WordPress developers not only make great e-Commerce plugins available to WP users, but there are also lots of great WordPress web templates that you can use to easily set up and run your online store.
In this blog post, we’ll show you where to find some of the most beautiful and inexpensive themes to set up a WordPress-based store online.
Beautiful eCommerce Web Templates For Selling Products Online With WordPress
When looking for pre-made WP themes for e-Commerce there are a few points to keep in mind:
As well as finding a beautiful and versatile theme for your web store, you will want the theme to have a clean layout and be fairly easy to edit and customize, so it can be used for any type of store you have in mind (e.g. fashion store, electronics store, specialty items, etc).
In many cases, most of the eCommerce functionality in your web shop will come from the WP plugins you select to power your eCommerce site.
As you will see, however, some themes also come with additional options that can improve your website’s e-Commerce capabilities and help you provide a better user experience for your site visitors without requiring you to install extra plugins.
This can include the ability to control your site’s theme colors without modifying web code, toggle theme features on and off, reconfigure your store layout, banner advertising management, optimizing product names, categories and descriptions for search engines, shortcodes and more.
Easy Shopping Cart Setup
Most professional-quality WordPress eCommerce themes provide easy cart setup and store checkout integration with various payment processing merchants and solutions, allowing you to accept different forms of payment online (e.g. credit cards, PayPal, Authorize.net, etc.) and start taking orders online sooner.
Responsive Theme Design
A responsive theme allows a website to automatically reconfigure the layout to display smoothly across different monitor sizes and screen resolutions, as well as different devices (e.g. computers, tablets, cell phones, etc).
We have written a detailed article about the importance of choosing responsive themes here:
If you plan to sell products or services online, there are many things that can and probably will turn into problems with the eCommerce process itself. The last thing you want to experience when dealing with emails or support tickets disappointed or even angry customers is to be using a theme that is creating conflicts and you can’t get access to the theme developer to get the support you need.
For this reason, we highly recommend that you carefully consider choosing themes that offer support and regular updates when searching for a theme for your webstore. Often, you have a better chance of getting updates and support from premium theme developers, than by using a free template.
With these points in mind, let’s now turn our attention to some of the website templates you can use to set up a web shop that will keep people coming back to buy products from your website:
Free e-Commerce Themes For WordPress
Virtue is a great theme for simple e-Commerce sites. Even though there is a paid of the theme available that includes additional premium features like sliders, lightboxes, built-in icons, Google fonts, SEO options, unlimited sidebars, color options, pre-made skins, custom post types and shortcodes, the free theme version comes already fully pre-loaded with loads of great features and is also highly customizable.
Virtue Free theme also features a clean and modern design, is built with the latest technologies (html5 and css3) and uses a powerful responsive framework, making it a fully responsive and mobile friendly eCommerce theme.
Additionally, Virtue is fully WooCommerce-ready (see below) and comes with everything you need to build a great-looking store online.
Some of the features of this theme also include:
- Portfolio posts and pages (use these to display your work). The versatile design of this theme is perfect for any kind of e-Commerce business, webstore, portfolio or personal site.
- An options panel where you can set things like your home layout, sliders, custom fonts, and easily modify the look of your site without requiring technical knowledge.
- Translation-ready. Virtue comes with built-in language support for Russian, Italian and Spanish and can also be translated into any other language, allowing you to sell products to a truly global customer base.
For more information go here: Virtue Free Theme For eCommerce
Fabthemes provides web users with many elegant and premium quality WordPress themes for eCommerce for free.
Fabthemes are built with an Options panel that lets you change and configure various theme settings and options. Also, they do not encrypt theme footer files with their themes to help you feel confident about downloading and using safe theme files on your site.
As well as free themes that work in a wide range of other uses, Fabthemes provides a category of themes suitable for setting up web stores.
For more information about their range of e-Commerce free themes like “iShop“, “Viper” and “Xenastore“, visit their site: FabThemes Free eCommerce Themes For WordPress
A great place to find free e-Commerce themes for WordPress is the free theme directory at WordPress.org.
You can find free themes for e-Commerce in the directory using the following methods:
- Go to WordPress.org/themes and search for keywords like “e-commerce”
- Type the following URL into your web browser (or just click on this click): https://wordpress.org/themes/search.php?q=eCommerce
An easier method to find free eCommerce themes for WordPress is to log into your WordPress dashboard and use the WP theme search feature in the Appearance > Themes page …
Search for free WP themes for e-Commerce here: WordPress.org Free eCommerce Themes For WordPress
Now that you know where to browse loads of great free eCommerce themes for WordPress, let’s take a look at premium eCommerce themes for WordPress.
Premium e-Commerce Themes For WordPress
Below are some of the best places on the net where you can find the best professionally-designed themes to set up a WordPress-based online store, as well as some great WP eCommerce themes we recommend:
Storefront Themes make loads of beautiful WordPress themes for selling products online …
StoreFront e-Commerce themes provide great customer support and feature responsive design …
The collection of responsive StoreFront e-Commerce themes is also completely customizable, providing users with a rich browsing experience …
To browse all StoreFront themes go here: StoreFront WordPress eCommerce Themes
Elegant Themes designs simple, beautiful and professional premium WordPress themes.
As stated on their website …
Our goal is to create the best WordPress Themes with a pixel-perfect eye for detail and a high standard for aesthetic excellence.
In general, all themes created by Elegant Themes pay great attention to detail and come with loads of powerful features like shortcodes, page templates and theme options that give website owners, including full control over their sites, plus top-notch customer support from an experienced and dedicated support team …
Here are just a couple of wonderful WordPress themes for eCommerce available at Elegant Themes:
eStore offers an elegant theme for setting up an online store. The theme is simple to configure and offers integration options with some of the most popular and free eCommerce plugins, like eShop and Simple PayPal Shopping cart, plus additional shopping carts.
In addition to being compatible with all main web browsers and providing localized support for easy translation, eStore comes in a range of unique colours …
For more details go here: eStore
The Boutique e-Commerce Theme allows you to integrate with some of the most popular WP eCommerce plugins available, allowing you to use your preferred solutions without any conflicts.
For more details about this theme go here: Boutique eCommerce WordPress Theme
Like every other Elegant theme in the catalog, both eStore and the Boutique theme shown above come with a built-in feature called “ePanel” that instantly appears inside your WordPress dashboard the moment the theme is activated …
The ePanel theme options panel allows you to easily control your site without modifying template code. With ePanel you can toggle theme features on and off, adjust your layout at the click of a button, manage sitewide advertising banners, optimizing product names, categories and descriptions for search engines, shortcodes and more.
One of the other benefits of choosing themes from Elegant Themes apart from the beautiful themes they design is that Elegant Themes offer a range of plans that let you access all of their themes for one low yearly price.
For more details go here: Elegant – WP eCommerce Themes
WooThemes are one of the leading providers of e-Commerce themes for WordPress.
WooThemes are especially designed to integrate with the WooCommerce plugin, giving WordPress users a full-featured e-Commerce solution. Over 300,000 websites use WooCommerce themes and plugins to sell products online and there are dozens of amazing WooThemes WordPress themes you can choose to build your webstore.
Theme Forest is an online theme marketplace where you can search for many professionally designed WordPress store templates and buy quality WP themes starting from as low as just $5.
Below are just some of the many WordPress e-Commerce themes available at Theme Forest …
For more details visit this site: Simplicity Theme For WP
VintageStyle eCommerce theme is a clean and elegant theme for e-Commerce designed for use in corporate websites and eCommerce ventures. The theme is suitable for small to large business setups, and online shops.
Supported with custom templates, widgets, shortcodes, and customization options, this WordPress theme can be used in a number of business and e-Commerce projects.
For more details go here: VintageStyle
SmartShop is a clean and responsive theme for eCommerce and shopping cart websites.
This theme is also fully compatible with the WooCommerce System.
For more details about this theme visit this site: SmartShop eCommerce WP Theme
JigoShop is plugin for eCommerce.
To learn more about JigoShop go here: http://wordpress.org/plugins/jigoshop/
The Lathika theme offers detailed graphical order and stock reporting integrated to WP Admin, built-in shortcodes and ready-made widgets, stock manager, shipping calculator and many other features, making it an ideal theme for selling all kinds of digital, physical or virtual products.
To learn more about this theme go here: Lathika Theme For WP
MeariShop is a clean and flexible e-Commerce theme that utilizes the functionality of WooCommerce plugins to create a versatile WordPress-driven online store with unlimited layout options and unlimited skins.
MeariShop is powered by the advanced Hana Panel, which provides loads of options to manage and change any aspect of the theme – it is well suited for both new website owners with no coding knowledge and developers alike.
To learn more about this theme visit this site: MeariShop e-Commerce WP Theme
In addition to the themes shown above, you can find hundreds of eCommerce themes for WordPress listed on the ThemeForest marketplace simply by visiting the site and searching through the WordPress > eCommerce category …
As you can see, there is absolutely no reason why your WordPress-based web store shouldn’t have the same power, functionality and ability to sell products online as more expensive e-Commerce platforms and look amazing too!
We hope the above has inspired you to sell online with WordPress.
To learn where to find more great premium WordPress themes see this post:
"If you're new to WordPress, this can stand on its own as a training course and will stay with you as you progress from beginner to advanced and even guru status." - Bruce (Columbus, Ohio)