WordPress developers not only make great plugins for e-Commerce available to users, but there are also lots of great WordPress web templates that you can use to easily set up and run your online store.
In this article, we’ll show you where to find some of the most professionally-designed and inexpensive themes for selling your products online with WordPress.
Where To Find Great WP Themes For e-Commerce
When searching for e-Commerce WP themes here are some points you should keep in mind:
As well as looking for a beautiful theme for your online shop, you will want the web template to have a clean layout and be fairly easy to edit and customize, so it can be used for any type of shop you have in mind (e.g. clothing accessories, selling electronic products online, floral design, etc).
In many cases, much of the eCommerce functionality in your web shop will come from the plugins you select to power your e-Commerce site.
As you will see, however, a number of themes also come with additional options and settings that can improve your store’s e-Commerce capabilities and help you provide a better online shopping experience for your site visitors without requiring you to install extra plugins.
This can include settings that allow you to easily control your website’s overall colour scheme without modifying the underlying code, toggle features on and off, reconfigure your layout, manage sitewide advertising banners, search engine optimization for product names, categories and descriptions, shortcodes and more.
Easy Cart Integration
Most professional eCommerce themes offer easy shopping cart and store checkout integration with various payment processing merchants and solutions, allowing you to accept various types of payment online (e.g. credit cards, PayPal, Authorize.net, etc.) and start taking orders online without having to experience complicated technical implementation processes or delays.
Responsive Theme Design
A responsive theme enables websites to automatically reconfigure the layout to display smoothly across different screen sizes and resolutions, as well as across different devices (e.g. laptops, iPads, smart phones, etc).
We have written a detailed post about the importance of choosing themes with responsive design here:
Theme Updates & Support
If you are going to be selling products or services online, there are many unplanned things that can and probably will happen with the eCommerce process itself. The last thing you want to experience when dealing with upset or even angry customers is to be using a theme that has bugs and you can’t get access to the theme developer to provide you with an urgent fix.
For this reason, we strongly encourage you to carefully consider using themes that offer support and regular updates when looking for a theme for your web shop. Often, you have a better chance of getting updates and support from paid theme developers, than by using a free theme.
With the above in mind, let’s turn our attention now to various templates you can use to set up a web shop that will keep customers coming back to buy products from your website:
Free WordPress e-Commerce Themes
Virtue by Kadence Themes is versatile. Even though there is a paid version available that offers a number of additional features like sliders, lightboxes, built-in icons, Google fonts, SEO options, unlimited sidebars, color options, pre-made skins, custom post types and shortcodes, the free option is already loaded with many premium options and is also highly customizable.
This theme also features a modern, clean design, is built with the latest design technologies (html5 and css3) and uses a powerful responsive framework, making it a fully responsive and mobile friendly theme.
Additionally, Virtue is WooCommerce-ready (see below) and comes with everything you need to build an awesome store online.
Some of the features of this theme include:
- Portfolio posts and pages (use these to display your products). The versatile design of the Virtue theme is ideally-suited for any kind of e-Commerce business, web shop, portfolio or personal site.
- An options panel where you can modify settings for your home layout, sliders, custom fonts, and completely customize the look of your site without requiring knowledge of technical stuff like CSS.
- Translation-enabled. This theme comes with built-in language support for Russian, Spanish and Italian and can also be translated into any other language, allowing you to sell your products to a worldwide audience.
For more information go here: Virtue
Fabthemes provides web users with many elegant and premium quality WordPress themes for free.
All themes are built with a built-in Options panel that lets users adjust and configure a number of theme settings and options. Also, they do not encrypt theme footer files to help reassure you that you will be downloading and using safe theme files on your site.
In addition to free themes that work in a wide range of applications, Fabthemes provides themes suitable for setting up online stores.
Go here for more information about the FabThemes range of e-Commerce free themes like “iShop“, “eBuy” and “Zenshop“, visit their site: FabThemes
A great place to search for free WP themes for eCommerce is the free theme directory at WordPress.org.
You can browse a list of free WordPress themes for eCommerce in the directory using the following methods:
- Go to WordPress.org/themes and search for keywords like ”ecommerce”
- Type the following URL into your web browser (or just click on this click): https://wordpress.org/themes/search.php?q=e-Commerce
An easier method to browse free WordPress themes for e-Commerce is to log into your WP dashboard and use the WordPress theme search feature in the Appearance > Themes page …
Find free themes for e-Commerce here: WordPress.org Free eCommerce Themes For WordPress
Now that you know where to search for great free themes for eCommerce, let’s take a look at premium WordPress eCommerce themes.
Paid WordPress Themes For eCommerce
Below are some of the best places on the net where you can find many beautiful and professionally-designed web templates to help you set up up a WordPress-based online store, as well as some great WP e-Commerce themes we recommend:
Storefront Themes offer users a great range of beautiful themes for selling your products online …
StoreFront themes for eCommerce provide great technical support and feature responsive design …
The entire collection of responsive StoreFront eCommerce themes is also highly customizable, with beautiful product pages that have a unique look across different screen sizes …
To view all StoreFront themes go here: StoreFront – WordPress eCommerce Themes
Elegant Themes creates simple, beautiful and professional premium WordPress themes.
As stated on their website …
Our goal is to create the best WordPress Themes with a pixel-perfect eye for detail and a high standard for aesthetic excellence.
In general, all themes designed by Elegant Themes are built around paying great attention to detail and are designed with loads of powerful features such as shortcodes, page templates and theme options that give website owners, including complete control over their sites, plus top-notch support from an experienced and dedicated support team …
Here are just a couple of wonderful WordPress themes for e-Commerce available at Elegant Themes:
eStore provides an elegant theme for selling products online. The theme is very easy to configure and offers integration options with some of the most popular and free eCommerce plugins, including eShop and Simple PayPal Shopping cart, plus additional shopping carts.
In addition to being compatible with all main web browsers and providing localized support for easy translation, the eStore eCommerce theme for WordPress comes in a range of unique colours …
For more details go here: eStore WordPress Theme
Boutique lets you integrate with some of the most popular WP eCommerce plugins available, allowing you to use your preferred solutions without experiencing conflicts.
For more details about this theme go here: Boutique Theme For WP
Like all other Elegant themes in the catalog, both eStore and the Boutique theme shown above come with a feature called “ePanel” that automatically displays inside the WordPress dashboard as soon as the theme is activated …
The ePanel theme options panel allows you to control your web site without editing template code. ePanel allows you to toggle theme features on and off, reconfigure your store layout easily, manage advertisements, search engine optimization for product descriptions, shortcodes and more.
An additional benefit of choosing themes from Elegant Themes apart from all the beautiful themes they design is that they offer a range of plans that let you access all of their themes for one low annual price.
To view all Elegant themes go here: Elegant – WP eCommerce Themes
WooThemes offer one of the largest collections of e-Commerce themes for WordPress.
WooThemes are especially designed to integrate with the WooCommerce plugin, giving WP users a complete e-Commerce solution. Over 300,000 websites use WooCommerce themes and plugins to sell products online and there are dozens of beautiful WooThemes WordPress themes you can choose to build your webstore.
Theme Forest is an online marketplace where you can browse loads of premium eCommerce WordPress themes and buy quality WordPress themes starting from as low as just $5.
Below are just some of the many WordPress e-Commerce themes available at Theme Forest …
To learn more about this theme visit this site: Simplicity eCommerce WP Theme
VintageStyle eCommerce theme is a clean and elegant eCommerce theme designed for corporate websites and eCommerce ventures. This theme can also be used for small to large business setups, and online stores.
Supported with custom templates, widgets, short codes, and customization options, this WP theme can be used in a number of business and e-Commerce projects.
To learn more about this theme go here: VintageStyle e-Commerce WP Theme
SmartShop is a very clean and responsive WordPress theme for eCommerce and shopping cart stores.
This web template is also fully compatible with the WooCommerce System.
For more details about this theme go here: SmartShop WordPress Theme
JigoShop is a WordPress plugin for e-Commerce.
To learn more about JigoShop go here: http://wordpress.org/plugins/jigoshop/
The Lathika theme offers detailed graphical order and stock reporting integrated to WP Admin, built-in shortcodes and ready-made widgets, stock manager, shipping calculator and loads of other features, making it an ideal theme for selling all kinds of digital, physical or virtual products.
To learn more about this theme visit this site: Lathika
MeariShop is a clean and flexible theme for doing eCommerce with WordPress that uses the functionality of WooCommerce plugins to create a versatile WordPress-driven online store with unlimited layout options and unlimited skins.
MeariShop is powered by the advanced Hana Panel, which provides tons of options to help you manage and change any aspect of the theme – this theme is ideal for both new website owners with no coding knowledge and developers.
For more details about this theme go here: ThemeForest WP Themes – MeariShop
In addition to the above themes, you can browse hundreds of WP eCommerce themes listed on the ThemeForest directory simply by visiting the site and searching through their WordPress > eCommerce category …
As you can see, there is no reason why a WordPress-based webstore shouldn’t give you the same power and functionality to sell products online as more expensive e-Commerce platforms and look beautiful too!
We hope the above post has inspired you to sell products online with WordPress.
Learn where to find more great premium themes for WordPress here:
"I love the way your email series "Infinite Web Content Creation Training Series" is documented and presented. It is very absorbing and captivating. The links and tutorials are interesting and educational. This has motivated me to rewrite my content following the concepts I am learning from the email series." - Mani Raju, www.fortuneinewaste.com