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How To Add Legal Pages To Your WordPress Site

Is your WordPress website compliant? Do you know if you are breaking any rules or regulations, or breaching the Terms of Service (TOS) of any third-party companies whose services or products you advertise or recommend?

Online laws, regulations, and guidelines were designed to protect the rights of consumers and apply to any person who markets, sells or promotes products and services online. Every website owner risks being sued for not following compliance laws. Feigning ignorance about the law will not protect you from being slapped with a legal notice.

New laws introduced in 2014 that regulate how businesses promote advertising on their sites state that if you promote anything on your website for commercial gain, you need to follow certain disclosure guidelines to prevent enforceable orders being issued against you by consumer protection departments, such as the (US based) BBB, or Better Business Bureau. Search online “The Online Interest-Based Advertising Accountability Program,” which regulates behavioral advertising across the internet for more details.

(BBB – Online Interest-Based Advertising Accountability Program)

The new laws has ramifications for various business activities, including:

If your site does not display certain pages to visitors (e.g. terms of service, privacy statement, legal disclaimers, etc.), many sites such as Google won’t let you advertise, online merchants like ClickBank won’t allow you to list digital products, PayPal may close down your account, Facebook could suspend your web applications, and you won’t be allowed to promote various advertising or affiliate merchant networks.

You may also be inadvertently leaving yourself open and vulnerable to litigation.

In this guide, we look at the importance of having a legally compliant website and provide simple and inexpensive ways to make your website or blog compliant quickly and easily.

Is Your Website Or Blog Breaking The Law?

Legal Disclaimer: Please note that we are not lawyers and we cannot provide legal advice about your website or business. As stated above, this article is designed only to help make you aware that your website may be subject to a number of legal policies in accordance with the laws and regulations governing online business practices and that compliance may be required with the terms of service of companies whose products or services you endorse on your website

Why It’s Important To Make Your Website Compliant

Consider for a moment what would happen to your business if any of these situations were to take place:

Consider now the documented examples of costly compliance breaches below:

Can you see how you could easily be exposed to the risks of litigation through non-compliance?

Regardless of whether you are a:

It’s imperative to do whatever is necessary to make sure that your online business has the right legal pages and information accessible to site users.

Compliance With 3rd-Party Services

Big companies and government agencies that regulate trade in most countries emphasize the need of complying with the terms and policies of service providers.

You are required to let your site visitors know that your business complies with all necessary laws and professional guidelines. This not only improves trust and buyer confidence in your business, it’s also required in many cases by most companies you interact with online.

For example:

Google requires websites to display legal information when using many of their services. This includes using features like Google Analytics

(Google Analytics – Policy Requirements)

Generating revenue online with your blogs with Google AdSense advertising

(Google AdSense - policy requirements)

And even promoting your services or products using Google AdWords

(Google AdWords – Policy Requirements)

If you sell products online using places such as ClickBank, JVZoo, or other established merchant sites, you are required to add various legal pages before they will approve your products for selling via their network …

(Policy requirements for vendors selling through ClickBank)

The Federal Trade Commission (FTC) also requires you to add clear disclaimers and policies on your website, especially when concerning the use of product testimonials or endorsements …

(FTC – consumer guidelines and regulations)

FTC Regulations Require Your Website To Comply

FTC regulations governing how business is conducted online were introduced in March 2012. Search online and you will see that many business are unaware (or choose to flaunt) these requirements. As has already been the case, this typically results in the FTC making an example of businesses and prosecuting companies for breaches of regulation in an effort to get other businesses to comply.

If you plan to do any type of business online, therefore, it’s best not to take any chances. Even if your business does not operate in the U.S. we strongly recommend protecting your business by ensuring that your site complies with all FTC guidelines.

There are many business resources that can provide guidelines on how to structure disclaimers and disclosures to help your site comply with FTC requirements. See the references and useful resources section at the end of this article for more information …

(You must word your disclaimers and disclosures correctly to avoid running foul of the law)

Social Media Applications Also Require Compliance

If you are planning to develop applications for your site, you will also be required to provide social networking sites like Facebook, Twitter, and others with access to your legal pages …

(Facebook developer app – policy requirements)

(In addition to legal and regulatory compliance, most 3rd-party services require you to comply with their terms of use)

Basic Legal Pages You Should Include In Your Site

If your website or blog falls short in aspects of compliance, then you will find this section helpful.

Adding the following legal pages to your site should help you stay out of trouble with many consumer protection authorities and external service providers, and avoid possible legal issues):

As well as the above, you may want to look into adding one or more of these compliance pages:

Types Of Disclosure Pages

Adding correct disclosure information to your website is important. For example:

How To Add Legal Content To Your Site

Ideally, you should have a lawyer prepare the content of your legal documents. Once you have this completed, there are several ways to add them to your website.

Upload Legal Pages Manually To Your Site

If someone prepares the legal content for you in typical web page format (e.g. HTML), you can simply upload these to your site, or have someone upload these pages for you.

We recommend creating a legal directory on your server and uploading your legal pages to this folder (e.g. via FTP) …

(Create a ‘legals’ folder in your server and upload pages via FTP)

You can then easily add links to your legal pages from your WordPress site using a custom WordPress menu …

(Custom WordPress Menu Feature)

Where To Display Legal Web Pages On Your Site

After uploading your legal pages, make sure that these are kept up-to-date and clearly accessible to all site visitors. You can insert links to your legal pages into your WordPress sidebar (or place them in the footer of your site) to ensure that visitors have access to the information from all of your pages …

(It’s important to display links to your legal information on all of your website’s pages)

We have created a detailed tutorial on adding links to pages on your sidebar menu using widgets here:

Templates

You can find downloadable attorney-prepared forms and agreements just by searching online, or by visiting websites like this one:

Find Legal Forms

(FindLegalForms.com – Attorney-drafted legal forms)

Go here for more info:

Another option is to purchase a package of website legal templates created by attorney Scott Talbert to help businesses protect themselves online …

Cut & Paste Website Legal Pages

(Website Legal Pages)

Cut & Paste website legal pages feature less passive voice and more plain language phrasing and can be customized with a quick search and replace to add your own business details, then pasted into your legal pages.

The legal forms included in Scott Talbert’s Legal Form Templates include:

You can either create a new page for each legal form you want to add to your site, then paste the content from the templates into your web pages and publish or upload your legal pages to your web server as described previously.

Go here for more details:

WordPress Legal Page Plugins

As well as using templates, you can keep things really simple by using a plugin.

Here are some great plugins for WordPress websites and blogs worth looking into:

WP Legal Pages

(WordPress Plugin – WordPress Legal Pages)

If manually creating legal pages for your website seems too time-consuming for you, then consider using WP Legal Pages

The WP Legal Pages plugin is not free, but it’s a low-priced and well-supported premium plugin that will make the work of creating and implementing legal pages on your website a lot easier and save you loads of headaches.

Some of the benefits of using WordPress Legal Pages plugin are:

After installing WordPress Legal Pages, a new menu feature will display inside your main dashboard menu section …

(WordPress Legal Pages – Legal Pages Menu)

This lets you create, view and edit your legal pages from your admin area …

(WordPress Legal Pages – Settings Screen)

With WP Legal Pages, you have the option of creating legal pages for different online uses, such as business websites, affiliate websites, Amazon sites, etc …

(WordPress Legal Pages – Create different legal page types)

Choose from various pre-written legal templates …

(WordPress Legal Pages Plugin For WordPress – Legal Templates)

Legal page templates include:

To learn more about using this plugin, visit the plugin site:

Compliance Bar – WordPress Website Compliance Plugin

complete website compliance & disclaimer solution …

Learn more about the plugin here:

Legal Suite Pro Plugin

(Legal Suite Pro)

Legal Suite Pro Plugin lets you easily install professionally-written legal pages such as:

(Legal Suite Pro – Professionally-written legal forms)

Additionally:

With just one-click you can install almost all of the legal pages your site needs and these professionally written legal pages can be created in your theme and/or as a standalone page outside of your theme.

The plugin developers secured rights to high quality, professionally written legal disclaimers and packaged them into a plugin that can be installed quickly on any WordPress powered site. You can have legal pages installed and set up on your site in less than one minute and the plugin licensing is very flexible, allowing you to install and use this plugin on all of your websites.

To learn more, visit this site:

If using the services of lawyers to create your legal documentation is currently out of your budget, then consider implementing at least some form of basic legal protection on your site until you can afford legal services.

We want your business to be protected!

Download the Legal Pages Generator software below (for FREE!), or choose one of the better solutions we discuss in this article, such as using attorney-prepared legal forms, or plugins - see section below.

(Legal Pages Generator Software)

Legal Pages Generator quickly generates necessary legal documents for your website including Terms of Service, Privacy Statement, Copyright Notice, Website Disclaimer and optional Earnings Disclaimer.

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As stated earlier, if you engage in any form of commercial activity online, you need to ensure that your site is found to comply with regulatory agencies and the terms of service (TOS) and guidelines required by third-party products and services that you may be promoting or using online. Your website must comply with a number of laws and regulatory guidelines, many of which you may not even be aware of.

Non-compliance puts you at risk of suffering both financial losses and the loss of your reputation. Why risk your money and reputation, when you can protect yourself so inexpensively?

Disclaimer: Once again, we are not lawyers and we offer no legal advice. You must do your own due diligence and consult legal experts to ensure that your website fully complies with the law pertaining to your specific business.

Additional Legal Information

Here is a time-saving list of sites we recommend you visit to better understand what your site may require to remain compliant and meet its legal requirements and guidelines:

See Also …

We hope you have found this article useful and that it has helped you understand why it’s important to have a compliant website. Use the information above to quickly and easily add legal pages to your WordPress site.

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"I have used the tutorials to teach all of my clients and it has probably never been so easy for everyone to learn WordPress ... Now I don't need to buy all these very expensive video courses that often don't deliver what they promise." - Stefan Wendt, Internet Marketing Success Group