web site:
It’s A WordPress Plugin
Thrive Leads WordPress mail list-building plugin eliminates the need to install multiple plugins on your site. This not only reduces the possibility of plugin conflicts, but the “lean and clean” nature of the plugin keeps your site’s loading speed down.
Quick And Easy Installation
Thrive Leads installs like every other plugin. Simply upload it to your Plugin folder via your WordPress administrator login and activate.
Really Simple To Use
Once you have installed and activated the Thrive Leads plugin, you can very easily set up one or more opt-ins, use their pre-designed form templates and start collecting email addresses. No technical skills or design skills are required.
To get the most out of the plugin, you will want to make use of the advanced targeting, testing and reporting features. If you are a new user, allow 30-45 minutes to learn how to use all of the software’s functionality. Fortunately, ThriveThemes provides extensive training content, webinars as well as a responsive support team that is available to answer any questions you have.
Every Type Of Opt-In Form Your Business Needs
With Thrive Leads, you can begin to capture subscriber details using pre-designed templates, and every type of opt-in form your business needs.
For example, you can use it to add “pop-up” forms …
Insert slide-in forms …
You can use it to add great-looking in-line opt-in forms anywhere inside your content, or the bottom of your blog posts …
Insert an opt-in form into your sidebar area …
You can insert 2-step opt-in links that open a lightbox when visitors click on a content link …
And even add ”sticky” ribbon forms to your site that shows at the top of the screen and remain “sticky” as the visitor scrolls down your page …
As you can see, Thrive Leads integrates every type of opt-in form you need in one single WP plugin …
Thrive Leads also lets you add ‘smart’ Exit Popups that display opt-in forms with exit intent technology, which allow you to capture visitor details when they exit your site.
And it gets better …
Plugin Features
Thrive Leads provides many features to WP users. Here are just some:
Fast And Easy To Install
Ready to go to work in no time. As already mentioned, the plugin developer provides extensive training content and tutorials, case studies, webinars, plus a responsive support team.
This list-building tool not only combines every type of opt-in form you need into a single plugin, as you’ve just seen, but it also lets you run all your list-building strategies from your own dashboard.
Built-In List Building Strategies For Optimal Conversions
Thrive Leads integrates all of the list-building strategies you need to boost your conversions into one easy-to-use plugin:
Design And Deploy
The Thrive Leads plugin provides dozens of built-in professionally-designed and web optimized form templates that you can fully customize to suit your needs, letting you build conversion-boosting forms with no coding skills required.
Simple “point and click” technology and a drag-and-drop editor lets you create, modify and customize your forms …
A/B Testing Engine
Split testing is the fastest way to boost your conversion rate and accelerate the growth of your list.
Thrive Leads comes with a powerful A/B testing engine built into the plugin that makes it easy to test a whole range of variables, including:
A/B Test Form Designs And Content
Thrive Leads lets you test different designs and content, and provides an “automatic winner” feature that automatically eliminates the non-converting variations, and keep displaying only the highest converting tests after sufficient data has been collected.
You simply start your test and the plugin will handle the rest, automatically increasing your conversion rates over time.
Split-Test Form Triggers
Thrive Leads lets you customize when and how your forms should appear to visitors.
For example, you can set up:
- Time-based triggers to display an offer on your screen after 15 seconds
- Scroll-depth triggers where a message will appear once site visitors scroll down at least 15% of the web page
- Exit-intent triggers that can detect when someone is about to exit the page and presents them with a pop-up form.
Additionally, you can test if forms perform better when displayed instantly, or when the form animates into view (e.g. slide in). You can test multiple triggers against one another to further optimize your conversion rate.
Test Different Opt-In Form Types
The Thrive Leads plugin also lets you A/B test different opt-in form types. For example, you can test a sidebar widget form vs an in-line form and see which kind of form creates better results for your business.
Split-Test Offers
The Thrive Leads plugin even lets you see how different offers perform against one another.
For example, you can connect different forms to different email sequences to help you decide which results in the best conversion rates for your business.
(Split-test different offers)
Not only does Thrive Leads give you tremendous flexibility when it comes to split-testing your opt-ins, but you can easily clone an existing form – even make multiple copies, then modify the element(s) you want to test and instantly start running your A/B split test again, and all of this can be done with just a few mouse clicks.
Additional features of Thrive Leads include:
Advanced Targeting Features
You can create hyper-targeted offers for your visitors with three advanced targeting levels (Easy, Advanced, Ultimate). You are given precise control over how you target your offers to make your offers more relevant.
For example, you can create a “catch-all” offer to show on all posts and pages or only your blog posts, or specify exactly where kinds of offers — even specific designs — will display in your site based on certain rules you set (e.g. a widget form on your sidebar on the Front Page only), including which page templates, archive pages, etc. or, conversely, where to exclude forms from displaying on your site.
You can even create specific “content upgrade” offers for your most valuable posts. Use this feature to create hyper-targeted and extremely profitable lists.
You can even use different lists with different services and different forms.
Supports Advanced Lead Generation Form Features
Advanced form features supported include multiple fields, checkboxes, radio buttons and drop-down menus.
Fully Mobile Responsive
Your forms and list marketing campaigns will display correctly on any device or screen size.
Thrive Leads is also compatible will all major browsers.
Get Higher Value Traffic
Thrive Leads gives you access to detailed reports that let you see exactly how your opt-ins and A/B tests are performing over time.
Plus, the software provides a “lead sources” report that shows you exactly where your most valuable traffic comes from, allowing you to plan your campaigns for getting the most highly qualified traffic from the best converting sources.
Integrates Seamlessly With Major Autoresponders And Popular Email Marketing Systems
If your email marketing system allows embedding of HTML forms then Thrive Leads with work seamlessly with your system.
Also, you can use different lists and different services with different forms, so you’re never tied to just one service.
As you can see, Thrive Leads gives you many opt-in testing capabilities that go well beyond any other list-building software.
Feedback From Users
Below are a few of the testimonials and feedback plugin users have written about Thrive Leads:
“Your stuff is beautifully designed, fast and has great options for marketers that you just don’t see with other themes. Great, great job! Absolutely love Thrive!” David Coleman
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”I’m loving Thrive Leads so far, Shane! My opt-in forms look a lot more professional now, and I’m excited to find out which ones will convert better in the split tests. I’m also looking forward to your webinar, since I learnt so much from the last one I watched.” Priscilla Shoeman
Thrive Leads Plugin Support
As mentioned earlier, ThriveThemes provides extensive tutorials, case studies and a dedicated support team that is available to help answer any questions you have.
Tutorial videos explaining exactly what you’re seeing and how to use the plugin are provided throughout the plugin interface. You can also access an extensive knowledgebase of tutorials, training webinars, case studies and list building strategies, so you get a ton of help, training and support on how to get the most out of Thrive Leads.
The software is well-supported, and users get one-year software updates with their purchase, backed by a risk-free, thirty day, full money-back guarantee.
Plugin Cost
Thrive Leads is available in the following editions:
- Single Site – This option lets you install & activate the plugin on a single website. Includes all plugin features, and Free, unlimited updates, with 1 year of support included. Price = $49.00.
- Unlimited Sites License – The Unlimited Sites option allows you to install & activate the plugin on unlimited domains that you own and operate. Includes all plugin features, plus Free, unlimited updates, with 1 year of support included. Cost = $97.00.
- Agency – The Agency edition allows you to install & activate the plugin on all domains that you own and operate, and on all of your client sites. All plugin features are included, and Free, unlimited updates, with 1 year of support included.. Cost = $199.00.
Please Note: Current pricing for the product can vary, depending on whether there are any promotions or limited-time specials being offered. The pricing shown above was current at the time this review was written. This may or may not be the actual price set by the software seller when you visit the plugin site and you may be shown additional upsells or one-time offers after purchasing.
Check the plugin’s website for the current pricing information here:
Additional Info
Even on an existing website with hundreds of posts, you can install the plugin and use the targeting feature to retroactively display the most relevant and higher-converting opt-in forms across your entire website.
For a demo video showing how the plugin works, including help documentation and tutorials, FAQs, customer help desk, contact details and more, visit the Thrive Leads website.
We Recommend
Building a list is absolutely essential for building a successful online business. When it comes to growing a list, the only way to increase the speed your list grows is by running split-tests and then analyze your performance to find out what works best for your business. Thrive Leads makes available to WordPress users a powerful tool that, until recently, only marketing pros had access to, and at great expense.
With Thrive Leads, you have 100% control over exactly where and how your forms display to visitors, and intelligent reporting that helps you increase your subscription rates. There are other form plugins and solutions for list-building, but the main difference is that other list-building plugins focus more on functionality, such as allowing the user to create and insert pop-up forms into their web pages. Thrive Leads starts with this kind of functionality, but their real focus is on conversion optimization.
As Thrive Themes state on their website …
“It’s not just about helping you build your mailing list. It’s about helping you build your mailing list as fast as possible!”
For full details, visit the plugin website: Thrive Leads – WordPress A/B Testing Mailing List-Building Plugin
By the way …
We use Thrive Leads here on WPCompendium.org. Check it out for yourself …
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