WordPress For Non-Techies: Free WordPress Tutorials – WPCompendium.org

Grow Your Medical Or Healthcare Business Online With WordPress – 2

In Part 1 of this article on ways to grow your medical-related business web presence, we provided in-depth information on the following areas:

In this section, we discuss more ways to grow your health or medical services online.

Areas covered in this (and the next section) include:

For more information about WordPress plugins and themes, see the articles below:

Note: Plugins are listed in this section. Medical and health-related themes are covered in Part Three.

Your Health Center Website – WordPress Plugins And Themes For Improving SEO, Increasing User Engagement And Web Traffic Generation

Web traffic is an integral part of your online business growth. In this section, we explore how to improve search engine optimization, improve user engagement and drive more traffic with plugins.

Optimize Your Site For Search Engines

There are lots of ways that WordPress helps optimize your website for search engines:

WordPress Plugins That Can Help Improve Search Engine Optimization, Increase User Engagement And Generate More Visitors

In addition to the built-in features of WordPress, the WP community makes available quite a number of plugins that improve your website’s SEO, increase user engagement and drive more traffic to your business.

For example, here are some plugins you can use to improve your site’s SEO:

(A plugin like Yoast SEO (formerly known as WordPress SEO by Yoast) can improve your website’s search engine optimization)

Other things you can do to improve SEO, increase user engagement and drive more traffic to your business are to add a forum, newsletters, comments, and social sharing. Here are some useful plugins that can help (many of the plugins listed below are also free):

(WordPress users can easily add social sharing features to their site using free or inexpensive plugins)

Tips For Generating Leads & Enquiries With WordPress

Let’s now take a look at how to improve sales and generate new leads and enquiries online.

Adding A Newsletter

Adding an email newsletter is an excellent way to build a subscriber list. It provides many benefits and advantages, like:

An effective way to entice your visitors to subscribe to your newsletter is to provide high value information and give users free gifts in exchange for their details. This could be a time-saving guide, checklists for improving health, fitness and well-being, access to medical tools, coupons, membership access to subscriber-only content, contests, etc.

Provide A Contact Form

A contact form makes it easy and simple for readers to get in touch. Users can report problems, contact specific departments, ask for a quote, send suggestions for new services or products and more.

Contact forms provide a number of benefits, like:

One of the most popular contact form plugins is Contact Form 7.

Contact Form 7

(Contact Form 7 WP Plugin)

This free contact form plugin is easy to install and set up and allows you to insert and manage multiple contact forms into any page on your site, customize the form and the mail contents, add fields, and more.

International languages, Ajax-powered submissions, CAPTCHA, and Akismet spam filtering is also supported.

Something to consider if you want to set up a website for a medical practice is to segment your contact form so prospective clients can select which section of the clinic they are contacting your business about. This helps get their comment to the right area.

Map

Adding a map to your website helps your visitors and clients find you.

A map is a useful tool for several reasons:

(Adding maps to your website helps your visitors and clients find you)

Below are just some plugins that let you embed, customize and display maps on your website:

Improve SEO, Increase User Engagement And Increase Traffic To Your Medical & Health Center Services Site Generation With WordPress Plugins

WordPress Plugins

WordPress lets you add a number of plugins to your website that will immediately make available a range of practical tools for your site visitors. Here are just some of these plugins:

Booking Calendar

(Booking Calendar)

Booking Calendar allows you to add online bookings to your site. This plugin has an intuitive interface and flexible functionality. It is highly suitable for a wide range medical and health consulting businesses, e.g. dental practices, specialists, chiropractors, booking patient appointments, etc.

(Booking Calendar Plugin – Overview)

This booking reservations plugin works right out of the box. Your website visitors can check the availability of services you offer and book appointments online easily. Administrators and visitors receive notifications. Booking Calendar also lets you add a calendar or booking form to your site’s sidebar, and offers multi-language support. A premium version of this plugin is also available with extra features.

For more details, go here}:

Event Espresso – WordPress Event Management & Registration Software

(Manage Bookings & Registrations Automatically Using Event Espresso WordPress Plugin)

If you plan to run medical or health seminars, then you need a plugin like Event Espresso.

The Event Espresso online event registration plugin enables you to easily schedule an event and begin accepting bookings in just a few minutes

(Event Espresso – WordPress Event Management & Ticket Registration Plugin)

Event Espresso is a feature-packed application that gives you complete control over your event registration management process.

To learn more about Event Espresso, see this article:

Calculator Pro Calculators

(Calculator Pro Calculators)

Calculator Pro Calculators is a free collection of 400+ calculators that you can provide to users on your website. The plugin supports internationalization

Most of them aren’t designed for health or medical usage, but there are many you can add to your site, including:

For more details, go here}:

Calculated Fields Form

(Calculated Fields Form WP Plugin)

Calculated Fields Form is great for creating dynamically calculated field forms, such as:

A premium version is also available with additional features.

For more details, go here}:

Weight Loss Tracker

(Weight Loss Tracker)

This free plugin lets users record their weight periodically. The results are then displayed in a graph and table.

(Weight Loss Tracker – WordPress Plugin – Graph)

The plugin allows users to enter target weights and provides support for various weight formats: Metric (Kg), Imperial – Stones & Pounds, Imperial – Pounds only.

For more details, go here}:

Simple Body Mass Index Calculator Widget

(Simple BMI Calculator Plugin For WordPress)

Simple BMI Calculator lets you add a widget to your website that can be configured and customized to match your theme.

In addition to Simple BMI Calculator, there are a number of other WordPress plugins you can look at to perform similar functions:

For more details, go here}:

Drug Interaction Data Plugin

(Drug Interaction Data)

Drug Interaction Data Plugin can be used to display information about drugs, including what the drug is used to treat and what other medications the drug is known to interact with.

(Drug Interaction Data Plugin For WordPress – Data Results)

Drug information can be displayed on your site. The data is provided by the U.S. National Library of Medicine and the U.S. National Institutes of Health.

For more details, go here}:

PubMed Posts

(PubMed Posts)

This plugin adds a dashboard widget that lets you crate posts from PubMed articles, as well as a search function that lets users search posts with specific data. An editor that lets you change the layout of data in the post content is also included with the plugin.

PubMed contains over 25 million citations for biomedical literature from MEDLINE, online books and life science journals.

For more details, go here}:

MJM Clinic

(MJM Clinic WordPress Plugin)

The MJM Clinic Plugin was designed for medical and health care related websites. You can add service pages with booking forms, locations, provide information on symptoms and health conditions, add case studies, link  indication tags to conditions, etc.

For more details, go here}:

Treato

(Treato Plugin For WordPress)

This plugin lets you embed the Treato healthcare search engine into your WordPress sidebar so you and your site visitors can search drugs and read what patients are saying about different drugs.

Treato gathers and analyzes patient experiences from forums and blog posts, then aggregates the posts to generate useful insights about users’ medications, diseases and symptoms. Users receive insight about 14,000+ conditions and 26,600+ medications from over 2 billion collected posts.

For more details, go here}:

HealthTap Concierge

(HealthTap Concierge)

HealthTap Concierge allows visitors to consult with real doctors, clinical psychologists, etc. via text chat or HD video from any mobile device, personal computer, even smartwatch.

With the plugin installed, users can type in a health question and based upon their location and type of question, they will receive a list of doctors in their geographic area who specialize in that health topic. They can then select a doctor, chat over text or video, or send the doctor a question.

For more details, go here}:

Trend MD

(Trend MD Plugin)

TrendMD adds the TrendMD recommendations widget to your site. The TrendMD recommendations widget is used by scholarly publishers to increase their readership and revenue by allowing people to discover, read or cite interesting scholarly content from your journals or websites through personalized recommendations.

For more details, go here}:

WP Nutrition Facts

(WP Nutrition Facts WordPress Plugin)

This simple plugin for WordPress lets you add a nutrition facts table into your pages and posts, allowing your visitors to learn about the nutrient content of food in a standardized format.

(WP Nutrition Facts Plugin – Create Custom Post Type Labels)

This plugin uses the Canadian Food Inspection (CFIA) nutrition labeling regulations.

For more details, go here}:

WP Ultimate Recipe

(WP Ultimate Recipe Plugin For WordPress)

If you run a health-related business that provides nutrition or healthy eating information, a great way to add content that will engage your readers is to add great recipes.

Plugins like WP Ultimate Recipe let you easily add delicious and healthy on your site.

Other WordPress recipe plugins include:

For more details, go here}:

Awesome Fitness Testimonials

(Awesome Fitness Testimonials Plugin)

Awesome Fitness Testimonials allows you to add fitness & wellness testimonials, case studies and reviews, before and after photos, etc. to your fitness sites.

For more details, go here}:

Exercise Images

(Exercise Images by Everkinetic)

Exercise Images by Everkinetic lets you insert exercise drawings into your posts and pages.

(Exercise Images – WordPress Plugin – Catalog)

For more details, go here}:

In part three of this detailed guide, we discuss themes that are suitable for medical clinics and health businesses.

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This is the end of section two.

Click on this link to read the rest of this guide:

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