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How To Add Legal Pages To Your WordPress Site

Is your WordPress site compliant? Do you know if your site is breaking the law, or breaching the Terms of Service (TOS) of any 3rd-party companies whose services or products you are advertising or endorsing?

Internet laws were designed to protect the rights of consumers and apply to anyone who sells, markets or promotes goods or services online. Anyone who owns a website risks being sued for not following compliance laws. Feigning ignorance about legal requirements will not protect you from being slapped with a legal notice.

Recent laws introduced in 2014 to regulate how businesses promote advertising on their sites clearly state that if you promote anything on your site for commercial gain, you will need to follow certain principles of disclosure to prevent enforceable orders being issued against you by consumer protection agencies, such as the BBB, or Better Business Bureau. Look up “The Online Interest-Based Advertising Accountability Program,” which regulates behavioral advertising across the internet to learn more.

(Better Business Bureau Website)

The introduction of these new laws has ramifications for several business activities, including:

Without certain legal pages on your website (e.g. terms of service, privacy statement, legal disclaimers, etc.), many third-party sites such as Google won’t let you advertise, online merchants like ClickBank or JVZoo will not allow you to list digital products, PayPal may close down your account and withhold payment of your funds, Facebook could suspend web applications, and you will not be allowed to participate in most advertising or online marketing networks.

If your online business is not in compliance, you could end up facing a whole range of penalties, including fines, having your website shut down, even jail time!

This article explains why it’s important to have a legally compliant website and how to quickly add legal pages to your website using simple solutions.

Does Your Website Or Blog Comply With The Law?

Legal Disclaimer: Please note that we are not lawyers and we cannot provide legal advice. As stated earlier, this article is designed only to make you aware that your website may be subject to a number of legal policies in accordance with federal, regional or local laws and regulations governing business and that you may be required to comply with the terms of service of companies whose products or services you endorse on your website or blog

Why Ensuring That Your Website Is Compliant Is Important

Are you at risk? Consider what would happen to your business if these situations were to happen:

Consider now the following documented examples of costly compliance breaches:

Can you see how easy it is to risk becoming targeted for litigation?

Regardless of whether you are a:

It’s imperative to ensure that your digital presence remains fully compliant with the law.

Complying With 3rd-Party Companies

Big companies and government agencies that regulate trade in various countries emphasize the importance of observing the terms and policies of third-party service providers.

You must let your site visitors know that your business complies with laws and professional guidelines. This not only increases trust and confidence in your website, it’s also a requirement of many companies you will interact with.

Let’s take a look at some examples:

Google requires you to display certain information when using their products or features. This includes Google Analytics

(Policy requirements for using Google Analytics)

Generating revenue online with your website with Google AdSense

(Google AdSense ads policy requirements)

And even promoting your products or services using Google AdWords

(Google AdWords – Policy Requirements)

If you plan to sell information-based products using companies like ClickBank, JVZoo, or other established merchant sites, you will need to add a number of legal pages before they will approve your products for sale …

(Policy requirements for selling via ClickBank)

The Federal Trade Commission also requires that you display clear disclaimers and statements on your website, especially if you plan to use product testimonials or endorsements …

(Federal Trade Commission – consumer guidelines and regulations)

FTC Regulations Require Your Website To Be Compliant

New FTC regulations governing how business is conducted online were introduced in March 2012. Search online and you will see that many websites are still unaware (or choose to flaunt) these requirements. As is already the case, this often ends up with the FTC making an example of businesses and prosecuting site owners in an effort to get other businesses to comply.

If you do any type of selling online, therefore, it’s best not to take chances. Even if your business is not physically located in the U.S. you should protect your business interests by ensuring that your website is compliant with FTC guidelines.

A number of business resource sites provide guidelines on how to structure disclaimers and disclosures to help your business meet FTC requirements. We provide additional references to a number of these at the end of this article …

(Structuring your disclaimers and disclosures correctly is important to avoid running foul of laws and regulations)

Don’t Forget Social Media Applications

If you plan to create apps that integrate with your site, sites like Facebook, Twitter, and others will require you to provide information about your legal pages …

(Facebook developer app – policy requirements)

(In addition to legal and regulatory compliance, almost all third-party services require you to comply with their policies)

What Legal Pages Do I Need To Add To My Website To Be Legally Compliant?

If your website or blog is lacking in terms of compliance, then you will find this section helpful.

Adding the following legal pages to your site should help you keep out of trouble with many consumer protection authorities and third-party service providers, and help to avoid possible legal issues or even threats of legal action (e.g. “cease and desist” notices):

Additionally, you may want to look into implementing one or more of these legal pages:

Types Of Disclosure Pages

It’s important to add the correct types of disclosure pages to your website. For example:

Adding Legal Pages To Your WordPress Site

Ideally, you should have a lawyer prepare the verbiage of your legal documents. Once you have this prepared, there are several ways to include them in your website.

Uploading Legal Web Pages Manually To Your Website

If someone prepares the legal verbiage for you in typical web page formatting (e.g. HTML), you can simply upload these to your server, or have someone upload them for you.

We recommend creating a legal directory in your server and uploading your legal pages to this directory using FTP …

(Upload legal pages to your web server using FTP)

You can then add links to your pages from your WordPress site using a custom WordPress menu …

(Custom WordPress Menu Feature)

Make sure that your legal pages are up-to-date and clearly accessible to visitors. You can add these to the sidebar (or place them in the footer of your website or blog) to ensure that visitors will be able to access legal information from every page …

(Display links to your legal information on all of your website’s pages)

We have written a detailed tutorial about displaying links to pages on your sidebar using widgets here:

Using Store-Bought Templates

You can find attorney-drafted disclosures and downloadable website forms and agreements by searching online, or visiting sites like this one:

Find Legal Forms

(FindLegalForms.com – Legal forms)

Go here for more info:

Another option is to download a package of website legal templates designed by legal attorney Scott Talbert to help businesses protect themselves online …

Cut & Paste Website Legal Pages

(Scott Talbert’s Website Legal Templates)

These templates were created by an attorney and feature less passive voice and more plain language phrasing and can be customized with simple search and replace to insert your own business details, then pasted into your pages.

The legal forms included in Scott Talbert’s Website Legal Form Templates include:

You can either create a new WordPress page for each legal form you want to add to your site, then paste the content from the templates into your web pages and publish or upload your legal pages to your server as described earlier.

For more information, go here:

Legal Pages – Plugins

In addition to using legal templates, another option for adding legal pages to your site is to use plugins.

Here are some WordPress plugins worth looking into:

WordPress Legal Pages

(WordPress Legal Pages)

If you don’t want to bother with creating legal web pages manually, then consider choosing WordPress Legal Pages instead …

The WP Legal Pages plugin is not free, but it’s a very affordable and well-supported premium plugin that will help simplify the job of creating and implementing legal pages on your website and save you many headaches.

Here are just some of the reasons to consider using WordPress Legal Pages:

When you install WordPress Legal Pages, a new menu feature will appear in your navigation menu section …

(WP Legal Pages Plugin – Menu)

This lets you view, create and edit your legal pages from the admin area …

(WordPress Legal Pages – Settings Area)

You can easily create legal pages for different online uses, such as business websites with products, review sites, e-commerce sites, etc …

(WP Legal Pages Plugin For WordPress – Page Type)

Select from several pre-configured legal templates …

(WordPress Legal Pages Plugin For WordPress – Pre-configured Legal Templates)

Legal page templates include:

To learn more about this WordPress plugin, visit this site:

Compliance Bar – WordPress Plugin For Website Compliance

Compliance Bar is a simple plugin for WordPress users that contains over twenty customizable legal templates for your digital business …

Learn We have written a detailed article about this plugin here:

Legal Suite Pro Plugin

(Legal Suite Pro)

Legal Suite Pro Plugin lets you easily install professionally-written legal pages such as:

(Legal Suite Pro – Professionally-written legal forms)


With just one-click you can install almost all of the legal pages your site needs and these professionally written legal pages can be created in your theme and/or as a standalone page outside of your theme.

The plugin developers have packaged high quality, professionally written legal disclaimers into a plugin that can be installed quickly on any WordPress powered site. You can have legal pages installed and set up on your site in one minute or less and the plugin licensing is very flexible, allowing you to install and use the plugin on all of your sites.

Go here to learn more:

If hiring a lawyer to create your legal pages is currently out of your budget, consider implementing some form of basic legal protection on your website until you can afford a lawyer.

We want your site to be protected!

Download the Legal Pages Generator tool below (for FREE!), or use one of the better solutions we discuss in this article, such as using legal content, or a WordPress plugin - see section below.

(Legal Pages Generator)

Legal Pages Generator lets you quickly generate necessary legal documents for your website including Terms of Service, Privacy Policy, Copyright Notice, Website Disclaimer and Earnings Disclaimer.


As stated earlier, if you make money online, you need to ensure that your website stays compliant with regulatory agencies and the terms of service (TOS) and guidelines for 3rd-party services and products that you may decide to promote or endorse online. If your website doesn’t comply with laws intended to protect consumers, you’re breaking the law.

Being non-compliant puts you at risk of suffering both financial losses and the loss of your reputation. Why risk your money and reputation, when you can protect yourself so inexpensively?

Disclaimer: Once again, please note that we are not lawyers and we are not offering legal advice here. Do your own due diligence and consult legal experts about the best way of ensuring that your website is compliant with all legal requirements regarding your specific business.

Additional Resources

Here is a useful list of websites we suggest you visit to help you better understand what your business requires to stay compliant and meet its legal obligations:

Also …

Hopefully, this article has helped you understand the importance of having a compliant website. Use the information above to quickly and easily add all necessary legal pages to your WordPress site using inexpensive methods and resources.


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