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WordPress Themes For e-Commerce

Are you planning to sell products or services online?

The WordPress developer community not only makes great plugins for e-Commerce available to users, but there are also lots of great themes for WordPress that let you easily set up and run your store online.

In this blog post, we’ll show you where to find some of the most beautiful and professionally-designed web templates to help you set up a WordPress-based store online.

Best eCommerce Themes For Selling Products With WordPress

When searching for templates for online shops here are a number of things to keep in mind:

Template Style

As well as finding a beautiful and versatile theme for your online store, you will want your theme to have a clean layout and be fairly easy to edit and customize, so it can be used for any type of webshop you have in mind (e.g. clothing accessories, selling electronic goods online, selling crafts online, etc).

Full Functionality

In many cases, much of the eCommerce functionality in your web store will come from the plugins used to power your e-Commerce store.

As you will see, however, a number of themes also have built-in functionality that can improve your site’s eCommerce capabilities and help you provide a better user experience for your site visitors without requiring you to install additional plugins.

This can include options that allow you to easily control your store’s theme colors without editing code, toggle theme features on and off, adjust your store layout easily, banner advertising management, search engine optimization for product descriptions, shortcodes and more.

Easy Cart & Store Integration

Most professional WP e-Commerce themes offer easy cart integration with various payment processing merchants and solutions, allowing you to accept different forms of payment online (e.g. credit cards, PayPal, Stripe, etc.) and begin taking orders online without going through complicated technical implementation processes or delays.

Responsive Theme Layout

A responsive theme enables a website to automatically readjust screen size to display smoothly across different screen sizes and resolutions, as well as different devices (e.g. laptops, iPads, smart phones, etc).

We have written a detailed post about the importance of choosing responsive themes for WordPress here:


If you plan to sell products or services online, there are many unexpected things that can turn into problems with the online shopping process itself. The last thing you want to experience when dealing with emails or phone calls unhappy or even angry customers is to be using a theme that is giving you and your customers a headache and you can’t get a timely reply from the theme developer to provide you with an urgent fix.

For this reason, we strongly recommend that you carefully consider choosing themes that offer support and regular updates when looking for a theme for your webstore. Often, you have a better chance of getting support and updates from paid theme developers, than by using a free website template.

With the above points in mind, let’s take a look now at a number of WordPress templates you can use to set up an online shop that will keep customers coming back to buy products from your website:

Free WordPress Themes For eCommerce

Virtue Free WordPress Theme For eCommerce

Virtue by Kadence Themes is extremely versatile. Even though there is a premium version available that offers additional premium features like sliders, lightboxes, built-in icons, Google fonts, SEO options, unlimited sidebars, color options, pre-made skins, custom post types and shortcodes, the free version of the theme comes already pre-loaded with tons of great features and is also highly customizable.

Virtue also features a clean and modern design, is built with the latest technologies (html5 and css3) and uses a powerful responsive framework, making it a fully responsive and mobile friendly e-Commerce.

Additionally, Virtue Free theme is fully WooCommerce-ready (see below) and comes with all the tools you need to design an awesome webstore.

Some of the features of this theme include:

For more information go here: Virtue


FabThemes WordPress eCommerce Themes

Fabthemes makes available many elegant and premium quality WordPress themes for e-Commerce for free.

Fabthemes come with an Options panel that lets users change and configure various theme settings and options. Also, they provide unencrypted theme footer files to help you feel confident about downloading and using safe theme files on your site.

In addition to developing free WordPress themes that work in a wide range of uses, Fabthemes provides a category of themes suitable for setting up e-Commerce stores.

For more information about the FabThemes range of eCommerce free themes like “Cartel“, “eBuy” and “Zenshop“, visit their site: FabThemes e-Commerce Themes


WordPress.org Free WordPress Themes For e-Commerce

A great place to browse hundreds of free themes for eCommerce is the free theme directory at WordPress.org.

You can find all of the free WordPress themes for e-Commerce in the directory using the following methods:

An easier method to look for free eCommerce themes for WordPress is to log into your WordPress dashboard and use the WordPress theme search feature in the Appearance > Themes area …

Look for free e-Commerce themes for WordPress here: WordPress.org WP Theme Directory

Now that you know where to browse loads of great free themes for eCommerce, let’s take a look at premium e-Commerce themes for WordPress.

Premium WordPress Themes For eCommerce

Below are some of the best places on the net where you can find many great professional themes for selling products online with WordPress, as well as some great WP eCommerce themes we recommend:

StoreFront – WP eCommerce Themes

Storefront Themes make gorgeous themes you can use to set up professional eCommerce stores …

Click Here To Browse StoreFront Themes …

StoreFront themes for eCommerce provide great theme support and feature fully responsive design …

The collection of responsive StoreFront eCommerce themes is also very customizable, with beautiful product pages that have a unique look across different screen sizes …

For more details go here: StoreFront Themes For WP eCommerce


Elegant – WordPress eCommerce Themes

Elegant Themes creates simple, beautiful and professional premium WordPress themes.

As stated on their website …

Our goal is to create the best WordPress Themes with a pixel-perfect eye for detail and a high standard for aesthetic excellence.

In general, all themes designed by Elegant Themes pay great attention to detail and are designed with loads of powerful built-in features such as shortcodes, page templates and theme options that give users, including complete control over their website, plus great theme support from an experienced and dedicated support staff …

Click Here To View All Elegant Themes …

Here are just a couple of wonderful WordPress themes for e-Commerce available at Elegant Themes:

eStore eCommerce WordPress Theme

eStore provides an elegant solution for setting up an online store. The theme is very easy to configure and offers integration options with many popular and free eCommerce plugins, like eShop and Simple PayPal Shopping cart, plus additional shopping carts.

In addition to being compatible with all main web browsers and providing localized support for easy translation, eStore is available in a range of unique colors …

To learn more about this theme go here: eStore


Boutique enables you to integrate your e-Commerce store with some of the most popular WP e-Commerce plugins available, allowing you to use your preferred system without any conflicts.

To learn more about this theme go here: Boutique

Like all other Elegant themes in the collection, both the eStore theme and the Boutique theme shown above come with a built-in feature called “ePanel” that instantly appears inside the WordPress dashboard as soon as the theme is activated …

The ePanel theme options panel lets you easily control your website without modifying code. ePanel allows you to toggle theme features on and off, adjust your layout, banner advertising management, search engine optimization for product names, categories and descriptions, shortcodes and more.

One of the other benefits of choosing themes from Elegant Themes apart from all of the beautiful themes they make available is that they offer a range of plans that let you access all themes in their collection for one low annual price.

For more details go here: Elegant Premium eCommerce WP Themes


WooThemes WooCommerce WordPress eCommerce Themes

WooThemes offer many e-Commerce themes for WordPress.

WooThemes are especially designed to integrate with the WooCommerce plugin, giving you a full-featured eCommerce solution. Over 300,000 websites use WooCommerce themes and plugins to sell products online and there are dozens of great WooThemes WP themes you can choose to build your store online.

Click Here To Learn More About WooCommerce Themes From WooThemes …


ThemeForest WP Themes

Theme Forest is an online theme marketplace where you can access many premium eCommerce WordPress themes and buy quality WordPress themes starting from as little as $5.

Below are just some of the many WordPress e-Commerce themes available at Theme Forest

Simplicity WordPress Theme

Simplicity is a flexible and elegant theme for e-Commerce that offers responsive design, is ready for retina and supports eCommerce plugins like WooCommerce and JigoShop.

For more details about this theme go here: Simplicity WP Theme


VintageStyle eCommerce theme is a clean and elegant theme for doing eCommerce with WordPress designed for corporate websites and eCommerce ventures. This theme can also be used for small to large businesses, and online stores.

Supported with custom templates, widgets, short codes, and customization options, this WordPress theme suits a number of different business and e-Commerce projects.

For more details go here: VintageStyle

SmartShop eCommerce WordPress Theme

SmartShop is a clean and responsive theme for doing e-Commerce with WordPress and shopping cart stores.

This theme is fully compatible with the WooCommerce System.

To learn more about this theme visit this site: ThemeForest WordPress Themes – SmartShop


Lathika is a responsive WordPress eCommerce theme designed specifically to be used with the JigoShop plugin …

JigoShop is a plugin for doing eCommerce with WordPress.

For more details about JigoShop visit this plugin URL: http://wordpress.org/plugins/jigoshop/

The Lathika theme comes equipped with detailed graphical order and stock reporting integrated to WP Admin, built-in shortcodes and ready-made widgets, stock manager, shipping calculator and many other features, making it an ideal theme for selling digital, physical or virtual products.

For more details visit this site: Lathika Theme For WordPress

MeariShop e-Commerce WP Theme

MeariShop is a clean and flexible e-Commerce theme that can be enhanced with the functionality of WooCommerce plugins to create a versatile WordPress-driven webstore with unlimited layout options and unlimited skins.

MeariShop is powered by the advanced Hana Panel, which provides tons of options to manage and change any aspect of the theme – it is well suited for both beginners with no coding knowledge and developers alike.

For more details about this theme visit this site: MeariShop eCommerce WP Theme

In addition to the themes shown above, you can find hundreds of WP eCommerce themes listed on ThemeForest just by choosing the WordPress > eCommerce category …

Click Here To View More ThemeForest Themes …

As you can see, there is no reason why a WordPress-based webstore can’t have the same ability to sell products online as more expensive e-Commerce platforms and look amazing too!

We hope the above has inspired you to set up a WP-based store online.

To learn more about WordPress themes and the “pros” and “cons” of choosing free WP themes vs paid themes, see this article:

Where To Look For The Best Premium And Free Responsive WordPress Themes On The Net


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