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WordPress Plugins Explained

For a white label version of this tutorial visit WPTrainingManual.com.

One of the most unique benefits of using WordPress is the ability to quickly enhance your WP web site’s functionality using plugins.

What Are WordPress Plugins?

No doubt, you most likely have a device like a cell phone. What do you do when you would like to access something new on your phone like a new application, software or a business productivity tool?

You download and install an app!

An app is a little piece of software that is very easy to install and integrates new functionality into any mobile device.

(Just as you will find social sharing apps …)

A plugin is very much like an app. You install and activate a little software application that provides new functionality to your WordPress website or blog …

(… you can also find social sharing plugins for WP users!)

Normally, if you plan to expand the functionality of your website, additional cost is involved. Depending on how complex the features or enhancements are, this cost can be significant, especially if it requires website development.

This is also applicable when developing a new website or business blog. Many business owners tend to spend money upfront on components they probably will never need.

To keep costs to a minimum, we recommend considering a sustainable strategy when growing a web site and WP plugins are ideal for doing this.

Imagine being able to:

1) Start simply with minimal cost involved. Get a professional website up and running quickly, then …

2) As the need for new capabilities arises, add new applications with a couple of mouse clicks that integrate seamlessly with your web site, giving your website or blog an entirely new and expanded range of possibilities, and …

3) Cost not one dollar extra to add to your site?

Well, this is exactly what plugins let you do!

Plugins – Benefits

I started this blog post by comparing WordPress plugins with apps. Just like many apps are free to download and some apps may cost a little bit of money, the same applies with WordPress plugins.

In fact, many fantastic plugins can be downloaded to your site at no cost.

WP plugins that cost money are called “Premium” plugins. The good news, is that when you compare these to the price of investing in professional web development services to add the same features and functionality on your site, most Premium plugins cost very little.

Also, as WordPress makes its source code available to everyone, anybody can create, rewrite and customize any part of the code. This has enabled thousands of professional software development companies to build more plugins that enhance the WordPress software than you can imagine.

WordPress Plugins – Powerful, Flexible … And (Often) Completely FREE!

Just like WordPress themes, loads of plugins are available for WordPress users … often at no cost!

You can download thousands of plugins from the Free WordPress Plugin Directory

As mentioned earlier, you will find plugins that can do almost everything you could imagine.

There are plugins for:

For example, you can expand your business online presence with plugins like the following:

As you can clearly see, WordPress plugins give you endless business scalability. If you plan to build a web site, or your existing website was not built with WordPress, then consider getting one added to your domain, or you will be missing out on some serious functionality.

In case you’re still wondering just how powerful and flexible plugins are, let me show you how you can benefit instantly by simply adding an inexpensive plugin to your website.

For example, if you need to protect your content, you can install plugins to make a section of a post inaccessible, or create a full membership site with personal login details for each user …

As mentioned before, you can use free plugins to enhance your web site in lots of different ways. From adding new features that will improve your business, your site’s user experience and your understanding of what is taking place on your site …

To extending your site’s reach and visibility across social networks and search engines …

You can also add advanced features to your website using inexpensive paid WP plugins. For example, you can purchase plugins that automate functions on your site like customer testimonial and event bookings management …

And also run a custom-branded bookings and reservations system online … all for a tiny fraction of the cost of paying programmers to create the same applications for you …

You can also take advantage of native WP commenting features and plugins that will let you engage in various ways with visitors, customers and registered site users …

For example, your web visitors can:

Finally you, can also integrate complex “back end” applications within a WP “front end”. This allows you to control your business sales and marketing, while the third-party application handles the technical functions …

Plugins – Useful Information

As you can see, WordPress plugins are an important component of WordPress and contribute to making WordPress the most powerful, flexible and scalable CMS available. Plugins also provide WordPress users with an easy, simple and inexpensive way to expand quickly without having to spend thousands of dollars on outsourced web development.

One last thing regarding WP plugins:

If there is any feature or functionality you want for your website, you can guarantee that a someone has probably already developed one that will do what you need, and that it can either be downloaded at no cost, or if it’s a premium plugin, that it will be fairly inexpensive.

(Whatever you need done, there’s a WordPress plugin for that!)

And, if by chance such a WordPress plugin has not been created yet, then it can probably be developed for you for a very reasonable price.

Hopefully, now you have a better understanding of WP plugins – what they are and how they can significantly improve your business blog. See our related posts section to learn more about usingplugins.


"Learning WordPress has been a huge stumbling block for me. I've been looking for something that covers absolutely everything but doesn't cost an arm and a leg. Thank you so much ... you have just provided me with what I have been looking for! Truly appreciated!" - Tanya


For a white label version of this tutorial visit WPTrainingManual.com.