WordPress For Non-Techies: Free WordPress Tutorials – WPCompendium.org

Grow Your Accounting Business Online With WordPress – 2

In Part 1 of this article on ways to grow your accounting business web presence, we provided practical tips and suggestions on the following areas:

In this section, we discuss more ways to grow your accounting services business online. Areas covered include:

To learn more about WordPress plugins and themes, go here:

Tips For Accountants – WordPress Plugins For Improving Search Engine Optimization, Increasing User Engagement And Generating More Web Traffic

Web traffic is vital to your business growth. In this section, we explore ways to improve your website with WordPress themes and plugins.

Optimizing Your Site For Search Engines Using WordPress

There are lots of ways WordPress can help to improve your accounting website’s SEO:

How To Improve Search Engine Optimization, Improve User Engagement And Increase Web Traffic Generation With WordPress Plugins

In addition to the built-in features of WordPress, the WordPress community makes available quite a number of plugins that improve your accounting website’s SEO, increase engagement and drive more visitors to your website.

For example, here are some plugins you can use to improve your SEO:

(A plugin like Yoast SEO (previously called WordPress SEO by Yoast) can improve your site’s SEO)

Other WordPress tools you can use to improve SEO, increase engagement and drive more visitors to your website are to add a forum, newsletters, commenting, and social sharing. Here are a few more plugins that can help:

(WordPress users can easily add social sharing buttons to their site using free or inexpensive plugins)

Generating More Leads & Enquiries

In this section, we’ll look at how to improve your sales and generate more leads and enquiries for your accounting or financial services business.

Add A Newsletter

Providing an email newsletter is a great way to build a subscriber list. It provides several benefits and advantages, like:

An effective strategy for getting your visitors to subscribe is to provide users with content of high value and give them a free gift in exchange for their personal details. This could be a guide, tips for handling tax, access to tax calculators, coupons, membership access to videos, contests, etc.

Contact Forms

Contact forms make it easy and simple for prospective clients to get in touch with you. Contact forms also allow users to report problems, contact specific departments, request a quote, give suggestions and more.

Contact forms provide a number of benefits and advantages including:

A very popular contact form plugin for WordPress is Contact Form 7.

Contact Form 7

(Contact Form 7 – WordPress Plugin)

This free contact form plugin lets you create multiple contact forms to your website, customize the forms and the email contents, add fields, and more.

Supports international languages, Ajax-powered submissions, CAPTCHA, spam filtering and so on.

Something to consider is adding sections to your contact form so visitors can select which department they want to contact. This helps you get the comment to the right person.

Map Integration

Maps help your visitors and customers find you.

Inserting maps (e.g. Google Maps), into your WordPress site also provides users with many benefits, such as:

(Adding maps to your site helps your visitors and customers find you)

Below are just some of the more popular plugins that let you embed, customize and display maps on your WordPress site:

Improving SEO, Improve User Engagement And Increase Traffic Generation Using WordPress Plugins

WordPress Financial Plugins

WordPress lets you add a number of plugins to your site that will immediately make available a range of functional tools for users. Here are just some of these:

Calculator Pro Calculators

(Calculator Pro Calculators – WordPress Plugin)

This is a free collection of 400+ calculators. You can embed them into your posts, pages, or sidebars using shortcodes. The plugin supports internationalization

Most of the calculators aren’t focused on accounting, but there are quite a few you can use for:

For more details, go here}:

Show Stock Quotes

(Show Stock Quotes Plugin For WordPress)

This free plugin gives you a widget that displays up to 20 different stock quotes per portfolio. You can show as many widgets as you like.

(Show Stock Quotes – WordPress Plugin – Stock Portfolio)

For more details, go here}:

Custom Stock Ticker

(Custom Stock Ticker Plugin)

This free plugin lets you place a custom stock ticker on any post, page or sidebar using shortcodes.

Custom Stock ticker includes loads of customizable features. You can choose to use built-in skins or customize it yourself. It’s easy to customize it so it matches your site. You can also create custom stocks for specific categories.

Appearance customization features include size, symbols, colors, etc.

For more details, go here}:

Finance Calculator

(Finance Calculator WP Plugin)

This free plugin allows your site visitors to calculate indicative repayments. It’s great for calculating repayments on vehicle loans, real estate loans, or other large loans.

(Finance Calculator WP Plugin – Loan Calculator)

This plugin also contains an application form that sends a message to the email address you specify.

Other features of this plugin include displaying payment protection, calculating 12 to 60 months loans and creating a form that can be placed in any page or post.

For more details, go here}:

WP-Invoice

(WP-Invoice Plugin)

WP-Invoice lets WordPress blog owners send itemized invoices to their clients.

WP-Invoice integrates billing into WordPress. You can send itemized invoices. It even allows you to set up recurring billing. WP-Invoice can be expanded through both free and premium add-ons, like business location, electronic signature, PDF creation, quote creation, single-page checkout forms, and more.

The plugin ties into WP’s user management database to keep track of your clients and their information, and integrates with payment processors like PayPal, Authorize.net, Stripe, and others.

Plugin features include adding custom payments and charges, inserting pre-defined line items and discounts, quickly viewing invoice status and progression, easily filtering and finding invoices, showing invoice receipts and invoice history, creating email notification templates, viewing reports (collected vs uncollected invoices, 10 most valuable clients and top grossing line items), and more..

For more details, go here}:

All In One Business Management Application

(All In One Business Management Application Plugin For WordPress)

This complete business management system includes accounting management, invoicing, order management, help desk with support ticket system, client relationship management and lots more.

(All In One Business Management Application Plugin – Invoice)

The plugin supports different languages, is fully customizable and provides additional tools like document management, notice board, and more.

For more details, go here}:

iBilling – Accounting And Billing Software

(iBilling – Accounting and Billing Software WordPress Plugin)

This is a scalable business software that lets you manage customers and invoices, track your company’s cash flow and net worth, and lots more.

(iBilling – Accounting and Billing Software – WordPress Plugin – Client Invoicing)

iBilling integrates with several payment gateways.

For more details, go here}:

WordPress Themes

To benefit the most from using WordPress, we recommend choosing a theme specifically for accounting. Here is a list of some of the best themes themes available for accounting. These themes allow you to have a professional accounting website within minutes and save hundreds to thousands of dollars on the cost of website design.

Accounting Pro

(Accounting Pro Theme For WordPress)

This premium theme for WordPress is a turn-key theme created for accountants and accounting firms. It’s a responsive theme with a drag-and-drop page-builder, offers several page templates, a custom menu feature, a content composer (which improves on the standard WordPress editor), a sidebar manager, auto-resized images, and lots more.

You can customize Accounting Pro using premium add-ons.

To learn more about using this WordPress theme, visit the theme website:

Accountancy

(Accountancy)

Accountancy has a variety of built-in styles and layouts that helps give your accounting site a professional look and feel.

It includes a custom slider, a featured testimonial section, and more. It’s lightweight, search engine friendly, fast loading, and is responsive. Accountancy provides what you need without bloating your theme. Free updates and one year of support is included with the cost of purchase.

For more information, go here:

Accounting

(Accounting Theme)

Accounting Theme includes a drag-and-drop builder so you can design your site any way you want. The theme also provides unlimited sidebars with custom widgets, four different header types, a custom admin panel, different color schemes, custom slider, three different blog types, and is mobile-friendly. Accountancy looks clean and modern and loads fast.

More info:

Kathryn

(Kathryn Theme For WordPress)

This premium theme for WordPress was developed for accounting services. Kathryn comes with multiple layouts, slider, multiple sidebars, widgetized home page, flexible rotator, call to action boxes, author boxes for single or multiple bloggers, many color options, is easy to use, search optimized, and is responsive. Although this theme can easily fit any profession, it builds a great looking accounting theme. It includes a license for the Soliloquy slider plugin and is a separate purchase from the Genesis Framework.

More information:

Accounting WordPress Theme

(Accounting WordPress Theme)

This one was developed with the idea of professionalism within the accounting industry. It features an authoritative color scheme and elements designed specifically to give your accounting business site a professional look while not looking dull. It’s a turn-key installation but you can still modify it if you want. It’s mobile-friendly and includes pages for your accounting services, contact form section with consultation requests (downloadable as CSV), testimonials section, and a blog.

More info:

WP Advocate

(WP Advocate Theme For WordPress)

WP Advocate is a corporate theme designed specifically for professional service providers such as accountants and attorneys. Use the bundled images or upload your own. WP Advocate includes a custom post type for employee profiles. It will also integrate with BeSpoke profile templates. It’s clean and fast-loading.

Go here for more information:

Divi

(Divi)

This premium theme for WordPress is the most flexible theme in Elegant Themes‘ collection. You can create a professional website using the page builder or beautiful pre-made layouts. You can modify your layout as much as you need.

The builder transforms web elements into visual building blocks, allowing anyone to understand and easily change the structure of their page without editing code.

(Divi Theme – Flexible Page Builder)

Divi comes with 40 content modules that you can drag and drop anywhere you want. This includes audio player, blog, circle counter, divider, filterable portfolio, number counter, person, slider, tabs, text, fullwidth header, fullwidth map, fullwidth slider, and more.. It is responsive and completely customizable. Themes start at $69 per year and includes full access to all professional themes.

Go here for more details:

The Corporation

(The Corporation – WordPress Theme)

This premium WordPress theme from Elegant Themes was specifically built to create great-looking corporate sites.

It has a sleek page-based home page design with a nice slider, blog design, six unique color schemes, multiple page templates that include contact pages, blog feeds, sitemaps, search page, gallery page, and more. Prices start at $69 per year and includes full access to all sleek business themes.

More information:

Adviser

(Adviser – WordPress Theme)

Adviser was developed to help those in the financial industry to build trust online through clean design. It’s ideal for those that provide services like investing or tax advice. It includes a recruitment page with hiring announcements and where to send applications. It also includes a built-in lease calculator. It includes multiple shortcodes and widgets, and includes the drag-and-drop visual composer.

For more details about this WordPress theme, visit the theme website:

Tax Help

(Tax Help WP Theme)

Tax Help was designed specifically for financial organizations, tax and finance advisors, and those that provide tax services. It’s designed to showcase your services in a professional way and help establish your business reputation. It provides a range of blog styles, uses the drag-and-drop visual composer, includes a shortcode builder, the Revolution Slider, and additional custom shortcodes.

Go here for more information:

Finance Business

(Finance Business WP Theme)

This premium WordPress theme was built specifically for organizations that provide any type of financial service such as tax help, consulting, finance, corporate, insurance, accounting, loans, and more. Finance Business includes a custom CMSMasters Visual Content Composer plugin. It also has around one hundred shortcodes that let you add charts and financial content. It also includes a custom drag-and-drop composer, 2 premium sliders, page settings, color management features, animated elements, and a whole lot more.

For more details, go here:

Avada

(Avada Finance WordPress Theme)

Avada is a fully responsive and versatile multipurpose theme that lets you easily build, configure, and run any kind of website you want without touching code, including a website for an accounting or finance-related organization.

To learn more about the Avada theme for WordPress, go here: Avada

Hopefully, this article has helped you learn ways to improve your website using WordPress plugins and themes.

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