This article is part of a detailed series of articles aimed at helping business owners and non-technical users grow online using WordPress.
For an overview of the article series, see this post:
In this article, we present some impressive WordPress facts and figures that will help you understand why millions of businesses around the world use WordPress to power their websites and blogs and what kind of people and businesses are using WordPress today.
WordPress Usage Statistics
Below is a summary of what this article will cover:
- WordPress began as a blogging tool in 2003.
- WordPress is available as a hosted application (WordPress.com) and as a self-hosted, downloadable software (WordPress.org).
- 23 out of every one hundred new domains registered in the U.S. are for a new WordPress site.
- There are over 60 million installations of WordPress worldwide. This number is growing everyday.
- WordPress powers over 30% of the internet. Over one-third of all websites around the world are driven by WordPress.
- WordPress sites around the world publish an average of 24 posts per second.
- WordPress sites receive over 22 billion monthly pageviews.
- WordPress blogs receive around 50 million comments per month.
- WordPress has been translated into over 70 languages.
- More than 60% of all sites using a CMS application are powered by WordPress.
- Over 35,000,000 searches are made on Google each month for terms related to WordPress.
- The WordPress application is completely free to download, use and modify. WordPress is distributed as an open source content management system.
- WordPress is continually built and improved upon by volunteers. People from all over the world work on developing and improving WordPress functionality each day.
- The WordPress software is continually being updated to eliminate bugs and improve both its usage and security.
- WordPress can deliver your content online to visitors worldwide. WordPress has been translated and localized into over 70 languages.
- The WordPress repository currently makes available thousands of free WP plugins, themes, and widgets to WordPress users.
- There is virtually no limit to what type of site you can build using WordPress.
WordPress CMS Popularity
A content management system (CMS), is a website maintenance tool for non-technical users. It is a web application designed to make it easier for non-technical website users to add, modify and manage all content on their site.
WordPress began in 2003. It was originally a simple program developed by co-founders Matt Mullenweg and Mike Little. It is currently the widely-used self-hosted CMS application in the world, used on millions of websites and accessed by tens of millions of people every day.
WordPress is owned by Automattic.com, which currently employs around 300 people, all of whom work from home. Despite being a distributed company and having so few employees, WordPress.com (the hosted version of the software) currently attracts more unique visitors than Amazon, Facebook, eBay, Yahoo.com, and Twitter …
(WordPress.com monthly uniques. Source: Automattic.com)
Consider the following figures on WordPress usage:
WordPress is the world’s leading CMS platform and powers over 30% of the web …
(WP CMS usage stats. Source: trends.builtwith.com/cms)
In terms of CMS dominance, no other platform even comes close to WordPress …
(WordPress Market Share. Source: w3techs.com)
In fact, more and more websites and blogs are now using the WordPress CMS platform.
WordPress is so popular, that keeping up with the latest statistics on WordPress is difficult because the numbers change so frequently.
For example, at the time this post was published, here is the current number of downloads of the latest WordPress version …
Note: The above download numbers represents only the most recent version of WordPress. Around one third of all current users have not yet upgraded their installations to the latest release …
(WP versions currently in use. Source: https://wordpress.org/about/stats)
As this article was being written, the number of downloads has already shot up. If you click on the link above and visit the WordPress download counter page, you should expect to see a significantly higher download number … perhaps even a different version, as WordPress continually updates the software to fix security issues and bugs, and add new or improved features.
Speaking of updates, WordPress has released over 100 new update versions in its first 11 years of existence …
(Over one hundred new WordPress versions have been made available in its first 11 years)
WordPress currently releases a new version every 3-4 months or so …
(WordPress regularly releases new software updates honoring famous Jazz musicians)
here is an interesting fact: all major WordPress version releases have a tradition of being named after famous Jazz musicians, eg:
- v.1.5 = Billy Strayhorn (February 17, 2005),
- v.2.7 = John Coltrane (December 10, 2008),
- v.2.8 = Chet Baker (June 11, 2009),
- v.3.4 = Grant Green (June 13, 2012),
- v.4.1 = Dinah Washington (December 18, 2014),
- etc …
Who Is Using WordPress?
In a nutshell, all different kinds of enterprises and people from all walks of life use WordPress to blog about every kind of topic imaginable.
Leading corporations, business of all sizes, technology companies, celebrities, sports stars, famous musicians, universities, government sectors, local organizations – even countries are using WordPress blogs …
WP Web Site Showcase
Here are just some of the growing number of sites, institutions and people who use WordPress:
- Global Brands & Companies: Aqua Hotels and Resorts, Dole, Method Products, McDonald’s Singapore, Mercedes-Benz, etc …
- Celebrities, Politicians, Sports Stars, Artists & Musicians: Garth Brooks, Narendra Modi, Prime Minister of India, Pixies, Beyoncé, Usain Bolt, Snoop Dogg, Blondie, Howie Mandel, Jason Mraz, etc …
- Universities & Educational Institutions: Georgia State University, Milwaukee School of Engineering’s Bridge, Bates College, Carleton University, etc.
- Magazines & Online Media: Fortune, Time.com, Facebook Newsroom, LinkedIn, etc.
- Government Sites, Public Services & Humanitarian Organizations: Smithsonian Institution’s National Museum of African Art, Chicago Weather Center, Maryland National Road Association, CURE International, Rotary Means Business – Rotary Club, etc.
Earlier, we mentioned that WordPress offers users two formats: a hosted platform (WordPress.com) and as a self-hosted, downloadable software (WordPress.org).
- Businesses often choose the self-hosted version, which can be installed in their domain and freely modified to suit their needs. In fact, most WordPress self-hosted installations are set up for commercial applications.
- More than half of all WordPress users use the hosted version on WordPress.com
- In 2014, WordPress blogs (blogs hosted either on WordPress.com or externally-hosted WordPress sites) published on average 17 new posts every second (around 1.5 million per day).
WordPress publishes a live map showing the latest user activity across its hosted service …
WordPress.com – Activity Around The World
In other tutorials, we cover the main differences between WordPress.com (hosted) and WordPress.org (self-hosted) versions.
Additional Statistics About WordPress
WordPress users have access to over 37,000 WP plugins for free …
(WordPress.org free plugins repository)
For a detailed article about plugins go here:
WordPress users can also download and install over 1,700 themes at no cost from the WordPress theme directory …
(WordPress themes directory)
For more information about themes see this post:
WordPress Language Translations
WordPress has been translated and localized into over 70 languages in addition to English …
(WordPress.org language translations)
Searching Online For WordPress
The search term “WordPress” alone receives around 2.7 million searches per month on Google. Including WordPress-related terms (e.g. “WordPress themes”, “WP plugins”, ”WordPress SEO”, etc. brings the total number of online searches for WordPress terms to around 35 million …
(WordPress searches online)
If you compare searches for WordPress to other CMS platforms, WordPress is searched online five times more than Joomla and nine times more than Drupal.
According to WordPress’ own “State of the Word” 2014 survey, 25% of 33,000 WP users who answered the survey stated that they make a full-time living off WordPress. An earlier survey conducted by WordPress (2012) also found that the average hourly rate of WordPress projects is US$50.
You can find WordPress designers and developers for hire by searching on freelancing sites like Upwork …
According to Upwork.com, the typical WordPress job cost ranges are around $10 – $500 …
As you can clearly see from the facts and figures above, the growth and popularity of WordPress is predicted to continue for many years to come.
In other articles, you will learn:
- Why WordPress is the best choice when you need a platform to grow your small business online,
- Dozens of great reasons why you should choose WordPress for your business website or blog, including a comprehensive breakdown of the unique benefits, features, and advantages of using the WordPress platform,
- How to automate your business with WordPress,
- How to drive targeted traffic, get more leads and subscribers, and how to sell more products and services with WordPress.
- Plus, we’ll be publishing new tutorials and useful tips and examples of how to use WordPress and grow your business online, while also saving thousands of dollars on web development and website design costs.
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The above figures were sourced from various locations around the web, including the following sites:
"I have used the tutorials to teach all of my clients and it has probably never been so easy for everyone to learn WordPress ... Now I don't need to buy all these very expensive video courses that often don't deliver what they promise." - Stefan Wendt, Internet Marketing Success Group