Successful marketers know the power of mailing lists.
This is because a mailing list gives you traffic on call and access to repeat buyers.
It’s a well-known fact that, on average, 50%-80% of everyone who visits your website generally will leave and never return. That’s a lot of money and opportunities that you’re probably missing out on. Marketing research also shows that it takes an average of 7 interactions with your business before prospects will make a purchase decision. It’s crucial, therefore, to get repeat interactions with your site visitors.
How can you do this, however, if most visitors leave and never come back?
The answer, of course, is to get your visitors’ details while they’re still on your website or blog, so you can build a relationship with them after they have exited your web site.
Building a list is absolutely essential when it comes to building a successful online business. A great list of email addresses has the potential to become the most valuable asset of your entire online business.
If you sell one or more products on your website, or your business relies having a constant source of traffic, then building a list is essential, because it is the key to repeat visitors and building a relationship.
There are many ways and different strategies to build a targeted list of subscribers, but until recently, it was very difficult to find one affordable and easy-to-use solution that gives users access to many of the most effective methods available to capture visitors’ email addresses on your website.
Thrive Leads – WP List-Building Plugin
Plugin Description
The Thrive Leads mailing list-building plugin for WP lets you build a list of subscribers quickly using many different types of opt-in forms, split-test different offers, boost your conversions, and get traffic on call, working directly inside your WordPress dashboard …
As stated earlier, there are many ways and different strategies to build an email list, and almost all of these methods and strategies involve using subscription forms.
One of the key differences between Thrive Leads and all other email marketing solutions is that Thrive Leads comes with some of the most effective conversion and list-building strategies built all into one plugin.
The Thrive Leads WP mailing list builder is developed by Thrive Themes, a conversion-focused WordPress theme developer. As such, the plugin was developed to help users not just build a mailing list, but build their mailing list faster.
More info:
Plugin Benefits
Here are just a few of the benefits of using Thrive Leads to build a list of subscribers fast and get traffic on call on your website:
It’s WordPress
Thrive Leads WordPress list-building plugin eliminates the need to install multiple plugins on your WP site. This not only reduces the possibility of problems resulting from plugin conflicts, but the “lean and clean” nature of the plugin keeps your website’s loading speed down.
Quick & Easy Installation
Thrive Leads is quite easy to install. Just upload it to your Plugins folder via your admin user login and activate.
Simple To Use
The Thrive Leads plugin has made it very simple to set up one or more opt-ins, use their pre-designed templates and start collecting subscriber details. No technical skills or design skills are required.
In order to get the most out of the Thrive Leads plugin, you will want to implement all of the advanced targeting, testing and reporting features. If you are a complete beginner, allow 20-60 minutes to learn how to use all of the software’s functionality. Fortunately, ThriveThemes provides extensive tutorials, webinars as well as a support team that is available to answer any questions you have.
Every Kind Of Form You Will Ever Need
With the Thrive Leads plugin, you can begin to capture subscriber email address using pre-designed templates, and every type of opt-in form you need.
For example, you can use Thrive Leads to build attention-grabbing “pop-up” opt-in forms …
Insert forms that slide in from the corner of your page …
You can use the Thrive Leads plugin to add great-looking in-line opt-in forms anywhere inside your content, or the top of your blog posts using a simple short code …
Insert a form into your sidebar section …
You can insert two-step opt-in links that open a lightbox form when visitors click on a content link …
And even add ribbon forms to your site that shows at the top of the screen and remain “sticky” as the visitor scrolls down the page …
As you can see, Thrive Leads combines every type of opt-in form you need in one single WP plugin …
Thrive Leads also lets you add ‘smart’ Exit Popups that display opt-in forms with exit intent technology, which allow you to capture visitor details when they exit your site.
And it gets better …
Plugin Features
Thrive Leads offers many features to web site owners. Here are just some:
Fast And Easy To Install
Ready to start using in minutes. As already mentioned, ThriveThemes provides extensive tutorials, training content, case studies, webinars, and a responsive support team.
This tool not only combines every type of opt-in form your business needs into a single plugin, as you’ve just seen, but it also lets you run all of your list-building campaigns without ever leaving your dashboard.
Integrated List Building Strategies
Thrive Leads integrates all of the list-building strategies you need to maximize your conversions into one easy-to-use software:
Design And Deploy
The plugin comes with dozens of professionally-designed and web optimized opt-in form templates that can be fully customized to suit your needs, letting you build conversion-boosting forms without coding skills required.
Simple “point and click” technology and a drag-and-drop editor allows you to create, modify and customize your forms …
Powerful Split Testing Engine
A/B testing is the fastest way to increase your conversion rates and accelerate your list growth.
Thrive Leads comes with a powerful A/B testing engine that makes it easy to test a whole range of variables, including the following:
A/B Test Designs And Content
The plugin lets you test different form designs and content, and provides a “set and forget” feature that lets you set the plugin to automatically eliminate the losing variations, and continue showing only the highest converting campaigns after enough data has been collected.
You simply start testing and the plugin handles everything else, automatically increasing your conversion rates over time.
A/B Test Multiple Opt-In Form Triggers
Thrive Leads lets you customize when and how your forms should display to visitors.
For example, you can set up:
- Time-based triggers to show a buy button on your screen after 1 minutes
- Scroll-depth triggers where a message will appear once the visitor scrolls down at least 30% of the page
- Exit-intent triggers that can detect when someone is about to exit the page and presents them with a pop-up form.
Additionally, you can test if the form performs better when displayed instantly to visitors, or when the form animates into view (e.g. slide in). You can test many triggers against one another to further boost your conversion rate.
Split-Test Form Types
The plugin also lets you test different form types. For example, you can test a widget form on your sidebar vs a ”sticky” ribbon form and see which kind of form creates better results for your business.
A/B Test Offers
Thrive Leads even lets you test completely different offers.
For example, you can connect different forms to different email marketing campaigns to help you decide which offer yields the best conversion rates for your business.
(Split-test different offers)
Not only does the Thrive Leads plugin give you tremendous flexibility when it comes to split-testing your opt-in forms, but you can easily clone any existing form – even make multiple copies, then modify the element(s) you want to test and instantly start running your A/B split test again, and all of this can be done in just a few minutes.
Additional features of Thrive Leads include:
Smart Targeting Features
You can create hyper-targeted offers for your visitors with 3 targeting levels (Easy, Advanced, Ultimate). You have precise control over how you target your offers to make your offers highly relevant.
For example, you can create a “catch-all” offer to show on all posts and pages or only your blog posts, or define exactly where kinds of offers — even specific designs — will display in your site based on certain rules you set (e.g. a ribbon form on all Pages), including which page templates, archive pages, etc. or, conversely, where to prevent forms from displaying on your site.
You can even create specific “content upgrade” offers for posts that receive the most long-term traffic. Use this feature to create hyper-targeted and extremely profitable lists.
You can even use different lists with different services and different forms.
Supports Advanced Lead Generation Forms
Advanced form features supported include multiple fields, checkboxes, radio buttons and drop-down menus.
100% Responsive
Your forms and list marketing campaigns will work on any device or screen size.
The plugin has also been tested for compatibility will all popular web browsers.
Get Higher Value Traffic
Thrive Leads gives you access to detailed reports that let you see exactly how your opt-ins and A/B tests perform over time.
Additionally, the plugin provides a “lead sources” report that shows you exactly where your highest converting traffic is coming from, allowing you to plan your campaigns for getting the most highly qualified traffic from your best converting sources.
Seamless Integration With Major Autoresponders & Leading Email Marketing Solutions
If your autoresponder allows embedding of HTML forms then Thrive Leads with work seamlessly with your solution.
Plus, you can use different lists and different services for different forms, so you’re never dependent on any one solution.
As you can see, Thrive Leads gives users many opt-in testing capabilities that extend well beyond what other list-building software provide.
Testimonials
Here are just a few of the testimonials and comments that plugin users have published about Thrive Leads:
“Your stuff is beautifully designed, fast and has great options for marketers that you just don’t see with other themes. Great, great job! Absolutely love Thrive!” David Coleman
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“I really look forward to more training from the Thrive Themes team. Love the product and want to get better!” Cristina Favreau
Thrive Leads Plugin Support
As mentioned previously, ThriveThemes provides extensive training content, case studies as well as a dedicated support team that is available to help users sort out any issues they have.
The plugin interface provides video tutorials that explain exactly what you’re seeing and how to use the plugin. You can also access an extensive library of tutorials, training webinars, case studies and list building strategies, so you can learn how to get the most out of the Thrive Leads plugin.
The software is well-supported, and users get one-year software upgrades with their purchase, backed by a no-risk, thirty day, complete money-back guarantee.
Software Cost
Thrive Leads is available in the following editions:
- Single Site Edition – This option allows you to install & activate the plugin on 1 single domain. All plugin features are included, and Free, unlimited updates, with 1 year of support included. Price = $49.00.
- Unlimited Websites License – The Unlimited Sites edition allows you to install & activate the plugin on all websites that you own and operate. All features are included, and Free, unlimited updates, with 1 year of support included. Cost = $97.00.
- Agency License – The Agency license lets you install & activate the plugin on unlimited websites that you own and operate, and on all of your client sites. Includes all plugin features, plus Free, unlimited updates, with 1 year of support included.. Price = $199.00.
Please Note: Pricing details of the Thrive Leads software can vary, depending on whether there are any promotions or limited-time special offers. When we last checked, the plugin sells for the pricing shown above. This may or may not be the actual pricing set by the software developer when you visit the plugin site and you may be shown additional upsells or one-time offers after purchasing.
Check the plugin’s website for current pricing details:
Additional Information
Even on an existing site with hundreds of blog posts, you can install Thrive Leads and use the targeting feature to retroactively display more relevant and higher-converting opt-in forms throughout your site.
For ”how to” videos showing how the plugin works, including help documentation and tutorials, FAQs, support helpdesk, contact details and more, visit the Thrive Leads website.
Our Recommendation
Building a list is an essential aspect of building a successful online business. When it comes to growing a targeted mailing list, the only way to improve your results is by running A/B tests and then analyze your performance to find out what really works best for your business. Thrive Leads makes available to WordPress users a powerful tool that, until recently, only marketing professionals had access to, and at great expense.
With Thrive Leads, you have 100% control over exactly where and how your forms are shown to visitors, and intelligent reporting that helps you improve your conversion rates. There are other form plugins and solutions for list-building, but the main difference is that other list-building plugins are designed to focus more on functionality, such as allowing the user to create and add popups to their website. Thrive Leads starts with this kind of functionality, but their real focus is on conversion optimization.
As stated on their website …
“It’s not just about helping you build your mailing list. It’s about helping you build your mailing list as fast as possible!”
For full details, visit the plugin website here: Thrive Leads – Mailing Builder For WP Users
By the way …
We use Thrive Leads here on WPCompendium.org. Check it out for yourself …
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