WordPress For Non-Techies: Free WordPress Tutorials – WPCompendium.org

Grow Your Medical Or Healthcare Business Online With WordPress – 2

In Part 1 of this guide on ways to build your medical or health business web presence, we provided in-depth tips and suggestions on the following areas:

In Parts 2 & 3, we continue exploring more ways to grow your health business online.

Topics covered include:

To learn more about WordPress plugins and themes, see these articles:

Note: Health and medical plugins are covered in this section. Medical and health-related themes are covered in Part 3.

Grow Your Health Center Website – WordPress Plugins & Themes That Improve SEO, Increase User Engagement And Generate More Traffic

Web traffic is an important part of your business growth. In this section we explore ways to help you improve your web traffic.

Optimizing Your Site For Search Engines

There are lots of ways that WordPress helps improve your medical or health website’s SEO:

WordPress Plugins For Improving SEO, Increasing User Engagement And Traffic Generation

As well as the built-in features of WordPress, the WP community makes available also a number of plugins that improve SEO, increase user engagement and drive more web traffic to your site.

Here are some plugins you can use to improve your SEO:

(Use a plugin like Yoast SEO to improve your site’s SEO)

Other things you can do to improve SEO, increase engagement and drive more web traffic to your site are to add a forum, newsletters, comments, and social sharing. Here are some WordPress plugins that can help:

(You can add social sharing to your website easily with free or inexpensive plugins)

Ways To Generate New Leads & Enquiries

Let’s now discuss ways to improve your sales and generate more leads and enquiries for your business.

Provide A Newsletter

Adding a newsletter is an excellent way to build a subscriber list. It provides a number of benefits and advantages including:

One of the best ways to get visitors to subscribe is to provide them with content of high value and give them free gifts in exchange for their details. This can be a handy guide, tips for improving diet and nutrition, access to fitness applications, vouchers, membership access to subscriber-only content, podcasts, etc.

Contact Forms

Contact forms make it easy and simple for readers to get in touch with you. Contact forms also let visitors report issues, contact specific departments, ask for quotes, and more.

Contact forms provide several benefits, like:

A popular WordPress contact form plugin is Contact Form 7.

Contact Form 7

(Contact Form 7 Plugin For WordPress)

This free contact form plugin is easy to install and set up and lets you add and manage multiple contact forms to your website, customize the form and the email contents, add fields, and more.

Supports international languages, Ajax-powered submissions, CAPTCHA, spam filtering and so on.

Another option you may want to consider if you plan to set up a website for a health center or medical clinic is to add sections to your contact form so visitors can select the section of the center they are contacting you about. This ensures that visitors’ enquiries reach the correct recipient.

Map

A map helps your visitors and clients find you.

A map is a very useful tool for several reasons:

(Adding a map helps your visitors and customers find you)

Some of the most popular Google Maps plugins for WordPress include:

How To Improve SEO, Improve User Engagement And Increase Web Traffic Generation With WordPress Plugins & Themes

Health Services – WordPress Plugins

WordPress lets you add a number of plugins to your health or medical website that will immediately add a range of practical tools for visitors. Here are some of these plugins:

Booking Calendar

(Booking Calendar Plugin)

Booking Calendar allows you to add online bookings to your site. This flexible plugin has an intuitive interface. It is highly suitable for a wide range of businesses, such as dental practitioners, surgical centers, health spas, booking patient appointments, etc.

(Booking Calendar – WordPress Plugin – Overview)

This plugin works right out of the box. Your website visitors can check the availability of services you offer and make bookings easily. Site administrators and visitors receive notifications. Booking Calendar is also widget-ready, and offers multi-language support. A premium version is also available with additional features and functionalities.

For more details, go here}:

Event Espresso

(Manage Your Events Online Using Event Espresso WP Plugin)

If your business involves running medical or health events, then you need a plugin like Event Espresso.

The Event Espresso online event registration WP plugin enables you to easily schedule your event and begin receiving online registrations in minutes

(Event Espresso)

Event Espresso is a flexible and feature-packed plugin that gives you full control of your event registration management process.

If you want to learn more about the benefits and features of using Event Espresso, refer to this article:

Calculator Pro Calculators

(Calculator Pro Calculators Plugin)

Calculator Pro is a free collection of over 400 calculators that you can display on your website and embed into your posts, pages, or sidebars using shortcodes. Internationalization is supported.

Note: Most of the calculators aren’t designed for medical-related uses, but there are many you can add to your site, including the following:

For more details, go here}:

Calculated Fields Form

(Calculated Fields Form Plugin For WordPress)

The Calculated Fields Form plugin is great for creating forms with dynamically calculated fields to display the calculated values, including:

The developers of this plugin also offer a premium version with a ton of extra features.

For more details, go here}:

Weight Loss Tracker

(Weight Loss Tracker WordPress Plugin)

Weight Loss Tracker lets users record their weight on given dates. The results are then displayed in a graph and table.

(Weight Loss Tracker WP Plugin – User Graph)

The plugin allows users to insert target weights and supports the following weight formats: Metric (Kg), Imperial – Stones & Pounds, Imperial – Pounds only.

For more details, go here}:

Simple Body Mass Index Calculator

(Simple Body Mass Index Calculator Widget Plugin)

Simple Body Mass Index Calculator is a free plugin for WordPress that installs a widget on your website that can be configured and customized to match your theme.

In addition to Simple Body Mass Index Calculator, there are a number of other WordPress plugins you can use to perform similar functions:

For more details, go here}:

Drug Interaction Data Plugin

(Drug Interaction Data – WordPress Plugin)

Drug Interaction Data Plugin for WordPress retrieves and displays drug information, including what the drugs are used for and what other medications the drugs are known to interact with.

(Drug Interaction Data – Database Results)

Information about drugs can be displayed on your site. The plugin loads the drug and pharmaceutical data from the U.S. National Library of Medicine and the U.S. National Institutes of Health and drug names are converted to their standardized RxNorm name as defined by the U.S. National Library of Medicine.

For more details, go here}:

PubMed Posts

(PubMed Posts WP Plugin)

PubMed Posts adds a dashboard widget that lets you publish content to your site from PubMed articles, as well as a search feature that locates posts with specific article data. A basic editor that lets you change the layout of data in the post content is also included with the plugin.

PubMed includes over 25 million citations for biomedical literature from MEDLINE, life science journals, and online books.

For more details, go here}:

MJM Clinic

(MJM Clinic Plugin)

MJM Clinic can be used to add functionality to clinic and health care related websites, such as service pages with booking forms, related health conditions, multiple clinic locations, create service listings and more.

For more details, go here}:

Treato

(Treato – WordPress Plugin)

Treato lets you add a sidebar widget that allows you and your site visitors to search a vast drug database and read what patients are saying about different drugs.

Treato collects and analyzes patient experiences from forums and blog posts, then aggregates the content to generate useful insights about users’ medications, diseases and symptoms. Users can access insight about side effects, drug comparisons, which drugs people feel are working, and more from over 2.2 billion collected posts.

For more details, go here}:

HealthTap

(HealthTap Concierge Plugin For WordPress)

HealthTap Concierge allows consumers to consult with real doctors via HD video or text chat from any mobile device, personal computer, even smartwatch.

With HealthTap Concierge installed on your WordPress site, your site visitors can type in a health question and based upon their location and type of question, they will receive a list of doctors in their geographic area who specialize in that health topic. They can then choose a doctor, connect in real time over video or text chat, or send the doctor their question.

For more details, go here}:

TrendMD

(TrendMD Plugin For WordPress)

TrendMD adds the TrendMD recommendations widget to your WordPress site. The TrendMD recommendations widget is used by scholarly publishers to grow their readership and revenue by allowing people to discover, cite or read interesting scholarly content from your journals or websites through personalized recommendations.

For more details, go here}:

WP Nutrition Facts

(WP Nutrition Facts)

This simple plugin lets you add a nutrition facts table into your pages and posts, allowing your visitors to make better decisions about the food they eat.

(WP Nutrition Facts WP Plugin – Custom Post Type Label Creation)

This plugin uses the Canadian Food Inspection (CFIA) nutrition labeling regulations.

For more details, go here}:

WP Ultimate Recipe

(WP Ultimate Recipe Plugin)

If you run a health or fitness-related website that provides nutritional or healthy eating information, a great way to add engaging content to your site is to publish great recipes.

A plugin like WP Ultimate Recipe lets you easily add recipes on your site.

Other recipe plugins for WordPress include:

For more details, go here}:

Awesome Fitness Testimonials

(Awesome Fitness Testimonials Plugin For WordPress)

This plugin allows you to add fitness and wellness testimonials, case studies and reviews, before and after pics, videos, etc. to your website.

For more details, go here}:

Exercise Images

(Exercise Images – WordPress Plugin)

Exercise Images lets you add exercise diagrams to your fitness-related site.

(Exercise Images by Everkinetic WordPress Plugin – Database)

For more details, go here}:

In part three of this detailed article, we will be discussing health-related and medical WordPress themes.

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This is the end of section two.

Click on this link to view Part Three:

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