WordPress For Non-Techies: Free WordPress Tutorials – WPCompendium.org

Grow Your Medical Or Healthcare Business Online With WordPress – 2

In Part 1 of this guide on ways to improve your health or medical business online, we provided in-depth information on the following topics:

In Parts Two and Three, we explore more ways to grow your health services online.

Topics covered in this (and the following section) include:

For more information about WordPress plugins and themes, see the articles below:

Note: WordPress medical and health plugins are listed in this section. Themes for medical businesses are covered in Part Three.

Grow Your Health Center Services Website – Improving Search Engine Optimization, Improve User Engagement And Generate More Visitors Using Plugins

Your web traffic is a vital part of your business growth. This section explores WordPress plugins for improving SEO, better user engagement and web traffic generation.

Optimize Your Website For Search Engines With WordPress

There are so many ways WordPress can help to improve your website’s SEO:

Improving Search Engine Optimization (SEO), Increase User Engagement And Drive More Traffic Using WordPress Plugins

As well as the built-in features of WordPress, there are quite a number of plugins for WordPress that will improve your website’s SEO, increase engagement and drive more visitors to your site.

For example, you can use the plugins below to improve your website’s search engine optimization:

(A plugin like Yoast SEO can improve your site’s SEO)

Other WordPress tools you can use to improve SEO, increase user engagement and drive more traffic to your website are to add a forum, newsletters, commenting, and social features. Here are some more powerful WordPress plugins that can help:

(WordPress users can easily add social sharing buttons to their website using free or inexpensive WordPress plugins)

Tips For Generating More Leads & Enquiries

Let’s take a look now at ways to improve sales and generate leads and enquiries online.

Provide A Newsletter

Adding an email newsletter is an excellent way to build a list of subscribers. It] provides many benefits and advantages, like:

An effective way to attract subscribers is to provide users with valuable information and give them something for free in exchange for their personal details. This could be a special report, tips for improving general health and diet, access to health apps, vouchers, membership access to courses, podcasts, etc.

Contact Forms

A contact form provides an easy and simple way for prospective customers to get in touch. Contact forms also let visitors provide feedback, ask questions to specific departments, ask for quotes, give suggestions for new services or products and more.

Contact forms provide many benefits and advantages, like:

A very popular contact form plugin for WordPress is Contact Form 7.

Contact Form 7

(Contact Form 7 – WordPress Plugin)

This free plugin is easy to install and configure and allows you to add multiple contact forms, customize the forms and the email contents, add fields, and more.

International languages, Ajax-powered submitting, CAPTCHA, and Akismet spam filtering is also supported.

Something to consider if you want to set up a website for a medical center is to segment your contact form so prospects can choose which practitioner they want to contact. This ensures that visitors’ requests reach the correct destination.

Provide Maps

Adding maps to your website helps your visitors and customers find you.

Integrating maps (e.g. Google Maps), with your WordPress site also provides a number of benefits, such as:

(Maps help your visitors and customers find you)

Here are just some of the more plugins that let you embed, customize and display Google maps on your site:

Improve SEO, Increase User Engagement And Increase Web Traffic Generation With WordPress Plugins

WordPress Plugins

WordPress lets you add a number of plugins to your medical-related website that will immediately add a range of functional tools for users. Here are just some of the plugins you can choose from:

Booking Calendar

(Booking Calendar – WordPress Plugin)

This free bookings reservations plugin lets you add appointment bookings to your site. This plugin has an intuitive interface and flexible functionality. It is suitable for a range medical, health, fitness and sports-related uses, e.g. medical practitioners, surgical centers, health spas, booking patient appointments, etc.

(Booking Calendar Plugin – Overview)

Booking Calendar works out of the box. Website visitors can check the availability of services and make bookings quickly and easily. Administrators and visitors receive email notifications. The plugin is also widget-ready, and offers multi-language support. A premium version is also available with many additional features and functionalities.

For more details, go here}:

Event Espresso – Event Management & Registration Plugin For WordPress

(Manage Event Registrations Online With Event Espresso Plugin For WP)

If you plan to run health events like seminars or workshops, then you need a plugin like Event Espresso.

The Event Espresso online event registration WP plugin lets you easily set up an event and start receiving bookings literally in minutes

(Event Espresso)

Event Espresso is a versatile and feature-rich software that gives you complete control of your event registration management process.

We have written a comprehensive article about Event Espresso. For more details:

Calculator Pro Calculators

(Calculator Pro Calculators)

This is a free collection of over 400 calculators. You can embed these into your posts, pages, or sidebars using shortcodes. It also supports internationalization

Most of them aren’t specifically designed for medical or health usage, but there are several you can add to your site, including the following:

For more details, go here}:

Calculated Fields Form

(Calculated Fields Form Plugin)

The Calculated Fields Form plugin is useful for creating forms that perform single and complex calculations, including:

A premium plugin version is also available and includes additional features and functionalities.

For more details, go here}:

Weight Loss Tracker

(Weight Loss Tracker Plugin)

Weight Loss Tracker lets users record their weight periodically. The results are then displayed in a graph and table.

(Weight Loss Tracker Plugin – Graph)

The plugin allows users to input target weights and provides support for various weight formats: Metric (Kg), Imperial – Stones & Pounds, Imperial – Pounds only.

For more details, go here}:

Simple Body Mass Index Calculator

(Simple Body Mass Index Calculator WordPress Plugin)

This simple plugin for WordPress installs a widget on your website that can be configured and customized to match your theme.

As well as Simple Body Mass Index Calculator, there are a number of WordPress plugins you can use to perform similar functions:

For more details, go here}:

Drug Interaction Data Plugin

(Drug Interaction Data)

Drug Interaction Data Plugin retrieves and displays information about drugs, including what the drugs are used to treat and what other medications the drugs are known to interact with.

(Drug Interaction Data – WordPress Plugin – Information Screen)

Information about drugs can be displayed as a widget or inside your posts and pages. The plugin loads the drug and pharmaceutical data from the U.S. National Library of Medicine and the U.S. National Institutes of Health and drug names are converted to their standardized RxNorm name.

For more details, go here}:

PubMed Posts

(PubMed Posts)

This plugin adds a dashboard widget that lets you crate posts from PubMed articles, plus a search feature that locates posts with specific article data. The plugin also includes a simple editor that lets you change the layout of your post content.

PubMed includes over 25 million citations for biomedical literature from MEDLINE, online books and life science journals.

For more details, go here}:

MJM Clinic

(MJM Clinic Plugin)

The MJM Clinic Plugin can be used to add functionality to medical and health care related websites, such as service pages with booking forms, related health conditions, service locations, patient feedback entries and more.

For more details, go here}:


(Treato – WordPress Plugin)

This plugin lets you embed the Treato healthcare search engine into your WordPress sidebar so your site visitors can search drugs and see what patients are saying about different drugs.

Treato collects and analyzes patient experiences from related forums and blog posts, then aggregates the content to generate useful insights about users’ medications, diseases and symptoms. Users receive insight about 14,000+ conditions and over 26,500 medications from over 2.2 billion collected posts.

For more details, go here}:


(HealthTap Concierge Plugin)

HealthTap Concierge allows users to consult with doctors, clinical psychologists, etc. via HD video or text chat from any mobile device, computer, even smartwatch.

With the widget installed, users can type in a health question and receive a list of doctors in their geographic area who specialize in that particular topic. They can then select a doctor, connect in real time over video or text chat, or send the doctor their question and get answers with the service.

For more details, go here}:


(Trend MD WP Plugin)

The TrendMD plugin lets you add the TrendMD recommendations widget to your site. The TrendMD recommendations widget is used by scholarly publishers to increase their readership and revenue by allowing people to discover, cite or read scholarly content from your journals or websites through personalized recommendations.

For more details, go here}:

WP Nutrition Facts

(WP Nutrition Facts Plugin)

WP Nutrition Facts lets you insert a nutrition facts table into your posts, pages and custom post types, allowing your site visitors to learn about the nutrient content of food in a standardized format.

(WP Nutrition Facts Plugin – Creating Nutritional Facts Labels)

WP Nutrition Facts uses the Canadian Food Inspection (CFIA) nutrition labeling regulations.

For more details, go here}:

WP Ultimate Recipe

(WP Ultimate Recipe – WP Plugin)

If you run a health or fitness-related website that provides nutritional or healthy eating suggestions, a great source of engaging content to your site is to publish great recipes.

A plugin like WP Ultimate Recipe lets you publish healthy recipes on your site.

Other WordPress recipe plugins include:

For more details, go here}:

Awesome Fitness Testimonials

(Awesome Fitness Testimonials – WordPress Plugin)

The Awesome Fitness Testimonials plugin lets you display fitness & wellness testimonials, reviews and case studies on your website.

For more details, go here}:

Exercise Images

(Exercise Images Plugin For WordPress)

Exercise Images lets you insert a database of exercise illustrations into your content.

(Exercise Images by Everkinetic Plugin For WordPress – Image Catalog)

For more details, go here}:

In part 3 of this guide, we will look at medical and health themes for WordPress.


This is the end of part 2 of this step-by-step guide on ways to build your health-related web presence.

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