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WordPress Traffic Automation Blueprint – Part 1 (Overview)

WordPress Traffic Automation Guide

This tutorial is part of a series of articles designed to help you learn how to grow your business online inexpensively and drive traffic automatically with a WordPress website and proven marketing strategies that are easy to use and quick to implement.


WordPress Traffic Automation Blueprint – Overview

Almost every business needs traffic to prosper online.

Knowing how to generate new traffic to your website is one of the fundamental skills of building a business online successfully. Lack of website visitors is also one of the most common complaints made by website owners everywhere.

Why Do So Many Businesses Struggle To Attract Traffic To Their Web Sites?

Type any of the following key phrases into Google …

… and you will be immediately presented with tons of sites containing tips, tricks, and information on different ways to get more traffic to your site …

(There are loads of methods to drive more web traffic to your website. In this article series you will learn how to set up a system to take advantage of most of these traffic generation strategies!)

Clearly, there is no shortage of ways to drive visitors to your site. There are loads of courses and free resources online that can show you effective ways to increase traffic to your web site.

The problem is often more about business owners not investing enough time into learning how to generate new web traffic sustainably, not setting up systems to manage the traffic generation process effectively, and, in many cases, not even being aware that there are a number ways to automate and leverage your web traffic generation.

The diagram below shows the typical approach many businesses take when it comes to generating website traffic …

(This is how most site owners approach traffic generation)

Essentially, the approach most small businesses typically take is this: first, you get a website, and then you figure out how to drive traffic to it.

As we will show you in just a moment, there is a better approach.

Don’t make the mistake of believing that ”outsourcing” your traffic generation to experts will eliminate the problem.

Outsourcing is useful if you have systems in place to manage and analyze the results of your traffic generation activities already. If not, all you will probably do is end up investing a lot of valuable time and money searching for a positive ROI traffic strategy.

(Without a solid foundation and the right systems in place, online traffic generation can be very costly!)

Sustainable traffic generation requires setting up a solid foundation online, implementing systems, testing campaign variables, experimenting with different services, tracking results, measuring ROI across different traffic generation solutions, and so on.

Is There A Simpler, Automated Way To Grow Web Visitors?

Imagine if all you had to do to instantly drive targeted visitors to your website was to regularly add content to your web site.

This is not science fiction … it’s a fact! Many website owners are currently doing this … and so can you!

In our article series, we explain how to create an automated traffic machine that can instantly drive web traffic to your website, simply by publishing content on a regular basis to your website.

How To Set Up An Automated Web Traffic System

As you can see in the diagram below, the web traffic blueprint we discuss in this article series involves 3 basic steps:

  1. Set up systems to lay down a solid foundation for getting sustainable traffic
  2. Add content on a regular basis to start bringing visitors and generating data
  3. Add other traffic methods

(To get sustainable web traffic, you need to first set up the right systems)

Right now, we’re mostly concerned with Step 1. The aim of this article series is to show you how to set up a traffic generation system that will ultimately:

All of the above can be achieved using what we will refer to in this article series as an “expertly configured” WordPress web site

(With an expertly configured WordPress website, you just post new content and your site then does the rest!)

An Expertly Configured WordPress Web Site – What Is It?

An expertly configured WordPress site is not the same as a professionally-configured WordPress site.

An expertly configured WordPress website is a site that is not only built with the WordPress CMS, but has also been expertly set up and configured (either by yourself or professionally) to take advantage of the enormous power, features and built-in functionality of WordPress and its integration with other services, specifically in areas like SEO, content syndication, and reporting.

Why Use An Expertly Configured WordPress Website?

We provide a number of comprehensive articles on this site about the benefits of using WordPress to grow your business online.

Understanding how an “expertly configured” WordPress blog can be used to set up an automated traffic system requires a number of articles, which is why we recommend that you spend some time reading our other articles and consider subscribing to this site (this way, you will be informed whenever a new article gets published).

Let’s begin by addressing these basic questions:

What makes WordPress so special? What does WordPress provide that other web platforms don’t?

Take a look at the illustration below …

(Static vs Expertly Configured WordPress Site)

Many sites are built on applications that create “static” websites. Essentially, this means that the web content just sits inside the server waiting to be discovered. The static website doesn’t communicate with anyone outside its platform; it doesn’t ’ping’ anyone in the cybersphere or announce to any other website when new content has recently been published.

Think about it … if in a static website, the content just sits there passively waiting to be found, then the business owner has to constantly promote their site and its content to maintain web visitors coming.

WordPress is different!

The WordPress application provides many features that let you set up, configure and build an automated “web traffic generation” machine, where all you then have to do is add content and WordPress does the rest, immediately notifying various online properties about your new content to automatically start generating your business more web site traffic …

(With an expertly configured WordPress web site, you simply add new content and WordPress does the rest, notifying other sites about your content and bringing you back traffic!)

An Automated Content Distribution, Traffic And Lead Generation, And Sales & Marketing System

With an expertly configured WordPress site, you can build more than just a website for your business … you can set up an automated traffic and lead generation and sales & marketing system, where all you do is publish your content and WordPress then automates the rest …

(Set up an automated content distribution, lead and traffic generation, and sales and marketing system with WordPress)

As your business evolves, you can add more functionality and automate processes like:

You can do all of this using inexpensive WordPress plugins. Once these plugins are installed and configured on your site, just direct your visitors to the appropriate sections (e.g. your store, subscription forms, membership area, etc.)

The video below shows you what an expertly configured WordPress site can do for your business …

In Part 2 of The Web Site Traffic Blueprint overview, we explain the components of your automated online traffic machine:

This is the end of Part 1

To keep reading about this topic, click on the link below:

WordPress Web Site Traffic Blueprint Part Two – A Complete Guide To Attracting More Traffic For Your Business Automatically

This article is part of a comprehensive tutorial series designed to help you learn how to grow your business online using a WordPress-driven website or blog and proven web marketing strategies.

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