WordPress For Non-Techies: Free WordPress Tutorials – WPCompendium.org

Grow Your Accounting Business Online With WordPress – 2

In Part One of this guide on ways to build your accounting web presence, we provided practical tips and suggestions on the following areas:

In this section, we will continue looking at more ways to grow your accounting business online. Topics covered below include:

To learn more about WordPress plugins and themes, see these articles:

Grow Your Accounting Website – Improve Your Business Online With WordPress

Your web traffic is vital to your business growth. In this section we explore ways to help you improve your web traffic using WordPress.

Optimize Your Website For SEO

There are many ways that WordPress helps optimize your accounting or financial services website for search engines:

WordPress Plugins For Improving SEO, Increasing User Engagement And Generating More Traffic

As well as the built-in features of WordPress, there are also a number of plugins for WordPress that will improve your accounting website’s SEO, increase engagement and drive more web traffic to your business.

For example, you can install the plugins below to improve your site’s search engine optimization:

(A plugin like Yoast SEO can improve your site’s search engine optimization)

Other things you can do to improve your website’s SEO, increase user engagement and drive more traffic to your business are to add a forum, newsletters, commenting, and social sharing features. Here are some more powerful WordPress plugins that can help:

(You can easily add social features to your site using free or inexpensive WordPress plugins)

Generating New Leads & Enquiries

In this section we will discuss ways to improve your sales and generate new leads and enquiries online.

Providing An Email Newsletter

Providing a newsletter is an excellent way to retain and grow your readership. Adding newsletters] provides many benefits and advantages, like:

An effective strategy for enticing visitors to subscribe to your newsletter is to provide high value information and offer users something valuable for free in exchange for their details. This can be a guide, checklists for handling finances, access to financial calculators, coupons, access to videos, contests, etc.

Contact Forms

Contact forms make it easy and simple for prospective clients to get in touch. Users can report issues, contact specific departments, ask for quotes, give suggestions for improvements and more.

Contact forms provide a number of benefits and advantages including:

One of the most popular contact form plugins is Contact Form 7.

Contact Form 7

(Contact Form 7 WordPress Plugin)

This plugin is easy to install and set up and lets you insert and manage multiple contact forms, customize your form and the mail contents, add fields, and more.

Contact Form 7 also supports international languages, Ajax-powered submitting, CAPTCHA, spam filtering and so on.

Something else to consider is to segment your contact form so prospective customers can select which department they want to contact. This ensures that visitors’ requests reach the right person.

Map Integration

A map helps your visitors and clients find you.

A map is a useful tool for several reasons:

(Adding a map helps your visitors and customers find you)

Popular map plugins for WordPress include:

WordPress Plugins For Improving SEO, Better User Engagement And Traffic Generation

WordPress Plugins

WordPress provides a number of plugins you can add to your site that will immediately add a range of practical tools for your site visitors. Here are some of the plugins you can choose from:

Calculator Pro Calculators

(Calculator Pro Calculators Plugin)

This is a free collection of 400+ calculators that you can provide to users on your website and embed into your pages, posts, or sidebars using shortcodes. It supports internationalization

Most of them aren’t focused on accounting, but there are quite a few for:

For more details, go here}:

Show Stock Quotes

(Show Stock Quotes WordPress Plugin)

This plugin gives you a widget that displays a number of different stock quotes per portfolio. You can display as many widgets as you want.

(Show Stock Quotes – WordPress Plugin – Stock Portfolio)

For more details, go here}:

Custom Stock Ticker

(Custom Stock Ticker WordPress Plugin)

With this plugin you can place a custom stock ticker on any sidebar, page or post using shortcodes.

The plugin provides several customizable features. You can choose from built-in skins or customize these yourself to match the look and feel of your website. You can also create custom stocks for individual categories.

Customize the appearance by changing colors, size, text, etc.

For more details, go here}:

Finance Calculator

(Finance Calculator – WordPress Plugin)

This free calculator allows your users to calculate indicative repayments. It’s great for calculating vehicle loans, property, or any other large loan.

(Finance Calculator Plugin For WordPress – Loan Calculator)

This plugin also contains an application form that sends a message to the email address you specify.

It will show payment protection, calculate 12 to 60 months loans and create a form that can be placed in any page or post.

For more details, go here}:

WP-Invoice

(WP-Invoice)

WP-Invoice lets WordPress blog owners send itemized invoices to their clients.

WP-Invoice lets you integrate billing into WordPress. You can send out itemized invoices, set up recurring billing and expand plugin functionality with both free and premium add-ons that let you manage locations, accept electronic signatures from clients, create PDF invoice versions, create quotes, create checkout forms, and more.

The plugin ties into WP’s user management database to keep track of clients and their information, and integrates with PayPal, Authorize.net, Stripe, and others.

You can add custom payments and charges, create pre-defined line items and discounts, view invoice status and progression, easily filter and find invoices, show invoice receipts and invoice history, create email notification templates, access reports (collected vs uncollected invoices, valuable clients and top grossing line items), and more.

For more details, go here}:

All In One Business Management Application

(All In One Business Management Application Plugin)

This complete business management solution includes accounting management, invoicing, order management, helpdesk with knowledgebase and ticket system, CRM and lots more.

(All In One Business Management Application Plugin – Client Invoicing)

The plugin supports different languages, is fully customizable and provides additional tools such as document management, notice board, and more.

For more details, go here}:

iBilling – Accounting And Billing Software

(iBilling – Accounting and Billing Software Plugin For WordPress)

iBilling is a scalable business software that lets you manage and communicate with clients, track your company’s cash flow and net worth, and lots more.

(iBilling – Accounting and Billing Software Plugin – Invoicing)

iBilling Accounting and Billing Software integrates with several payment gateways.

For more details, go here}:

Accounting – WordPress Themes

To get the best features and professional look for your website, it’s best to choose a theme specifically for accounting. Here is a list of some of the best accounting themes available. These themes allow you to own a professional-looking accounting website within minutes.

Accounting Pro

(Accounting Pro)

This is an inexpensive turn-key theme developed for accountants and accounting firms. It’s a responsive theme with a drag-and-drop page-builder, has several page templates, custom menu features, a content composer (which improves on the standard WordPress editor), a sidebar manager, auto-resized images, and a whole lot more.

Accounting Pro can be customized with premium add-ons.

Go here for more information:

Accountancy

(Accountancy WordPress Theme)

Accountancy Theme comes in a variety of built-in styles and layouts that helps give your accounting website a professional look and feel.

It includes a custom slider, a featured testimonial section, and more. It’s lightweight, search engine friendly, loads fast, and is responsive. It provides what your business needs without bloating your theme. The cost of purchasing includes free updates and one year of support.

For more details about this WordPress theme, visit this site:

Accounting

(Accounting Theme)

Accounting Theme includes a drag-and-drop builder that allows you to design your site any way you want. The theme also provides unlimited sidebars and custom widgets, four different types of headers, a custom administration panel, four color schemes, custom slider, 3 blog types, and is mobile-friendly. Accountancy is a clean-looking, modern and fast loading theme.

More information:

Kathryn

(Kathryn – WordPress Theme)

This one is designed specifically for accounting businesses. It comes with a slider, multiple layouts, multiple sidebars, author boxes for single or multiple bloggers, many colors, is easy to use, inexpensive, search engine optimized, and is responsive. Although it can easily fit any profession, it builds a great looking accounting theme. It includes a license for the Soliloquy plugin and must be purchased separately from the Genesis Framework.

More info:

Accounting WordPress Theme

(Accounting WordPress Theme – WordPress Theme)

Accounting WordPress Theme was created to exude professionalism within the accounting industry. Every color, layout element, icon, menu item, page structure, call-to-action, etc., is specifically designed to help give your accounting website a professional look. It’s a turn-key installation but you can still modify it if you want. It’s mobile-friendly and includes pages for your services, contact details section with consultation requests (downloadable as CSV), testimonials, and a blog.

For more details, go here:

WP Advocate

(WP Advocate Theme)

This is a free corporate theme built specifically for professionals such as accountants and attorneys. You can use the theme’s bundled images or upload your own. It also includes a custom post type adding employee profiles. It will also integrate with BeSpoke profile templates. It’s a clean and fast-loading theme.

More info:

Divi

(Divi)

This theme is the most flexible theme in Elegant Themes‘ entire collection. Divi lets you create any type of professional site you want using its page builder or beautiful pre-made layouts. You can change your layout to your heart’s content.

The builder transforms elements into visual building blocks, allowing you to understand and change the structure of their pages without editing a single line of code.

(Divi Theme – Flexible Page Builder)

It comes with 40 content modules that you can drag and drop anywhere you want. This includes modules such as multiple layouts, a slider, you can place pricing tables, testimonials, call-to-action, and lots more. It is fully responsive and fully customizable. Elegant Theme prices start at $69 per year and includes access to all professional themes.

More info:

The Corporation

(The Corporation Theme For WordPress)

This premium WordPress theme was specifically designed to make corporate websites look good.

This theme has a sleek page-based home page design with a prominent slider, blog design, 6 unique color schemes, multiple page templates that include contact pages, blog feeds, sitemaps, search page, gallery page, and more. Theme prices start at $69 per year and includes access to 80+ professional themes.

More info:

Adviser

(Adviser)

The Adviser Theme was built to help finance industry professionals build trust online through clean design. It’s ideal for businesses that provide services like investing or tax advice. Adviser includes a recruitment page with hiring announcements and where to send applications. It also includes a built-in lease calculator. It includes widgets and multiple shortcodes, and includes the drag-and-drop visual composer.

For more details, go here:

Tax Help

(Tax Help Theme For WordPress)

This premium theme was developed for financial companies, tax and financial advisors, and firms offering tax services. The theme is designed to show your services in a professional way to help establish your business reputation. It comes with different blog styles, uses the drag-and-drop visual composer, includes a shortcode builder, the Revolution Slider, and additional custom shortcodes.

More info:

Finance Business

(Finance Business WordPress Theme)

Finance Business was developed for organizations that provide any type of financial service including consulting, tax help, corporate, finance, insurance, loans, accounting, and more. Finance Business includes a custom CMSMasters Visual Content Composer plugin. It also has around one hundred shortcodes that includes charts and financial content. It also includes a custom drag-and-drop composer, 2 premium sliders, page settings, color management, animated elements, and a whole lot more.

Go here to learn more this theme:

Avada

(Avada Finance WordPress Theme)

Avada is a fully responsive and versatile multipurpose theme that lets you easily build, configure, and run any kind of website you want without touching code, including a website for an accounting or finance-related organization.

To learn more about the Avada theme for WordPress, go here: Avada

We hope that you have found this article on WordPress plugins for improving search engine optimization, increasing user engagement and web traffic generation useful.

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