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WordPress Themes For e-Commerce

Are you planning to sell goods online?

The WordPress developer community not only makes great e-Commerce plugins available to users, but there are also lots of excellent WordPress themes that let you easily set up and run your store online.

In this post, we’ll show you where to find some of the most professionally-designed and inexpensive website templates for setting up a WP-based store online.

Best WP Website Templates For e-Commerce

When searching for eCommerce WP themes there are a few points to keep in mind:

Template Style

As well as finding a beautiful theme for your online store, you will want your theme to have a clean layout and be fairly easy to edit and customize, so it can be used for any type of store you have in mind (e.g. clothing accessories, electronics store, products for the home, etc).


In many cases, much of the eCommerce functionality in your web store will come from the WP plugins used to power your e-Commerce site.

As you will see, however, some themes also come with additional options and settings that can improve your website’s eCommerce capabilities and help you provide a better online shopping experience for your site visitors without requiring you to install additional plugins.

This can include the ability to easily control your store’s theme colors without modifying web code, toggle theme features on and off, reconfigure your layout easily, manage your advertisements, search engine optimization for product categories, shortcodes and more.

Easy Shopping Cart And Checkout Integration

Most professional e-Commerce themes offer easy cart and store integration with various payment processing merchants and solutions, allowing you to accept various forms of payment online (e.g. credit cards, PayPal, Stripe, etc.) and begin taking orders online without going through lengthy technical implementation processes or delays.

Responsive Theme

A responsive theme enables a website to automatically readjust the web layout to display smoothly across different screen sizes and resolutions, as well as across different platforms.

We have written a detailed post about the importance of choosing responsive themes here:

Theme Updates And Support

If you are planning to sell products or services online, there are many unplanned things that can turn into problems with the eCommerce process itself. The last thing you want to go through when dealing with irritable or even angry and abusive customers is to be using a theme that is causing errors and you can’t get the theme developer to get the support you need.

For this reason, we highly encourage you to carefully consider using themes that offer support and regular updates when looking for a theme for your web shop. Often, you have a better chance of getting support and updates from premium theme developers, than by using a free theme.

With these points in mind, let’s now take a look at a number of web templates you can use to set up a web shop that will keep clients buying products from your website:

Free WordPress eCommerce Themes

Virtue Free eCommerce Theme For WordPress

Virtue by Kadence Themes is a versatile theme for an online store. Even though there is a premium of the theme available that offers a number of additional features like sliders, lightboxes, built-in icons, Google fonts, SEO options, unlimited sidebars, color options, pre-made skins, custom post types and shortcodes, the free theme is loaded with many premium options and is also easy to customize.

Virtue Free theme also features a clean and modern design, is built with the latest web design technologies (html5 and css3) and uses a powerful responsive framework, making it a fully responsive and mobile friendly theme.

Additionally, Virtue Free theme is WooCommerce-ready (see below) and comes with all the tools you need to design an awesome shop online.

Some of the features of this theme include:

For more information about this theme, go here: Virtue Free WP e-Commerce Theme


FabThemes Free Themes For e-Commerce

Fabthemes provides web users with many cool and premium quality WordPress themes for free.

All themes are built with an Options panel that lets you adjust and configure a number of theme options and settings. Also, theme footer files are not encrypted to help reassure you that you will be downloading and using safe theme files on your site.

As well as developing free WP themes that suit a range of uses, Fabthemes provides themes suitable for setting up online stores.

Go here for more information about their range of e-Commerce themes like “Cartel“, “Viper” and “Zenshop“, visit their site: FabThemes Free WordPress Themes For eCommerce


WordPress.org Themes Directory

A great place to find free e-Commerce themes for WordPress is the free directory of themes at WordPress.org.

You can browse free e-Commerce themes for WordPress in the directory using the following methods:

An easier method to search for free e-Commerce themes for WordPress is to log into your WP dashboard and use the WordPress theme search feature in the Appearance > Themes section …

Look for free themes for e-Commerce here: WordPress.org Free Themes For eCommerce

Now that you know where to search for great free eCommerce themes for WordPress, let’s take a look at paid WordPress themes for e-Commerce.

Premium e-Commerce Themes For WordPress

Below are some of the best places on the net where you can find many great professionally-designed website templates for selling products online with WordPress, as well as some great WordPress e-Commerce themes we recommend:

StoreFront Premium eCommerce WordPress Themes

Storefront Themes have many beautiful WordPress themes for selling your products online …

Click Here To View StoreFront Themes …

StoreFront eCommerce themes provide great theme support and feature responsive design …

The entire collection of responsive StoreFront eCommerce themes is also very customizable, providing users with a rich content browsing experience …

For more details go here: StoreFront – WP eCommerce Themes


Elegant Premium eCommerce WP Themes

Elegant Themes employs a team of extremely talented and professional web designers to create simple, beautiful and professional premium WordPress themes.

As stated on their website …

Our goal is to create the best WordPress Themes with a pixel-perfect eye for detail and a high standard for aesthetic excellence.

In general, all themes created by Elegant Themes pay great attention to detail and are designed with many powerful features like shortcodes, page templates and theme options that give users, including full control over their website, plus great customer support from an experienced and dedicated support team …

Click Here To View Elegant Themes …

Here are just a few of the beautiful WordPress themes for e-Commerce available at Elegant Themes:

eStore WordPress Theme

eStore offers an elegant solution for setting up an online store. The theme is simple to configure and integrates easily with many popular and free eCommerce plugins, including eShop and Simple PayPal Shopping cart, plus additional shopping carts.

In addition to being compatible with all major web browsers and providing localized support for easy translation, the eStore eCommerce theme for WordPress is available in a range of unique colors …

For more details visit this site: eStore eCommerce WordPress Theme

Boutique eCommerce WP Theme

The Boutique WordPress Theme lets you integrate your webstore with some of the most popular eCommerce plugins available, allowing you to use your favorite solutions without any conflicts.

To learn more about this theme go here: Boutique

Like every other Elegant theme in the Theme catalog, both the eStore eCommerce theme for WordPress and the Boutique theme shown above come with a feature called “ePanel” that instantly appears inside the WP dashboard as soon as you activate the theme …

The ePanel theme options panel lets you control your without editing the underlying web code. With ePanel you can toggle features on and off, adjust your store layout at the click of a button, manage your advertising banners, search engine optimization for product descriptions, shortcodes and more.

One of the other benefits of using Elegant Themes apart from all of the beautiful themes they make available is that their business model is built around giving you access to all of their themes for one low yearly price.

To browse all Elegant themes go here: Elegant WordPress eCommerce Themes



WooThemes offer many themes for WordPress-based eCommerce.

WooThemes are especially designed to integrate with the WooCommerce plugin, giving you a full-featured eCommerce solution. Over 300,000 websites use WooCommerce themes and plugins to sell products online and there are dozens of amazing WooThemes WordPress themes you can choose to build your store online.

Click Here To Browse WooCommerce Themes From WooThemes …


ThemeForest Themes For WordPress

Theme Forest is an online theme marketplace where you can access many premium e-Commerce WordPress store templates and buy quality WP themes starting from as low as just $5.

Below are just some of the many WordPress e-Commerce themes available at Theme Forest

Simplicity eCommerce WP Theme

Simplicity is a flexible and elegant e-Commerce web site template for WordPress that offers responsive design, is retina-ready and supports e-Commerce plugins like WooCommerce and JigoShop.

For more details about this theme visit this site: Simplicity eCommerce Theme

VintageStyle e-Commerce WP Theme

VintageStyle eCommerce theme is a clean and elegant theme for doing e-Commerce with WordPress designed for corporate websites and eCommerce ventures. The theme can also be used for small to large businesses, and online shops.

Supported with custom templates, widgets, shortcodes, and many other customization options, this WordPress theme suits a variety of business and e-Commerce projects.

To learn more about this theme go here: VintageStyle

SmartShop eCommerce WP Theme

SmartShop is a clean and responsive WP e-Commerce theme and shopping cart webstores.

This web template is also fully compatible with the WooCommerce System.

To learn more about this theme visit this site: SmartShop eCommerce WordPress Theme


Lathika is a responsive eCommerce theme designed specifically for use with the JigoShop plugin …

JigoShop is an e-Commerce plugin.

For more information about JigoShop go here: http://wordpress.org/plugins/jigoshop/

The Lathika theme offers detailed graphical order and stock reporting integrated to WP Admin, built-in shortcodes and ready-made widgets, stock manager, shipping calculator and many other features, making it an ideal theme for selling digital, physical or virtual products.

To learn more about this theme go here: Lathika WordPress Theme


MeariShop is a clean and flexible eCommerce theme that can be enhanced with the functionality of WooCommerce plugins to create a versatile WordPress-powered online store with unlimited layout options and unlimited skins.

MeariShop is powered by the advanced Hana Panel, which provides tons of options to help you manage and modify any aspect of the theme – this theme is well suited for new website owners with no coding knowledge and web developers alike.

For more details about this theme go here: ThemeForest WordPress e-Commerce Themes – MeariShop

In addition to the above themes, you can browse hundreds of eCommerce themes for WordPress listed on the ThemeForest marketplace just by searching through the WordPress > eCommerce category …

Click Here To Browse ThemeForest Themes …

As you can see, there is no reason at all why your WordPress-based online store can’t have the same power and functionality to sell products online as more expensive e-Commerce platforms and look beautiful too!

We hope this article has inspired you to sell products or services online with WordPress.

To learn more about WordPress themes and the “pros” and “cons” of choosing free WordPress themes vs premium WP themes, see this post:

Where To Find The Best Free And Premium WordPress Themes For Your Site Or Blog


"This is AMAZING! I had learnt about how to use WordPress previously, but this covers absolutely everything and more!! Incredible value! Thank you!" - Monique, Warrior Forum


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